• Title/Summary/Keyword: Creative Analysis

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Perception of Entrepreneurs on the Startup Ecosystem in the Daegu (대구지역 창업생태계에 대한 창업자들의 인식)

  • Kim Dae-Geun;Bae Sung-Hyun;Kim Jeong-Hun;Ju Ki Jung
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.549-555
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    • 2023
  • The main point related to the entrepreneurial ecosystem is that in an environment where a good entrepreneurial ecosystem has been established, startup companies can generate good results. From this perspective, this study examined the perception of entrepreneurs regarding the entrepreneurial ecosystem in the Daegu by conducting an analysis of importance and satisfaction towards the Daegu entrepreneurial ecosystem, using the results of the Innovation Entrepreneurial Ecosystem Establishment and Operation Project of the Daegu Creative Economy Innovation Center, which is a key member of the entrepreneurial ecosystem. The analysis results showed that the importance and satisfaction of the entrepreneurial infrastructure were classified as high, while the importance and satisfaction of finance (investment and support) and securing human resources were shown to be low. Based on the results of this study, we confirmed the perception of entrepreneurs regarding the entrepreneurial ecosystem in Daegu and provided implications for improving the regional entrepreneurial ecosystem and policy directions.

Analyzing Korean TV Commercials during Prime Time based on Cultural Background (문화적 접근에 기초한 한국 텔레비전 방송 주요시간대 광고 분석)

  • Cho, Seungho;Cho, Sang-Hoon
    • Journal of Digital Convergence
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    • v.10 no.10
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    • pp.155-163
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    • 2012
  • This study investigated Korean TV advertising's creative strategy and trend. To achieve the goal, we conducted content analysis for prime time TV advertising messages (KBS, MBC, SBS). We found that Korean TV advertising contents showed more direct messages than indirect messages, much relationship between ads messages and product, more brand in advertisements, little humor, relatively many celebrities in ads. and much importance on the reputation of the firm. The findings will be a significant source regarding promotion strategy for global company who plans to enter into Korean market.

A study of creative humor represented in Moschino's works (모스키노의 패션 세계에 반영된 창조적 유머)

  • Kim, Sun Young
    • The Research Journal of the Costume Culture
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    • v.23 no.4
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    • pp.628-643
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    • 2015
  • This study is to assist in developing creative designs based on the humor available in the fashion world of Moschino. For the research method, this writing examined literature on humor and Moschino's fashion world and analyzed Moschino's fashion collection, show window, Maison Moschino, and collaborative products to conduct an empirical analysis of humor shown to the fashion media. The research results are as follows. The humor in Moschino's fashion appeared in the form of surrealistic humor with the depaysement technique, deconstructive wit in clothing, such as distortion, change, or exaggeration, and textual humor, including brand symbols, logos, and graffiti. Collection pieces indicated the brand's confirmative identity based on humor with the surrealistic depaysement technique and deconstructive wit through irregular phenomena, such as change, distortion, exaggeration, and illusion in clothing form. Additionally, such attributes added to Moschino's wit and humor in decorative costume components as graphic images, graffiti, and brand symbols, including smile, love, and reversal. The show window display delivered surprises and smiles through the production of surrealistic space borrowed from various objects. In particular, performance with surrealistic images helped to show the characteristics of parodic humor. Maison Moschino was a surrealistic space for the concept of the fairy tale and for practical experience, thus working as a communication channel for humor and emotion. Collaborative products also clearly reflected the identity of the designer's own humor, which showed scarcity value as well as differentiation.

A Marketing Strategy of KOFURN (KOFURN의 마케팅 전략)

  • Cho, Sook-Kyung;Moo, Sun-Ok
    • Journal of the Korea Furniture Society
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    • v.22 no.1
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    • pp.26-33
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    • 2011
  • This study aims at suggesting a creative way of activating KOFURN (Korea Furniture) fair by analyzing its problem in studying its marketing strategy. The proposition is limited to the analysis of the matter for the strategy based on KOFURN's status in 2010 with its history. Through the related references and documents, the interview with the related people in KFFIC (Korea Federation of Furniture Industry Cooperatives) that has held the KOFURN fair since 2002, and its viewing in 2010, the materials were collected. As a result, first, there is no effectiveness following participating the fair; second, its public relations on the internet is not enough; third, the furniture-related firms don't make sure that KFFIC is able to do a good job for them; lastly, the companies, KFFIC, and consumers require better communication. Therefore, in order to resolve the four matters, first, the publicity on the internet needs to supplement creative ways of making KOFURN attract a lot of people. Second, KFFIC hosting KOFURN fair needs to offer an opportunity for the visitors to participate and experience a variety of events prepared by itself. Finally, KFFIC has necessity of building its better reliance which is able to lead the furniture-related firms by planning and carrying out various businesses with them.

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An Analysis of the Job and Competency of Healthy Family Supporter for Culture Work (문화사업 담당 건강가정사 양성 및 보수교육을 위한 직무와 역량 분석)

  • Lee, Yoon-Jung
    • The Journal of the Korea Contents Association
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    • v.11 no.4
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    • pp.485-496
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    • 2011
  • The aims of this article are analyzing the job of healthy family supporter for culture work and understanding their core and development competency. As a result, the primary job of healthy family supporter for culture work is planning culture and volunteer work with family program, their core competencies are understanding of daily life and culture, interpersonal skills, creative thinking, problem-solving and social skills and development competencies are planning and evaluation program, word processing skill, creative thinking and problem-solving.

Users' Design Process in Immersive Environments (몰입형 환경에서의 사용자 디자인 과정에 관한 연구)

  • Cho, Myung Eun;Kim, MI Jeong
    • Korean Institute of Interior Design Journal
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    • v.26 no.2
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    • pp.64-71
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    • 2017
  • The purpose of this study is to investigate the potential of immersive environments in the design domain by analyzing students' design process in immersive environments from cognitive and experiential aspects. To do this, we reviewed major concepts and theories such as users' immersion, participation, presence, and awareness and developed a comprehensive conceptual framework of immersive shared environments. In three different visualization systems of HIVE, teams consisting two students were assigned to design tasks and the design process was analyzed by a customized framework. The characteristics of the immersive environment related to the performance of the design task were different from those of the previous studies. The perception of the relationship between the spaces is very important, and the perception of the surrounding objects is interested in the shape or the material such as whether the object is flat or inclined. Also, it is found that the multi-technology of immersive environments is very useful for creative collaboration. In the future, a more comprehensive analysis of the effects on design decisions in a more diverse visual interface condition and the effects on more diverse design areas should be added.

Study of Adhesion according to Various Surface Treatments for Lithium Ion Secondary Battery Pouch Film (다양한 표면처리에 따른 리튬이온 이차전지용 파우치 필름을 위한 접착성에 관한 연구)

  • Kim, Do Hyun;Bae, Sung Woo;Cho, Jung Min;Yoo, Min Sook;Kim, Dong Soo
    • Journal of the Korean Society for Precision Engineering
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    • v.33 no.3
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    • pp.231-234
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    • 2016
  • Pouch film is manufactured by laminating aluminum foil, polyamide film and polypropylene film with an adhesive or extrusion resin. However, a surface treatment is required for the aluminum because bonding does not occur easily between the aluminum foil and the polymer film. Thus, for this study, surface treatment experiments were performed in order to confirm the effect on adhesion strength. First, a variety of surface treatment solutions were coated on aluminum foil, and contact angle and surface morphology analysis was carried out for the surface-treated aluminum. For lamination of the surface-treated aluminum foil with polyamide film, a polyurethane base adhesive was prepared for the adhesive strength test specimens. The adhesive strength between the aluminum foil and the polyamide film of the resulting specimens was measured (UTM). With such an experiment, it was possible to evaluate the effect on adhesive strength of the various surface treatments.

Creativity Theory of Body Movement and Analysis of Creativity Factor (신체움직임의 창의성 이론과 요인분석)

  • Ahn, Byoung-Soon
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.672-679
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    • 2013
  • Creativity is the thinking ability and the expression of new image by imagination as a problem recognition and way of solution. This study aims to search for the creativity theory of body movement and to analyze the creativity factor. According to the study, the creativity of body movement needs four steps: movement awareness, movement design, movement discovery and movement use. The use of new image through self-perception and self concept brings about a creative improvement in the problem recognition and its resolution function. In conclusion, the creativity of body movement means the infinity of body movement as 'the third energy' and 'the flexibility of flow' by interaction.

Crystal Structure and Biochemical Characterization of Xylose Isomerase from Piromyces sp. E2

  • Son, Hyeoncheol Francis;Lee, Sun-Mi;Kim, Kyung-Jin
    • Journal of Microbiology and Biotechnology
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    • v.28 no.4
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    • pp.571-578
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    • 2018
  • Biofuel production using lignocellulosic biomass is gaining attention because it can be substituted for fossil fuels without competing with edible resources. However, because Saccharomyces cerevisiae does not have a ${\text\tiny{D}}$-xylose metabolic pathway, oxidoreductase or isomerase pathways must be introduced to utilize ${\text\tiny{D}}$-xylose from lignocellulosic biomass in S. cerevisiae. To elucidate the biochemical properties of xylose isomerase (XI) from Piromyces sp. E2 (PsXI), we determine its crystal structure in complex with substrate mimic glycerol. An amino-acid sequence comparison with other reported XIs and relative activity measurements using five kinds of divalent metal ions confirmed that PsXI belongs to class II XIs. Moreover kinetic analysis of PsXI was also performed using $Mn^{2+}$, the preferred divalent metal ion for PsXI. In addition, the substrate-binding mode of PsXI could be predicted with the substrate mimic glycerol bound to the active site. These studies may provide structural information to enhance ${\text\tiny{D}}$-xylose utilization for biofuel production.

Teaching English Literature and Critical Thinking, beyond just Language Acquisition

  • Kim, Yeun-Kyong
    • English Language & Literature Teaching
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    • v.16 no.4
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    • pp.71-90
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    • 2010
  • This study suggests that English literature educators need to be eclectic and flexible in applying theories and methods, not simply adhering to one or two for all situations and occasions. They need to be available to go with the flow and particularly employ whatever is needed at any given moment of class time. There is a current trend emphasizing English literature as merely a language resource rather than the study of English literature as an end in itself. Without much attention given to literary analysis and criticism, students tend to lack creative and critical thinking abilities. Given the current imbalance, it would seem important to address the issue, and create English class programs that maintain a balance between teaching the study of English literature to improve students' critical thinking abilities, and its use as a language resource. To fulfill this goal, thorough preparation is required. Indeed, we can direct our intelligence more effectively when we are well prepared and we are familiar with the basic methods and mechanics of teaching our subject. The greatest achievement of the English literature class I taught was that the students showed unexpectedly remarkable creative and critical appreciation of the novel we studied, in addition to improving their English language skills.

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