• 제목/요약/키워드: Culture values

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The Traditional Pelangi Cloth of Malay Peninsula - A Study of Design and Identity -

  • Samin, Mohd. Azhar Bin
    • 복식문화연구
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    • 제20권2호
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    • pp.263-271
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    • 2012
  • Cultural products reflect a living culture and evolve despite being based on traditional forms only. It is known as traditional cultural expression that portray certain culture groups, materials, spiritual and creativity inspired from their living environment that characterize a society. The old Malay community had a close relationship with their surrounding and environment. Sensitivity towards the nature and surrounding environment moved them into creative people. In designing the local traditional textile, role of the motifs, design and product design play an important element in Malay cultural values. This reflects the symbols and philosophy of the arts and culture and thus becomes the identity of the Malay community, which in general practice their culture and tradition based on Islamic culture and religion. Kelantan and Terengganu are the pioneer states for most producers of Malay traditional textiles. In these states the Pelangi cloths, is one of the unique textiles use and inherited by the Malay communities. Base on history, the Malay rulers and Malay nobility used Pelangi cloth as complementing clothing and ornament in attending various ceremonies and customs in their daily life. In this paper will discuss the specific picture of Pelangi motifs, design and its usage in Malay society in Malay Peninsula through its identification aspect of representations. It shows that this textile represent certain insights of Malay customs and identity.

The Necessity of Startup Cultures Enhancement in a Competitive Business Environment

  • CHUN, Sung-Gil;LEE, Cheol-Gyu
    • 산경연구논집
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    • 제12권9호
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    • pp.19-29
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    • 2021
  • Purpose: To thrive a competitive advantage in the highly competitive global market, a company must establish a strong startup culture, which creates a workplace environment that values innovation and creativity in solving business-related problems. This study investigates the importance of enhancing startup culture in a competitive environment to improve organizational performance, production and hence produce higher returns. Research design, data and methodology: We conducted the qualitative content analysis and its steps seek to ensure that the researcher adheres to a systematic analysis of the data. The method is used for subjective examination of content in any text data and the five steps minimize cases of errors or repetition in used content. Results: Our investigation based on previous literature resources indicates that leading strategies and creating a pleasant working environment are vital behaviors that companies should consider adopting and implementing to achieve a beneficial startup culture full of productivity and massive returns. Conclusion: This research aimed to discuss the necessity of startup culture's enhancement for for-profit companies and found that the adoption of a startup culture in a company is critical to its success. It is vital to building a solid startup culture to grow and gain a competitive advantage in the highly competitive business world.

비파 잎 분말을 첨가한 국수의 품질 특성 (Quality Characteristics of Dried Noodles with Added Loquat Leaf Powder)

  • 박인덕;조희숙
    • 한국식생활문화학회지
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    • 제26권6호
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    • pp.709-716
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    • 2011
  • The principal objective of this study was to evaluate the quality characteristics of dried noodles when different concentrations of Loquat (Eriobotyya japonica Lindley) leaf powder (LLP) were added to the wheat flour. The cooking quality, mechanical texture properties, and viscosity were measured, and a sensory evaluation was conducted with the prepared noodles. The gelatinization points of the composite LLP-wheat flours were shown to increase. As measured via amylograph, viscosity at $95^{\circ}C$, viscosity at $95^{\circ}C$ after 15 minutes, and maximum viscosity values of those samples decreased as the LLP content increased. As increasing amounts of LLP were added, the L and a values were reduced, whereas the b value was increased and the color values, weight, and volume of the cooked noodle increased, as did the turbidity of the soup. With regard to the textural characteristics, the LLP additive increased hardness and cohesiveness, and reduced adhesiveness and springiness. Overall, the noodles prepared with 5% LLP were preferred more than the others, according to the results of our sensory evaluation.

3D printed midsole design according to the sole types of elementary school students

  • Lim, Ho Sun
    • 복식문화연구
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    • 제24권3호
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    • pp.315-323
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    • 2016
  • The present study is intended to study sole types necessary for shoe designs for elementary school students that are in age groups in growth periods, and 3D midsole design utilizing 3D printing technology. This study analyzed data from the 3D measurement of the feet of 1,227 elementary school students aged 7-13 years residing in the capital region conducted as part of the 6th Anthropometry of Size Korea. In addition, 3D midsoles by sole type were designed utilizing a Rhino CAD, and midsole prototypes were output utilizing a Zortrax-M200 3D Printer. Through a cluster analysis of sole shapes by type, sole shapes were classified into three types. Type 1 has small values of foot lengths and foot breadths, with large toe 1 angles and high arch heights. Type 2 has intermediate values of foot lengths and foot breadths, with small toe 1 angles and high arch heights. Type 3 has large values of foot lengths and foot breadths with small toe 1 angles and low arch heights. On reviewing the results of design of 3D midsoles by sole type, it can be seen that the midsoles were designed according to characteristics by sole type. The results of the sole type analysis in the present study are expected to be meaningful as basic data for the development of shoe insoles for elementary school students.

공간마케팅의 관점에서 본 문화프로그램 활용의 특성에 관한 연구 - 아트/갤러리 카페 공간연출을 중심으로 - (A Study on the Use of Cultural Programs Centered around Space Marketing - Focused on the Space production of art/gallery cafe -)

  • 박수경;문정민
    • 한국실내디자인학회논문집
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    • 제20권2호
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    • pp.94-101
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    • 2011
  • As the existing paradigm of consumption has changed, companies have been actively engaged in targeting culture-oriented emotion, creating added values through appealing to customers' emotion and improving the values of culture and art. Each company has created differentiated space and inner space to lead trends, and has provided space for various experiences as an innovative marketing area to attract customers and promote consumption. In this aspect, we should focus on space marketing which considers cultural background or emotion as a main target Therefore, this study selected a cultural program as a strategic means to identify space marketing in terms of experience. The study speculated marketing in terms of space experience and analysed space for cultural programs with differentiated experiences in order to use the results as basic data for identifying the marketing values of the cultural programs and their uses. The results of the study are presented as follows: when space experience is a factor of marketing and the cultural program is a tactic in terms of marketing, their specific relations are speculated through a certain module. The order of using the cultural program for space experience, features of space representation and tactics for experience were different and the strategies evoked very complicated and mixed experiences.

일부 시판 생막걸리 제품의 저장기간에 따른 품질 특성 변화 (Changes in Qaulity Characteristics of Makgeolli during Storage Time)

  • 지윤정;정해정
    • 한국식생활문화학회지
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    • 제27권4호
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    • pp.383-390
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    • 2012
  • This study was conducted to investigate the physicochemical and sensory changes of 6 kinds of commercial Makgeolli (A, B, C, D, E, and F) during storage at $4{\pm}1^{\circ}C$ for 30 days. The initial pH was 3.50~4.23, but it increased to 3.65~4.37 by the end of the storage period (p<0.05) There were no significant differences in titratable acidity between the beginning and end of the storage period. The reducing sugar content of A and B increased, whereas C, D, E, and F decreased with increasing storage time. A decrease in lightness (L values) was observed in all samples with increasing storage time (p<0.05). The alcohol content increased from beginning values of 5.90~6.10% to ending values of 6.30~7.35% at the end of storage, of which sample B exhibited the highest value. A sensory evaluation test revealed that the overall acceptability of samples A, B, D, and E were still within acceptable limits, but samples C and F showed undesirable changes during 30 days of storage at $4^{\circ}C$.

복어 분말을 첨가한 국수의 품질특성 (Quality Characteristics of Dried Noodle with Added Lagocephalus lunaris Powder)

  • 박복희;유지영;조희숙
    • 한국식생활문화학회지
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    • 제28권3호
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    • pp.312-319
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    • 2013
  • This study investigated the quality of noodles containing different amounts of Lagocephalus lunaris powder (LLP). Noodles were prepared at ratios of 0, 1, 3, 5 and 7% LLP based on flour weight, after which cooking quality, mechanical texture properties, and viscosity were measured, and a sensory evaluation was performed. The gelatinization points of the composite LLP-wheat flours were shown to increase. Additionally, measurement of the viscosity at 95, viscosity at 95 after 15 minutes, and the maximum viscosity values decreased, as the LLP content increased. As increasing amounts of LLP were added, the L and a values decreased, whereas the b value increased and the color values, weight, and volume of cooked noodle increased, as did the turbidity of the soup. Finally the LLP additive increased hardness and decreased adhesiveness, cohesiveness and springiness. Sensory evaluation showed that high quality cooked noodle could be produced by inclusion of 5% LLP.

조선시대 규범서(朝鮮時代 規範書)에 나타난 밥상머리 예절교육(禮節敎育) 내용에 관한 고찰(考察) (Consideration of the Courtesy Education at the Dining Table in the Books of Social Norms of Joseon Dynasty Era)

  • 주영애;원미연
    • Human Ecology Research
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    • 제54권4호
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    • pp.415-426
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    • 2016
  • We researched the modern meanings of traditional dining table courtesy education and its correlation with the main values of contemporary personality education based on dining table courtesy education stated in the social norms texts of the Joseon dynasty. Among the social norms of the Joseon dynasty, we chose Sohak, Naehun, Dongmongsuji, Seonghakjibyo, Gyeongmongyogyeol, Jeungbosallimgyeongje, Sasojeol, and Koamgahoon for research. As a result of our research on these documents and books, the modern meanings of the courtesy education at the dining table can be summarized as follow. First, the courtesy education has table manners appropriate for the development level of early children. Second, it teaches right-handed dining manners that match the features of Korean food culture. Third, it has the self-discipline and the values of community life, sharing, solicitude, and communication. Fourth, parents and grandparents are involved in the education. Fifth, it has the core values of modern personality education: manners, filial piety, respect, solicitude, communication, cooperation, and responsibility. Future courtesy education at the dining table should include practical education programs that can consolidate the bond of sympathy between the home, school, and society, and can improve its practice; in addition, to expand the opportunities for education, proactive social support is demanded.

소비 가치, 미용 점포 서비스 품질, 소비자 만족이 점포 충성도에 미치는 영향 (Effects of Consumption Values, Service Quality, and Consumer Satisfaction on Store Loyalty for Beauty Consumers)

  • 박옥경;박은주
    • 복식문화연구
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    • 제16권6호
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    • pp.1008-1018
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    • 2008
  • The purpose of this study was to examine the effects of consumption value, service quality, and customer satisfaction on store loyalty of beauty consumers. Using a questionnaire developed from previous studies, data were collected from 319 females at beauty stores located in Busan. They were analyzed by factor analysis, cluster analysis, ANOVA, and path analysis using SPSS 14.0 Program. Results showed that beauty consumers were classified into three groups by their consumption values; Subjective group, Practical group, and Epistemic group. There were a little differences among three consumer groups in the influence of perceived service qualities on consumer satisfaction. They suggest that the more satisfied with store services, consumers were the greater loyalty of beauty stores. Additionally, satisfaction of beauty consumers was a very important variable to develop the store loyalty. These findings would provide retailers and marketers related to beauty stores the informations encouraging consumer satisfactions and developing strategies of beauty stores.

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밤 쿠키의 항산화활성 및 품질특성 (Antioxidant Activity and Quality Characteristics of Chestnut Cookies)

  • 주신윤
    • 한국식생활문화학회지
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    • 제28권1호
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    • pp.70-77
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    • 2013
  • This study was conducted to evaluate the effects of chestnut powder on antioxidant activity and quality characteristics of cookies. Cookies were prepared using different amounts of chestnut powder (0, 5, 10, 15 and 20% to the flour quantity). The antioxidant activity was estimated by measuring DPPH free radical scavenging activity and the total phenolic content in chestnut powder and cookies. In addition, the quality characteristics of the chestnut cookies were estimated based on: the bulk density and pH of the dough, spread factor, loss rate, leavening rate, color, texture profile analysis, and sensory evaluations. The spread ratio, a values, total polyphenol contents, and DPPH free radical scavenging activity of cookies significantly increased with increasing chestnut powder (p<0.001), while the leavening rate, L values, b values and hardness of the cookies significantly decreased with increasing chestnut powder (p<0.05). The sensory evaluation scores for the 15% chestnut powder cookie groups ranked significantly higher (p<0.05) than the other groups in overall preference, appearance, taste, color, chestnut taste, oily flavor, and aftertaste. Taken together, the results of this study suggest that chestnut powder is a good ingredient for increasing the consumer acceptability and functionality of cookies.