• Title/Summary/Keyword: Global Factor of Promotion

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A Study on Global Strategy for Korean International Express Companies (우리나라 국제특송업체(國際特送業體)의 글로벌 전략(戰略)에 관한 연구(硏究))

  • Ahn, Ki-Myung;Kim, Myung-Jae;Kwon, Oh-Sung
    • Journal of Navigation and Port Research
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    • v.35 no.3
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    • pp.271-279
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    • 2011
  • This study aims at searching the global strategy which can raise the competitive power of IEC(International Express Companies) in Korea analyzing and coping with the international express companies and global factor of promotion. The global strategy varialbe for IEC- invigorating in korea is composed with nine variables which is M&A strategy, Intergrated logistics enterprise strategy, Globalized alliance strategy, SCM stratege, the third party operating strategy, Total logistic operating system strategy, Differentiated service providing strategy, Phased market entry strategy, Core capability strengthen strategy. According to the result of study, the global strategy influence for the nature of international express company's and increasing competitiveness is depend on specialization strategy and using scale of economy for globalization strategy.

ENGINEERING AND MANAGEMENT ON GLOBAL SOURCING OF ELECTRONIC COMPONENTS TO IMPROVE PRODUCT RELIABILITY

  • Masuda Akihiko;Saka Yasuo;Ihara Yoshiyuki
    • Proceedings of the Korean Society for Quality Management Conference
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    • 1998.11a
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    • pp.287-292
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    • 1998
  • As business looks towards the $21^{\st}$ century, a long-term strategy that focuses on global sourcing will be the vital factor in whether companies win or lose. At the same time, with electronic components, it is important to ensure stable quality and reliability, together with other important parameters. In order to achieve this, creating an effective mechanism of failure analysis and database management for electronic components is essential. The authors introduce the actual mechanism employed by NEC and explain the ideas and insight they have obtained from their experience.

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Promotion of Competitiveness in Korean Parcel Express Service Industry (우리나라 택배산업의 경쟁력 제고요인)

  • Song, Gye-Eui
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.50
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    • pp.163-185
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    • 2011
  • The purpose of this paper is to suggest competitiveness promotion factors of korean Parcel Express Service Industry. This study considered in terms of three competitiveness promotion factors which are a firm's subjective factors, a industrial environment factors, and a governmental policy factors. According to analysis results of the factors, a firm's subjective factors(4.07 score) are scored the most ones of competitiveness promotion factors of korean Parcel Express Service Industry, to be compared with a industrial environment factors(3.89 score), with a governmental policy factors(3.76 score). Therefore, first of all, korean Parcel Express Service firms have to promote competitiveness through as follows : (1) speedy meeting to customer's needs, (2) to promote customer service, to reduce delivery lead time, (3) to procure reliability of Parcel Express Service with customers mutually, (4) strategy of global Parcel Express Service.

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Add to Cart or Buy It Now? Factors Influencing the Usage Intention of Online Shopping Cart

  • Kim, Namhee;Chun, Sungyong
    • Journal of Information Technology Applications and Management
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    • v.25 no.2
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    • pp.117-132
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    • 2018
  • This study examines the reason why consumers try to use the online shopping cart more, and especially analyzes the influence of personal psychological factor such as regulatory focus. Hypotheses are tested with a two-way ANOVA model using experimental data collected from 210 undergraduate students at a business school in South Korea. We found that prevention focused consumers try to use online shopping cart more than promotion focused consumers. It is possible that prevention focused consumers try to consider as many alternatives as possible to ensure safety as they focus on negative results or losses during shopping online. However, we also found out when the buying purpose is utilitarian, promotion focused consumers are not different from the promotion in terms of the usage intention of online shopping carts. Marketing managers can provide different messages customized for their consumers by leading them to use the online shopping cart in a more effective way.

The status of Korean mold industry and government's promotion policy (국내 금형산업 현황 및 지원정책 방향)

  • Kim, Yong-dae
    • Design & Manufacturing
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    • v.11 no.1
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    • pp.39-44
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    • 2017
  • The domestic mold industry is composed of 6,560 small and medium sized mold companies as of 2015. The structure of mold industry centered on less than 10 people in the past has been improved in the direction of increasing number of medium and large scale companies with more than 20 competitors with global competitiveness and has maintained its position as the world's second largest mold exporter with global competitiveness. Nevertheless, the manpower structure and corporate competitiveness structure of the mold industry is very high, with the proportion of production manpower reaching 70% and shortage rate of 10% or more in order to respond to the orders of customers. However, the development base for new employees with technological skills required by the industrial field is poor, and the inflow of young people is very limited due to factors such as the avoidance of small and medium enterprises and production jobs. It is expected that the labor shortage of mold enterprises will be further increased in the future. In the mold industry, due to the characteristics of small quantity multi-product production corresponding to the demand of the consumer, many production processes are individually and independently carried out, resulting in low labor productivity, and the structural time required for the worker to increase the working time Due to limitations, the working hours per week of the employees are about 50 hours. The implementation of the working time reduction bill, which is recently promoted by the government, is a crisis factor. In order to cultivate the mold industry, it is necessary to expand the base of molds to meet the intensification of global competition, the convergence of technologies to actively respond to the restructuring of the industrial structure, and the response to the new industry, It is necessary to improve labor productivity through policies such as development and dissemination of system, and to secure price, delivery and quality competitiveness in global market.

China's Belt and Road Initiative and its Implications for Global Development

  • DUNFORD, MICHAEL
    • Acta Via Serica
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    • v.6 no.1
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    • pp.91-118
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    • 2021
  • China's Belt and Road Initiative (BRI) is China's contribution to the need for the world to collectively address deficits of peace, development, governance, and problems relating to climate, the environment and human health. The rise of China and the BRI do challenge the current 'rules-based global order' and the economic dominance and moral, political, economic, and cultural leadership of the United States and its allies. However, China's goal is not hegemony but a multipolar world in which common values coexist with principles of peaceful coexistence (including non-interference in the internal affairs of sovereign states). The evolution of the BRI is outlined, and the ways in which it reflects Chinese interests are summarized, including its roles in addressing natural resource dependence and excess capacity, a transition from investment promotion and factor-intensive growth to going out and industrial upgrading, going West, and the effective deployment of China's foreign exchange assets. Although China does therefore potentially gain, the BRI is designed so that partners also gain in a quest for win-win co-operation and mutual benefit. The values that underlie this approach and the call for a community with a shared future are compared with competing western values, whose roots lie in Enlightenment thought and are associated with a record of colonialism and imperialism. In this light, the article concludes with a consideration of the global implications of the BRI, the challenges it confronts and the likelihood that the unipolar moment will give way to a multipolar global development path.

A Study on the Evaluation and Future Directions of Export Promotion Program in Korea's IT Industry (우리나라 IT산업 수출지원 제도의 평가와 향후 과제)

  • Jung, Jae-Woo;Park, Jong-Oh
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.50
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    • pp.277-308
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    • 2011
  • Korea's economy has shown recovery since the global financial crisis in 2008. In the year 2010, Korea's export volume reached US D 467.4 billion and Korea is one of the main producer of IT equipment, electronics, ship-buildings, chemicals and automobiles. In particular, IT industry is one of the largest portion in Korea's export industries. The reason of the performance is that we develop innovative products to overseas markets and continued it. Also, there has been export support or promotion scheme in Korea. In this study, We need to evaluate the current system of export support and derive future challenges. This article has been studied to investigate relationship between export promotion and export performance. So, We classify export promotion program into 7 group(IT package, Market pioneers, Overseas exhibition, consultation invited buyers, International IT market research, Small Business IT export counseling center, Overseas marketing online) and the export performance was considered as the dependent variable. So the result are as follows. Factors on IT package, Market pioneers, overseas exhibition, International IT market research have been identified as influencing. and consultation invited buyers, Small Business IT export counseling center and Overseas marketing online have been identified as unimportant factor. So, We have to develop those Factors(IT package, Market pioneers, overseas exhibition, International IT market research) in the direction of strengthening the development of export support scheme.

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Association Between the Prevalence of Schistosomiasis in Elementary School Students and Their Parental Occupation in Sudan

  • Jin, Yan;Cha, Seungman;Kim, Youngjin;Hamdan, Hamdan Mustafa;Elhag, Mousab Siddig;Ismail, Hassan Ahmed Hassan Ahmed;Lee, Keon Hoon;Hong, Sung-Tae
    • Parasites, Hosts and Diseases
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    • v.60 no.1
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    • pp.51-56
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    • 2022
  • Global efforts to identify groups at high risk for schistosomiasis have mainly concentrated on identifying their geographical distribution. Investigations on the socioeconomic characteristics of high-risk groups are relatively scarce. This study aimed to explore the associations between schistosomiasis among students and their parents' occupations. A nationwide cross-sectional survey was conducted targeting 105,167 students in 1,772 primary schools across Sudan in 2017. From these students, 100,726 urine and 96,634 stool samples were collected to test for Schistosoma haematobium and S. mansoni infection. A multi-level mixed effect analysis was used with age and sex as fixed factors, and school as a random factor. The odd ratios (ORs) of practicing open defecation among farmers' children were almost 5 times higher than their counterparts whose parents were government officials (OR=4.97, 95% confidence intervals (CIs): 4.57-5.42, P<0.001). The ORs of contacting water bodies for watering livestock among farmers' children were more than 4 times higher than those of children whose parents were government officials (OR=4.59, 95% CIs: 4.02-5.24, P<0.001). This study shows that schistosomiasis represents a disease of poverty and that farmers' children constituted a high-risk group.

Evaluation of Key Success Factors for Web Design in Taiwan's Bike Case Study

  • LAI, I-Sung;HUANG, Yung-Fu;SIANG, Jie-Hua;WENG, Ming-Wei
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.11
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    • pp.927-937
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    • 2020
  • Global warming awareness through energy conservation is growing due to the regulatory policies issued by governments and voluntary organization that established carbon emission limits. Transportation is one of the major contributors to carbon emissions. Bike will be simultaneously saving money, getting fit and helping to reduce global warming. Web design has been identified as a key factor for the acceptance and success of the websites and electronic commerce. The purpose of this research is to investigate the effective implementation of the proposed Analytic Hierarchy Process (AHP) technique on a bike case study whose company (Bike Company) is involved in web design for a critical component in the demonstration. Survey research used a variety of data collection methods, with the most common being questionnaires and interviews of some exporters. The research results reveal that the top five key success factors are Good reputation, Transaction security, Ease of use, Promotion, and Diversified choices, which provide the guidelines and directions for decision-makers to design effective websites in the current competitive business scenario. The major findings of this study are suggesting that Internet marketing channels are securing the company's relevance, together with paving the way for methods to increase web traffic.

Exploring the Measurement Invariance of the Calling Scale with College Students and Employees

  • Park, Yonguk L.;Lee, Hyejoo J.
    • International Journal of Advanced Culture Technology
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    • v.9 no.1
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    • pp.99-104
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    • 2021
  • The most widely used instrument to assess perceiving a calling, the CVQ(Calling and Vocational Questionnaire), is composed of three constructs: transcendent sermon, purposeful work, and prosocial orientation. Recently assessing perceiving a calling has received great attention and it is critical not only for job incumbents but also college students who are in the job search stage. The purpose of this study is to investigate measurement invariance of the Korean CVQ between employees and college students. 339 job incumbents and 252 college students participated in this study, and based on the multiple group confirmatory factor analysis from the structural equation model, we confirmed the measurement invariance between employees and college students at the scale level. Thus, the perceived calling scale is applicable to both employees and college students without biases. This study provided meaningful information in understanding calling, and we discussed limitations and future directions.