• Journal of Korean Society for Quality Management
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• v.38 no.4
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• pp.521-530
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• 2010

Global regulatory pressures relating climate change and environmental responsibility are asking companies to find out the best way for sustaining their continuous business growths. It could be known that inadequate management for environmental issues are bad for business, negatively affecting brand image, causing unnecessary losses and costs for environmental preservation. For this reason, environmentally conscious green business growth has been recognized as an essential requirement for a company to stay in business. Many companies are looking for green business opportunities of improving their environmental and financial results, and struggling with how green fits into their business. In this paper, the Green Six Sigma, an environmentally conscious Six Sigma methodology, is presented as a way to find solutions for green growths. The Six Sigma is known as a disciplined, data-driven approach and methodology for achieving world-class performance in any process from manufacturing to transactional. In chronological order, the Six Sigma has been evolved from Motorola's quality-oriented methodology to GE's cost-oriented lean approach, and is being evolved and developed as an environment-oriented green growth approach. There is no doubt that the Green Six Sigma, as an engine of green growth, is a power tool for achieving competitive business performance and reducing the impact on the environment.

• Journal of the Korea Fashion and Costume Design Association
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• v.13 no.2
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• pp.121-131
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• 2011

Green Marketing, a response to the serious environment problems of the 21st century, is an important point for trends in both art and fashion. It is a strategy for reminding consumers of the threatening environment problems and to recognize that everyone must take responsibility for these problems. Green marketing is a concept that is the point at issue and social reform movement. The purpose of this study was to find examples of Green Marketing in fashion and classify them into four groups. The results of this study were as follows. First, the terms related to green marketing as related to fashion can be categorized into four areas: 1. Eco-friendly product marketing: product merchandising that usually uses organic materials and green manufacturing processes. 2. Green-communication marketing: PR strategies that use green slogans through deep impression advertising or special promotional events relating reducing, reusing and recycling, etc., with the brand's name. 3. Green environmental-marketing: marketing strategies that is an enlightenment campaign for environmental preservation and sustainable fashion design such as reusing, recycling, and reducing. 4. Cause-related marketing: marketing plans that return profits to society and that take an active part in the causes of the community. It was expected that these types of green marketing strategies would yield positive effects in enhancing brand value and consumer confidence as well as increasing profits.

• Journal of Communications and Networks
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• v.18 no.4
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• pp.610-618
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• 2016

A green cognitive radio network (CRN), characterized by base stations (BSs) that conserve energy during sleep periods, is a promising candidate for realizing more efficient spectrum allocation. To improve the spectrum efficiency and achieve greener communication in wireless applications, we consider CRNs with an long term evolution advanced (LTE-A) structure and propose a novel energy-saving strategy. By establishing a type of preemptive priority queueing model with a single vacation, we capture the stochastic behavior of the proposed strategy. Using the method of matrix geometric solutions, we derive the performance measures in terms of the average latency of secondary user (SU) packets and the energy-saving degree of BSs. Furthermore, we provide numerical results to demonstrate the influence of the sleeping parameter on the system performance. Finally, we compare the Nash equilibrium behavior and social optimization behavior of the proposed strategy to present a pricing policy for SU packets.

• Journal of the Korean Professional Engineers Association
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• v.42 no.2
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• pp.41-48
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• 2009

The Government declared 'Low-Carbon Green Growth' as the new national vision for future development to improve economic growth and quality of life through higher energy efficiency, less energy consumption, wider use of renewable energy, etc. Korea can no longer delay participating in international efforts against global warming by reducing carbon dioxide and other greenhouse gas emissions. Thus low-carbon green growth is not a matter of choice, and it becomes indispensible to sustaining the nation's economic development. The Government is determined to take the initiative in speeding up economic recovery by carrying out the large scale investment projects such as the Korean version of a 'Green New Deal. The 49 trillion-won projects include river improvement, eco-friendly transportation networks, advanced information infrastructure, water resources & dam construction, green cars & clean energy development, etc. which will create nearly one million new jobs over the next four years.

• Transactions of the Korean Society of Automotive Engineers
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• v.19 no.6
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• pp.97-106
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• 2011

Both an optimal design of the engine operating strategy and fuel economy prediction technique for a HEV under the vehicle driving condition are very crucial for the development of vehicle fuel economy performance. Thus, in this study, engine operating characteristics of PRIUS III were analyzed with vehicle running conditions and the correlations between vehicle tractive power and fuel consumption were introduced. As a result, fuel economy performance of PRIUS III with various test modes were predicted and verified. Errors of predicted fuel economy were between -5% and -1%.

• Proceedings of the Korean Geotechical Society Conference
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• 2010.03a
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• pp.291-294
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• 2010

$CO_2$ is known as the major source of the green house effect and the volume produced from electricity generation and transportation sector in Korea constitutes the large portion. In order to reduce the green house effect, several treatment methods can be the major research topics such as the scheme to fundamentally restrict the production of $CO_2$ creation, to perfectly sequestrate the produced $CO_2$, to reuse the separated $CO_2$, or to permanently dispose $CO_2$ in an appropriate storage site. Among of them, R&D strategy and geotechnical research issues are explored in this paper in an effort to realize geological storage for the sequestrated $CO_2$ in local storage sites. $CO_2$ is known as the major source of the green house effect and the volume produced from electricity generation and transportation sector in Korea constitutes the large portion. In order to reduce the green house effect, several treatment methods can be the major research topics such as the scheme to fundamentally restrict the production of $CO_2$ creation, to perfectly sequestrate the produced $CO_2$, to reuse the separated $CO_2$, or to permanently dispose $CO_2$ in an appropriate storage site. Among of them, R&D strategy and geotechnical research issues are explored in this paper in an effort to realize geological storage for the sequestrated $CO_2$ in local storage sites.

• The Korean Journal of Franchise Management
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• v.8 no.1
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• pp.19-30
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• 2017

Purpose - As environmental issues, along with the growth of companies, are accelerating, social interests in eco-friendly management that requires corporate social role and responsibility are increasing. The eco-friendly management activity reflects the changes in environmental awareness of consumers. Therefore, the eco-friendly images of companies influence consumers, and the establishing of eco-friendly management strategy has become a very important factor in the greenmarket. In this regard, this study examined the impacts of green leadership and environmental attractiveness on strategic environmental marketing, tactical environmental marketing, and environmental performance towards the employees of franchisee headquarters. Research design, data, and methodology - The survey was conducted towards the 800 headquarters among 2,600 brands that are registered with the Fair Trade Commission of Korea by mail. Among the total of 162 questionnaires collected, 7 respondents were excluded for their incompletion, and thus 155 responses were used in this study. The data were analyzed with SPSS 21.0 and SmartPLS 3.0. Frequency analysis was carried out to understand the general characteristics of the subjects, and confirmatory factor analysis to measure the reliability and validity of the measurement. Correlation analysis was conducted to identify the correlation between constructs, and structural equation modeling to examine the structural relationships among the constructs. Result and Conclusions - First, green leadership had a positive impact on strategic environmental marketing, tactical environmental marketing, and environmental performance. Second, environmental attractiveness had a positive effect on strategic environmental marketing, tactical environmental marketing, and environmental performance. Finally, strategic environmental marketing and tactical environmental marketing had positive impacts on environmental performance. This study can be recognized for proposing new perspectives on eco-friendly management strategy for firms to be able to win competitive superiority and performance by embedding awareness of the importance of environmental market and suggesting practical implications on understanding of environmental attractiveness, strategies and tactics of environmental management, and environmental performance in the franchise industry.

• Magazine of the Korean Society of Hazard Mitigation
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• v.9 no.4
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• pp.7-18
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• 2009

• The Korea Beekeeping Bulletin
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• s.349
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• pp.34-35
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• 2009

• Construction Engineering and Management
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• v.10 no.5
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• pp.52-55
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• 2009