• Title/Summary/Keyword: Guest Movement Detection

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Guest Movement Detection and Analysis System for Integrated Event Venue Operation Management (통합적 행사장 운영을 위한 관람객 동선감지 분석 시스템)

  • Kwon, Hee-Gu;Lee, Jae-Won
    • The Journal of the Korea Contents Association
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    • v.22 no.6
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    • pp.15-23
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    • 2022
  • The operation method of offline venues such as local festivals usually has problems such as the absence of real-time events and booth information, wasting time in the process of purchasing and receiving goods, and stagnating the movement of guests. This study increases the convenience of guests and managers by integrating all contents in the venue in the form of booth, thereby increasing the uniformity of event information and the efficiency of booth operation. In addition, a system was designed to minimize movement problems and improve performance by detecting the movement of guests within the venue and increasing the efficiency of arranging booths based on location data. It has been developed as a low-cost system that measures wireless packets with portable wireless LAN APs and control units. This has advantages in the operation of the venue, which consists of the installation and dismantling of variable booths in a short period of time. It is expected that the integrated operation of the venue will be utilized by linking the movement data of guests to activate visits and increase sales through data-based promotions.