• Culinary science and hospitality research
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• v.22 no.8
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• pp.78-88
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• 2016

This study conducted to find influences of selection attributes on consumer satisfaction as perceived by low-cost restaurant visiter by considering personal value. Developed survey was distributed and 428 sample who visited the low-cost franchise restaurant were employed the statistical analyze. The internal value and the external value included individual value in order to estimate the influence of the choice factor of the low-cost franchise restaurant on the quality of the product, and the choice factors were consisted of 3 variables that are quality, accessibility and service. Regression analysis was conducted to verify the relationships among the variables. As a result, the internal value (${\beta}=.236$, p<.0.01), and external value (${\beta}=.352$, p<.001) have the significant positive relationships with respect to quality. Second, the external value (${\beta}=.305$, p<.001) has the positive relationship with regard to accessibility, but the internal value has no significant relationships with level of accessibility. Third, the internal value (${\beta}=.828$, p<.001) has the significant positive relationship with regard to service, but there was no significant influences between external value and service in this study. Fourth, the internal value (${\beta}=.472$, p<.001), the external value (${\beta}=.479$, p<.001) were critical antecedents of the quality. Last, while quality (${\beta}=.858$, p<.001) has significant positive relationship with satisfaction, but it didn't show any relationships with accessibility and service.

• Journal of Distribution Science
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• v.15 no.8
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• pp.37-46
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• 2017

Purpose - Many studies have shown the effects of the external images of female flight attendants on the customers' satisfaction. Recently, the perception of male flight attendants has become more important and positive, and airlines are hiring a significant number of male flight attendants every year. Due to the lack of research on the male flight attendant, however, the images of male flight attendants were investigated for this study. Research, design, data and methodology - Using survey techniques with 204 respondents, this study used analytical data based their resulting analysis. Results - The study examined whether the image of the male flight attendant affects the cognitive and emotional perceptions of customers. The focus of the present study is the external image of the male flight attendant, and the following image-component divisions were formed: hairstyle, body type, uniform, speech, and facial expression. Conclusions - The study purpose sought to determine whether the image of the male flight attendant exert effects on the emotional and cognitive images of airlines, and if these images have a positive effect on the customers' satisfaction and loyalty for an airline, so that airlines can use the external image of the male flight attendant to help with its own image reinforcement.

• Journal of Families and Better Life
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• v.22 no.6 s.72
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• pp.99-109
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• 2004

This study investigated the motivation of the institutional elderly to participate in the leisure programs the participation motivation and their leisure life satisfaction. A survey questionnaire was administered to 265 elderly in an institution for the elderly. The data was analyzed using frequency analysis, factor analysis, and regression analysis. Major findings are as follows: First, the motivation to participate in leisure programs on the part of the institutionalized elderly tended to be more external than internal. Second, regression analysis indicated that the main internal factors that affected participation were health condition, interaction with roommate, gender. education level, and interaction with institution's staff. The major external factors that affected the participation were health condition, interaction with colleagues, gender, and education level. Finally, the results of the regression analysis indicated that the main internal factors that affected the leisure life satisfaction were, intrinsic motivation to participate in leisure programs, interaction with their roommate, gender, and education level.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.7
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• pp.4528-4536
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• 2015

The purpose of this study was to investigate the effect of participation motivation on Job Satisfaction of tennis participants. The subjects of this survey data consisted of 340 tennis participants. The result of this study were as follows. First, The motivation of Tennis participants of skill development, social intercourse, enjoyment, external display, health and fitness positively correlation to intrinsic satisfaction. There were negative correlation in amotivation. The motivation of Tennis participants of skill development, social intercourse, enjoyment negatively correlation to extrinsic satisfaction. There were positive correlation in amotivation. On the other hand, in external display, health and fitness there were no correlation. Second, The motivation of Tennis participants of skill development, amotivation, enjoyment, health and fitness influenced to intrinsic satisfaction. Third, the motivation of tennis participants of enjoyment, external display influenced to extrinsic satisfaction.

• The Journal of Korean Physical Therapy
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• v.25 no.3
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• pp.160-166
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• 2013

Purpose: The aim of the study was to survey satisfaction with physical therapy. Methods: After the physical therapy consultation, patients filled in a Korean-language version of the 20-tiem version of the MedRisk Instrument developed for measuring Patient Satisfaction with physical therapy. Items are scored on a five-point Likert scale ranging from strongly disagree to strongly agree. The last two items are general satisfaction and future return to the clinic. Age and gender information was also collected anonymously. Exploratory factor analysis based on principal components analysis with varimax rotation was performed on the first 18 items of the MedRisk Instrument using SPSS v.20. Results: Four factors emerged with eigenvalues greater than 1, and these cumulatively explained 55% of the total variance in item scores. The factors were labelled: Internal, External Positives, External Negatives, and Clinic Presentation. Correlations of the factor scores with the two global items ranged from 0.29 to 0.70 (both p<0.001). Gender differences were only found on the last factor, with male Korean patients rating Clinic Presentation significantly higher than females (p=0.001). Conclusion: Using factor analysis, the proposed factor structure was revealed using the positive and negative components of the external aspects of the physical therapy and by identifying a clinic presentation which contributes to patients' satisfaction. The largest proportion of the variance in Patient Satisfaction was related to clinicians' attention and behaviour. The results of the analysis provide guidelines as to the dimensions of professional physical therapy care and the implications for service delivery and patient experience.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.7
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• pp.459-465
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• 2017

The Korean language major is being activated in line with the increasing number of international students who are studying in South Korea. Therefore, the motivation for selecting a university major varies according to the background, environment, and values of each student. Thus, it is meaningful to examine the motivation of international students to select their major and their satisfaction on the major. In this study, 173 international students living in Seoul were surveyed and the data were analyzed using SPSS 21.0 and AMOS 23.0 to demonstrate the structural relationship between their motivation for selecting the major and their satisfaction about the major. From analysis result, their motivation for selecting a Korean language major were classified into internal and external motivations, and their major satisfaction was classified into perception satisfaction, relationship satisfaction, subject satisfaction, and general satisfaction. Regarding the motivations to select a Korean language major, the level of external motivation was very high, and among the major satisfaction, the level of general satisfaction was the highest. Furthermore, the external and internal motives had significant positive effects on all the categories of major satisfaction, including the perception satisfaction, relationship satisfaction, subject satisfaction, and general satisfaction. This study suggests effective methods to improve the satisfaction of international students about the Korean language major such as the provision of information about and opportunities for employment using their major and the provision of a high quality.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.8
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• pp.519-531
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• 2020

This research aims to identify the determinants of e-government satisfaction in Hanoi, Vietnam, and assess their impact. To collect data, we conducted an online questionnaire with citizens living in Hanoi in a time span of five weeks. We received 1,107 responses, divided into three groups: unaware, known, but not used, and used e-government. After leveraging past studies on satisfaction in different contexts, we arrived at six external variables that are of particular relevance to e-government satisfaction (i.e., efficiency, trust, reliability, convenience, citizen support, and transparency) as well as four control variables (i.e., age, gender, education level, and Internet frequency). We then applied both SPSS 22 and STATA 2016 to process and analyze the collected data and found that, while almost all external variables are statistically significant, all four control variables are not. Apart from convenience and trust, four factors - efficiency, reliability, citizens support, transparency - are important measures of system quality, information quality, service quality and relative benefits of e-government, which in turn positively and significantly impact citizens' satisfaction with the online public services. Furthermore, the efficiency variable has the most influence on customer satisfaction, and the level of impact on the dependent variable decreases in the following order: citizen support, reliability and transparency.

• Korean Journal of School Psychology
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• v.16 no.2
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• pp.159-187
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• 2019

The purpose of this study was to shed light on a role of hope in understanding the relationship between the search for meaning in life and academic satisfaction and to suggest ways to increase hope among Korean students. We hypothesized that the relationship between search for meaning in life and academic satisfaction would be mediated by hope and the positive relationship between search for meaning and hope would be strengthened by family support and friend support. We conducted two surveys to examine the hypotheses. Based on Study 1 using a sample of 190 undergraduate students, we found that the relationship between search for meaning in life and academic satisfaction was fully mediated by hope. In Study 2, we examined the four types of hope that include internal hope and three types of external hope (i.e., family, friends, and supernatural being) to extend knowledge on what features of hope mediate the relationships between search for meaning and academic satisfaction. Study 2 based on a sample of 313 high school students showed that the link from the search for meaning in life and academic satisfaction was fully mediated by internal hope and external-peers hope. The mediating effects of external-family hope and external-spiritual hope were not significant in Study 2. Also, we found that family support strengthened the positive links from the search for meaning in life to hope (Study 1) and to internal hope (Study 2) while the interactive effects of friend support and the search for meaning on hope were not significant in both studies. Based on the results, we discussed several implications, limitations, and recommendations for future research.

• Journal of Korea Port Economic Association
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• v.22 no.1
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• pp.125-149
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• 2006

The main purpose of this study is to develop new measurement device of the quality of terminal service, applying the existing research output of service marketing to the specific industrial aspect of container terminal. Especially we tried to help marketing managers present the points of effective marketing strategy with each dimension of service quality. To achieve this aim, we defined the service quality demensions of container port as the following three ones; the internal, the external, and the interactive qualities. The applied measuring instruments could be divided into three dimensions by carrying out factor analysis. Additionally, by analyzing the relative effects of the three dimensions of service quality on customer satisfaction, we found that the relative importance are as follows; interaction quality>internal quality> external quality. We confirmed that the three dimensions of service quality could affect customer loyalty and information, through customer satisfaction.

• Proceedings of the Korea Association of Information Systems Conference
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• 2005.05a
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• pp.1-18
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• 2005

The main purpose of this paper is to investigate the relationship between website environmental characteristics (website characteristics, user characteristics, and external environments), satisfaction, trust and loyalty in tourism e-business. The following results were determined by verifying five hypotheses using LISREL. Website environments partially support perceived satisfaction and also perceived trust. Satisfaction has a strong effect upon perceived trust while satisfaction doesn't effect perceived loyalty. Trust significantly impacts perceived loyalを in tourism e-business.