• The Journal of the Korea Contents Association
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• v.13 no.10
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• pp.480-494
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• 2013

Globally branded culture festival in the region as a key component to the originality and distinction and with local residents and visitors to share experience and has succeeded in branding through Mind. Than mimics festivals in competitive and differentiated cultures containing festivals create a unique festival brand, and through the cultural and economic competitiveness, as well as the phase of the World Festival and preserve local culture and identity. Developing The best areas will be an asset. In order to build this world-class festival brand differentiation strategy above all, must be a top priority, Discrimination discovery and development of the local culture and sensibility in the age of the most powerful marketing tool that is being presented through storytelling brand assets to be passed on to visitors should. Thus the creation of storytelling festivals. Sensitivity of the festival right direction and in an era of paradigm key drivers of the local economy, such as image enhancement, and building long-term regional development and differentiation based on quality of life by creating a local culture can improve will Region's cultural and economic areas, the most important resource for the success of the festival is uniformly short-term planning and configuration, tube-driven operating as a one-sided non-participation. Sharing. Communication with an emphasis on the application of storytelling that is essential is considered.

• The Journal of the Convergence on Culture Technology
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• v.1 no.4
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• pp.79-86
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• 2015

Cheongpungho and riversides are located in the center of South Korea Jecheon Peninsula, cheongpungho be formed by a chungju hydroelectric dam built in 1984 has now been changed as a freshwater lake created by the center of the South Han River upstream over the past 30 years. Recent Jecheon-sigovernment is developing the entertainment and natural healing resorts for the future, this research is using remote sensing techniques and field survey plan in comparison to the feasibility study of the cultural festival of the area was conducted in geographic research and analysis very effective to conduct the natural environment and terrain analysis by aerial photography and remote sensing techniques that can be proven integration and cultural content, in the riverside area of future business creation and tourism resources of the facilities and events in the new brand through research It was envisioned. As a result, we propose a new direction for the future of cultural tourism to participate in the new state-of-the-art digital imaging technology to traditional cultural content in fusion experiments to be more multi-cultural festival is formed.

• Proceedings of the Korea Contents Association Conference
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• 2011.05a
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• pp.399-400
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• 2011

본 연구는 최근 활발하게 연구되어지고 있는 체험마케팅을 중심으로 이론적 내용을 살펴봄과 동시에 지역축제 적용을 위해 요인분석을 통한 축제적용 가능성을 살펴보았다. 연구결과 체험마케팅을 구성하고 있는 요소중 감각마케팅, 감성마케팅, 인지마케팅으로 구분되는 것으로 나타났다.

• Journal of Digital Convergence
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• v.11 no.11
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• pp.667-673
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• 2013

The Baekjae Culture Festival was first held with the objective to re-explore and succeed the traditions of Baekjae culture based on history of Baekjae's seat of government, Gongju and Buyeo. It has contributed to the development of regional culture and establishment of cultural identity of local community with its pride as the leading historical cultural festival that introduces the history and culture of Baekje. However, the current Baekje Culture Festival as a historical and cultural festival is faced with a criticism as it is operated in the direction far from its initial purpose due to the lack of recognition in its significance and application. Therefore, the National Baekje Cultural Products Concours is held as part of various contests of Baekje Culture Festival in order to encourage the pride of Baekje history, draw international attention for the advanced and unique Baekje culture, develop innovative ideas for cultural products and grow the talents in design. The awarded work of this national concours is believed to be effective for the cultural contents industry. However, unlike its initial purpose, the concours has become a one-time exhibitionist event. Hence, through the analysis of general facts and case of domestic cultural products this thesis aims to find a way to utilize the National Baekje Cultural Products Concours in order to re-evaluate the history and culture of Baekje and enhance the public recognition through their viewing, consuming, promoting and experiencing of cultural products.

• (The) Research of the performance art and culture
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• no.38
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• pp.297-347
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• 2019

Jie Jie Hao Yin 『절절호음(節節好音)』 is a script collection produced during the Qianlong's ruling Period which had one of the most flourished period of Qing Dynasty's Palace Drama. This script collection is consisted of 86 scripts of 6 Festival Court Plays: New year's day (元旦), Lantern festival(上元), Yanjiu festival(燕九), Snow appreciation(賞雪), Day of Kitchen god worshipping(祀竈), New year's eve(除夕). These scripts are effective records to study the New Year's Eve Drama of Qianlong Period. Jie Jie Hao Yin carry out the performances not only through Kunqiang (崑腔), and Yiyang Tune (弋腔), but also through various types of entertaining performances such as dance, masque play, puppet show, and story telling. Most of the songs were sung by various gods praising the era of peace as the holiday approaches. In the contents of revealing the luck to be brought by the holidays, it sought for the colorful transformations of stages through adding humoristique short stories or various feast genres in between the performance. It also tries to seek for diversities of stages through active application of acrobatics. It also portrays folk customs from BaiYunGuan's temple fair, Yanjiu Festival in YanBin, the Lantern Fair of Lantern Festival, and various activities of wet markets from New Year's Eve from diverse points of views. Especially through various shows and Chinese folk-art forms, the popular folk activities and entertainments near Beijing in the beginning era of Qing Dynasty can be observed. Jie Jie Hao Yin is a very important resource to look at the popular art activities of Beijing during Qianlong Period, and how the Palace culture accepted the folk cultures and applied to its own advancements.

• The Journal of the Convergence on Culture Technology
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• v.4 no.1
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• pp.253-261
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• 2018

Cheongpungho number is located in the center of South Korea Jecheon Peninsula, Chungju cheongpungho be formed by hydroelectric dam construction in 1984, now has been changed to a large man-made freshwater sites during the past 30 years. Recent Jecheon government is developing natural healing resort and entertainment performances for the future, in comparison to the feasibility study of the region using remote sensing technology and site planning was conducted in geographic research and analysis, and as a result, we have a very effective to incorporate the color maps using aerial photography and digital terrain analysis and usage analysis to prove and was in the riverside area for the future of the business and the research proposal facilities and events of the brand, to be more multi-cultural festival form apply new high-tech fusion experiments suggest new direction for future tourism.

• Proceedings of the Korea Contents Association Conference
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• 2007.11a
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• pp.766-768
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• 2007

Tourism content is one of the most important tourism resources in the regions and cities. also it is generally that is close with the regional identity. Currently our country case, it is true that tourism products and festival which consisted of same or similar ones are produced and held. But, we do not recognized that tourism contents applied same or similar ones are all representative tourism resources in the regions and cities. This paper thus analyzes the regional comparison between gangneung and paju using yul-gok as tourism contents and indicates their relation and a historical process of development for appling tourism contents in each region. For the aim of this study, the comparative analytic method of this study is divided four parts-tangible cultural properties, cultural events and festival, tourism policy, tourism information.

• Journal of the Korean Institute of Landscape Architecture
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• v.36 no.6
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• pp.34-42
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• 2009

This study was executed to introduce a greenhouse style "Evergreen Park" to apartment complexes to target hands-on resident participation and application rather than a mere viewing of the plants as a way to provide convenient and profitable service to residents in a year-round center of usable outside space. The four key points can be summarized as follows: first, subtropical plants are evergreen broad-leaved trees, which maintain their green during all four seasons the leaves are thick and glossy. Greenhouses geared toward these subtropical trees-mainly broad-leaved evergreen species-are in planning to introduce these unique, elegant plants to temperate regions. Residentswill not only gain an education regarding these species but will be provided with the best quality evergreens at very reasonable maintenance costs. Second, subtropical plants greenhouses introduced in apartment complexes are suggested for structures connected via underground passage as well as free-standing structures so as to make use of geothermal heating and apply to reducing sunlighting. Third, as a way to provide (1) health & relaxation(evergreens, herb garden, water space), (2) community & education (plant flea market/plant hospital, plant-related lecture(exhibition), hands-on experience program), (3) a vine garden for year-round use such festivities as a Butterfly Festival, Aroma festival, Smile Oak Nuts, Candlelight Festival and Christmas Photo Site. Lastly, it has been suggested that the operation and maintenance of these greenhouses will be both by resident council operation management and by outsourcing company operation management.

• Journal of Korean Society on Water Environment
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• v.34 no.3
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• pp.293-300
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• 2018

Ihe purpose of this study is to evaluate the effects the storage type of permeable concrete block paving (ST-PCBP) have on runoff reduction and infiltration increasement at Andong Maskdance Festival Square. This was accomplished using the NRCS-curve number method over the last 10 years. Two different scenarios were developed in this study for low impact development (LID) design. For the $1^{st}$ scenario, the walking path and parking lot were install using the ST-PCBP and runoff from the inline skating rink ($3,808m^2$) and lawn ($11,191m^2$) were routed to the ST-PCBP, but the rooftop runoff flowed into the storm water drainage system. For the $2^{nd}$ scenario, one of the non-structural BMPs, disconnected impervious surface (DIS), was applied so additional runoff from rooftop would enter the ST-PCBP. It was determined that ST-PCBP could significantly reduce surface runoff from the study area and increase infiltration with 71% and 88% of surface runoff reduction and 151% and 215% of infiltration increasement for scenarios 1 and 2, respectively. The effect of LID in the $2^{nd}$ scenario was better than the $1^{st}$ scenario, therefore DIS in conjunction with ST-PCBP could be a more cost-effective LID application.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2006.11a
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• pp.103-116
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• 2006

The recycle economy is the first stage of knowledge economy. In March 2005, the author attended the forum of 'Festival of Thinkers' in the capital of United Arab Emirates, Abu Dhabi. Through five day' discussing with 10 Nobel Prize winners and 18 thinkers from five continents, the conception of Recycle Economy is regulated. The former principle of '3R' in clean production has been expanded to '5R' in new recycle economy, adding concept of 'rethink' and 'repair' to the 'reduce, reuse and recycle' This article makes a full exposition to the origin, contents and its innovation to the classical western economics of the new recycle economics. Before the 2008 Beijing Olympics, the article discusses the application of new recycle economy in terms of promoting the ability of national innovation system and independent innovation, city construction and the industry innovation concerning Beijing's features.