• The Journal of Industrial Distribution & Business
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• v.13 no.10
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• pp.9-14
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• 2022

Purpose: With the rapid development of China's e-commerce industry, the express delivery industry is also advancing by leaps and bounds. While express brings convenience to people's life, a large number of express packages are disposed of at will, which not only increases a large amount of domestic waste, but also causes environmental pollution and waste of resources. Therefore, express packaging recycling has become a consensus in all fields of society. Research design, data and methodology:According to the characteristics of express packaging recycling, other variables were introduced into the TPB model proposed by AJZEN, and based on previous literature research and research assumptions, a model of influencing factors of consumer behavior in express packaging recycling was constructed. Results: The results show that in addition to reward factors, other factors have a significant positive impact on the respondents' willingness to recycling. Conclusions: In order to enhance consumers' willingness to recycle express delivery and effectively carry out express packaging recycling, the following suggestions are put forward: the government should formulate a comprehensive express delivery recycling policy, strengthen policy publicity, and standardize consumers' express packaging recycling behavior. Improve consumers' awareness of express packaging recycling, and promote the increase in the scale of express packaging recycling.

• Journal of Digital Convergence
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• v.20 no.5
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• pp.211-220
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• 2022

This paper proposes a green closed-loop supply chain network (GCSN) for optimizing closed-loop supply chains. The GCSN focuses on the application of the recycling express box in logistics circulation, accelerates the standardization of logistics operations and the use of express packaging in e-commerce companies, and promotes the reduction and greening of recycling express box in the e-commerce industry. The GCSN is represented as a mathematical formulation and implemented using LINGO. Greening, environmental protection, and wisdom are the general trends for promoting the growth of the e-commerce industry. Meanwhile, the price of raw materials has increased owing to a shortage of resources, which emphasizes the need for e-commerce enterprises to develop green packaging. Therefore, this study considers the shared circular packaging launched by e-commerce enterprises as the research object, and integrates the problem of facility positioning and path planning in the logistics system. The conclusion summarizes the significance of this study.