• Title/Summary/Keyword: Firm Satisfaction

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A Study on the Strategy Management in the Foodservice Industry (외식산업의 경영전략에 관한 연구)

  • 정찬희;홍철희;최혜경
    • Culinary science and hospitality research
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    • v.5 no.2
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    • pp.261-279
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    • 1999
  • In order to meet competitive power, foodservice should aim to satisfy customers through distinguished quality and service as well as speciality and know-how. Especially, in coming 2000 year will be openned ASEM, 2001 will be the "Year to visit Korea", 2002 will be openned Korea-Japan Soccer World Cup, with these event as a momentum the domestic foodservice industry would be continuously increased and improved. Foodservice industry is the tertiary industry with the potentiality, tremendous popularity, premanancy and future-orient, it is gradually taking root as a basic industry after going through the industrialization. Furthermore, foodservice industry aim to satisfy customer based on quality, services, cleanliness, atmosphere, timing and value, besides, it is customer closeby service which to supply value and satisfaction through systemization, being manual, being technological renovation. Strategic management of foodservice industry is as following: Firstly, marketing strategy requires positing strategy to recongnize self-brand to the customer, thus requires to get hold how to take firm in customers′ mind. And then distingushed strategy requires. So somehow it is important to secure competitive in customers′ mind. Secondaryly, it requires strategy of competive advantegy. It is not to improve unique core competence of industry which is developed and studies for a long time but to pursuit diversfication based on core of industry Thirdly, it requires strategy of customer satisfaction. In these modern days it is important how much to satisfy customer, as it could be not expect continuous frowth and development without strategy of customer satisfaction. Therefore strategy of customer satisfaction is a necessary condition for the foodservice industry.

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A Study on the Image of Nurses and the Professional Self-Concept Perceived by Nursing Students (간호대학생의 전문직 자아개념과 간호사에 대한 이미지)

  • Yee, Jung-Ae
    • Journal of Korean Academy of Nursing Administration
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    • v.10 no.3
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    • pp.325-334
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    • 2004
  • Purpose: The purpose of this study was to identify the image of nurses and the professional self-concept perceived by nursing students. Method: The subjects included were 93 students. The research tool was the Professional Self-Concept of Nurses Instrument(PSCNI) by Arthur and Image of Nurses by Yang. Result: 1. The professional self-concept consisted of 4 factors : flexibility, satisfaction, competence, empathy. 2. The image of nurse consisted of 4 factors : official image, maternal image, professional image. unfavorable image. 3. The average item score of PSCNI was $2.94{\pm}30$. 4. The average item score of nurse' image was $3.63{\pm}46$ 5. The Professional self-concept of nurses(p=.0001) and image of nurses(p=.001) was found to significantly according to satisfaction for major. 6. The correlation between professional self-concept and image of nurses revealed correlation of r=.315(p=.004). Conclusion: There was a association between professional self concept of nurses, image of nurses and satisfaction for major. Therefore it is required to develop education program and strategy that helps establish satisfaction for major so that nursing students can experience firm professional self concept and positive image of nursing.

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The Impact of Investment Information Technology-based Fund Attributes on Trust, Satisfaction, Emotional Immersion, and Reinvestment Intentions

  • Seongwon Kim;Jungmann Lee;Hongkeun Kim
    • Journal of Information Technology Applications and Management
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    • v.30 no.5
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    • pp.83-105
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    • 2023
  • The purpose of this study was to investigate the impact of investment fund attributes such as fund product characteristics, returns on fund investment (ROI), internal controls, and after service on fund investor behavior based on investment information technology. In addition, we also examined how customers reinvest through emotional immersion, company trust and company satisfaction of investment firms in the context of fund investment. First, empirical results show that fund product characteristics, returns on fund investment, and financial firms' internal controls and after service act as signals to fund investors to shape their reinvestment intentions. Second, while investors are generally perceived to be interested only in investment returns, this study also shows that they consider both fund product characteristics and fund investment returns, which are core attributes of funds, as well as financial firms' internal control and after service, which are non-core attributes. Third, we find that company trust is an important factor in investors' reinvestment intentions, showing that investors are more likely to reinvest in a fund if they perceive the financial firm to be trustworthy and reliable. Finally, these findings emphasize that investors consider not only tangible aspects of fund products, such as fund product characteristics and returns on fund investment, but also intangible factors, such as financial firms' internal control and after service, and trustworthiness. Taken together, another implication is that the more advanced the investment information technology of financial firms, the more trust, satisfaction, immersion, and reinvestment intentions of investors will increase.

An Effect of Job Fitness and Perceived Justice on Voluntary Turnover Intention in small firm (중소기업의 직무 적합성과 지각된 공정성이 자발적 이직의도에 미치는 영향)

  • Kang, Seong-Soo;You, Yoo-Jung;Whang, Yong-Soo
    • International Commerce and Information Review
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    • v.10 no.2
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    • pp.325-348
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    • 2008
  • The purpose of this study is to find out the relationship between job fitness, organizational justice(distributive, procedural, interactional), job satisfaction, organizational trust, organizational commitment, and voluntary turnover intention in private organization such as in small fire in Korea. To identify the these relationships, the secondary data or past studies that were related with job fitness, organizational justice, job satisfaction, organizational trust, organizational commitment, voluntary turnover intention was collected and theoretically arranged. I made the theoretical proposed model to explain these relationships between the constructs, identify the operational definitions and 18 hypotheses was established, there was executed the survey of 262 in employees. Using the collected data, previous performances to confirm the construct validity and internal consistency by EFA(Exploratory Factor Analysis); i.e. factor analysis by SPSS, reliability by cronbach's a, and by the CFA(Confirmative Factor Analysis) and structural equations modelling the proposed model was tested by LISREL v. 8.52. The research came to the conclusions as follows: First, three perceived justice had the positive effect to the job satisfaction empirically. Second, procedural justice in three perceived justice only had the positive effect to the organizational trust empirically. Third, distributive justice in three perceived justice only had the positive effect to the organizational commitment empirically. Forth, job fitness had the positive effect to the organizational commitment, organizational trust, job satisfaction empirically in perspective. Fifth, I found the relationship between job satisfaction and organizational commitment, between job satisfaction and organizational trust was positive, between organizational commitment and trust. Finally, job satisfaction, organizational trust had not the positive effect directly, but indirect effect via organizational commitment was identified in voluntary turnover intention by empirical test.

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A study of the relationship between consumer satisfaction and behavioral intention in relation to sales promotion in online fashion shopping malls (온라인 패션 쇼핑몰 판매촉진에 대한 소비자 만족도와 행동 의도의 관련성 연구)

  • Min-kyung Kim;Sang In Lee
    • The Research Journal of the Costume Culture
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    • v.31 no.4
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    • pp.519-532
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    • 2023
  • The online shopping market is expanding, with online shopping malls now subdivided into personal computer(PC) and mobile versions. Meanwhile, various efforts to promote online sales are being carried out in a bid to improve performance, and detailed research is required to inform such strategies. The purpose of this study was to classify online shopping mall types into PC fashion malls and mobile fashion malls with the aim of assessing sales promotion satisfaction and investigating the relationship between sales promotion satisfaction and consumers' behavioral intentions. Data were collected by a survey firm in June 2023, and 248 copies of the data were used for analysis. SPSS 28.0 was used to process the data, and frequency analysis, factor analysis, reliability analysis, and regression analysis were performed. The satisfaction factors for various sales promotions used by PC and mobile fashion shopping malls were empirically subdivided in consideration of consumer perspectives, and potentially effective marketing strategies were presented. Differences were observed in the type of satisfaction with sales promotion between PC fashion shopping malls and mobile fashion shopping malls and in the effect of sales promotion satisfaction on behavioral intention. Based on the study's findings, effective sales promotion strategies that can increase satisfaction and enhance behavioral intention may be developed and implemented through the use of various and different sales promotion strategies in PC and mobile fashion shopping malls.

백화점의 인적서비스 아웃소싱(outsourcing) 동기와 성과에 관한 연구

  • 이철우;김창호
    • Journal of Distribution Research
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    • v.4 no.1
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    • pp.31-49
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    • 1999
  • The present paper discusses the current status of outsourcing of service encounter in department stores. We attempt to find if there is any significant relationship between outsourcing motive and business performance. The 30 department stores under analysis show that they vary in the degree to which they appreciate the necessity of outsourcing and also the which they employ outsourcing. It is also found that firm size influences the portion of outsourcing. The two main motives of outsourcing seem to be (i) cost saving and (ⅱ) better customer satisfaction. We find that the latter plays a more important role. However, there seems to be no significant connection between outsourcing and performance and between motives of outsourcing and performance.

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A Research Model for Measuring ERP Performance

  • Kang, Yang-Suk;Hong, Soon-Goo;Choi, Hyung-Rim;Kim, Jong-Weon
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2007.02a
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    • pp.160-162
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    • 2007
  • The overall objective of this paper is to suggest the research model for measuring the ERP performance in Korean manufacturing firms. To this end, the previous research papers on the ERP measurement were reviewed and the 356 questionnaires are collected. In particular, the effects of mediation variables including a firm size, user satisfaction, and usage will be tested.

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An analysis of the influence of business start-up related personal characteristics variables and psychological factors on the satisfaction of business start-up (창업관련 개인적 특성변수와 심리적 요인들이 창업만족도에 미치는 영향력 분석)

  • Kim, Young-Bu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.2
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    • pp.180-189
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    • 2019
  • The purpose of this study is to analyze the factors that affect the entrepreneurial satisfaction of entrepreneurs, based on the characteristics of entrepreneurial firms. For this purpose, we tried to derive the psychological factors besides the personal characteristics of the entrepreneurs as the factors affecting the entrepreneurial satisfaction, which is the result of much research. Psychological factors were empirically analyzed by satisfaction with job and work environment through entrepreneurship, satisfaction with economic employment stability and income factors, and individual development potential, autonomy, and social reputation. The results of this study are as follows: First, the sample consists of entrepreneurs who have been engaged in entrepreneurship activity in Busan for 3 years. Through technical statistical analysis, correlation analysis and multiple regression analysis, The hypotheses about entrepreneurship satisfaction were verified and meaningful results and implications could be derived. Based on this, it can be extended to include research on firm capacity variables such as financial indicators and technological power that were not reflected in this study in the future.

Impacts of Perceived Risk on Satisfaction, Trust, and Loyalty in Food-Service Franchise Context (외식 프랜차이즈 기업에 대한 지각된 위험이 만족, 신뢰, 그리고 충성도에 미치는 영향)

  • Park, Sang-Eon;Woo, Sung-Keun;Choi, Myeong-Soo
    • The Korean Journal of Franchise Management
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    • v.9 no.4
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    • pp.45-56
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    • 2018
  • Purpose - Consumers perceive various risks while using food service franchise stores. Food service franchise stores offer consumers not just menus, but services, physical environment, and prices, which can be perceived as risk to consumers. This means that consumer behavior in foos service franchise stores needs to be studied based on perceived risk theory. Perceived risk consists of performance risk, financial risk, social risk, psychological risk, and time risk. The purpose of this study is to investigate the effects of perceived risk on satisfaction and trust, and in turn affect loyalty. The results of this study will provide guidelines for marketers to develop strategies to reduce the perceived risk of consumers. Research design, data, methodology - In order to achieve research purposes, the authors developed several hypotheses. Data were through online survey through an online survey firm. A questionnaire survey was distributed to customers who have visited the restaurant in the past three months. The survey was conducted from March 5, 2017 to October 14, 2017. A total of 1,500 people were e-mailed and 260 were returned. A total of 245 items were used in the analysis except 15 of the questionnaire. Data was analyzed by using SPSS 21.0 and AMOS 21.0. Results - The findings of this study are as follows: First, performance risk, economic risk, and psychological risk had negative effects on satisfaction. Social and time risks did not affect on satisfaction. Performance risk and time risk had negative impact on trust. Second, economic, social, and psychological risks did not affect trust, but satisfaction had significant positive effect on trust and loyalty. Third, satisfaction had positive effect on loyalty. Conclusions - The implications of this study are as follows. First, food service franchise marketers should increase their customer loyalty by establishing a risk reduction strategy. Second, there are various risks to customers visiting the store. Therefore, marketers need to analyze the perceived risks of customers. Third, it is also necessary to eliminate the perceived risks of customers. In addition, a restaurant franchise company needs to find a reasonable way to reduce the material cost and present a reasonable menu price.

An Empirical Study on TQM's quality factors of Internet Shopping Mall (인터넷쇼핑몰에 있어 품질경영의 품질요인에 관한 연구)

  • 김형욱;정인진
    • Proceedings of the Technology Innovation Conference
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    • 1999.12a
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    • pp.348-371
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    • 1999
  • The tremendous growth of the Internet, particularly World Wide Web, has bought significant changes in the economics of marketing channels and has led to a redefinition of industry value chain. While electronic commerce has become as an important issue with the growth of the Internet, there are insufficient empirical research efforts concerning its status in Korea. The study findings suggest that contextual problems need to be solved before electronic commerce provides real benefits for consumers and businesses. The suggestions and strategies are provided at both a firm level and a consumer level. The objective of this research investigates TQM's the key quality factors and Customer's Using Satisfaction of Internet shopping mall in Korea. In addition, we tried U find out what factors discourage consumers from using electronic purchasing methods, as well as how perceived quality factors and customer satisfaction when consumers are exposed to the purchase process on the Internet shopping mall business.

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