• 무역상무연구
• /
• 제5권
• /
• pp.96-173
• /
• 1993

• 무역상무연구
• /
• 제13권
• /
• pp.215-233
• /
• 2000

We know there are tremendous increasing of electronic commerce transaction but don't have efficient method to cover the risk of it. Even though the risk why we make a deal by electronic commerce. The reason, I think, is its conveniences of little cost and by no means of papers or tele-communications. When the valid contracts are achieved you may have some problems because of different legal systems of the world. If the contractual quarrels break it is very difficult to solve it. So it is important to choose the governing law to avoid troubles when you make the contract on internet electronic commerce. The purpose of this study is to review the general principles of contract of internet electronic commerce.

• 대한안전경영과학회:학술대회논문집
• /
• 대한안전경영과학회 2010년도 춘계학술대회
• /
• pp.371-392
• /
• 2010

Since the 21st century, to the worldwide computer, broadcasting, communications and other technologies have be developed. because of the Internet allows real-time information delivery, Information Society that was done quickly. In this study, using information technology, Active measures to enable e-commerce in agriculture is discussed. agricultural e-commerce to the consumer satisfaction surveys were conducted, too. In addition to, as a e-commerce features, informance, convenience, interface presented. After research results, I think information, convenience, interface is important to consumers. Consumers will be spent on activities having a new value. To respond to these consumers, Companies must evaluate the internal capabilities. and outside the assessment continuously. E-commerce will give an effective way to companies. And e-commerce will develop further in the future. Therefore, e-commerce will be done by the long-term plan.

• Asia pacific journal of information systems
• /
• 제11권2호
• /
• pp.1-21
• /
• 2001

The unprecedented growth of Internet technologies has made resources on the World-Wide-Web(WWW) instantly accessible to various user communities. While e-commerce has become as an important issue with the growth of the Internet, there are insufficient empirical research efforts concerning its status in Korea. The United States, in contrast, has made significant efforts in making empirical research regarding this issue. In this paper, we demonstrate not only how these contextual differences influence consumer satisfaction with the purchased products/services, but also what contextual constructs make consumers satisfied or dissatisfied. In addition, we tried to find the difference in the factors of consumer satisfaction between a developed country(i.e., United States) and a developing country(i.e., Korea) with regard to e-commerce. The study findings suggest that contextual problems need to be solved before e-commerce provides real benefits for consumers and businesses.

• 유통과학연구
• /
• 제11권11호
• /
• pp.71-76
• /
• 2013

Purpose - This study investigated the effect of consumers' personal characteristics on their attitude toward social commerce focusing on the theory of reasoned action. Specifically, consumers' personal characteristics were further classified into personal characteristics, personal values concerning social commerce consumption, and consumption emotion concerning social commerce. Research Design, Data, and Methodology - The study investigated the relationship among consumers' personal characteristics, and the personal values of affirmative beliefs and attitudes of individuals toward social commerce based on the theory of reasoned action. A total of 151copies question nairewere evaluated, after excluding 13 copies having poor answers. Results - Consumers' personal characteristics were found to have a significant positive effect on their attitude toward social commerce. In addition, the most important personal characteristic affecting consumers' attitude toward social commerce was utilitarian value. Consumers' personal values were found to have a significant positive moderating effect between shopping value (i.e., hedonic and utilitarian values) and their attitude toward social commerce. Conclusion - The findings suggest that consumers' attitudes when trading with social commerce are affected by utilitarian value, and that companies should increase consumers' shopping value and build positive value about social commerce itself.

• 인터넷정보학회논문지
• /
• 제1권2호
• /
• pp.38-48
• /
• 2000

최근 전자상거래의 규모는 점점 확대되어 나아가면서 가상공간에서의 상거래에 있어 여러 가지 문제점이 발생된다. 따라서 본 연구에서는 인터넷의 확산과 아울러 전자상거래에서 현행 제기되는 몇 가지 문제점들을 살펴보고. 주요 문제점들에 관한 국제적 동향과 우리나라의 대응방안을 고찰하고자 한다. 결국, 인터넷라운드의 대응 및 전자상거래 안정적인 성장을 위해서 정부가 주도적으로 규범화 작업등을 통하여 국제적인 수준으로 맞추어 나아가야 할 것이다.

• 한국정보시스템학회지:정보시스템연구
• /
• 제23권2호
• /
• pp.25-47
• /
• 2014

Based on the levels of inter-organizational information flow and the degrees of suppliers' power, this study aims to develop a framework useful for classifying four types of the buyer's e-commerce strategies in manufacturing firms: e-marketplace, e-partnership, e-procurement and supplier's e-marketplace (e-distribution). We adopted a multi-methodological approach by mixing both qualitative and quantitative methods. After developing a framework, through the cases of Cisco, JAL, Toyota Motor, KIST, AMP, and 3M, this paper aims to confirm the actual existence of the four forms of e-commerce. The results from the cases supported the four types of e-commerce strategies in manufacturing firms. With the empirical data, we also demonstrated the configuration of the framework and the four types of e-commerce strategies, and identified the characteristics (i.e., size, age, actual adoption rate of the each type of e-commerce, and supply-chain performance) of the organizations employing each strategy.

• 한국컴퓨터정보학회논문지
• /
• 제25권10호
• /
• pp.255-260
• /
• 2020

본 논문은 SNS 토픽 모델링을 통해 효율적인 브랜드 아이덴티티 전략을 제안하고자 하며, 토믹 모델링 대상은 SNS는 전 세계적으로 10억이상 사용자와 5억이상 매일 사용자를 가진 인스타그램을 크롤링하였다. 인스타그램의 사용자그룹은 59%가 18~29세, 33%가 30~49세인 것을 감안하여 세개의 최근 런칭한 젊은 세대들을 위한 패션 판매 모바일 사이트를 분석대상으로 하였으며 이들은 각각 SNS을 마케팅 채널로 활용하였다. 각 모바일 사이트들의 서비스 시작후 6개월간 각 회사의 브랜드 명이나 회사명이 태깅된 SNS 포스팅을 크롤링하였으며, 토픽 모델링을 통한 브랜드 이미지 분석을 통해 각 회사의 브랜드 아이덴터티 전략이 효과적으로 적용되었는지 검증하였다. 결과적으로 세 개의 사이트 중 한 개의 사이트가 브랜드 아이덴티티 의도와 다른 브랜드 이미지가 설정되어있음을 발견하였으며 이를 보완하기 위한 전략을 제언하였다.

• 통상정보연구
• /
• 제8권3호
• /
• pp.229-255
• /
• 2006

The development of information technology got rid of much restriction on time and space, inviting earlier knowledge based society. The growing e-commerce based on internet alters the existing way of management in business groups and countries to one based on e-business. Especially, neighboring Far-East Asia countries are on the way of increasing their interest and efforts on e-commerce. Also they continue to give support to e-commerce and explore the way to North-East Asia e-Hub, on the government level. Against this backdrop, this study tried to review the current status and supporting system of e-commerce in 6 North-East Asia countries(South Korea, China, Japan, Taiwan, Hong Kong and Singapore), as a preliminary work for building the base of e-commerce and spurring the economic cooperation through e-commerce in North-East Asia region. I expect that this review would do the role of basic material for exploring and prospecting Korea's possibility as the North-East Asia e-Hub.

• 한국사이버테러정보전학회:학술대회논문집
• /
• 한국사이버테러정보전학회 2004년도 제1회 춘계학술발표대회
• /
• pp.309-316
• /
• 2004

인터넷 속의 산업구조는 1:1 대면 방식의 구조에서 네트워크 상의 On-line 구조로 변화되어가고 있다. 이러한 인터넷상에서의 전자상거래는 네트워크의 발달에 힘입어서 거대한 시장을 형성하게 될 것이다. 인터넷에서 상거래가 일어나는 것은 오히려 자연스러운 현상이라고 할 수 있다. 인터넷을 통한 전자상거래는 많은 사람들의 관심을 증대시킬 것이다. 그런데 여기에는 제도적, 기술적 여러 가지가 선결되어야 한다. 이중에서도 가장 먼저 해결되어야 할 것이 사용자 인증에 대한 기술력이다. 이 논문에서는 안전한 전자상거래 쇼핑몰 구축 및 운영을 위해 필요한 세 가지의 주된 목적을 갖는다. 먼저 전자상거래의 보안 해결방법이며 둘째, 그들의 문제점들을 분석하고 이를 바탕으로 하여 실제 전자상거래 쇼핑몰에서 사용자 인증을 할 때, 필요한 각종 위협요소 및 취약점을 파악하고 이에 대응하는 방안을 제시하고자 한다.