• 제목/요약/키워드: Food delivery

검색결과 524건 처리시간 0.026초

외식업 점주의 배달앱 서비스 이용에 대한 지각된 혜택 및 희생이 지속이용의도에 미치는 영향: 가치기반수용모델을 중심으로 (The Effect of Restaurant Owners' Perceived Benefits and Sacrifices on the Continuous Use Intention of Food Delivery App Services: Focusing on the Value-Based Adoption Model)

  • 이영석;송재민;양성병
    • 한국정보시스템학회지:정보시스템연구
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    • 제30권2호
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    • pp.215-241
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    • 2021
  • Purpose The purpose of this study is to analyze the impact of perceived value on the intention of continuous use of food delivery app services form the perspective of restaurant owners. We adopt the value-based acceptance model (VAM) in order to derive influential factors (i.e., perceived benefits and perceived sacrifices) that affect perceived value, which in turn leads to the continuous use of food delivery app services. In addition, the moderating role of restaurant type in the relationship between perceived benefits/sacrifices and perceived value. Design/methodology/approach An online survey was conducted on restaurant owners who are using domestic food delivery app services. Samples were collected using the quota sampling method in accordance with the current market share of food delivery app services. A total of 235 participants (restaurant owners) were identified as a valid sample and used for the final analysis. Findings Research findings of the study are as follows. First, sales increase and operational effort decrease among perceived benefits had a significant positive impact on perceived value. Second, perceived cost among perceived sacrifices had a significant negative impact on perceived value. Third, perceived value had a significant positive effect on the intention of continuous use. Finally, the moderating role of restaurant type was found only in the effect of operational effort decrease on perceived value.

A Study on the Mediating Effect of Customer Orientation between O2O Service Quality and Customers' Perceived Service Satisfaction

  • KANG, Min-Jung;WU, Zhuolun;HWANG, Hee-Joong
    • 유통과학연구
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    • 제19권2호
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    • pp.37-44
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    • 2021
  • Purpose: O2O (Online to Offline) is an internet-based platform. The purpose of this study is to confirm the effect of service quality of O2O food delivery service on service satisfaction, and whether customer orientation mediates the relationship between service quality and service satisfaction. Research design, data and methodology: This paper surveyed Chinese consumers using the O2O food delivery platform through a questionnaire technique. Smart PLS 3.0 was used to verify the hypothesis of this study. PLS is characterized by the advantage of minimizing measurement errors and maximizing the influence of each factor. Results: It was confirmed that O2O food delivery companies need to increase service quality (information quality, product quality, and social quality, system quality) in order to obtain customer satisfaction. Additionally, the perceived customer orientation was found to completely mediate the relationship between perceived service quality (information quality, product quality) and perceived service satisfaction. Conclusions: The service level of the O2O delivery company to the customer's request when a problem occurs in the customer's order must be raised to increase the customer's satisfaction. For example, timely response to customer inquiries and timely feedback of delivery information to customers during the delivery process should improve the quality of after-sales service.

Consumers' Choice for Fresh Food at Online Shopping in the Time of Covid19

  • LEE, Su-Han;KWAK, Min-Kyu;CHA, Seong-Soo
    • 유통과학연구
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    • 제18권9호
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    • pp.45-53
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    • 2020
  • Purpose: This study aims at investigating consumers' choice in online food purchasing behavior and the impact on repurchase for fresh food delivery which has recently shown rapid growth in Korea. The study focuses on the user experience factors af fecting satisfaction and intention to continuously use the online food market. Research design, data and methodology: The survey was conducted by 309 people who had purchased fresh food online, and the analysis was conducted using SPSS and AMOS. Structural Equation Modeling was used for the analysis for the verification of hypotheses. The factors that consumers value when ordering fresh food delivery services were defined as system quality, service quality, commodity quality, brand characteristics, and economics from the preceding study and the relationship between satisfaction and willingness to repurchase was verified. Results: When consumers purchase fresh food online, system quality, product quality, brand characteristics, and economics have had a significant impact on satisfaction. Meanwhile, of the five optional attributes of consumers, only economic efficiency has been verified to have a statistically significant impact on repurchase intentions. Conclusions: The results of the study suggested factors that consumers consider important when ordering fresh food online, providing basic data for companies to develop related strategies.

외식 배달 서비스에 대한 소비자 관점 탐색적 연구 (An Exploratory Study on Consumer Perspectives on Food Delivery Services)

  • 최재훈;김판수
    • 산업경영시스템학회지
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    • 제45권4호
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    • pp.79-85
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    • 2022
  • Various non-face-to-face services are being activated due to the influence of the Corona 19 virus around the world. However, unlike the rapid development of delivery services, social awareness of delivery services is causing many problems. Therefore, in this study, we analyze the quality attributes of delivery services from the consumer's point of view, and based on the results, we try to derive a direction for service improvement. In this study, quality factors were established through interviews and surveys with actual consumers, and quality attributes were classified through the Kano model and Timko's customer satisfaction coefficient. "Attractive" is ('Ease of ordering, Accurate delivery to the designated place'), "One Dimensional" is ('Variety of payment methods, Accurate delivery on time, Accurate delivery of ordered food, Degree of non-deformation of packaging conditions, etc., Convenience of use time'), "Must be" is ('Kindness of the delivery person'), "Reverse" is ('provision of services, service response to order discrepancies'). This study has academic significance in that it compensated for the disadvantage of not being able to interpret the mathematical meaning of the Kano model with Teamco's customer satisfaction coefficient. It also has practical implications in that it provides an indirect clue to future improvement directions.

배달 애플리케이션 품질이 애플리케이션 신뢰, 라이더 신뢰 그리고 사용의도에 미치는 영향 : 온라인 플랫폼 물류에서의 신뢰 이전을 중심으로 (Effect of Delivery Application Quality on Application Trust, Delivery Rider Trust, and Intention to Use: Focused on Trust Transfer in Online Platform Logistics)

  • 서원태
    • 한국프랜차이즈경영연구
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    • 제12권4호
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    • pp.41-54
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    • 2021
  • Purpose: Delivery food orders are on the rise due to the COVID 19 pandemic. Many customers are ordering food through delivery apps rather than visiting restaurants to eat out. Delivery application platforms are growing due to the development of O2O. Most of the people who provide gig worker for delivery applications are rider. Rider provides labor on their own terms and have more work flexibility and autonomy than ordinary workers. Trust can be transferred from a well-known entity to an unknown entity. From the customer's point of view of using the delivery application, trust can be seen through the third-party trust of the delivery application platform-rider-customer. Therefore, this study intends to investigate the effect on delivery application trust and rider trust through the well-known characteristics of delivery applications. Research design, data, and methodology: This study was conducted on Korean consumers over 20 years of age who have ordered food through a delivery application for the past month. After educating 5 investigators about the purpose of this study, 60 copies of the survey were conducted per person. During the investigation period, from September 2 to September 26, 2021, 322 copies were collected over 25 days. Among the collected questionnaires, 37 were excluded from insincere or partially unanswered, and 285 were used for analysis. In addition, the collected data were analyzed using SPSS 25.0 and AMOS 25.0. Result: As a result of the study, convenience, price, and variety of restaurants were found to have a significant positive (+) effect on app trust, but design did not have a significant effect on app trust. Also, it was found that convenience had a significant positive (+) effect on trust in rider, but design, price, and variety of restaurants did not have a significant effect. App trust was found to have a significant positive (+) effect on rider trust and intention to use, and it was found to have a significant positive (+) effect on rider trust and intention to use. Conclusions: First, this study established a structural framework between delivery application characteristics-delivery-app trust-rider trust-intention to use. Second, in this study, it was found that customer trust in well-known delivery applications was transferred to less-known rider trust. Third, the delivery application should increase the convenience of use. Fourth, delivery application should set the delivery fee appropriately. Fifth, delivery application must continuously train the rider.

Diet of children under the government-funded meal support program in Korea

  • Kwon, Soo-Youn;Lee, Ki-Won;Yoon, Ji-Hyun
    • Nutrition Research and Practice
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    • 제4권6호
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    • pp.515-521
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    • 2010
  • The purpose of this study was to investigate the diet of children under the government-funded meal support program. The 143 children (67 boys and 76 girls) participated in this study among $4^{th}-6^{th}$ elementary school students receiving free lunches during the summer vacation of 2007 and living in Gwanak-gu, Seoul, Korea. The subjects consisted of four groups supported by Meal Box Delivery (n = 26), Institutional Foodservice (n = 53), Restaurant Foodservice (n = 27), or Food Delivery (n = 37). A three-day 24-hour dietary recall and a self-administered survey were conducted. In addition, the children's heights and weights were measured. The average energy intake of the children was 1,400 kcal per day, much lower than the Estimated Energy Requirements of the pertinent age groups. The results also showed inadequate intake of all examined nutrients; of particular concern was the extremely low intake of calcium. On average, the children consumed eight dishes and 25 food items per day. The children supported by Meal Box Delivery consumed more various dishes and food items than the other groups. The percentage of children preferring their current meal support method was the highest in those supported by Meal Box Delivery and the lowest in those supported by Food Delivery. We requested 15 children among the 143 children participating in the survey to draw the scene of their lunch time. The drawings of the children supported by Institutional Foodservice showed more positive scenes than the other groups, especially in terms of human aspects. In conclusion, the overall diet of children under the government-funded meal support program was nutritionally inadequate, although the magnitude of the problems tended to differ by the meal support method. The results could be utilized as basic data for policy and programs regarding the government-funded meal support program for children from low-income families.

A Study on the Effect of Delivery App Usage Properties of Food service Franchisee on the Satisfaction, Business Performance and Intention of Reusing

  • Song, Ji-Hyun;Jo, Gye-Beom
    • 한국컴퓨터정보학회논문지
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    • 제25권12호
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    • pp.305-313
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    • 2020
  • 본 논문은 외식프랜차이즈 가맹점의 배달 앱 이용속성이 만족도, 경영성과, 재이용의도에 어떠한 영향을 미치는가를 분석하고, 프랜차이즈 본사에서 가맹점에서 배달 앱의 가맹점 서비스가 어떠한 방식으로 이루어져야 하는지를 목적으로 배달 앱 지원방안을 제안하고자 한다. 본 연구에서는 외식 프랜차이즈 가맹점 중 배달 앱을 이용한 경험이 있는 가맹점 212명을 대상으로 설문하였다. 연구가설의 검증을 위해 단일 회귀분석, 다중회귀 분석하여 변수간의 관계를 검증했다. 연구결과 첫째, 외식 프랜차이즈 가맹점 배달 앱 이용속성이 만족도에 긍정적 관계가 있는 것으로 나타났다. 둘째, 외식 프랜차이즈 가맹점 배달 앱 이용속성이 경영성과에 긍정적 관계가 있는 것으로 나타났다. 셋째, 만족도는 경영성과에 영향을 미치는 것으로 나타났다. 넷째, 만족도는 재이용 의도에 영향을 미치지 않는 것으로 나타났으며, 경영성과는 재이용 의도에 긍정적 영향을 미치는 것으로 나타났다. 외식 프랜차이즈 가맹점의 원활한 배달 앱 이용을 위해, 지속적 관리와 합리적 가격정책을 통해 가맹점의 이용만족도를 높여야 하고, 프랜차이즈 본사에서는 배달 앱 기업과의 효과적인 협업을 통해 가맹점 매출 활성화에 기여할 수 있을 것이다.

What's for Dinner? Factors Contributing to the Continuous Usage of Food Delivery Apps (FDAs)

  • Ahmad A. Rabaa'i
    • Asia pacific journal of information systems
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    • 제32권2호
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    • pp.354-380
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    • 2022
  • This study proposed a novel model to investigate influential factors affecting the intention to continue using increasingly popular food delivery apps (FDAs). The proposed theoretical model is developed and validated to extend traditional technology acceptance and adoption theories by identifying several determinant factors that capture the unique context of FDAs continuous usage. Hypotheses were tested using a partial least square structural equation modeling approach (PLS-SEM) on data collected from 331 actual FDAs users during the COVID-19 pandemic. The results reveal that convenience, perceived compatibility, delivery experience, and online reviews significantly influence the continuous usage of FDAs. The findings also confirm the importance of continuous intention on the actual use of FDAs. The research model of this study explains 65% of variance in continuous intention and 47% in actual use. The insights provided by this study suggest fruitful directions for future research. They can also help FDAs companies, developers and marketers with strategies and tips for further development and growth by ensuring users' continuous usage of these platforms.

취약계층 아동의 배달도시락에 대한 중요도-만족도 분석 (Importance and Satisfaction Analysis of Delivery Lunchboxes for Children from Low-Income Families in Korea)

  • 권수연;한규상
    • 한국식품영양학회지
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    • 제31권5호
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    • pp.668-676
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    • 2018
  • The purpose of this study was to investigate the quality attributes and importance that affects their satisfaction with respect to lunchboxes amongst children from low-income families in Korea. In case of $1-3^{rd}$-grade elementary school, 57.1% received lunch box through the community child center, while 45.2%, 68.5% and 80.7% of $4-6^{th}$-elementary school, middle school, and high school students received the lunch box from home, respectively. Typically, in 40.2% of all grades, the time to eat the meal was within 1~2 hours of delivery, and 34.0% consumed the lunch within 2~6 hours of delivery. With respect to intake of the contents of lunchboxes, 72.0% of the participants answered that they ate 80% of the lunchboxes delivered and 24.9% only ate 50% of the content of lunchboxes. The largest leftover were vegetables (26.9%), and the reason for leaving food was 'do not like to eat (36.1%)' followed by 'no taste (32.6%)'. Regarding improvements in delivery lunchboxes, elementary school students selected 'taste', while middle school and high school students selected 'variety of menu'. The 'nutrition (3.69 point)' of the lunchboxes was the highest satisfaction and the 'variety of menu (3.34 point)' was the lowest. In all grades, 'nutrition' and 'hygiene' were considered to be important as quality attributes of the delivery lunchboxes, and satisfaction was also high. On the other hand, in the $1-3^{rd}$-grade elementary school, 'variety of menu' and 'amount of side dish' were important but satisfaction was low. The $4-6^{th}$-grade elementary school, middle school and high school students stated that 'taste' and 'variety of menu' were important, but satisfaction was low.