• Journal of Korean Dental Hygiene Science
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• v.5 no.2
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• pp.35-44
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• 2022

Background: This study was aimed at investigating the perception of social network service (SNS) users regarding dental office visits and determining the proportion of dental SNS users among general SNS users. Methods: We surveyed 177 adults using SNSs. Dental SNS characteristics were classified into information provision, interaction, recency, reliability, and interest, and the recognition level of each area was surveyed on a 5-point scale. The total number of items was 17, including three information provision, three interaction, four recency, four reliability, and three interest items. Results: Among the five domains, the recognition level was the highest for reliability (3.51 points) and the lowest for interest (2.94 points). Among the 17 items, the recognition level was the highest for "Educational information provided by dental SNS is valuable" at 3.60 points, "Dental SNS educational video is useful for information sharing and dental knowledge improvement" at 3.53 points, and "The perceived educational information of dental SNS is reliable" at 3.51 points. Participants in their 20s and 30s had higher scores for being up-to-date (3.33 and 2.88 points, respectively) and reliability (3.59 and 3.09 points, respectively) than those in their 40s or older. The recognition level of all areas of dental SNS characteristics was significantly higher for experienced dental SNS users than for nonexperienced ones. Conclusions: The results of this study suggested that dental institutions should consider ways to utilize SNS for patient management and education and that dental SNS-related contents should contain educational and reliable information to help SNS users manage their oral health.

• Journal of Korean society of Dental Hygiene
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• v.16 no.1
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• pp.121-127
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• 2016

Objectives: The purpose of the study is to investigate the effect of social network service(SNS) information on intention to dental office use. Methods: A self-reported questionnaire was completed by 410 users of social network service between twenty and thirty years old in Seoul and Gyeonggido after receiving informed consent from July 1 to August 3, 2015. The questionnaire consisted of general profiles of the subjects(6 items), use of dental office(3 items), use of SNS(3 items), use of dental SNS(4 items), use of general SNS(6 items), application of dental SNS(6 items), and intention to dental office use(2 items). Except 8 incomplete answers, 402 data were analyzed using SPSS 18.0 program. Results: The first choice of dental office was recommendation by the acquaintances. There were close correlations between the use of SNS information and the use of general SNS information according to sex(p=0.016) and the frequency of SNS(p=0.012). The use of SNS for dental information showed a meaningful correlation with sex(p=0.003). The intention to use was influenced by sex(p=0.016) and the use of SNS for dental information(p<0.001). Conclusions: The important factor of visit intention to dental service was recommendation by the acquaintances through SNS. The appropriate advertisement of visit intention is very important to improve dental health care.

• Journal of Digital Convergence
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• v.19 no.12
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• pp.115-124
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• 2021

The purpose of this study was to investigate the relationship between the characteristics of beauty information in the SNS environment and consumer attitudes and loyalty of high school students. The subjects of this study were high school students residing in Gwangju, and a total of 375 copies were used for the final analysis. The collected data were analyzed using SPSS V.21.0 program. Summarizing the study results, interactivity and usefulness were key factors in the relationship between beauty information characteristics and high school students' attitude and loyalty in the SNS environment, and information provision, playfulness, and vitality were derived as major factors. Based on the above result rule, it is expected that it will be used as a data for presenting the direction for collecting the correct information in the SNS use of teenage consumers and establishing marketing strategies for beauty companies.

• Journal of Korean Academy of Dental Administration
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• v.10 no.1
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• pp.66-75
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• 2022

This study aimed to compare the perception of dental role-play or dental ASMR videos between the general public and dental personnel, to determine whether they are suitable for mass media or educational media, and to identify guidelines for video production. The survey consent form was agreed on using SNS for the general public and dental personnel, 236 ordinary people and 232 dental officers who said that they watched dental ASMR videos were analyzed. The questionnaire consisted of 27 questions for the general public and 31 for dental personnel. Data were analyzed using the chi-square test and the Independent T-test using SPSS 25.0 ver. The viewing experience of 'dental ASMR videos' was significantly higher among dentists (84.7%) than among the general population (71.5%) (p<0.001). Overall, 53.8% of the general public were interested in watching dental ASMR videos, and 47.8% of dental personnel acquired clinical information from them.. Overall, 64.8% of the general public and 65.5% of the dental workforce felt that such technical videos should be produced under the guidance of experts in the field to provide accurate technical information. It is necessary to avoid indiscriminate video production with inaccurate information produced by non-experts and to continuously monitor dental ASMR videos dental institutions for better quality of the videos.

• Proceedings of the Korea Information Processing Society Conference
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• 2012.04a
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• pp.1038-1039
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• 2012

환자 예약 시스템은 오프라인에서 초진과 재진환자에 대해 병원의 수용능력, 의사별 진료 시간의 차이, 환자의 진료호응도등의 독립된 요소들이 조합을 이루며 통합적으로 이뤄진다. 일반 환자들에게서 SNS를 이용한 예약 시스템은 전담 스탭이 운용하는데 있어 상당한 아이디어를 제공하며, 그 예약 비율을 참고로 하여 보다 진보된 SNS 예약 시스템을 예측해 본다.

• Journal of Korean society of Dental Hygiene
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• v.17 no.6
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• pp.1081-1094
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• 2017

Objectives: The purpose of this study is to find out how to provide the correct information about toothbrushing and to promote oral health. Methods:A survey was conducted from December 2016 with 354 subjects who are over 20 years old in South Korea to find out the influence of the using toothbrush. The results are as follows. Statistical analysis of the collected data was performed using the SPSS WIN 21.0 statistical program. Results: After reviewing the result that the using toothbrush of oral health according to the general nature, the average score of the female $3.94{\pm}0.87$ was higher than the male, the highest average score of 50-59 age was $4.10{\pm}0.83$. As for the highest average score regarding martial status, the married group's score was $3.91{\pm}0.88$. After reviewing the factors affecting the toothbrushing, the age group of 50-59 has the highest using toothbrush and the more using toothbrush in oral health, the more using toothbrush. Conclusions: Systematic dental health education program is needed to increase the correct knowledge of time to replace the toothbrush among the public. Also it is needed to increase people's toothbrushing constantly by acquiring the information through SNS, AD, and mass media.

• Journal of Korean society of Dental Hygiene
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• v.13 no.2
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• pp.323-334
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• 2013

Objectives : The purpose of this study was to examine the oral health care and educational needs of college students in an effort to give some suggestions on the development of oral health educational media. It's basically meant to boost the efficiency of oral health education geared toward college students. Methods : The subjects in this study were 500 students at seven different colleges located in Daejeon and South Choongcheong Province. After a survey was conducted, frequency analysis and ANOVA were utilized to analyze the collected data. And the records of the in-depth interviews of 10 students were analyzed as well. Results : The gender of the students and whether their major was linked to health or not made differences to their knowledge of dental caries. And there was nothing to affect their knowledge of periodontal diseases except whether their major was related to health or not. They didn't have a good knowledge of periodontal diseases, and they just regarded toothbrushing as a means to prevent dental caries and periodontal diseases. They preferred to acquire knowledge over the Internet. Conclusions : College students who don't know well about periodontal diseases should be given an opportunity to learn about periodontal diseases and diverse ways of preventing dental caries and periodontal diseases other than toothbrushing. As the college students preferred to surf the Internet, educational programs should be developed in the form of video clips that can be found over the Internet, and more aggressive publicity is required via SNS, etc.

• The Journal of the Korea institute of electronic communication sciences
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• v.13 no.2
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• pp.487-496
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• 2018

The person who knows inaccurately about AIDS is less favorable to AIDS infectee, and the low level of knowledge as to AIDS and negative attitude cause bias and stigma of AIDS infectee to act as a social exclusion mechanism to impede early discovery or early treatment of the disease. As the level of knowledge as to AIDS affect the attitude of AIDS, so this study was tried to make use of basic data to develop education program that may help AIDS infectee and prevention of infection who visit dental clinics in the future by grasping the level of knowledge of the students of the dept. of dental hygiene as to AIDS and the attitude for the infectee. The collected the data subject to 360 students. The investigated data used statistic program SPSS 22.0 (SPSS Inc, Chicago, IL, USA) to calculate general characteristics by frequency and percentage, and for the attitude towards AIDS using Social Networking Services surveysinfectees and testing hypothesis of Duncan, Scheffe to see which groups show the difference in the practice level of infection management.

• Journal of Korean Dental Hygiene Science
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• v.5 no.2
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• pp.97-104
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• 2022

Background: Due to the declining number of students preparing for university entrance exams , the quota of universities has been decreasing continuously. This situation became increasingly diverse as new media used online, mobile, and PR tools to continuously invite students. This study is aimed at offering the helpful data to plan an effective PR strategy by analyzing the correlation between the major selection and satisfaction of the department's social media usage among freshmen majoring in dental hygiene. Methods: The collected data from the self-reported survey with freshmen were analyzed using the SPSS 22.0 program. The survey items were motive to select the major, social media platform that subjects used, reasons to use the media, time to visit the department's social media platform, and satisfaction level on the department's social media platform, using a 5-point Likert Scale. Results: The reasons for choosing a major were given by 32.2% and 15.9% respondents, respectively, as the vision after graduation and practice facilities. 39.9% and 31.4% used Instagram and YouTube for social media platforms, respectively, for using social media platform; 26.9% and 26.3% visited the department's social media before and after entering the university, respectively; 46.4% and 24.9% used Instagram and YouTube for department social media; and they generally satisfied with the contents of the department's social media. 40.9% of them said that information from the department's social media was useful. 33.8% of them said the information from the department's social media exceeded their expectations. 46.8% of them answered that the department's social media made the department's image positive. 33.4% got interested in the major more due to the department's social media. According to 32.1% of respondents, the department's social media was helpful in deciding on a major. With 35.4%, a positive correlation was discovered between the department's practice facilities and satisfaction on the department's social media. Conclusion: It is thought that the department's social media should try continuously by uploading the contents to meet the users' needs on a regular basis and seeking the plans to be able to collect various opinions using surveys through the related social media so that students can select the major and, moreover, lead the positive direction to adapt the university life under the unfamiliar environment after admission.