• Proceedings of the Korean Society for Quality Management Conference
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• 2007.04a
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• pp.444-448
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• 2007

The purpose of this research is to test the effects of employee perceived job characteristics on service quality. Empirical analysis was based on the data of 692 hotel employees from Seoul and Gyung-gi province. To test the relationship between job characteristics and service quality, multiple regression analysis was applied, and hierarchial regression analysis(Cohen & Cohen, 1983) applied to test the moderating effects of gender and tenure. Multiple regressional analysis showed that job importance, job variety, and feedback had an affirmative impact on tangibility, reliability, responsiveness, assurance, empathy, but autonomy had a negative impact on tangibility, reliability, responsiveness, assurance.

• Journal of the Korean Operations Research and Management Science Society
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• v.36 no.4
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• pp.125-141
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• 2011

There have been some research papers on financial services marketing, but there are only few exploratory studies that analyze characteristics of financial consumers in Korea. This study examines, based on FGI and web survey results, which factors consumers consider more important when choosing their financial services. I found that 'product profitability' is the most important factor when consumers choose their financial services, followed by 'relational benefits', 'convenience', 'product diversity', 'company stability', 'branch satisfaction', and 'social responsibility' in order of importance. The study also showed that there are differences in perception of these important factors depending on the types of consumers such as gender, age, size of financial assets, degree of risk-taking, and main financial company they are using. This study hopefully provide implications to marketing managers in financial services that they could decide which factors they have to focus on more when planning marketing strategies. Another objective of this study is to provide useful insights to the future researchers in financial services marketing.

• Journal of Family Resource Management and Policy Review
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• v.16 no.3
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• pp.133-152
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• 2012

Leisure time may be used to participate in activities alone, with family, or with other people. The purpose of this research was to identify types of leisure time with whom and determinants of the types. The data source for this research was the '2009 Time Use Survey' conducted by the Korea National Statistical Office (KNSO). The item 'people involved in each activity' was surveyed for the first time by KNSO in 2009. 3,712 diaries completed by married adults aged 20 to 59 years were analyzed using chi-square, cluster analysis, and logistic regression analysis. Leisure time with whom was classified into four types based on three categories of leisure time (alone, with family, with others): "individual-oriented leisure," "family-oriented leisure," "others-oriented leisure," and "vulnerable leisure." These types were different by various socio-economic variables. And gender, work time, the presence of preschool children, and household type were identified as important determinants for the types.

• Asia-Pacific Journal of Business
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• v.3 no.1
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• pp.1-9
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• 2012

The Index of Learning Styles (ILS) instrument based on the Felder-Silverman Learning Style Model was used to determine distribution of learning styles of 125 South Korean business students enrolled in a South Korean institution of higher education. Results show that greater proportion of South Korean business students surveyed in this study prefer sensing over intuitive, visual over verbal, reflective over active, and global over sequential learning styles. The majority of business students have a balanced learning style in all four dimensions of the Felder-Silverman model. Among the students that do not have a balanced learning style, students with sensing, visual, reflective, and global learning styles dominate. Gender difference in learning style preference was not statistically significant for any of the four dimensions.

• Korea Journal of Hospital Management
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• v.15 no.3
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• pp.97-122
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• 2010

This research investigated the effect of leadership on organizational effectiveness in the public hospital. As a result of multi-regression analysis based on the data of 384 employees in 5 public hospitals in Korea, transformational leadership positively affected organizational commitment and job satisfaction. Transformational leadership had a significantly negative effect on turnover intention. Transactional leadership had a significantly positive relationship with organizational commitment and job satisfaction. This study has means that was first analysed relationship between the leadership style and organizational effectiveness of public hospital in Korea. The difference that demographic variables have on organizational commitment, job satisfaction, and turnover intention examined. Variables like gender and type of occupation have a significant difference.

• Knowledge Management Research
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• v.18 no.3
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• pp.125-145
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• 2017

The purpose of this research is to understand the general consumer knowledge and adoption intention of nanotechnology products, one of the advanced scientific fields. We examined consumers' knowledge of innovation products based on nanotechnology, by gender and age group, which are divided into benefits, cost, and trust perception. As a result, the benefits were highly perceived in the order of perceived usefulness, perceived gains, and perceived ease of use. In general, it was found that men and older age group perceived the benefits of nanotechnology to be relatively higher than women and younger age groups did. In terms of cost, perceived risk was relatively higher than other variables and a high innovation resistance appeared in the younger 30s group. Finally, we found that trust for nano-related institution is relatively lower than trust for nano-related people and trust for nanotechnology itself.

• Journal of the Korean Society for information Management
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• v.14 no.2
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• pp.191-212
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• 1997

The purpose of this study is to examin the women' s issues in Library & Information Science and to develop a FLIS (Feminist Library & Information Science). This study sample consists of 83 articles published during 1970-1996 in 21 major LIS journals of Korea, America, and England. This study presents a women' s representation mode in LIS that allows categorization of women' s issues into three distinct but related categories: 1) women as information producer, 2) women as information user, and 3) women as information manager. This study suggests that FLI be based on Feminism and take gender as a analytic category of LIS research.

• Journal of Korea Society of Digital Industry and Information Management
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• v.14 no.1
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• pp.1-14
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• 2018

The purpose of this study is to learn the current perception of Total Smart Mirror Display devised with IoT, focused on Hair beauty industry. In detail, this study is to analyze domestic and foreign precedented case studies and conditions of Smart Mirror in beauty industry, and to learn, through survey, the real condition of use of Hair Smart Mirror, which is devised and applied according to the actual state of our country. First, the mean comparison for Total Smart Mirror by gender showed that Function1, Technology 2 and 3 had differences. Second, the mean comparison each by age, external design, function, marketing and technologies showed that Function 4, Marketing 1 to 3, Technology 1 and 3 had differences.

• Journal of the Korea Safety Management & Science
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• v.9 no.4
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• pp.29-38
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• 2007

We adapted association rules of data mining in order to investigate the relation among the factors of musculoskeletal disorders and proposed the method of preventing the musculoskeletal disorders associated with multiple logistic regression in previous study. This multiple logistic regression was difficult to establish the method of preventing musculoskeletal disorders in case factors can't be managed by worker himself, i.e., age, gender, marital status. In order to solve this problem, we devised association rules of factors of musculoskeletal disorders and proposed the interactive method of preventing the musculoskeletal disorders, by applying association rules with the result of multiple logistic regression in previous study. The result of correlation analysis showed that prevention method of one part also prevents musculoskeletal disorders of other parts of body.

• The Korean Journal of Health Service Management
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• v.12 no.4
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• pp.43-57
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• 2018

Objectives: This study analyzes whether the leisure activities satisfaction of elderly and older elderly patients differs with population sociology characteristics for the leisure activities services provided by geriatric hospitals, and to provide basic information to make reasonable decisions. Methods: Difference Analysis of the difference (T-test, ANOVA) in leisure activities satisfaction was conducted for the elderly and older elderly patients hospitalized in nine hospitals. Results: First, In the planning stage of leisure activity program, it is necessary to consider the tendency of men and women to prefer gender-based leisure activity service. Second, It was found that old elderly patients were more in number than elderly patients. Third, managers of geriatric hospitals in Busan and Kyungnam area should consider the needs of the patients in the planning and implementation of leisure activities and improve their leisure activity programs or develop more programs for better customer satisfaction.