• 농촌계획
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• 제14권4호
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• pp.109-119
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• 2008

The objectives of this study are to develop a green tourism potential evaluation method with rural amenity and demand of citizen. The new index which was named GPD(green tourism potential degree) is designed to propose the green tourism potential of rural areas using spatial analysis of geographic information system and spatial interaction of gravity model. And in order to evaluate the green tourism potential with supply side and demand side, two indices were defined; One is green tourism demand degree(GDD) which is developed to quantify a demand side potential by the analysis of urban population and urbanization index, and the other is green tourism attraction degree(GAD) which is developed to quantify a supply side potential by the analysis of rural amenity values using AHP algorithm, based on opinion of related experts. The developed method was applied to a part of Kyounggi province, Seoul and Incheon. All the study area's GAD, GDD and GPD were assessed and the proposed green tourism potential evaluation method could be used in developing rural development plans and green tourism policies considering spatial interaction with citizen and green tourism resources.

• STI Policy Review
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• 제1권1호
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• pp.1-21
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• 2010

To achieve the "low carbon green growth" vision, the first step is securing core technologies. Therefore, S&T policy direction for green technology development is urgently needed. As of 2008, investment in green technology (GT) development hovered around 10% of the government's total R&D budget. Thus, the Korean government developed a plan to increase that percentage to 15%, by 2013. To develop reasonable investment strategies for green technology development, targeted strategies that reflect technology and market changes by green technology area are needed. However, the overall planning and coordination of national GT development is currently split among, approximately, 10 government ministries. To establish an efficient green technology development system, the so-called "Green Technology R&D Council" should be launched in collaboration with the Presidential Committee on Green Growth and the National Science and Technology Council. Furthermore, to build a solid foundation for commercializing the outcomes of GT development projects and promote GT transfer, the government should undertake two initiatives. First, the government should reinforce GT R&D performance management, by establishing a GT R&D performance management and evaluation system. Second, the government should implement the "customized packaged support for promoting green technology business rights and commercialization" and present "e-marketplace for market-oriented green technologies". Creating a pan-ministerial policy for GT development policy would necessitate restructuring the HR(Human Resources) development system, which is currently separated by technology area. Based upon mid/long-term HR supply and demand forecasts, the government should design differentiated HR development projects, continuously evaluate those projects, and reflect the evaluation results in future policy development. Finally, to create new GT-related industries, the "Green TCS (Testing, Certification, and Standards) System" needs to be implemented. For objective evaluation and diffusion of R&D results by green technology area, a common standardization plan for testing, analysis, and measurement, like the "Green TCS", should be developed and integrated.

• KIEAE Journal
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• 제11권5호
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• pp.79-90
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• 2011

The KGBCC(Korean Green Building Certification Criteria), which is the assessment standard of green buildings, is not enough to reflect all the current demands of residents. Therefore, the comparative analysis between the certification score and the residents' satisfaction of a promotional green apartment, a awarded green apartment, and a certified green building apartment was carried out to derive improvements of the KGBCC. The residents of selected three apartments were surveyed through the assessment items of the KGBCC. According to the research, the certified green building apartment shows the highest certification score and residents' satisfaction overall, compared with other two apartments. Finally, the improvements of KGBCC were determined through the reason of the residents' dissatisfaction. The KGBCC that is improved by this study can be used for the new assessment standard of green buildings.

• 산업기술연구
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• 제33권A호
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• pp.15-21
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• 2013

World governments and industries have put tremendous efforts for reduction of greenhouse gases. Specifically, IT (information technology) or ICT (information communication technology) is seen to play a pivotal role in green IT since it is deeply penetrated and related to all the industrial and business processes. The objective of this research is to enhance green maturity of a Gangwon province. We first discussed recent trends of green IT approaches/directions and prevailing green readiness indecies. Based on the environmental and industrial characteristics of Gangwon province. a future plan drawn has been examined with regard to a green IT maturity model.

• 한국환경과학회:학술대회논문집
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• 한국환경과학회 2003년도 International Symposium on Clean Environment
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• pp.131-134
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• 2003

To evaluate existence value of green area through industrial area worker＇s consciousness estimation, result that achieve is as following. According as green area amount of green area decreases, assessment about existence value of green area decreased. Environment that industrial complex worker can work in agreeable psychology need to increase green area in some form to be formed. Existence of green area enhances conscious value about visual improvement effect such as good environment, seasons change, and green quantity, and is judged that green area is exerting positive effect to consciousness regarding environment improvement effect such as cooling sensation, wind control, and noise decrease.

• 국제학술발표논문집
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• The 6th International Conference on Construction Engineering and Project Management
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• pp.549-553
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• 2015

For successful outcome of real estate development projects, it is important to understand the potential tenants as they drive the demand for properties. The aim of this study is to investigate tenant characteristics of the Australian green office building sector. The specific objectives are to; (1) compare and contrast the increment trend of green buildings within the green office building sector; (2) identify the tenancy profile of green buildings; (3) ascertain the possible industry concentrations within the current green building sector; and (4) explore the relationship between green building occupants' characteristics and their tenancy. Descriptive statistics shows that Finance, Insurance and Real Estate (FIRE) industries along with government owned companies are the major tenants of green office buildings in the NSW State of Australia. In particular, real estate companies occupy more than half of the NSW based green office buildings whilst one third of them are the tenants of the 6-star rated buildings - the highest rated building in the current form of Australian Green Star accreditation scheme.

• The Journal of Asian Finance, Economics and Business
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• 제6권2호
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• pp.277-286
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• 2019

The study aims to analyze the influence of egoistic, altruistic and biospheric value on green functional benefit, green monetary cost, green satisfaction and green loyalty. The study analyzes the effect of green functional benefit and green monetary cost on green satisfaction and green loyalty, as well as green satisfaction on green loyalty. The study employs quantitative methods with customers who have green brand purchase experience in Indonesia. Non-probability sampling was conducted using purposive sampling method based on predetermined criteria, which are customers who have already purchase and use green brand products. A total of 402 samples were analyzed using Structural Equation Modelling. The result shows that the data support hypotheses on egoistic and biospheric value, hypotheses on green functional benefit effect to green satisfaction and green loyalty, as well as green monetary cost effect to green loyalty. The other hypotheses are not supported by data. As a conclusion, it is egoistic and biospheric value that has positive effect on green loyalty, while green functional benefit and green monetary cost act as mediation between the value orientation and green loyalty. As managerial implication, green brand marketing strategy should incorporate egoistic and biospheric values in messages in advertising and promotion.

• 국제학술발표논문집
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• The 6th International Conference on Construction Engineering and Project Management
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• pp.503-507
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• 2015

Sustainability continues to gain traction in all industry sectors as people become aware of the advantages of green products. The voluntary use of green products in buildings in the United States continues to grow due to long-term cost saving and the ecological benefit to nature. The voluntary installation of green products is associated with end-users' expectations and perceptions including cost saving, sustainable behavior, and social responsibility. Although involuntary use of green products has similar expectations and perceptions, the installation decision is not based on the goodwill from end-users. This paper surveys college students to capture current experience levels, expectations, and perceptions in regard to green products and/or sustainability and to understand their attitudes about involuntary use of a green product. The installation of low water pressure showerheads in a dormitory provides data to support perception, expectation, and future direction of adoption of green products in public buildings. This information may be used to facilitate sustainable behaviors among involuntary groups regarding to the adoption of green products. The primary objective of this paper is to investigate the college students' perception of a green product, particularly when the students are involuntarily exposed to the green products. As a secondary objective, the paper also attempts to address the college students' general understanding on sustainability and green products. The findings of this study could support the growing importance of sustainable behavior among higher education beyond social responsibility and provide a benchmark against which to improve future change while fostering sustainable behaviors over time among the public.

• International Journal of Advanced Culture Technology
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• 제7권1호
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• pp.133-142
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• 2019

This study aims to understand how different construction methods impact scenic preference of green wall and clarify features of each construction method to help select the most suitable construction method for the wanted image of a green wall by providing the basic data for further development and distribution of green wall. Questionnaire developed by the Repertory Grid technique proved that 11 adjectives can be used to describe scenic features of a green wall and 4 preference elements. The result of the Scenic evaluation, the Felt type scored high in 'Aesthetic' and 'Maintenance' meaning that it is the most suitable method when constructing a green wall to improve urban scenery. Regression analysis was conducted to understand the link between the preference elements and scenic impression of a green wall. The result is that the higher the preference is on the design of a green wall, the higher the score is for 'Aesthetic'. Also, the higher the preference is on Bio-Diversity, Design, Growth, the higher the score is for 'Natural'. The above findings can be important measures and reference for selection of the right construction method when planning a green wall.

• KIEAE Journal
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• 제10권4호
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• pp.131-136
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• 2010

Because energy consumption of the construction part is very high, there is a growing need to introduce environment-friendly buildings. Therefore Green Building Rating System is enacted in Korea. Though environment-friendly factors such as green area affect the apartment housing price, there's no saying whether Green Building Rating System directly affect the apartment housing price. The purpose of this paper is to estimate the impact of Green Building Rating System on an apartment housing price. The analysis result demonstrated that Green Building Rating System don't affect the apartment housing price. This result means that there is a problem with the effectiveness of Green Building Rating System. The government ought to institute incentive program to ctivate the market of environment-friendly building.