• 산경연구논집
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• 제10권5호
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• pp.37-47
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• 2019

Purpose - It is well known that chemyon, referred to by Westerners as face, naturally penetrates the daily life of Asians and influences their cognition, emotion, and behavior. Studies related to chemyon have been conducted in marketing and consumer behavior fields (e.g., luxury products or brands, service failure and recovery, brand preferences, consumer decision making, wedding ceremony, gift giving). A bulk of studies demonstrate that chemyon influences consumption behavior in Asian consumers. Although chemyon significantly influences consumption behavior of Asian consumers, it is also a cultural phenomenon that is not completely explained within the Western viewpoint. Whereas a number of researchers have approached cross-cultural studies of Asian and Western consumers, a limited number of studies have examined it from the perspective of chemyom. The purpose of this study is to compare the phenomenon that chemyon (face) not only affects the consumption behavior of Asia and the West universally (pan-culturally), but also distinctively (culture-specifically). That is, the purpose of this study is to describe that chemyon (face) is not only a culture-specific phenomenon but also a universal phenomenon in the consumption behavior of Asian and Western consumers, even though the extent that chemyon (face) impacts consumption behavior is differentiated. This study aims to understand commonalities and differences between Asian and Western consumption behavior in terms of chemyon (face), and to suggest how to enhance marketing effectiveness in a global market based on understanding the consumption behavior of Asia and the West. Research design, data, and methodology - Using systematic literature review and meta-analysis, this study investigates consumption behavior of Asian and Western consumers from the perspective of chemyon (face). Systematic literature review was used to compare face (chemyon) consumption of Western consumers with that of Asian consumers. To verify systematic literature review, meta-analysis was also accomplished. Results - First, the influence of face (chemyon) on consumption behavior is observed in Western consumers as well as Asian consumers. Second, Asian consumers are more influenced by face (chemyon) than Western consumers. Conclusions - Overall, chemyon (face) can affect the consumption behavior of Asians as well as the consumption behavior of Westerners.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제18권2호
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• pp.397-419
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• 2024

Online learning has become a widespread practice for students and teachers in acquiring and delivering knowledge. Education platforms have become prominent in the 21st century with the evolution of technology and the accessibility to online learning. As a result, various learning management systems (LMSs) have been introduced to facilitate online interaction between users. For instance, communication between students and teachers at school. However, there is a need to emphasise user engagement in LMS to enhance the online learning experience amongst students since the design of LMS affects user engagement. This study utilised a systematic literature review (SLR) that examined 74 articles published between 2014 and 2023, focusing on cross-cultural design (CCD), user-centred design (UCD), and usability in LMS design. This study aimed to review CCD and its association with UCD, user interfaces (UI), and user experience (UX) in the context of LMS. CCD has been introduced as an approach to design that embraces different cultures, languages, and social contexts, while UCD plays a significant role in defining user engagement for LMS. All elements in CCD and UCD help create a better user experience for LMS. Besides, this study reviewed the usability of selected LMS to give insights to developers in creating a positive user engagement. An insight into cultural factors that influence the usability of LMS has revealed their value for LMS design, such as the UI/UX elements. Initially, this study may guide future researchers in improving education quality by emphasising CCD and LMS usability, which can enhance user engagement.

• 한국복식학회:학술대회논문집
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• 한국복식학회 2001년도 International Costume Conference:Exploring Global Costume Culture
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• pp.17-19
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• 2001

• 한국복식학회:학술대회논문집
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• 한국복식학회 2001년도 International Costume Conference:Exploring Global Costume Culture
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• pp.20-25
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• 2001

• Journal of Hospice and Palliative Care
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• 제8권2호
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• pp.124-130
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• 2005

• International Journal of Costume and Fashion
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• 제1권
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• pp.1-11
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• 2001

• 복식문화학회:학술대회논문집
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• 복식문화학회 2005년도 Joint International Conference
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• pp.139-141
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• 2005

• 한국의류산업학회지
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• 제24권6호
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• pp.744-755
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• 2022

This study sought to verify the shopping values that tourists pursue by purchasing at travel destinations based on tourists' motivation and identify the effects of these values on the types of fashion items preferred by tourists. Furthermore, this study verified the tourist shopping behavior of three Asian countries-Korea, China, and Japan-from a cross-cultural perspective. To obtain a sample that represents tourist shoppers in each country, a survey was conducted on adult men and women in their 20s to 60s, and 986 subjects were collected: 300 Koreans, 385 Chinese, and 301 Japanese. Factor analysis, structural equation modeling, and multigroup SEM were performed on the collected data using SPSS Statistics and AMOS. Based on escaping-seeking theory, tourist intentions were divided into escaping and seeking motivations, and tourist shopping values were divided into functional, emotional, and social. The shopping items were divided into materials and experiential goods to understand the difference between the types preferred by tourists according to the perceived value. In addition, differences in tourist shopping behaviors according to the three nationalities were identified. The findings illustrate that the escaping motive affects emotional and social values, whereas the seeking motive affects all three. Moreover, it was confirmed that functional and emotional values affect preference for material and experiential goods, but social value only affects preference for material goods. For the cross-cultural study, differences in tourist shopping behavior according to nationality were identified.

• 한국간호교육학회지
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• 제19권3호
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• pp.446-454
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• 2013

Purpose: South Korea is rapidly changing into a multicultural society; the nursing discipline faces the need to educate its students in cultural competence to meet the health care needs of an ethnically diverse population. However, there is little evidence suggesting that nursing programs provide this education. The purpose of this study was to measure nursing students' cultural awareness in a nursing education program. Methods: Four hundred thirty-three nursing students at 4 universities in Daejeon participated in this cross-sectional descriptive study, which was held from August to September 2012. Data collection was conducted via questionnaires based on the Cultural Awareness Scale(CAS), and demographics included general and cultural characteristics. Results: The mean cultural awareness score was 4.54, which was relatively low compared to studies completed in other countries. The highest rating was in the cognitive awareness subscale, and the lowest was in the general education experiences subscale in CAS. The level of cultural awareness was significantly different in those who had experienced overseas travel. Those students also perceived a greater need for cultural education. Conclusion: The study's finding suggest the need for a transcultural nursing education program designed to enhance the level of cultural awareness in Korea's nursing students.

• 통상정보연구
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• 제14권3호
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• pp.351-379
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• 2012

세계화가 진전됨에 따라 국가문화 특성의 차이에 관한 관심과 연구가 증가되어 왔다. 그러나 국가문화특성에 적합한 리더십 및 조직관리가 어떻게 되어야 할 것인가에 대한 연구는 거의 없는 실정이며, 현재 많은 기업들이 활발하게 해외로 진출하고 있음에도 불구하고 효과적인 이문화 관리나 적합한 리더십 유형에 대한 이해는 부족한 실정이다. 본 연구의 목적은 다국적기업의 국가문화지향성이 리더십의 선택에 어떠한 영향을 주는 가를 실증분석하고, 더 나아가 국가문화지향성과 리더십의 상호적합성이 이루어질 때 보다 나은 조직성과를 창출할 수 있는가에 대해 실증분석 하는 것이다. 이를 분석하기 위해 기존 연구를 바탕으로 하여 국가의 문화지향성을 집단주의, 권련간격, 불확실회피성향, 여성주의의 네 가지 유형으로 제시하고, 리더십은 구조주도 리더십과 배려적 리더십의 두 가지 유형으로 구분 하였으며, 조직성과는 직무만족과 조직몰입의 두 요인으로 측정하였다. 분석결과 문화지향성이 리더십 선택에 유의한 영향을 미치는 것으로 나타났으며, 문화지향성에 적합한 리더십의 선택이 조직성과 즉, 직무만족과 조직몰입에도 긍정적 영향을 미치는 것으로 나타나 유의한 결과를 보여주고 있음을 확인하였다.