• Title/Summary/Keyword: Flow effect

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The Effect of the Perceived Interactivity, Trust, and Flow by on the Purchase Intention of the Fashion Merchandise between Different Internet Shopping Mall Types (인터넷 쇼핑몰 유형에 따른 지각된 상호작용성, 신뢰, Flow가 패션상품 구매의도에 미치는 영향)

  • Na, Youn-Kue;Suh, Hyun-Suk
    • Fashion & Textile Research Journal
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    • v.11 no.5
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    • pp.720-731
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    • 2009
  • The current study investigates the customer's perceived interactivity, perceived trust, and flow of the Internet shopping-mall. The TAM(Technology Acceptance Model) was applied to see the effect on the individual's attitude toward the shopping-mall via purchase intention. To fulfill the study objectives, a total of 806 questionnaires were distributed to the customers with first-hand experience with fashion merchandise in Internet shopping-mall. The judgement sampling method was employed on sample population ages from 20's to 40's over one month period. The result showed the following. First, the perceived interactivity had an effect on perceived trust, usefulness, Flow in all shopping mall types. but there was no effect in the relationship between the two-way Interactivity and the perceived usefulness in the Specialty Internet Shopping-mall model. Second, perceived trust and Flow had an effect on perceived usefulness in all shopping mall types. Third, perceived trust, usefulness and Flow had an effect on the attitude toward shopping-mall in all shopping mall types. Forth, perceived trust, usefulness, Flow and attitude toward shopping-mall had an effect on purchase intention of fashion merchandise in all shopping mall types.

The Mediating Effect of Learning Flow on Relationship between Presence, Learning Satisfaction and Academic Achievement in E-learning

  • Park, Ji-Hye;Lee, Young-Sun
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.11
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    • pp.229-238
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    • 2018
  • The purpose of this study is to investigate the mediating effect of learners' learning flow in the effect of presence on academic achievement in web-based e-learning. For this purpose, this study analyzed the influencing relationship between the each factor based on the structural model with the learning flow as a mediator variable. Based on existing theoretical studies, learning satisfaction and academic achievement, which represent learning outcomes, are set as dependent variables, and teaching presence, cognitive presence, and social presence are set as independent variables. Data collected from a total of 256 e-learning learners were used in the analysis of this study. According to the results of the analysis, teaching presence, cognitive presence, and social presence were found to have a significant effect on academic achievement when a learning flow is a mediator variable. Concretely, teaching presence, cognitive presence, and social presence have a positive effect on the learning flow, while learning flow has a positive effect on learning satisfaction. On the other hand, learning flow has a negative effect on academic achievement. As a result of verifying the mediating effect of learning flow on the relationship between presence, learning satisfaction, and academic achievement, there was meditating effect in the aggregate. This study implies that in order to increase the level of learning satisfaction and academic achievement, it is necessary to make the teaching-learning design in the provision of contents and materials for e-learning so that the learner can feel the presence. The results of this study can be used as a basic data for seeking support and promotion strategies for enhancement of future learning flow and presence.

Fashion Brand Experiential Store -Mediating Effect of Flow and Moderating Effect of Gender- (패션 브랜드 체험형 매장 -몰입의 매개효과와 성별의 조절효과-)

  • Yu Ju Sung;Sae Eun Lee;Kyu Hye Lee
    • Journal of Fashion Business
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    • v.27 no.1
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    • pp.50-60
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    • 2023
  • The purpose of this study was to understand the factors with consumers' fashion experiential store experiences and investigate the effect on flow and brand attitude. The study also aimed to investigate whether gender moderated the relationship between consumers' fashion experiential store experiences and flow. An online survey of consumers in their 20s and 40s was conducted. The SPSS 27.0 program was used to perform frequency, factor, and reliability analysis. The structural equation model was analyzed using the SMART-PLS program. The structural model analysis confirmed that consumers' rational, physical, and relational experiences in fashion brand experiential stores strongly influenced flow and found that relational experience had the strongest influence on flow. The influence of rational, physical, and relational experiences and flow on brand attitude was confirmed, where flow had the strongest effect on brand attitude. The examination of the moderating effect of gender on the relationship between consumers' fashion experiential store experiences and flow found that the effect in men was significant for flow and brand attitude through rational experience and that the effect in women was significant for flow and brand attitude through relational experience. These results provide academic implications, and by strengthening consumer flow, we intend to propose the establishment of a marketing strategy and opportunity plan that can elicit a positive brand attitude.

Predictions of non-uniform tip clearance effects on the flow field in an axial compressor

  • Kang, Young-Seok;Kang, Shin-Hyoung
    • Proceedings of the Korean Society of Propulsion Engineers Conference
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    • 2008.03a
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    • pp.743-750
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    • 2008
  • Asymmetric tip clearance in an axial compressor induces pressure and velocity redistributions along the circumferential direction in an axial compressor. This paper presents the mechanism of the flow redistribution due to the asymmetric tip clearance with a simple numerical modeling. The flow field of a rotor of an axial compressor is predicted when an asymmetric tip clearance occurs along the circumferential direction. The modeling results are supported by CFD results not only to validate the present modeling but also to investigate more detailed flow fields. Asymmetric tip clearance makes local flow area and resultant axial velocity vary along the circumferential direction. This flow redistribution 'seed' results in a different flow patterns according to the flow coefficient. Flow field redistribution patterns are largely dependent on the local tip clearance performance at low flow coefficients. However, the contribution of the main flow region becomes dominant while the tip clearance effect becomes weak as the flow coefficient increases. The flow field redistribution pattern becomes noticeably strong if a blockage effect is involved when the flow coefficient increases. The relative flow angle at the small clearance region decreases which result in a negative incidence angle at the high flow coefficient. It causes a recirculation region at the blade pressure surface which results in the flow blockage. It promotes the strength of the flow field redistribution at the rotor outlet. These flow pattern changes have an effect on the blade loading perturbations. The integration of blade loading perturbation from control volume analysis of the circumferential momentum leads to well-known Alford's force. Alford's force is always negative when the flow blockage effects are excluded. However when the flow blockage effect is incorporated into the modeling, main flow effects on the flow redistribution is also reflected on the Alford's force at the high flow coefficient. Alford's force steeply increases as the flow coefficient increases, because of the tip leakage suppression and strong flow redistribution. The predicted results are well agreed to CFD results by Kang and Kang(2006).

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Simulation of Liquid Crystals Considering Flow Effect (흐름효과를 고려한 액정의 시뮬레이션)

  • Kim Hoon;Park Woo-Sang
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.19 no.3
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    • pp.260-266
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    • 2006
  • In this paper, We coupled fluid balance and director balance equation from Ericksen-Leslie's continuum theory and observed the motion of Liquid Crystal molecular. We simulated flow velocity and director distribution in which flow effect is considered in switching on and switching off state. We interpreted the dynamic response characteristic caused by the flow. As the result of the simulation, We could see the flow effect. In the case of Twisted Nematic(TN) cell, this flow caused abnormal twist temporarily in switching off state. We could prove that this abnormal twist is a direct cause of optical bounce phenomenon known well until now with the result of simulation. In addition, We analyzed the mechanism of the fast response due to flow in the case of Optically Compensated Bend(OCB) cell.

A Study of the Relations among English Thinking Structure, Pre-English Skill, Self-Efficacy in English, Flow and Learning Effect (e-Learning에서 영어식 사고구조, 사전 영어능력, 영어자기효능감의 몰입을 통한 학습효과)

  • Kang, Jung-Hwa
    • Journal of Digital Convergence
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    • v.8 no.4
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    • pp.165-176
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    • 2010
  • The aim of this study is to determine the relationship between variables affecting learning effect and flow experience on an e-Learning English program. There are 4 independent variables; English thinking structure, self-efficacy in English and flow. The results are as follows: Firstly, there is statistically significant positive correlation between each variable of English thinking structure, pre English skill, self-efficacy in English, flow and learning effect. Secondly, it appeared that flow was affected by all three variables of English thinking structure, pre-English skill and self-efficacy in English. Also flow experience affected learning improvement. Finally, it is verified that there is a mediating effect of flow experience on the relation of self-efficacy in English and learning effect.

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Tip Clearance Effect on Through-Flow and Performance of a Centrifugal Compressor

  • Eum, Hark-Jin;Kang, Young-Seok;Kang, Shin-Hyoung
    • Journal of Mechanical Science and Technology
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    • v.18 no.6
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    • pp.979-989
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    • 2004
  • Numerical simulations have been performed to investigate tip clearance effect on through-flow and performance of a centrifugal compressor which has the same configuration of impeller with six different tip clearances. Secondary flow and loss distribution have been surveyed to understand the flow mechanism due to the tip clearance. Tip leakage flow strongly interacts with mainstream flow and considerably changes the secondary flow and the loss distribution inside the impeller passage. A method has been described to quantitatively estimate the tip clearance effect on the performance drop and the efficiency drop. The tip clearance has caused specific work reduction and additional entropy generation. The former, which is called inviscid loss, is independent of any internal loss and the latter, which is called viscous loss, is dependent on every loss in the flow passage. Two components equally affected the performance drop as the tip clearances were small, while the efficiency drop was influenced by the viscous component alone. The additional entropy generation was modeled with all the kinetic energy of the tip leakage flow. Therefore, the present paper can provide how to quantitatively estimate the tip clearance effect on the performance and efficiency.

Prediction of flow field in an axial compressor with a non-uniform tip clearance at the design and off-design conditions (설계점 및 탈설계점에서 비균일 익단 간극을 가지는 축류 압축기의 유동장 예측)

  • Kang, Young-Seok;Park, Tae-Choon;Kang, Shin-Hyoung
    • The KSFM Journal of Fluid Machinery
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    • v.11 no.6
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    • pp.46-53
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    • 2008
  • Flow structures in an axial compressor with a non-uniform tip clearance were predicted by solving a simple prediction method. For more reliable prediction at the off-design condition, off-design flow characteristics such as loss and flow blockage were incorporated in the model. The predicted results showed that flow field near the design condition is largely dependent on the local tip clearance effect. However overall flow field characteristics are totally reversed at off-design condition, especially at the high flow coefficient. The tip clearance effect decreases, while the local loss and flow blockage make a complicated effect on the compressor flow field. The resultant fluid induced Alford's force has a negative value near the design condition and it reverses its sign as the flow coefficient increases and shows a very steep increase as the flow coefficient increases.

Quasi-3-Dimensional Analysis of Compressible Flow within a Blade Row Including Viscous Effect in H-S Flow (H-S 유동의 점성효과를 고려한 원심압축기 회전차내부의 준3차원 유동해석)

  • 오종식;조강래
    • Transactions of the Korean Society of Mechanical Engineers
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    • v.18 no.12
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    • pp.3287-3296
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    • 1994
  • For the numerical computation of three-dimensional compressible flow field within a blade row in a centrifugal compressor, a quasi 3-dimensional solver which combines a reversible B-B flow and an irreversible H-S flow using finite element methods was developed. In a reversible B-B flow, the governing coordinates are modified in order to be applied to any type of turbomachinery, and two kinds of stream functions are introduced in order to make the Kutta condition exactly satisfied. In an irreversible H-S flow, the changes of entropy in the irreversible governing equations are determined not by empirical source but by the theoretical treatment of dissipation forces. The dissipation forces are obtained from the distribution of shear stresses in the flow passage which are given from the wall shear stresses using the exponential functions. A more accurate quasi-3-dimensional solver is established where the effect of body forces is involved in the non-axisymmetric H-S flow. Some numerical results obtained from authors' previous studies for axial flow machines assure that the present method is able to predict well as long as the flow is subsonic and not under strong viscous effect.

A Study on the Operational Characteristic with the Scale Effect of the Cross-Flow Fan (치수효과를 고려한 횡류홴의 작동특성연구)

  • Kim, H.-S.;Kim, Youn-J.
    • 유체기계공업학회:학술대회논문집
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    • 2004.12a
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    • pp.583-589
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    • 2004
  • One of noticeable features in the cross flow fan is that a working fluid passes through impeller blade twice without distinction between the inlet and exit angles. Also, it does produce higher circumferential velocity than other types of blade at the same flow rate in accordance with the application of the forward curved shape. However, a design theory for the cross-flow fan has not yet been formed owing to an eccentric vortex, which is the remarkable characteristics, occurred in a cross-flow fan. Furthermore, the eccentric vortex, which is difficult to control of the size and position, is the important cause of performance decrease. In this study, experiments are carried out to estimate the similarity of the cross-flow fan with various scales and rotational velocity changes. Pressure coefficients to flow coefficients with various scales of the cross-flow fan are plotted to research the application of the general similarity law of the turbomachinery in the cross-flow fan with Archimedes spital, which is the important factor haying an effect on it.

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