• 제목/요약/키워드: Deliver-Service

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Servicescape in Delivering Values to Customer to Enhance Service Quality and Behavioural Intention

  • NGUYEN, Van Anh;NGUYEN, Thi Phuong Thao
    • 유통과학연구
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    • 제19권9호
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    • pp.29-39
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    • 2021
  • Purpose: Nowadays, café shop chains are becoming a trend and growing rapidly in Vietnam. There are numerous people who spend their time in cafes and this has become part of the current lifestyle. Therefore, cafe chains owners compete in offering new cafe concepts to attract customers and deliver their values to customers effectively. To gain competitiveness and attractiveness, a cafe must possess an interesting servicescape and provide a good impression toward customers in a cafe. Therefore, this study is to evaluate the role of servicescape as an antecedent to service quality and behavioral intentions in the Vietnam market. Research design, data, and methodology: The study was conducted through survey questionnaires who had used the service at coffee shop chains in cities of Vietnam. We apply the PLS-SEM method to analyze data and test hypotheses. Results: Servicescape is a second-order construct including hygiene, space, ambiance, design, and equipment. Servicescape also impacts directly on overall service quality, employee service quality, and behavioral intention. Conclusions: Servicescape plays a role as an antecedent for service quality and behavioral intention. Therefore, it confirms the importance of managing servicescape in order to deliver more value to customers through improving service quality so that enhance intention to return to use services in coffee shop chains.

인터넷 패션쇼핑몰의 반품요인에 따른 소비자 불평행동과 정보탐색행동에 관한 연구 (Study on Consumer's Complaints Behavior and Information Search Behavior According to Return Factors of the Internet Fashion Mall)

  • 김주희
    • 한국의류산업학회지
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    • 제12권6호
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    • pp.745-754
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    • 2010
  • This study is to find return factors when modern consumers purchase goods from an internet shopping mall and then to analyze the characteristics of complaints act and information search behavior. Subjects of research are 245 men and women, who have experience with more than one return in internet fashion shopping mall, in their twenties. The data were analyzed by using Factor analysis, Cronbach's analysis, one-way ANOVA, Duncan test as a post identification, Pearson's correlation analysis and multiple regression analysis. The results of this study are that male and female consumers in their 20s are mainly aware of the return factors: impulse buying, product status, deliver service, service after purchase, hype and comfortableness. And complains behavior often conduct public action, private action, nonaction. Information search behaviors for risk reduction when they purchase are product comparison, oral information search, neutral marketing information search, and service information search. The return factor from the internet fashion shopping had the greatest impact on public action and deliver services factor was a big complaint. In addition, impulse buying & Hype affect private action and non-action is influenced by impulse purchase. The consumer types by the return factors in internet fashion shopping mall are classified into the return group by deliver service, the return group by complex factors, and the return group by product status. Furthermore, there are significant differences in complaining behavior among these groups. In the information search behavior for reduction of risk factors, the return group by complex factors did more active information search behavior than the other groups. The return group by deliver service searched oral information and the return group by product status explored the neutral marketing information.

A Method for Effective Mobile Electronic Notification Service of Private Institutions

  • Kim, JongBae
    • International Journal of Advanced Culture Technology
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    • 제10권2호
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    • pp.194-200
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    • 2022
  • Traditionally, postal services that produce and deliver paper-based notices have been the mainstream. The reason is that it has the function of distribution and proof of delivery in the postal delivery system as well as the advantage of information delivery through postal delivery. After all, for the purpose of distribution and proof of delivery, many organizations use paper-based postal notices. However, in recent years, it has been in the spotlight to produce a paper-based postal notice as an electronic notice and deliver information to a mobile device through the Internet. In this paper, we propose a safe interworking method for user identification information required for private institutions to transmit mobile electronic notices. In order for a private institution to accurately deliver an electronic notice to a mobile service subscriber, a means to confirm whether the private institution and the mobile device subscriber are the same person is required. In the mobile electronic notification service, the connecting information provided by the personal identity proofing agency is used as a means of user identification. Connecting information is called a resident registration number on the Internet and is one-way hash information that can only be created by the personal identity proofing agency designated by the government. In order to transmit a mobile electronic notice, it is necessary to share connecting information for the same user identification between the institution that requests the sending of the electronic notice and the institution that processes the sending of the electronic notice. Connecting information is personal information that can uniquely identify a user, and if it is disclosed, damage such as personal information infringement may occur. As such, it is necessary to prevent problems that may arise from misuse and abuse of connecting information as well as increase in the benefits of sending the mobile electronic notice. In this paper, a safe and effective mobile electronic notification service can be performed by suggesting a method for safe interworking of information related to the mobile electronic notification service.

온라인에서 신선식품 구매 시 소비자 품질 선택요인의 상대적 중요도 (Relative Importance of Consumers' Quality Selection Factors for Fresh Food through Online Purchase)

  • 이정승
    • Journal of Information Technology Applications and Management
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    • 제28권2호
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    • pp.35-41
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    • 2021
  • This study sought to find importance factors for the quality of Mongolian consumers' evaluation for fresh food through online purchase. To compare the priorities of factors determining the choice of service quality of online purchase for fresh food, this study used a decision model using the appropriate Analytic Hierarchy Process (AHP). Through a prior study, the main factors of quality were classified as delivery quality, product quality, marketing, and system quality, respectively According to the results of AHP the quality of deliver information and deliver duration time under delivery quality are the main factor, followed by hygiene and freshness of product quality were the next highest. When consumers purchase fresh food through an online market. they considered deliver information, delivery duration time, hygiene, freshness, and deliver cost as important factors.

사용자 중심 서비스디자인을 활용한 치과예방서비스 개선 사례연구 (A Case Study on The Improvement of Dental Clinic Preventive Service Using User-Centered Service Design)

  • 신광섭;최현철;권상지;윤치호
    • 한국병원경영학회지
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    • 제26권3호
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    • pp.28-42
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    • 2021
  • Purposes: The objective of this study is to analyze service design process of dental clinic preventive service by using 'Double Diamond Design Process' which is user-centered for improving dental clinic management efficiency. Methodology: We examine case study that dental clinic preventive service of local dental clinic. Following the double diamond design four steps(①discover, ②define, ③develop, ④deliver), we use suitable analytic tools in each steps. In discover step, we perform observation and desk research. Next, in define step, affinity diagram, user persona, and user journey map are performed. We then make service blueprint in develop step. Finally, in deliver step, virtual scenario and confirm some outputs which are based on results of former steps are suggested. Findings: As a result of this study, waiting and consulting phases turn out that these phases are in the most trouble than others. Users(patients) have lots of complain and dissatisfaction in these phases. These touch-points will have to be modified Practical Implication: After checking this study result, it could suggest improvement schemes. To apply these, we try to make some scenarios, and finally realize some outputs. Service design has arisen to strengthen the competitiveness by reflecting user's experience and needs. Especially, service design is not typical, it is so flexible that can apply to various situation and objects. We hope that result of this study is made good use for dental clinics in need.

SOA 서비스의 동적 선택 설계 기법 (A Design Method for Dynamic Selection of SOA Services)

  • 배정섭;라현정;김수동
    • 한국정보과학회논문지:소프트웨어및응용
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    • 제35권2호
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    • pp.91-104
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    • 2008
  • 서비스 지향 컴퓨팅(Service-Oriented Computing, SOC)은 배포된 서비스를 선택하고 조합하여 서비스 클라이언트가 원하는 기능을 제공하는 개발 방식이다. SOC는 향상된 비즈니스 기민성, 단축된 개발 시간과 같은 여러 장점을 제공한다. 이러한 장점을 극대화하기 위해서는 서비스의 선택과 조합이 동적으로 이루어져야 한다. 하지만 현재의 프로그래밍 언어, SOC 플랫폼, 비즈니스 프로세스 모델링 언어 (Business Process Modeling Language, BPML) 및 도구는 수동적 서비스 선택 또는 서비스의 정적 바인딩만을 지원하는 수준에 머물러 있다 각 클라이언트의 요구사항을 만족하는 서비스를 제공하기 위하여 해당 비즈니스 프로세스는 재구성 (reconfiguration)되고 재배포 (redeploy)되어야 하는 문제점이 있다. 따라서, 서비스 클라이언트의 다양한 요구에 맞게 서비스를 신속하고 유연하게 조합시키기 위하여 동적 선택기법이 필요하다. 본 논문에서는 엔터프라이즈 서비스 버스(Enterprise Service Bus, ESB) 기반의 동적 선택 핸들러 (Dynamic Selection Handler, DSH) 설계 기법을 제안한다. DSH의 네 가지 컴포넌트인 수행 리스너, 서비스 선택자, 서비스 바인더, 인터페이스 변환자에 대한 설계를 제시한다. DSH 설계 시에 적합한 디자인 패턴을 적용하여 컴포넌트의 재사용성이 높도록 설계한다. 마지막으로 제안한 DSH 설계의 실용성을 보이기 위해 ESB를 이용하여 DSH를 구현한다.

Mobile Rich Media Technologies: Current Status and Future Directions

  • Song, Jae-Yeon;Lee, Byoung-Dai
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제5권2호
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    • pp.359-373
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    • 2011
  • Demand for rich media services is rapidly increasing and, as a result, several technologies are competing to deliver rich media services to mobile, resource-constrained devices. In this paper, we explore the existing rich media technologies and analyze their key features. In addition, in order to accommodate the new requirements introduced by emerging service models, such as service convergence, these technologies must evolve from their current status. We examine how the community intends to achieve this.

물류서비스를 고려한 수송-배치문제에 관한 연구 (Distribution-Location Problem with Physical Distribution Service)

  • 강인선;윤덕균
    • 산업경영시스템학회지
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    • 제14권23호
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    • pp.1-6
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    • 1991
  • The physical distribution service(PDS) is essential to evaluate the business logistics system. The PDS combines the inventory service with the lead time to deliver. This paper is presented to model Mixed Zero-One integer programming which is to determine distribution center location and to allocation products, considering delivery lead time, from given candidate locations to given customer markets. A numerical example is given to demonstrate the applicability of Mixed Zero-One integer programming for Distribution-Location problem.

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Radio Resource Metric Estimation (RRME) Mechanism for Multimedia Service Applications based on a CDMA Communication System

  • Lee Yeon-Woo;Cho Kwang-Moon;Hur Kyeong
    • International Journal of Contents
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    • 제2권2호
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    • pp.10-16
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    • 2006
  • In this paper, we propose a predictive resource metric region (RMR) based radio resource metric estimation (RRME) mechanism, which utilizes a resource metric mapping function (RMMF), both of which permit efficient inter-working between the physical layer and higher layers for envisaging multimedia service applications over a CDMA communication system platform. The RMR can provide the acceptable resource region where QoS and acceptable link quality can be guaranteed with an achievable resource margin to be utilized in terms of capacity margin, the degree of confidence (DCL) of user, second-order statistics of Eb/Io. With predicted capacity margin and variance, DCL can deliver decision parameters with which an adaptive QoS based admission control can perform well taking capacity and resource availability into account in a dynamic and predictive manner. Combined with advanced techniques such as adaptive modulation or rate control and power control, the proposed mechanism can adjust the conventional stringent link quality information efficiently, and deliver accurate information of the resource availability. Thus, these can guarantee the maximization of resource utilization of multimedia service applications.

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Quantifying Energy Consumption to the Level of Service Pressure in Water Distribution Network

  • Marlim, Malvin S.;Choi, Jeongwook;Kang, Doosun
    • 한국수자원학회:학술대회논문집
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    • 한국수자원학회 2022년도 학술발표회
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    • pp.458-458
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    • 2022
  • It is essential to reduce global carbon emissions, mainly from energy use. The water supply and distribution sector is a vital part of human society and is one of the primary energy consumers. The procurement and distribution of water require electricity to operate the pump to deliver water to users with sufficient pressure. As the water users are spatially distributed over a wide area, the energy required to deliver water to each user differs depending on the corresponding supplying element (reservoir, tank, pipe, pump, and valve). This difference in energy required for each user also comes with a difference in pressure availability which affects the level of service for individual users and the whole network. Typically, there is a disproportion where users close to the source experience excessively high pressure with low energy consumption. In contrast, remote users need more energy to get the minimum pressure. This study proposes the Energy Return Index (ERI) to quantify the pressure return from particular energy consumption to supply water to each node. The disproportionality can be quantified and identified in the network using the proposed ERI. The index can be applied to optimize the network elements such as pump operation and tank location/size to reach a balanced energy consumption with the appropriate level of service.

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