• Journal of Service Research and Studies
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• v.8 no.3
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• pp.97-114
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• 2018

This study was intended to empirically examine the influence that the omni-channel brand experience would have on omni-channel brand relationship formation and achievements. All hypotheses were adopted, except for 1 hypothesis(Hypothesis 5), among 12 hypotheses. Specific results were as below: First, omni-channel brand experience had a positive(+) influence on brand trust(Hypothesis 1), brand identification(Hypothesis 2), and consumer-brand relationship(Hypothesis 3) as a whole. The brand trust had a positive(+) influence on brand identification(Hypothesis 4), but did not have statistically significant influence on consumer-brand relationship(Hypothesis 5). Meanwhile, brand identification had a positive(+) influence on consumer-brand relationship(Hypothesis 6). Second, consumer-brand relationship had a positive(+) influence on re-purchase intention(Hypothesis 7), word-of-mouth intention(Hypothesis 8), and brand extension acceptability(Hypothesis 9) as a whole. Finally, omni-channel brand showed the following relationship with and achievements. re-purchase intention had a positive(+) influence on both word-of-mouth intention(Hypothesis 10) and brand extension acceptability(Hypothesis 11) while word-of-mouth intention had a positive(+) influence on brand extension acceptability. The results of this study may provide theoretical and practical implications for marketing managers' understanding and strategy planning in connection with consumer experience and relationship formation promoted recently by omni-channel brands of distribution companies.

• East Asian Journal of Business Economics (EAJBE)
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• v.12 no.1
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• pp.1-11
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• 2024

Purpose: This study empirically examines the relations among corporate performance, technology, and corporate capabilities for service companies to find factors that could affect the competitiveness of the service industry. Most study on technology in the service industry have been conducted in developed countries, and yet there exist not sufficient empirical reviews. Research design, data and methodology: This paper, using rare empirical data, examines Korea's service industry and aims to make an academic and managerial contribution to the understanding of the relation between corporate competence and performance. This study analyzes 567 Korean Domestic Companies in Non-manufacturing and Service Industry, using the 2020 Detailed Survey of Venture Businesses (2500) data. Frequency analysis, correlation analysis, and regression analysis are performed. Results: Results show, Hypothesis 1 that internal competence has positive influence on technological strength, is supported. However, Hypothesis 2 that technological strength mediates between internal competence and business performance, Hypothesis 3 that external competence has positive influence on technological strength and Hypothesis 4 that technological strength mediates between external competence and business performance are all partially supported/rejected. Conclusions: This study suggests that technological strength is an important factor that affects both market share and sales. And mediating effect of technology strength emphasized in market share. However, in managing sales, more cautious approach and a more detailed analysis are needed..

• Journal of Fisheries and Marine Sciences Education
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• v.28 no.4
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• pp.1133-1142
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• 2016

The purpose of this study was to verify the effects of science classes using abductive strategies on the scientific concept understanding and meta-cognition. The subjects included two classes of sixth graders from K Elementary School in B Metropolitan City and they divided into two groups. Research group was composed of 21 students(10 boys, 11 girls) and comparative group was composed of 21 students(11 boys, 10 girls). In order to achieve aims of this study, proper contents to apply abductive strategies were selected from the first semester science curriculum for sixth graders. Also five-steps study papers were designed to elicit abductive reasoning. While the research group received 20 times of reframed science lessons using abductive strategies, the comparative group received common science lessons according to the teachers' manual. The results of this study are as follows. First, science classes using abductive strategies were effective for the scientific concept understanding. Also there were statistically significant differences between the research group and the comparative group in overall science sub-domain. In the process of hypothesis formulating, students tried to find out scientific causes thoroughly to present the optimal explanation and they concentrated on the analysis of each scientific concept. It is thought that this process contributed to better understanding in scientific concepts. Second, science classes using abductive strategies were effective for improving meta-cognition. There were statistically significant differences between the two groups and especially in monitoring that is one of sub-factors of meta-cognition. It indicates that hypothesis formulating process gave positive effect on meta-cognition by stimulating critical thinking and manifesting elaboration.

• Journal of The Korean Association For Science Education
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• v.32 no.5
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• pp.823-840
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• 2012

The importance of teaching the nature of science (NOS) has been emphasized in the science curriculum, especially in the science curriculum for science-gifted students. Nevertheless, few studies concerning the structure and formation of students' mental model on NOS have been carried out. This study aimed to explore science-gifted students' understanding of 'fact', 'hypothesis', 'theory', 'law', and 'scientificness' by utilizing semantic network analysis. One hundred ten science-gifted middle school students who were selected by a national university participated in this study. We collected students' written responses of five items and analyzed them by the semantic network analysis(SNA) method. As a result, the core ideas of students' understanding of 'fact' were proof and reality, of 'hypothesis' were tentativeness and uncertainty, of 'theory' was proven hypothesis by experimentation, of 'law' were absoluteness and authority, and of 'scientificness' were factual evidence, verifiability, accurate and logical theoretical framework. The result of integrated semantic network illustrated that the viewpoint of science-gifted students were similar to absolutism and logical positivism (empiricism). Methodologically, this study showed that the semantic network analysis method was an useful tool for visualization of students' mental model of scientific conceptions including NOS.

• Management & Information Systems Review
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• v.37 no.2
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• pp.125-147
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• 2018

This study was intended to examine the structural relationship between fan citizenship and sports marketing achievement. For that, 220 questionnaires were distributed to the fans of Lotte Giant in Busan region and 205 questionnaires were used finally. The hypotheses were validated by using SPSS 25.0 and Smart PLS 2.0 based on the study model. All hypotheses were adopted, except for 4 hypotheses(Hypothesis 5-3, Hypothesis 6-1, Hypothesis 6-2, and Hypothesis 6-3), among a total of 17 hypotheses. For that, the results were derived as below: First, fan citizenship had a positive(＋) influence on team equity(Hypothesis 1), sponsor assets(Hypothesis 2), and community equity(Hypothesis 3) as a whole. Second, team equity had a positive(＋) influence on sponsor assets(Hypothesis 4) in all respects, and furthermore, had a positive(＋) influence on local image(Hypothesis 5-1) and contribution to local community(Hypothesis 5-2). Meanwhile, team equity did not have a statistically significant influence on social interchange(Hypothesis 5-3. Finally, sponsor assets and community equity were found to have the relationship as follows: No statistically significant relationship was observed between corporate image and community equity. Corporate awareness had a positive(＋) influence as a whole. The results of this study are expected to provide comprehensive understanding and theoretical and practical implications of the influence that fan citizenship would have on sports marketing achievement.

• English Language & Literature Teaching
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• v.9 no.spc
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• pp.185-208
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• 2003

The purpose of this paper is to examine some of the theories concerning socioaffective strategies, to analyze the dialogues of the students negotiating for meaning of a reading material and to suggest some implications of socioaffective strategies for teaching reading. The examination of the theories - the interaction hypothesis and the sociocultural theory - suggest that the use of socioaffective strategies facilitates more effective understanding of information that is to be found. distributed, and taken in among the participants. The discourse analyses of the students' interaction in a Korean college English reading class show ample evidence of the use of socioaffective strategies that helped them understand the meaning of a text. However, the analyses show that the strategies are mostly used to ask questions concerning the meaning of clauses. Only few analytical questions are raised for some structural and pragmatical features in the text which are crucial to the understanding of its meaning. Imbalance also exists in the types of the questions used by the participants. The analyses indicate that, instead of negotiating more interactively, the students tend to rely upon a more advanced student when they face difficult English sentences. Therefore as a conclusion this paper emphasizes the importance of teaching socioaffective strategies to help students to help themselves to become more cooperative, independent and analytical in reading English texts.

• Journal of Korean Academy of Nursing
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• v.8 no.2
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• pp.1-13
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• 1978

Evaluation for students’performance is a very important and difficult responsibility of head nurses. This study was undertaken to investigate and identify head nurses’attitudes toward evaluation for clinical performance of nursing students. Data were gathered through questionnaire from eighty eight head nurses at three hospitals in Kwang Ju City and four hospitals in Seoul, during the period of April 9th-26th, 1978. The questionnaire developed by the researcher included 19 statements which concerned the attitudes of head nurses: their perception about objectives of evaluation for the students clinical performance, their attitudes toward responsibility as evaluator, their attitudes toward method of evaluation, their understanding and interest in nursing students. Mean attitude score more than 60% were classified as positive or favorable, and less than 60% to be negative or unfavorable. The result obtained could be summerized as follows: 1. The mean score of head nurses’attitudes was positive (67.9%). Hypothesis I was rejected, 2. Head nurses’perception about objectives on performance evaluation was very favorable (85.5%). 3. Head nurses’attitudes toward evaluating method were negative (50.9%), post-evaluation interview were perceived to be a part of evaluating process (73.9%), although only few (22.7%) implemented. 4. The head nurses’attitudes in the responsibility as a evaluator were unfavorable (58.2%). 5. Relatively favorable response was revealed in understanding and interest about nursing students (79.6%). 6. Educational level, duration of clinical experience, marital status, and geographical region of head nurses were no significant influence on the attitudes toward evaluation for clinical performance (P > 0.05), while only age revealed significant difference (P < 0.05) Hypothesis 2, 3, 5 and 6 were accepted, hypothesis 4 was rejected.

• Journal of the Korean earth science society
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• v.23 no.2
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• pp.140-146
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• 2002

We have studied 73 pre-service science teachers' conceptions about the nature of science (NOS) using 120 true-false test items based on AAAS Benchmarks statements. We have found that participants have inadequate understanding of the NOS, especially in understanding of five categories of conceptions; change and continuity in science, bias in scientific investigations, hypothesis in scientific investigations, things common in science, and science ethics. The result also indicates that there is a difference between primary pre-service teachers and secondary pre-service teachers. From the analysis of consistency, we also found that this inadequate understanding comes from confusion rather than misconception. All the results support that there is a need of intense pre-service teacher education concerning thenature of science.

• Journal of The Korean Association For Science Education
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• v.13 no.2
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• pp.152-162
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• 1993

The high school students' problem solving patterns and their features in scientific inquiry, especially on controlling variables and stating hypothesis have been investigated. The 8 problems on controlling variables and stating hypothesis were selected out of the scientific inquiry area in the experimental tryout of Aptitude Assessment for College Education, and had been used to find the patterns and their features. The results of findings are as follows: There were seven patterns in the process of solving problems. Five of seven patterns were found in right answers and four patterns in wrong answers. Two patterns were found in both right and wrong answers. Some students could solve the problems even though they did not understand the elements of the scientific inquiry, controlling variables and stating hypothesis. The false application of physics concepts, misunderstanding about the elements of the scientific inquiry and using unrelated experience and conjectures were the features of students' wrong answers. On the other hand, the right application of physics concepts, understanding and applying the elements right, infering answers from the tables and figures on statements of suggested problems were the features of right answers. The further studies on this kind may helpful to find the higher mental abilities related to scientific inquiry and to develop tools for testing students' scientific inquiry thinking skills.

• Lingua Humanitatis
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• v.7
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• pp.335-353
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• 2005

In recent years there has been much discussion about whether there is a critical, or sensitive period for language acquisition. Research on a critical period provides an excellent example around which we can organize a discussion of the behavioral and neural evidence. In this paper, the early history of critical periods and evidence for the existence of critical periods in various domains of human cognition and learning are reviewed. Followed by this overview, evidence for a critical period in both linguistic and non linguistic area are presented. The paper then provides some unresolved questions regarding a critical period in language acquisition and states what the outcome of this issues mean for an understanding of language acquisition. Finally the paper concludes with some educational implications of a critical period for practice.