• 동아시아경상학회지
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• 제2권3호
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• pp.33-42
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• 2014

The main purpose of this study intends to study the theoretical interconnection between human response capability and customer relationship management advantage while considering the essential role of service application of information technology as direct, indirect (mediating), and interactive (moderating) influences in the theory. Based on the study sample, the new findings help comprehend the overall interconnected relationship which includes the direct and indirect (mediating) effects of information technology service capability and human response capability as well as their interaction (moderation) on customer relationship management advantage. The new insights interprets the two capabilities (human and information technology) are vital to business because they are the foundation set of service resources significantly to enhance customer relationship management advantage.

• 동아시아경상학회지
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• 제4권1호
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• pp.16-21
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• 2016

This study analyzed the successful case of Naver LINE's entry into the Japanese market. LINE pursued a strategy of establishing its dominance early on and implemented localization for Japan and thereby achieved success in the Japanese market. The various strategies adopted by LINE allowed it to win over 80% of the market share in Japan and function as a nationally ubiquitous mobile messenger. The conclusions to be drawn from our LINE analysis is that LINE must implement localization strategies suited to the characteristics of each country, as it had done successfully in Japan. In the Asian region, it should retain the platform that provides various contents while pursuing a localization strategy to secure competitive edge, by offering emoticons suitable for each country, such as Ramadan emoticons in Islamic regions.

• 동아시아경상학회지
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• 제11권1호
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• pp.21-30
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• 2023

Purpose - The purpose of this study is to analyze the factors that influence Korean adults to acquire accounting knowledge. This study, which analyzes the characteristics of accounting knowledge of the general public, is expected to be used as basic data for the development of accounting curricula and education programs necessary for liberal arts courses and individual investor education in the future. Research design, data, and methodology -In this study, correct answer rates in the Economics and Business Literacy Test were analyzed across two rounds of tests. This study have the accounting scores of the applicants as a dependent variable and it aims to estimate key factors that affect accounting scores. Result - The results of regression analysis for individual variables that both the scores from the business administration and the economics, which were estimated to affect accounting performance, were found to have a positive effect. The results of the analysis of the relationship between major and accounting scores showed that the scores of all other majors were lower than those who majored in business. Conclusion - The results of this study suggest several implications in lecturing accounting as a basic or principle. Acquiring basic knowledge in economics and business administration was found to play an important role in understanding accounting ideas, indicating that such activities would be helpful when lecturing on accounting.

• 동아시아경상학회지
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• 제3권2호
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• pp.26-30
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• 2015

Purpose-This paper aims to do research on success and failure of Chinese enterprises and suggest the implications to the Chinese enterprises by comparing the representative examples of Chinese enterprises' overseas M&A. Research Design, Data, and Methodology-This paper selected by six cases of Chinese enterprises' overseas M&A to do the contrast. Results-Consulting company still plays a very important role in Chinese enterprises' overseas M&A because Chinese enterprises' overseas M&A is being placed in growth stage. And how to grasp the development trend of industry accurate and choose the correct target enterprises is a very important issue for Chinese enterprises which can make Chinese enterprises to avoid blind investment. Conclusion-Chinese Enterprises have to evaluate the target enterprise with the aid of authoritative investment and consulting company, focus on training qualified talents and the integration after the M&A when they Overseas M&A in the future.

• 동아시아경상학회지
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• 제7권4호
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• pp.51-58
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• 2019

Purpose - This paper aims to analyze the difference of technological innovative pattern by industry. Research design and methodology - we try to identify the major factors which can exert an effective influence on actual innovation output, utilizing the result of Korean Innovation Survey. By doing so, this work can make a comparison with Pavitt (1984) and succeeding discussion on sectoral pattern of innovation Results - Analysis on major industry in Korea shows that there are substantial differences in terms of the source of innovation, organization-related factor, and appropriation mechanism among each industry, and differential strategy to be proper for the nature of each industry is needed. There is some variation within industries which deemed as same type of sector defined by Pavitt. Conclusions - This analysis call for elaborate analysis on sectoral pattern of innovation, considering the change and difference of innovative environment as well as differential business strategy and way to do innovate, which is proper considering the nature of innovative pattern in each industry for successful technological innovation in Korea. At the same time, proper policy measure considering the differential pattern of technological innovation is needed.

• 동아시아경상학회지
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• 제2권4호
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• pp.9-25
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• 2014

The successful implementation of various Enterprise Resource Planning (ERP) systems has provoked considerable interest in this subject over the last few years. The senior management, especially in large corporations have been attracted to look at new information technology and how to leverage it for corporate survival and to gain competitive advantage in volatile business environment. Although there is no shortage of positive reports on the success of ERP installations, many companies have invested millions of dollars in this direction with little to show for its success. Since many of the ERP failures today can be attributed to inadequate planning and poor execution in the implementation and closure of projects. The aim of this article is to offer some solutions to avert potential pitfalls in ERP implementation.

• 동아시아경상학회지
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• 제3권3호
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• pp.27-34
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• 2015

The authors consider, that the effectiveness of the government's activity, the improvement of decisions' quality depends on implementation of modern innovative technologies through activation the direct and feedback connection between public authority system and the business -community, through increasing the level of their collaboration by participating in solving main social problems and discu ssing innovative projects (initiative) according questions about socio-economic development of the country, improving the system of the state and local government in the Republic of Kazakhstan.

• 동아시아경상학회지
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• 제2권3호
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• pp.23-32
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• 2014

Even though Islamic microfinance has flourished in the last two decades, still it faces some problems related to its sustainability and outreach. Market orientation has generally developed some strategies for organizations aiming to retain the current customers and attract new ones. In addition, organizations, which are addressed as Islamic, should be Shariah-compliant in all aspects. This paper introduces the market orientation concept which is adapted to Shariah rules and recommends a solution for sustainability problems of Islamic microfinance institutions. Current study tries to provide some intangible instances and evidences to introduce and use Islamic market orientation concept for Islamic microfinance institutions, in particular.

• 동아시아경상학회지
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• 제1권1호
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• pp.17-21
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• 2013

Purpose: Forecasting of petroleum consumption is useful in planning and management of petroleum production and control of air pollution. Research Design, Data and Methodology: ARMA models, sometimes called Box-Jenkins models after the iterative Box-Jenkins methodology usually used to estimate them, are typically applied to auto correlated time series data. Results: Petroleum consumption modeling plays a role key in big urban air pollution planning and management. In this study three models as, MLFF, MLFF with GARCH (1,1) and ARMA(1,1), have been investigated to model the petroleum consumption forecasts. Certain standard statistical parameters were used to evaluate the performance of the models developed in this study. Based upon the results obtained in this study and the consequent comparative analysis, it has been found that the MLFF with GARCH (1,1) have better forecasting results.. Conclusions: Survey of data reveals that deposit of government policies in recent yeas, petroleum consumption rises in Tehran and unfortunately more petroleum use causes to air pollution and bad environmental problems.

• 동아시아경상학회지
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• 제2권4호
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• pp.1-8
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• 2014

This study examines the relationship between population growth and carbon dioxide emissions in the context of Africa perspective. Population growth and carbon dioxide emissions helped identify the key driving forces of environmental impacts by including other predictors in all the different income levels of all sampled countries in Africa. To explore the role of population growth in the emissions of carbon dioxide, this research employed a panel data set of 52 Africa countries from 1960 to 2012 using fixed effects, random effects and GLS/FGLS estimators to estimate the modified STIRPAT model. The results found that a 1% increase in population growth suggests an increase in carbon dioxide emission loads by about 0.33%, 1.08%, 0.57% and 2.32% on the average, controlling for all other anthropogenic driving forces, for LICA, LMICA, UICA and HICA respectively. There is a significant relationship between population growth and carbon dioxide emissions in all the national income levels in Africa.