• Title/Summary/Keyword: Dissatisfaction

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A Study on the Consumer satisfaction.Dissatisfaction (소비자 만족.불만족에 관한 연구 -의복에 대한 만족과 불만족을 중심으로-)

  • 문숙재
    • Journal of the Korean Home Economics Association
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    • v.26 no.3
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    • pp.189-208
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    • 1988
  • Consumer satisfaction.dissatisfaction is a important concept which composes the quality of life. By minimizing consumer dissatisfaction and maximizing consumer satisfaction, the standard of living can increase. Considering consumer satisfaction.dissatisfaction as an outcome of decision-making process, consumer satisfaction.dissatisfaction is measured and the forces of determinant are analysed. Major results are; 1. The housewives are dissaisfied with their clothes particularily with ordinary clothes. 2. There is significant difference in consumer dissatisfaction according to the situational variables such as demographics and value types. 3. There is significant difference in consumer dissatisfaction according to the process variable such as disconfirmation. 4. Consumer dissatisfaction is influenced by demographics, vale types, and disconfirmation.

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A study on the consumer dissatisfaction in urban housewives (도시주부의 소매자불만족에 관한 연구 -전자밥통에 대한 불만족을 중심으로-)

  • 문숙재
    • Journal of the Korean Home Economics Association
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    • v.24 no.1
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    • pp.114-127
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    • 1986
  • Comsumer dissatisfaction is a concept which provides fundamental couse for consumerism movement. The purpose of this study are as follows; 1. To investigate the tendency of the housewive's consumer dissatisfaction. 2. To find out the determinants of the consumer dissatisfaction. The major results of empirical study are; 1) The ousewive's are dissatisfied with their consumption lives. 2) There is significant difference in sunsumer dissatisfaction according to the demographic variables such as housewive's age, education. 3) There is significant difference I consumer dissatisfaction according to sociopsychological variables such as disconfirmation, consumer attitude toward business, consumer experience. 4. Consumer dissatisfaction is influenced by disconfirmation, attitude toward business, consumer experience.

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Consumer Dissatisfaction in Clothing Buying Process (의류제품의 구매과정에 나타난 소비자 불만족 연구)

  • 지혜경;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.19 no.1
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    • pp.149-160
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    • 1995
  • Consumer satisfaction and dissatisfaction is a important concept which composes the quality of life. It is especially important for fashion marketers to know the content of consumer dissatisfaction, because they can eliminate or minimize the sources of dissatisfaction to promote marketing efforts. The purpose of the study is to find out the content of dissatisfaction that consumers experience in buying process, and to see if the content of dissatisfaction differ according to consumers' buying practices and consumer charateristics. A questionaire was developed to measure consumer dissatisfaction, clothing buying behavior, clothing involvement and demographic characteristics. The questionaire was administered to 469 female adults during the spring of 1994. Social wear was selected as a clothing item for this study. The results of the study were as follows; 1. Consumer dissatisfaction in clothing buying process was analyzed into seven factors, such as sales personnel, quality and size, information and service, buying decision, product variety, shopping environment, and discounts sale. 2. According to consumers' clothing buying behavior, clothing involvement and demo- graphic characteristics, there were significant difference in consumer dissatisfaction.

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Consumer Post-Purchasing Behavior of Internet Shopping - Focusing on Dissatisfaction and Complaint Behavior - (의류제품의 인터넷 구매 후 행동에 관한 연구 - 불만족 요인과 불평 행동을 중심으로 -)

  • Park, Soo-Kyeong;Cho, Nam-Hae
    • The Research Journal of the Costume Culture
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    • v.18 no.2
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    • pp.217-228
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    • 2010
  • The purpose of this study was to examine the post-purchasing behavior focusing on dissatisfaction and complaint behavior. There were some studies concerning dissatisfaction in on-line shopping related to satisfaction and intention to re-buying, but did not focus the relationship with complaint behavior, or identified the factors specifically related to consumer's dissatisfaction. In this study, it was examined to minimize the consumer's dissatisfaction and complaint behavior by investigating the detailed factors relating dissatisfactions and complaint behaviors after shopping apparel goods on the internet. Two hundred fifty five customers who had purchased fashion products in internet shopping had participated in this study. The data was analyzed by factor analysis, regression analysis using SPSS program. As the result, first, product, delivery, returning and price factor were extracted as factors of dissatisfaction, and as factors of complaint behavior, legal action, private action, remedial action were investigated. Second, dissatisfaction was significantly effected on complaint behavior. Specially, returning factor and price factor had effect on legal action, product, delivery factor had on private action and returning factor had affected remedial action. Third, more purchasing frequency, less dissatisfaction. Also, female had more dissatisfaction than male. Finally, more dissatisfaction and compliant behavior, less repurchasing intention. Based on these results, internet shopping fashion marketing strategies were suggested.

Body Image Dissatisfaction and Self-esteem among Korean Pre- and Early Adolescent Girls and Boys: A Five-year Longitudinal Panel Study (후기 아동기 및 초기 청소년의 신체상불만족과 자존감: 종단적 패널 연구)

  • Park, Woochul
    • Human Ecology Research
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    • v.58 no.2
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    • pp.163-176
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    • 2020
  • Longitudinal studies have shown mixed findings on the association between body image dissatisfaction and self-esteem among adolescents. This study examined the longitudinal, reciprocal influences between body image dissatisfaction and self-esteem among Korean pre- and early adolescents by using nationally representative longitudinal panel data from the Korean Youth Panel Study (KYPS). Analyses based on 2,230 participants indicated that girls' body image dissatisfaction was significantly higher than boys'. The trajectory of body image dissatisfaction increased sharply during pre- and early adolescence, but stabilized afterwards for both boys and girls. Self-esteem deteriorated rapidly initially, but began to recover as adolescent girls and boys matured. Structural equation modeling showed that reciprocal influences between body image dissatisfaction and self-esteem were detected for boys. Body image dissatisfaction among girls predicted self-esteem during the entire period, while the opposite direction from self-esteem to body image dissatisfaction emerged two years later. The present study found that, during pre- and early adolescence, body image dissatisfaction and self-esteem develop in a circular fashion by forming a vicious cycle. Implications for the development of intervention and prevention programs are discussed in consideration of age and gender.

Investigating Determinants that Affect Job and Life Dissatisfaction: The Case of Relocation

  • KIM, Yoojeong;CHO, Yooncheong
    • The Journal of Industrial Distribution & Business
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    • v.11 no.3
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    • pp.29-38
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    • 2020
  • Purpose: Geographical relocation has been conducted to alleviate overcrowding and to support balanced regional development in many countries. Previous studies have seldom examined the effectiveness of relocation on job and life dissatisfaction, particularly in the public sector. The purpose of this study is to investigate the determinants of relocation on job and life dissatisfaction. Proposed research questions include the following: i) do working conditions in the new workplace and interactivity affect job dissatisfaction? ii) do social infrastructure and social activity in the new location affect life dissatisfaction? and iii) is there a relationship between job and life dissatisfaction? Research Design, data, and methodology: The study collected data via an online survey and applied statistical analyses such as factor analysis, regression, and ANOVA. Results: The results of this study found that proposed determinants excluding mobility inefficiency and decision-making affect job and life dissatisfaction. The results also showed that there are relationships between job and life dissatisfaction. Conclusions: The results of this study provide both managerial and policy implications of relocation for the public sector. The results of this study implied that better policy should be designed to increase job and life satisfaction that also accounts for the realities of relocation.

Influence of Interpersonal Problems on College Students' Body Dissatisfaction and Makeup Behavior (대학생의 대인관계문제와 신체불만족, 메이크업관리행동 간의 연계성)

  • Hae-Yoon Kim;Koh-Mi Cho
    • Fashion & Textile Research Journal
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    • v.25 no.4
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    • pp.472-480
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    • 2023
  • This study investigated correlations among interpersonal problems, body dissatisfaction, and makeup behavior among college students. The results provide basic data which are helpful for students to build healthy interpersonal relationships and suggest a direction for beauty care behavior. This study derived the following results: A close correlation was identified between international problems and body dissatisfaction and body dissatisfaction and makeup behavior. In other words, college students suffering from interpersonal problems also experienced body dissatisfaction. In addition, those with body dissatisfaction have made efforts to overcome such problem through makeup behavior. This could be viewed as meaning that the greater the body dissatisfaction, the more active college students are in makeup management behavior, and the intention to resolve their physical dissatisfaction through makeup management behavior was included. Therefore, society or colleges need to recognize the necessity of counseling or treatment programs for college students suffering from interpersonal problems or body dissatisfaction and help them enter into society through diverse programs. Additionally, appearance management programs, such as the aforementioned makeup behavior, that can make them satisfied with their body should be developed. Ultimately, diverse suggestions that can help students improve their self-esteem and interpersonal relationships and enhance sociality through such social efforts should be formulated.

Research on the Customers' Dissatisfaction Behavior Types After Product Purchase from the Internet Shopping Mall : Case Study for Korea Post Office Shopping

  • Sun, Han-Gil;Jung, Hye-Eun
    • Journal of Information Management
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    • v.40 no.4
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    • pp.151-171
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    • 2009
  • This study is to investigate dissatisfaction behavior of customers who purchase products on the Internet shopping mall and to find customers' dissatisfaction behavior types for effectively responding to that. Managing dissatisfaction behaviors are related to the customer satisfaction. To conduct this study, Call Center data was collected and analysed by qualitative method. The results showed that dissatisfaction of product quality and disappointment have different effects on post--purchase behaviors. Customers who feel more dissatisfaction with product quality showed the aggressive response such as exchange, refund, while customers who feel disappointment are likely to switch the shopping mall or to cancel the order. These results of customers' dissatisfaction behaviors indicate that company has to manage both product quality and the customer's experience dimension.

Application of Motivation-Hygiene Theory and Kano Model to Investigate Dimensionality of Consumers' Satisfaction and Dissatisfaction with Social Commerce (동기위생이론과 Kano 모델을 적용한 소셜커머스의 만족과 불만족 차원 연구)

  • Gao, Yan;Lee, Hyun-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.3
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    • pp.355-371
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    • 2014
  • The present study investigated the dimensionality of satisfaction and dissatisfaction as well as evaluated the effects of social commerce characteristics on satisfaction and dissatisfaction. The conceptual framework of the study was built on Herzberg's motivation-hygiene Theory and the Kano Model. We gathered 519 data by social commerce users through an online survey and used SPSS 20.0 for the analysis. The findings showed that satisfaction and dissatisfaction are two distinct constructs; in addition, nine characteristics of social commerce were derived from factor analysis. Among the nine factors of social commerce characteristics, diversity had a positive influence only on satisfaction and uncertainty had only a positive impact on dissatisfaction; however, price discount, product quality and transaction safety, influenced both satisfaction and dissatisfaction. There were several factors that had no significant influence on both satisfaction and dissatisfaction. The findings of the study support Herzberg's motivation-hygiene Theory and the Kano Model. The present study helps social commerce managers establish a plan to maximize factors that influence consumer satisfaction and minimize the factor influencing dissatisfaction.

Consumers' Dissatisfaction Factors with Dress Shoes According to Consumers' Characteristics - Purchase and Consumption Stages - (소비자 특성에 따른 숙녀화 불만족 요인 연구 -구매시와 구매후 사용과정을 중심으로-)

  • Kim, Min;Kim, Mi-Sook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.6
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    • pp.725-736
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    • 1998
  • The purposes of this study were to identify the dimensions of consumers' dissatisfaction with dress shoes when purchase and while using them, and to examine the differences in dissatisfaction factors among consumers grouped by age, occupation and purchasing characteristics. A questionnaire consisted of 86 consumer's dissatisfaction statements with purchasing and using women's dress shoes was developed after conducting 3 pilot tests, and administered to 5BO women in age between 20 and 60 years residing in Seoul and the metropolitan areas in June, 1997, 457 were used for data analysis. Ten factors of dissatisfaction with the women's dress shoes when buying them were identified: attitudes of salespersons, bargain sales, variety of styles, store environment, inconvenience in using girt certificates, fashion. advertisement, display, design, and size. During purchase stage, consumers grouped by demographic characteristics and purchase behaviors showed significant differences in design, attitudes of salespersons, store environment, and selected dissatisfaction factors. Nine dissatisfaction factors with using dress shoes were identified: physical discomfort, after-service, distort of shape, low quality, surface defects, suede/ wearing out, fit, inferiority of color and texture/walking discomforts. During consumption stage, consumers with different demographic characteristics and purchase behaviors were found significantly different in physical discomfort, fit, and selected dissatisfaction factors.

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