• 제목/요약/키워드: Housing Culture

검색결과 469건 처리시간 0.025초

체험 마케팅 요소를 활용한 주택문화관의 디자인 방향 (Design Directions of the Housing Cultural Center Based on Experiential Marketing Elements)

  • 김정윤;이현수;이주현
    • 한국주거학회논문집
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    • 제18권5호
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    • pp.113-120
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    • 2007
  • The purpose of this study is an analysis about space of housing cultural center with the marketing based on experience. By changing housing market, housing cultural center is a place to give an information, added value, image of housing. Consumers who experience a housing cultural center have an effect on purchase an apartment. The image of enterprise is important to select commodities to consumers. Today, company's brand image and concept include womanish, worthy and, sensual those. Under these views, housing cultural center should have continuous culture spaces that provide various experiential chance for consumers. The methods of this study are an analysis of brand image, analysis and application of experiential elements for housing cultural center. The results of this study have five parts. First, in Sense part, there are presented the sense of sight, smell and touch include material's color, finishing material, sound and etc. Second, in Feel part, consumers feel friendly and comfortable to brand through synesthesia. And they have a liberal mind about brand. Third, in Think part, consumers can experience a brand's image as a subject of event or space. Forth, in Act part, consumer is acted to scale of a space and aim of exhibition. Finally, in Relation part, consumers can have relation each other who visit Housing cultural center. And they can joint for interchange of information, culture enjoyment. In conclusion, this study has a great value of graft marketing view on the planning of Housing cultural center.

An Investigation about Housing Attitudes of Korean Residents in American Apartment Houses

  • Yim, Mi Sook
    • Architectural research
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    • 제7권2호
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    • pp.1-11
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    • 2005
  • When people encounter a new cultural housing setting, their housing attitudes are more changeable and complicated than when they enter a new housing environment in the same culture. The purpose of this study was to identify cultural impacts on housing attitudes, and to find the new design concepts based on the Koreans living experience in American apartments. Data were collected by the questionnaires of 125 Koreans who live in apartment houses in Pittsburgh. According to Korean common housing attitudes and transition by the time variable, the period of residence in the US, this research found that Korean residents' housing attitudes consist of unchanged cultural factors that have been the basic design concepts of Korean style apartments, changeable mixed factors that can be used to diversify Korean apartments, and changed desired factors that will be applied to new design concepts. Also, this research showed different housing attitudes by marital status and rent. This information may be helpful to Korean housing experts who have tried to improve apartments, and it is possible that American professionals can provide more suitable housing to fit minorities' unique living patterns in America.

텍스트 마이닝을 이용한 2015 개정 중학교 기술·가정 교과서의 주생활 단원 내용분석 (Content Analysis of the 'Housing' Unit in the 2015 Revised Middle School Technology and Home Economics Textbook Using Text Mining)

  • 김도연
    • 한국가정과교육학회지
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    • 제34권2호
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    • pp.1-19
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    • 2022
  • 본 연구의 목적은 2015 개정 중학교 기술·가정 교과서의 키워드를 분석하여 주생활 단원의 핵심개념과 내용구성을 파악하는 것이다. TEXTOM 프로그램으로 교과서의 단어 빈도분석과 네트워크 분석을 실시하였고, UCINET 프로그램으로 중심성과 CONCOR 분석을 하였다. 분석결과는 다음과 같다. 첫째, 주생활 단원의 내용 체계는 '가정생활과 안전' 영역의 '생활문화'와 '안전'으로 구분되어 있다. 둘째, '안전' 단원에서는 실내, 발생, 사용, 소음, 안전사고 순으로 출현빈도가 높으며, 주생활과 안전사고, 예방과 관련된 단어들이 서로 밀접하게 연결되어 있다. '생활문화' 단원은 공간, 주거, 가족, 사용, 주거공간 순으로 출현빈도가 높으며, 키워드 간 연관성도 높게 나타났다. 셋째, '안전' 단원은 실내, 발생, 사용 등이, '생활문화' 단원은 공간, 가족, 주거 등이 영향력 있는 핵심개념으로 나타났다. 넷째, '안전' 단원은 '안전한 주생활', '쾌적한 주거환경'으로, '생활문화' 단원은 '주거공간 구성', '공간 활용', '주거가치관과 생활양식', '주생활 문화'로 구성되어 있다. 이와 같은 결과를 통해 향후 주생활 교육의 방향성과 정체성을 형성하기 위한 기초자료를 제공한다는 점에서 본 연구의 의의가 있다.

공공서비스 조직의 서비스역량이 서비스품질에 미치는 영향관계 연구 : 주거복지서비스를 중심으로 (Effect of Professional Competence of Public Institutions on Service Quality: Focused on Housing Welfare Service)

  • 박근석;이석제;김종림;이현정
    • 토지주택연구
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    • 제3권3호
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    • pp.213-223
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    • 2012
  • 공공서비스는 국민들이 더 바람직한 생활을 하도록 하기 위하여 공공적 목적으로 제공되는 재화나 인적 서비스로 정의할 수 있다. 본 연구에서는 공공서비스를 제공하는 조직의 서비스역량의 구성요인을 고객지향 문화역량, 지식공유역량, 접점직원역량으로 정의하고 있다. 공공서비스 조직의 서비스역량이 서비스품질에 긍정적인 영향을 미칠 것으로 가정하고 공공 주거복지서비스를 제공하는 조직과 고객들을 대상으로 실증분석한 결과 고객지향 문화역량과 지식공유역량은 긍정적인 영향을 미치나 접점직원의 역량은 유의한 영향을 미치지 않는 것으로 나타났다. 한편, 공공서비스 조직의 서비스역량은 시너지 효과를 발휘하여 서비스품질에 긍정적인 영향을 미치는 것으로 나타나 서비스에 대한 조직역량이 중요함을 보여주고 있다.

전통한옥의 도시집합주거로 발전 가능성 연구 (A Study on the Possibility of Model Development from Traditional Han-ok to Urban Clustering Housing Model in Korean Context)

  • 손승광
    • 한국주거학회논문집
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    • 제19권3호
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    • pp.71-81
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    • 2008
  • A traditional Korean housing is a typical type which is contained life style, spatial organization and scape element of people who lived in Korea. In the hanok, people want to be live not only in human environment and traditional culture, but also modem urban housing as a high density. This article deals as follows: First, Hanok as urban housing would be composed in a housing lot, linear type layout, devide building, and cluster type. Second, Housing unit and configuration of Multi family housing can be used single story, second story, second story + single story, multi story and Hanok roofing. Thirds, structure of the building are traditional wooden, combined one of steel and wood or concrete and wood, and the building system in exterior and interior can be seperated into another system. Forth, Image of multi story Hanok A last, consistency of Hanok is not a repeat of an origin but application and creative aptitude of the origin, and multi family housing application of Hanok can be a trial creative.

Public Housing and Social Capital in Australia

  • Donoghue, Jed;Tranter, Bruce
    • 토지주택연구
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    • 제4권2호
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    • pp.145-152
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    • 2013
  • This paper addresses the relationship between public housing tenure and social disadvantage. The research examines social capital levels among public tenants in Australia, concentrating on their level of interpersonal trust and confidence in a range of public institutions. Through multivariate analyses of national survey data it also profiles the social and political background of public housing tenants. Although public housing tenants have access to secure and affordable housing, they appear to be less trusting and 'happy' than private renters or homeowners, and exhibit less confidence in some institutions such as the Australian parliament, universities and the ABC (the Australian public television broadcaster). These results probably reflect the residualised nature of public housing in Australia and indicate that public tenants are likely to be 'alienated' from certain aspects of mainstream culture. However, public tenants have higher levels of confidence than homeowners in the Australian defence forces and trade unions. So public housing may 'shore up' confidence and social capital in some areas, and levels of trust would be lower if public housing was not available to disadvantaged citizens.

대학문화정착을 위한 대학생의 생활문화비교분석 -지방대학 대학생의 통학유형을 중심으로 - (A Comparative Analysis on the Living Culture of Undergraduate Students for Establishment of University Culture - Focused on the Commuting Patterns -)

  • 조영희;조명희;심영;김대년;이경희
    • 한국생활과학회지
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    • 제9권2호
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    • pp.153-176
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    • 2000
  • The purpose of this study is to compare the living cultures among three types of undergraduate students, grouped by commuting patterns, attending universities in Chung-Cheong Do: a long-distance type, a short-distance type, and a living-alone type. The survey was performed with questionnaires and the subjects were 1167 undergraduate students. The results are as follows: for a long-distance type, the levels of housing environments and consumption expenditures were relatively high, but the students felt constrainted by the commuting time. For a short-distance type, the consensus in decision-making with parents and the degree of conflict reconciliation were the lowest. For a living-alone type, the levels of housing environments and consumption expenditures were relatively poorer, but the students spent relative]y more time at school and the attitudes of school and department which they belong to were relatively higher.

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감성유형에 따른 주거 실내디자인요소 적용방안 (A Study on Applications of Housing Interior Design Elements according to the Sensibility Type)

  • 박지민;박은선
    • 한국주거학회논문집
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    • 제25권3호
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    • pp.165-179
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    • 2014
  • The purpose of this study was to draw application elements of housing interior design according to user-oriented sensibility types. The sensibility evaluation experiments were conducted to target the general user 118 people using the sensibility evaluation tool for housing interior space. The results of the analysis were as: To produce the 'cozy' space, the colors and materials giving soft and natural feeling should be used. For the 'practical' space, type of ceiling and window that give the visually open feeling, the user-oriented furniture arrangement that allows using the space efficiently. For the 'cheerful' space, the simple and natural effects should be produced by using closed space that stable. For the 'traditional' space, the natural fishing material having rough texture should be used. For the 'unique' space, the space contained the dynamic feeling by the diagonal or vertical line and the graphic expression in the wall. For the 'congenial' emotional space, basic is the symmetric, stable and simple space. On the other hand, for the material, small size, natural texture or typical and soft materials should be used. For the 'sensuous' space, the dynamic and vertical sense of space should be expressed by the type of ceiling. The most important elements for the space of 'gorgeous' sensibility, is the color.

주택문화관의 브랜드 이미지 요소에 관한 연구 (A Study on The Brand Image Elements of Housing Cultural Center)

  • 김정윤;이현수
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2007년도 추계학술발표대회 논문집
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    • pp.26-29
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    • 2007
  • By changing housing market, housing cultural center furnishes information, value added, image of housing. For publicity their unique house, construction companies provide not only concrete and substantial material but also sensible and capacity service through the community space of housing cultural center. The consumer's experience of housing cultural center have an effect on purchase power apartment. The image of enterprise is important to select commodities to consumers. Though main clients are women, housing cultural center has not space concept and aim to concern for them. According to begin women a group of consumers, they have purchasing power in family. Apartment is no exception. Housing cultural center is used as continuous culture space that provide various experiential chance for consumer, especially women by systematize and distinct design detail and feature component. Accordingly, the purpose of this study is an analysis about community space of housing cultural center with the woman marketing based on experience.

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The Influence of Early Government-sponsored Housing on the Modernization of Korean Housing: From Post-Korean War to Late 1960s

  • Jun, Nam-Il;Yang, Se-Hwa
    • International Journal of Human Ecology
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    • 제13권1호
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    • pp.147-157
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    • 2012
  • The construction of government-sponsored housing in Korea began in the early 1950s. Beyond fulfilling the housing shortage after the Korean War, it also impacted the development of housing in Korea. The aim of this study is to explore the construction and supply of government-sponsored housing and to discuss the positive and negative influences on the modern housing in Korea. In order to achieve the objectives, the pictures and floor plans, newspaper articles and the KNHC publications, which led the public housing supply from 1950 to 1960, were examined. Results indicate as follows: First, government-sponsored housing industrialized the housing production, which satisfied the volume need. The simplified floor plan and exterior, along with the western characteristics, created a new urban landscape. Second, the distinct characteristics of Korean housing were established. By emphasizing development and financial practicality, large scale housing complexes were built with simplified, characterless, and mechanical exteriors in a disconnected territory with neighbor district. Third, government-sponsored housing became the major accelerator to westernize the Korean housing culture. In conclusion, the principles of functionalism of government-sponsored housing have become the fundamental root of Korean housing since the war.