• Title/Summary/Keyword: Customer Adoption

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Factors Influencing Business to Business Electronic Commerce (기업간 전자상거래 도입 결정요인)

  • 송윤희
    • The Journal of the Korea Contents Association
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    • v.2 no.3
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    • pp.41-58
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    • 2002
  • The purpose of this study was to examine the influence Of external environmental context, organizational context, and technical context on adoption and diffusion of B2B EC using innovation framework In this study, factors distinguishing non-adoption companies of B2B EC from adoption companies of B2B EC were customer-supplier power, perceived benefits, top management support, organizational strategy and organizational characteristics. The results of this research weight various B2B EC adoption factors in terms of their strategic importance.

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Enablers of the Adoption of Mobile Banking: From Economic-Psychological-Social Perspectives

  • YunJi Moon
    • Asia pacific journal of information systems
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    • v.30 no.1
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    • pp.72-93
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    • 2020
  • With the proliferation of smart devices, mobile banking has become increasingly important. Customers can manage their banking needs without desktop computers or a face-to-face meeting with bank tellers. However, contrary to expectation of wide-spread use of mobile banking, several factors restrict its adoption. The purpose of this study is to explore what factors affect positively or negatively the adoption of mobile banking from economic (operational competence, convenience, mental accounting), psychological (hope, self-efficacy, optimism, resiliency) and social perspectives (normative social pressure, embarrassment avoidance). This paper suggests that three enablers would consequently affect a customer's perceived utilitarian and hedonic value in mobile banking, followed by trust and intention to use. In testing the hypothesized research model, survey and analysis of a structural equation model using Amos are conducted. The findings emphasize that banks need to focus on perceived utilitarian and hedonic values when considering economic, psychological and social enablers most salient to customers in order to promote greater adoption of mobile banking services.

Optimal Operation of Multi-Microgrid Systems Considering Privacy of Customer Information (고객 정보의 개인 정보 보호를 고려한 멀티 마이크로그리드 시스템의 최적 운영)

  • Hussain, Akhtar;Bui, Van-Hai;Kim, Hak-Man
    • Annual Conference of KIPS
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    • 2016.04a
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    • pp.461-463
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    • 2016
  • Information security and preservation of customer's data privacy are key factors for further wide spread adoption of microgrid (MG) technology. However, strong coupling between the operation cost of multi-microgrid (MMG) system and privacy of customer data makes it more challenging. A nested energy management system (EMS) has been proposed in this paper. The surplus/shortage information from the inner level MGs is included in processing the optimal operation of outer level MGs. This type of optimization ensures a layered privacy-preservation to customer at each MG level. The proposed EMS architecture is a better trade-off architecture between the operation cost of the MMG system and customer privacy-preservation at each level of MG.

Determinants of Mass Customization Adoption in the Apparel Industry: Retail Managers' and Young Consumers' Point of View (의류매장 매니저와 20대 소비자의 매스커스터마이제이션 도입 결정요인)

  • Kim, Su-Yeon;Fiorito, Susan S.;Koh, Ae-Ran
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.6
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    • pp.968-979
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    • 2009
  • The purpose of this study was to examine the relationship between the willingness to adopt mass customization and four proposed characteristics: organizational, individual, technological, and environmental. Retail managers' and consumers' point of view was separately examined to distinguish their characteristics and willingness to adopt mass customization. The sample of this study consisted of 66 managers and 274 consumers in their twenties. The researcher obtained seven findings from the hypotheses testing. The determinants of mass customization adoption were managers' technology and environmental characteristics, and consumers' individual, technology, and environmental characteristics. The most influential variables for the willingness to adopt mass customization were technology characteristics and retailer's customer relationship management process, where customer satisfaction and customer relationships are the top priority in an organization.

Understanding Customer Intention to Adopt Sustainable IT Products through Two Dimensional Value Structure and Perceived Sustainability

  • Kwon, Ohbyung;Song, Myung Sup
    • Asia pacific journal of information systems
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    • v.22 no.3
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    • pp.29-52
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    • 2012
  • As sustainability has grown into a key global issue, more and more information technology (IT) products have adopted these concepts to attract consumers. However, these products potentially require consumers' physical or economic sacrifice at least for a short period of time. Therefore, the reason of consumers' adoption of sustainable IT products cannot be fully explained by the two traditional values: hedonic and utility values. However, expectancy-value theory, which has been used to explain the relationship between value and behavior, still takes hedonic value and utility value into consideration. The purpose of this study is to suggest an amended expectancy-value theory to better explain the adoption of IT products that consider sustainability. For this purpose, two social values-the normative value based on the Schwartz's model of moral norm and the eudemonic value of the Stoic philosophy-were added to the individual values to examine which value particularly influences the adoption of sustainable IT products. In addition, the moderating effect of perceived sustainability between four values and adoption of sustainable IT products was verified.

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The Impact of Shariah Supervisory Board and Shariah Audit Committee on Corporate Social Responsibility Adoption at Islamic Banks in Bangladesh

  • ISLAM, K.M. Anwarul;SADEKIN, Mohammad Shamsus;RAHMAN, Md. Tahidur;CHOWDHURY, Md. Ariful Haque
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.3
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    • pp.479-485
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    • 2021
  • Although corporate social responsibility (CSR) is an extensively studied topic, its determinants in the field of Islamic banking are scarce. In Bangladesh, CSR plays a vital role in gaining customer loyalty and confidence. Therefore, this research aims to identify and analyze the influence of the Shariah Supervisory Board (SSB) and the Shariah Audit Committee (SAC) on CSR adoption in Islamic banks in Bangladesh. The study population is managers and second managers of 160 Islamic bank branches of different commercial banks in Dhaka, Bangladesh. The sampling technique used is convenience sampling where the first available primary data source was used for the research without additional requirements. The study developed a survey questionnaire from examining previous related studies in Islamic banking and CSR context. The final sample size in this research was n = 309, indicating the survey response rate was about 97%. The study used SPSS 23.0 software to interpret the statistical findings, and the findings revealed that support from the SSB and the presence of a strong and effective SAC has a strong correlation with CSR adoption and significantly influence CSR adoption in Islamic banks in Bangladesh. Finally, the study proposes several significant and crucial policy guidelines for Islamic bank branches to adopt CSR activities.

Applications of Innovation Adoption and Diffusion Theory to Demand Estimation for Communications and Media Converging (DMB) Services (혁신채택 및 확산이론의 통신방송융합(위성DMB) 서비스 수요추정 응용)

  • Sawng Yeong-Wha;Han Hyun-Soo
    • Korean Management Science Review
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    • v.22 no.1
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    • pp.179-197
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    • 2005
  • This study examines market acceptance for DMB service, one of the touted new business models in Korea's next-generation mobile communications service market, using adoption end diffusion of innovation as the theoretical framework. Market acceptance for DMB service was assessed by predicting the demand for the service using the Bass model, and the demand variability over time was then analyzed by integrating the innovation adoption model proposed by Rogers (2003). In our estimation of the Bass model, we derived the coefficient of innovation and coefficient of imitation, using actual diffusion data from the mobile telephone service market. The maximum number of subscribers was estimated based on the result of a survey on satellite DMB service. Furthermore, to test the difference in diffusion pattern between mobile phone service and satellite DMB service, we reorganized the demand data along the diffusion timeline according to Rogers' innovation adoption model, using the responses by survey subjects concerning their respective projected time of adoption. The comparison of the two demand prediction models revealed that diffusion for both took place forming a classical S-curve. Concerning variability in demand for DMB service, our findings, much in agreement with Rogers' view, indicated that demand was highly variable over time and depending on the adopter group. In distinguishing adopters into different groups by time of adoption of innovation, we found that income and lifestyle (opinion leadership, novelty seeking tendency and independent decision-making) were variables with measurable impact. Among the managerial variables, price of reception device, contents type, subscription fees were the variables resulting in statistically significant differences. This study, as an attempt to measure the market acceptance for satellite DMB service, a leading next-generation mobile communications service product, stands out from related studies in that it estimates the nature and level of acceptance for specific customer categories, using theories of innovation adoption and diffusion and based on the result of a survey conducted through one-to-one interviews. The authors of this paper believe that the theoretical framework elaborated in this study and its findings can be fruitfully reused in future attempts to predict demand for new mobile communications service products.

A Study on the Adoption of QR Systems in Korean Clothing and Textiles Industry (국내 섬유.의류산업의 신속대응(QR)시스템 도입에 영향을 미치는 요인에 대한 연구)

  • 정철용;신상무;김이정
    • The Journal of Society for e-Business Studies
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    • v.4 no.2
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    • pp.209-220
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    • 1999
  • Quick response in the textiles and clothing industry is widely recognized at a strategic concept implemented by information technology to transfer changes in customer needs to the final product as soon as possible. This paper addresses which factors should affect the adoption of quick response systems in Korea. We surveyed 108 companies in the textile and clothing industry by using a questionnaire. We asked whether they adopted QR or not, and measured the usage level of QR-related ITs and the level of both internal and external factors in Likert's scale. We conducted multiple linear regression to analyze the data collected by using SAS. The findings are as follows: The adoption of QR, measured by the usage level of QR-related ITs, is positively affected by internal factors such as the recognition of QR concept and the capability for IT applications and by external factors such as the overall informating level of the industry, the needs for cooperation between organizations, and the leadership as an industry coordinator.

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A Data-Mining Model to Support new Customer Acquisition for Internet Telephony(VoIP) (인터넷전화(VoIP)의 신규고객 유치를 지원하는 데이터마이닝 모델)

  • Ha, Sung-Ho;Yang, Jeong-Won;Song, Young-Mi
    • Journal of Information Technology Applications and Management
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    • v.17 no.2
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    • pp.133-154
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    • 2010
  • Recently, Internet Telephony has become increasingly popular in telecommunication industry. However, previous research on Internet Telephony has focused on analyzing specific Internet Telephonysolutions, identifyingthe Internet Telephony movement itself. The research on prediction models about Internet Telephony adoption has been minimal. The main propose of this study is to develop models for predicting transition intention from using traditional telephones to using Internet Telephony. To do so, this study uses data mining methods to analyze demands in the IT communications market and to provide management strategies for Internet telephony providers. Especially this study uses discriminant analysis, logistic regression, classification tree, and neural nets to develop those prediction models toward Internet Telephony adoption. The models are compared with each other and a superior model is chosen.

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Why is the Interest in Blockchain Still on the Decline? Blockchain Challenges, Review, and Research Agenda

  • Kumar Saurabh;Neelam Rani;Ridhi Arora;Debasisha Mishra;Ramkumar M.
    • Asia pacific journal of information systems
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    • v.32 no.2
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    • pp.191-225
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    • 2022
  • Based on its technological elements (distribution, encryption, immutability, tokenisation, decentralisation, and smart contracts), blockchain has drawn considerable attention in various industries and verticals. Still, the strategic adoption of blockchain is in its early stages because of the current barriers and challenges in the areas of 'customer experience', 'business models', and 'operational processes.' This work delivers a comprehensive synopsis of the fundamental challenges faced by blockchain adopters in their digital journey, based on a literature survey. The authors leveraged MAXQDA software and the theory, context, characteristics, and methodology (TCCM) framework to develop themes, findings, and evidence for adoption barriers. The research evaluates the literature on blockchain adoption challenges and offers research insights and managerial agendas for future inferences.