• 유통과학연구
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• 제12권10호
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• pp.57-65
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• 2014

Purpose - This study aims to identify the effect of corporate eco-friendly marketing, which focuses on corporate social responsibility, on the environment, natural preservation and protection, and environmental concern among consumers. Research design, data, and methodology - A total of 92 valid questionnaires were used for analysis. A structured model was established and a 3-step mediated regression test was employed to see how consumers' perception of ethical consumer behavior and price sensitivity are influential in relation to the impact of consumer's perception of eco-friendliness on the using intention in relation to eco-friendly products. Results - Three factors of eco-friendly perception all have a positive impact on ethical consumer behavior, thus lowering their price sensitivity. In particular, it is found that environmental knowledge and environmental concern are important to promote ethical consumer behavior. Conclusion - It is found that, to increase the using intention of eco-friendly products, an enterprise should practice an eco-friendly marketing strategy, deliver eco-friendly related knowledge, and include contents to allow consumers to take an interest in the environment for effective performance of marketing.

• KIEAE Journal
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• 제17권5호
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• pp.15-23
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• 2017

Purpose: The purpose of this study is to suggest a proper plan about the exterior space of elementary school in Korea through analyzing the various factors of the exterior spaces in foreign elementary school case. because the foreign cases have diversified eco-friendly certification standards on the elementary school unlike Korean cases. Method: First, we review the recent eco-friendly research trends of elementary schools and the external space characteristics of elementary schools that are currently being studied through related literary surveys, And we review the korean criteria factor for eco-friendly certification, we draw the types of exterior space thorough analysis framework, using the korean criteria factor. Second, the foreign cases of the elementary school were chosen, and then some planning data such as architecture scheme, design concepts and drawings will be collected. So the data were analysed and then the characteristics of physical setting and eco-friendly certification standards will be drawn. Third, We analyzed the characteristics and factor of physical and eco-friendly of exterior space through the drawn types. Result: The various physical settings are appeared physical environment. when we analyzed certification factors at korean eco-friendly standards, the suggestion and guide about the eco-friendly elements than the numerical goals were treated importantly in Korea.

• 한국실내디자인학회논문집
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• 제24권5호
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• pp.87-98
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• 2015

As an apartment house as well as improving quality of life is becoming one of the brands, it is increasing the importance of the outer space with the facilities in the housing complex. In particular, the outdoor playground such as the community facilities that children and adults share as the activity areas for residents has received attention. However, actually children have not used many of Korean apartment housing playgrounds that were installed formally in the scrap area according to the housing plan by residential construction standards. it is considered necessary to improve the quality of the playground in housing complex and reform it in order to make the eco-friendly play space in which children can play safely and h healthily. As an alternative, we analyzed the eco-friendly properties of the playgrounds installed in the eco-friendly housing complex in Germany and derived the main planning elements of eco-friendly playground. In the observational survey of the 10 playgrounds in 9 housing complexes in 5 regions in Germany, we evaluated the environment-friendliness of these playgrounds in the 8 fields(location and placement, ecological environment, play space, play equipment and facilities, additional facilities, materials and resources, energy saving, environmental load reduction) according to the levels(suitable, partial reflection, unsuitable, non-reflection) of reflection of eco-friendly planning factors. The following is the summary of the results about the reflection of eco-friendly planning factors. In terms of "suitable": location and placement(88.8%), play equipment and facilities(73.5%), additional facilities(60.6%), environmental load reduction(54%), and ecological environment(50%) were higher than others. In terms of "unsuitable": there was nothing. In terms of "non-reflection": energy saving(95%), additional facilities(32.2%), and materials and resources(30.9%) were in order. Therefore, on the basis of these results, this study proposed the planning indicators to be considered first and the planning factors that should be complemented and improved in the construction of apartment housing playground in future.

• KIEAE Journal
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• 제14권5호
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• pp.39-48
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• 2014

Urban outdoor playground serves as the space to promote the physical, cognitive, social, creative, emotional and linguistic development of children and the education center to stimulate the imagination and curiosity of them. It is also the place to be used as a basic park for urban residents and the local community space for associating with people of various levels. However, this playground as a banal space did not function properly before now. In 21st century, urban playground requires change and its various changes have been attempted. In particular, there is a need for the change into eco-friendly playground to provide children's health and urban healthy environment. Therefore, it requires much effort to construct and vitalize the eco-friendly playground adequate for domestic circumstances in Korea. This study derived the preferred planning items among eco-friendly playground planning elements focused on the people to use it and provided the data for the construction of local friendly, eco-friendly outdoor playground. For this purpose, we visited the playground of the apartment house built in 10 years with more than 300 households and surveyed 200 adults and investigated the residents' utilization and satisfaction on the current playground and the recognition and preference for eco-friendly playground.

• KIEAE Journal
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• 제11권5호
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• pp.97-106
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• 2011

This study has been conducted focusing on the analysis of the turn-key proposal for Gimpo-Han River New City. The study expected that it would come up with design trends and introduction properties of each plan for the eco-friendly development of an apartment house. The concept of environment-friendly design was thought in four parts: 'Land use and transportation,' 'Ecological environment', 'Energy resource and environmental impact' and analysis factors of each part were chosen by specific items from the prospective researches and guidelines that already given on the projects. In conclusion, a proper development of the environmental-friendly apartment house will not be achieved unless the designers try to overcome their prejudice against eco-friendly planning elements applications. Along with the designers' attempt, it is also necessary to review the evaluation articles of the certification system for the existing environmental-friendly structures as well as to compensate and establish detailed evaluation standards. As the problems are being worked on, an integrated, effective evaluation standard for the eco-friendly planning elements will be determined. This way, an environmental-friendly residential development with a better quality will be eventually realized.

• 한국실내디자인학회논문집
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• 제20권6호
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• pp.208-217
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• 2011

Recently the importance of the elderly facilities and the eco-friendly buildings is on the rise, due to the rapid increase of the aged population and the more and more serious global environment issues, respectively. Thus, the purpose of this study is to suggest an eco-environmental improvement plan which aims to improve the quality of life for the aged in planning nursing homes hereafter by reviewing the theory of the eco-friendly architectural concept and the same conceptual design, which become the issues of late, and thus analyzing the state of applying the eco-friendly design techniques to the municipal nursing homes located in Seoul. In this study its direction of the eco-friendly design required in nursing homes was established by reviewing the characteristics which the aged and nursing homes may have, and thus extracting the elements required for the quality of life for them. The theoretical studies showed that the environment-friendly natural elements necessary for the nursing houses are light, air and plants, from which three design elements are obtained: daylighting, natural ventilation and natural landscape. In conclusion, the eco-friendly nursing homes must be planned to improve the quality of life for the aged by recognizing that the eco-friendly architecture concept, emerged as a new paradigm, is the one to be put before all the considerations for those who are sensitive to the environment, and thus reviewing the characteristics found out from them.

• 디지털융복합연구
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• 제13권12호
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• pp.303-311
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• 2015

본 연구의 목적은 환경문제 인식, 친환경 태도, 친환경 간호수행의 상관관계를 알고자 하는데 있다. 191명의 병원 간호사가 2012년 10월부터 11월까지 자기기입식 설문을 작성하였으며, 자료 분석은 t-test, one way ANOVA, Pearson 상관관계, multiple regression analysis를 사용하였다. 설문은 환경문제인식, 친환경태도, 친환경보건 관리로 구성되었고, 환경문제인식 (r=.46, p<.001), 친환경태도 (r=.36, p<.001), 친환경 보건관리 사이에 양의 상관관계가 있었다. 변수들에 대한 설명력은 35.0%였다. 본 연구를 통해 국내 병원 간호사의 환경문제와 친환경태도에 대한 인식도를 향상시킬 필요가 있음을 증명하였다. 본 연구 결과를 통해 병원 간호사의 친환경 간호수행을 향상시키기 위한 병원 내 친환경 프로그램 개발 연구를 제언한다.

• Asian Journal of Business Environment
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• 제5권4호
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• pp.5-11
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• 2015

Purpose - The purpose of this research is to identify how idiocentric consumers and allocentric consumers respond to retail store environments and how such responses affect their consumer behaviors in a sustainable consumption setting. Method - Data were collected from 422 U.S. adult consumers via a web-based survey. Two store settings were created, perceptually related (eco-friendly clothing displayed with greenery)or perceptually-unrelated (eco-friendly clothing displayed without greenery), and consumers were asked to take the survey based on the given store setting. Results - Allocentric consumers perceived a product and its display environment were related whereas idiocentric consumers perceived the two were unrelated. Also, the former exhibited higher purchase intentions when the product and store environment were related (eco-friendly clothing displayed with greenery), but the latter did when the two were unrelated (eco-friendly clothing displayed without greenery). Conclusions - This research suggests that retailers should consider consumer self-concept at personal-level when implementing marketing strategies. This research also demonstrates that consumers are influenced by store environment in relation to their self-concept and that self-concept can be temporarily modified by various stimuli such as visual displays.

• 융합경영연구
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• 제3권4호
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• pp.21-27
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• 2015

With the recent increasing interest in sustainability management, the latest environmental report tends to be substituted by the expanded sustainability management report. In this work, I would like to introduce the management pattern of a global enterprise that values environmental soundness (environmental friendly) and implements eco-friendly measures. The enterprise chosen in this study is FedEx. In this article, FedEx case is presented how companies can adopt environmental friendly management in their businesses. FedEx has maintained an eco-friendly management since the introduction of the company's eco-friendly transport trucks in 2003, following its development in 2000. In 2005, it installed a solar power plant that can supply up to 80% of the electricity consumed by Oakland Logistics Center in California, USA. FedEx has published the "Global Enterprise Citizenship Report," which contains its business developments in 2009. FedEx has worked hard to minimize the influence caused by packaging of goods to the environment and appealed to customers to use recycled products as much as they can. FedEx also encourages customers to use packaging materials efficiently. A considerable amount of energy has been expended in the eco-friendly programs of FedEx. Although thousands of FedEx vehicles and aircraft operate daily with using large amounts of electricity and fuel, FedEx focuses on energy savings and global environment protection.

• 교육녹색환경연구
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• 제12권1호
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• pp.25-34
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• 2013

As the construction industry develops, environmental pollution gets increasingly serious, giving damage including the increase of incidence of respiratory diseases and skin diseases among children with weakened immune systems, rather than adults. In daycare centers, infants and children spending much of their time, have high frequency of contact with the interior floor finish material. However, the majority of the child care centers don not use eco-friendly flooring but ordinary monorium flooring, because the initial investment cost of the eco-friendly flooring is higher than ordinary monorium flooring. Therefore, in this study, life cycle costs including the initial investment cost of the eco-friendly flooring and ordinary monorium flooring were calculated, demonstrating that the eco-friendly flooring is more economical than ordinary monorium flooring in terms of life-cycle cost. In addition, the analysis of the environmental performance also showed the excellence of the eco-friendly floor finishes. It is expected that the use of the eco-friendly floor finishes will increase due to their excellence in the aspect of life cycle cost and eco-friendly performance, through this study.