• 벤처창업연구
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• 제16권5호
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• pp.159-175
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• 2021

본 연구에서는 인플루언서의 전문성, 진정성 및 상호작용성 등 개인 특성요인과 정확성, 완전성 및 다양성으로 구성된 콘텐츠 품질요인이 인플루언서에 대한 신뢰와 자아일치성을 통해 브랜드 태도와 구매태도에 미치는 관계를 분석하고자 하였다. 이를 위해 국내 20대 이상의 성인 201명을 대상으로 주요 변인 간 관계를 분석하였다. 주요 분석결과를 제시하면 다음과 같다. 첫째, 인플루언서의 개인특성요인과 신뢰와의 관계에서 전문성과 상호작용성이 신뢰에 통계적으로 유의한 정의 영향을 미치는 것으로 나타났다. 또한, 콘텐츠 품질과 신뢰와의 관계에서는 정확성, 완전성, 다양성도 신뢰에 모두 유의한 정의 영향을 미치는 것으로 나타났다. 둘째, 인플루언서의 개인특성요인과 자아일치성과의 관계에서는 전문성과 진정성이 자아일치성에 통계적으로 유의한 정의 영향을 미치는 것으로 나타났다. 또한, 콘텐츠 품질과 자아일치성과의 관계에서는 정확성, 완전성, 다양성이 신뢰와 함께 자아일치성에 정의 영향을 미치는 것으로 나타났다. 셋째, 신뢰와 자아일치성이 브랜드 태도와 구매의도에 미치는 관계에서는 신뢰와 자아일치성 모두 브랜드 태도에 통계적으로 유의한 정의 영향을 미치는 것으로 나타났다. 구매의도에는 자아일치성과 브랜드 태도만이 통계적으로 유의한 정의 영향을 미치는 것으로 나타났다. 이러한 연구결과는 콘텐츠 이용자들이 인플루언서에 대해 전문성과 상호작용성을 지각할 때, 신뢰가 증가하며, 전문성과 진전성은 인플루언서와 자아일치감이 증가하는 것을 알 수 있었다. 또한, 콘텐츠 품질의 경우, 콘텐츠의 정확성, 완전성, 다양성을 통해 콘텐츠 품질을 지각할 때 신뢰와 자아일치성도 긍정적으로 반응하는 것을 알 수 있었다. 더불어 신뢰와 자아일치성은 브랜드에 대한 태도를 증가시키고 구매의도 등 소비행동으로 영향력을 미칠 수 있는 관계를 확인할 수 있었다. 따라서 제품과 브랜드에 대한 정보전달 성격이 강한 인플루언서 마케팅 분야에서 인플루언서의 영향력을 이용한 효과적인 마케팅 성과를 위해서는 전문성, 진정성, 상호작용성 등 개인적 특성요인뿐만 아니라, 콘텐츠의 질적인 부분도 함께 고려되어야 할 것이다. 이상의 연구결과는 인플루언서를 활용한 마케팅의 기대효과를 발휘하기 위해 하나의 활용 가능한 기초자료로서 마케팅 전략 및 실무에 시사점을 제시할 수 있을 것으로 보인다.

• 한국펄프종이공학회:학술대회논문집
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• 한국펄프종이공학회 2000년도 제26회 펄프종이기술 국제세미나
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• pp.1-10
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• 2000

The development of paper machines, increasing machine speeds with new, mostly low basis weight and/or high ash content paper grades, as well as the fact that several trends regarding process items have increased the sensitivity of papermaking. At the same time, papermakers are looking for flexibility in the production line. We can say that with all PMs the biggest benefits with the lowest capital spending can be achieved by focusing on improved wet end management. In order to manage wet end chemistry on a paper machine, our goal is to control sub-process through which we can influence the operation of the entire wet end with maximum effect. Key measurements and controls are-white water consistency control which is the most effective way to control retention - charge demand measurement and control which takes care of concentration of the anionic material entering to PM -ash measurements and controls which are deeply related to retention and paper quality This paper presents and concentrates to two of these key controls ; retention and charge. The purpose of charge control is to give the process control the tools to react to changes caused by amount of dissolved and colloida material incoming to wet end system. It is called coagulation or fixing control. Retention control is then taking care of retention aid flow to the process by responding any changes seen in white water consistency. It is called flocculation control. Each of these solutions separately , and even more effectively all together, stabilize the wet end operations and so greatly improve the produced paper quality and machine runnability. Practical results will be presented and they are referring to the latest mill cases. We have developed the first wet end measuring system in the late 1980s and control solutions based on this modern measuring technology were completely updated in 1990s. This paper introduces the principle, operation , and results of our unique wet end analyzers (retention and charge ) which are at the level of automation solutions as a part of paper machine quality control Especially our newest member of the platform , on-line charge analyzer has reached and set new standards to the on-line charge monitoring.

• 펄프종이기술
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• 제32권5호
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• pp.44-53
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• 2000

The development of paper machines, increasing machine speeds with new, mostly low basis weight and/or high ash content paper grades, as well as the fact that several trends regarding process items have increased the sensitivity of papermaking. At the same time, papermakers are looking for flexibility in the production line. We can say that with all PMs, the biggest benefits with the lowest capital spending can be achieved by focusing on improved wet end management. In order to manage wet end chemistry on a paper machine, our goal is to control subprocesses through which we can influence the operation of the entire wet end with maximum effect. Key measurements and controls are - white water consistency control which is the most effective way to control retention. - charge demand measurement and control which takes care of concentration of the anionic material entering to PM. - ash measurements and controls which are deeply related to retention and paper quality. This paper presents and concentrates to two of these key controls: retention and charge. The purpose of charge control is to give the process control the tools to react to changes caused by amount of dissolved and colloidal material incoming to wet end system. It is called coagulation or fixing control. Retention control is then taking care of retention aid flow to the process by responding any changes seen in white water consistency. It is called flocculation control. Each of these solutions separately, and even more effectively all together, stabilize the wet end operations and so greatly improve the produced paper quality and machine runnability. Practical results will be presented and they are referring to the latest mill cases. We have developed the first wet end measuring system in the late 1980s and control solutions based on this modern measuring technology were completely updated in 1990s. This paper introduces the principle, operation, and results of our unique wet end analyzers (retention and charge) which are at the level of automation solutions as a part of paper machine quality control. Especially our newest member of the platform, on-line charge analyzer has reached and set new standards to the on-line charge monitoring.

• 한국지구과학회지
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• 제25권8호
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• pp.656-662
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• 2004

본 연구의 목적은 고등학생을 대상으로 대기와 물의 순환 개념에 대해 과제 상황(과학적 상황과 일상적 상황)에 따른 지식의 출처와 응답에 상황 의존성이 나타나는지 알아보는 것이다. 또한 이러한 상황 의존성과 학습자의 인지 양식과의 관계를 밝히는 것이다. 이를 위해 고등학생 115명을 대상으로 본 연구에서 개발된 과제 상황에 따른 지구과학적 문제 해결 검사지와 인지 양식 검사지(GEFT)가 사용되었다. 지구과학적 문제해결 검사 문항은 동일한 개념에 대해 과학적 상황 10문항, 일상적 상황 10문항으로 총 10쌍의 문항으로 구성되어 있으며 모든 검사 문항은 지식의 출처를 선택하는 하위문항을 포함하고 있다. 본 연구의 결과는 다음과 같다. 첫째, 과제 상황에 따른 학생들의 지식의 출처는 상황에 따라 달라짐을 알 수 있었다. 즉, 과학적 상황과 관련된 문항에서는 ‘학교에서 과학수업시간’을 그리고 일상적 상황과 관련된 문항에서는 ‘일상생활에서의 경험이 주된 지식의 출처였다. 둘째, 과제 상황에 따른 응답의 일관성을 알아보기 위해 각 상황에서 일치하는 응답 수를 일치 점수로 나타내어 비교한 결과, 불일치 점수가 일치 점수에 비해 유의미하게 높았다(p<.01). 따라서 과제 상황에 따른 응답은 일관성 없으며 상황 의존적임을 알 수 있었다. 셋째, 장의존형 학생은 장독립형 학생에 비해 일치 점수가 낮음을 보였는데 이는 인지 양식에 따라 상황의존성에 차이가 있음을 시사한다.

• 한국철도학회논문집
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• 제9권5호
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• pp.511-516
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• 2006

A standard framework of CFD(Computational Fluid dynamics) analysis for railway system has been developed to evaluate the overall aerodynamic performance of railway system and has been adopted to numerical simulation of the pressure field around KTX train. The framework is composed of standard aerodynamic model and standard aerodynamic performance to customize the general CFD solution process reflecting the characteristics of railway system such as various operation mode and performance factors. The results show that the standard framework of CFD analysis for railway system can provide objectivity and consistency to the CFD analysis for railway system and the pressure field around KTX train has been successively solved.

• 산업경영시스템학회지
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• 제10권16호
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• pp.27-38
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• 1987

This paper develops a standard time table using STD(Standard Tine Data) Technique in multi-product and one-unit production systems. STD leads to greater consistency between similar jobs. The constant-time and special elements will always be the same even though they pertain to different part numbers. Actually, the standards will very based on the size of the variable elements that are in control of the time. A real-field example is presented.

• Bulletin of the Korean Chemical Society
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• 제14권2호
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• pp.238-243
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• 1993

A self-consistent-field Green's matrix method for the calculation of electronic properties of chemisorbed system is devised and applied to the methanol on copper(110) surface. The method is based on CNDO Hartree-Fock approximation. Contour integration in the complex energy plane is used for an efficient calculation of the charge-density bond-order matrix. The information on each fragment prior to chemisorption is efficiently used and a small number of iterations are needed to reach the self-consistency. The changes of density of states and other quantities of methanol due to chemisorption are consistent with reported experimental results.

• Korean Journal of Mathematics
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• 제29권4호
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• pp.741-747
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• 2021

The Cayley-Bacharach theorem says that every cubic curve on an algebraically closed field that passes through a given 8 points must contain a fixed ninth point, counting multiplicities. Ren et al. introduced a concrete formula for the ninth point in terms of the 8 points [4]. We would like to consider a different approach to find the ninth point via the theory of truncated moment problems. Various connections between algebraic geometry and truncated moment problems have been discussed recently; thus, the main result of this note aims to observe an interplay between linear algebra, operator theory, and real algebraic geometry.

• Geomechanics and Engineering
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• 제8권3호
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• pp.415-440
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• 2015

In the present case study, High Strain Dynamic Testing of piles is conducted at 3 different locations of Kolkata city of India. The raw field data acquired is analyzed using Pile Driving Analyzer (PDA) and CAPWAP (Case Pile Wave Analysis Programme) computer software and load settlement curves along with variation of force and velocity with time is obtained. A finite difference based numerical software FLAC3D has been used for simulating the field conditions by simulating similar soil-pile models for each case. The net pile displacement and ultimate pile capacity determined from the field tests and estimated by using numerical analyses are compared. It is seen that the ultimate capacity of the pile computed using FLAC3D differs from the field test results by around 9%, thereby indicating the efficiency of FLAC3D as reliable numerical software for analyzing pile foundations subjected to impact loading. Moreover, various parameters like top layers of cohesive soil varying from soft to stiff consistency, pile length, pile diameter, pile impedance and critical height of fall of the hammer have been found to influence both pile displacement and net pile capacity substantially. It may, therefore, be suggested to include the test in relevant IS code of practice.

• 한국정보시스템학회지:정보시스템연구
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• 제23권3호
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• pp.1-23
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• 2014

Nowadays, smartphones have become a portable multimedia computer because of a variety of useful applications in our daily lives, which can be downloaded and installed easily in smartphones. Despite of the fact that, however in the IS literature there has been little research on smartphone applications' user interface design. Specifically, there has been little understanding about smartphone users' cognitive functions as a mediating variable in the relationship between the user interface design of smartphone applications and users' work performance with the applications. Thus, the research aims of this study are to examine 1) the effects of the user interface design attributes including simplicity, consistency, and metaphor on the compliance with or the extension of users' mental models representing users' cognitive functions, and 2) the effects of the users' cognitive functions on their work performance with the applications. A survey was conducted and Structural Equation Modeling(SEM) was employed to analyze the data. The results of this study showed that two of the user interface design attributes, simplicity and consistency, strongly affected users' cognitive functions. In addition, users' cognitive functions significantly influenced users' work performance. However, there was no relationship between the metaphors in the user interfaces of smartphone applications and the compliance with users' mental model. This study contributed theoretically not only to explore users' mental models that are rarely investigated in the IS field, but also to add some findings related to users' cognitive functions to the IS literature. This study also can help practitioners to develop more user friendly user interfaces of smartphone applications by suggesting the design attributes, such as simplicity, consistency, and metaphor.