• Title/Summary/Keyword: Cosmetics Companies

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Comparative Analysis of UV Protection Factor Measurement Methods for Each Country and Factors Affecting UV Protection Factor (각 국가별 자외선차단지수 측정법의 비교 분석 및 자외선차단지수에 영향을 주는 요인들)

  • Kim, Ye Jin;Nam, Gae Won
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.47 no.3
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    • pp.193-203
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    • 2021
  • Sunscreen is a product that blocks and scatters UV rays to protect them from UV rays. Domestic consumers generously invest in sunscreen, ranking first in the world in terms of sun care consumption per capita in 2019. Sunscreens are subject to a variety of factors, including regulations, ingredients, formulations, clinical trials, and product labeling, but are tightly controlled as product demand increases. In this study, various factors affecting the UV protection factor were investigated and analyzed. Preemptive measures such as continuous investigation are required so that various factors such as these do not become obstacles for domestic cosmetics companies to export, and to revitalize the export market with international competitiveness.

Estimating the Consumer's Value of Creating Shared Value Strategy of Company Considering Biodiversity (생물다양성을 고려한 기업 공유가치창출전략의 소비자가치 측정)

  • Park, Sujeong;Min, Sun Hyung;Im, Jeongbin;Kim, Hong Sok
    • Environmental and Resource Economics Review
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    • v.24 no.2
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    • pp.283-309
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    • 2015
  • Nagoya Protocol came into effect October of 2014. For Korean companies to follow Nagoya Protocol with ease, this research conducts the survey to figure out consumers' additional willingness to pay for bio-diversity. The hypothesis that the bio-diversity label will make an impact on willingness to pay through emotional value, conditional value, and epistemic value is based on consumption value theory. The survey is conducted for two product categories; first one is utilitarian product (milk) and the other one is hedonic product (cosmetics). The analysis result shows the bio-diversity label on both product categories incur additional willingness to pay. Especially, expectation on effectiveness of bio-diversity label increases the additional willingness to pay on biodiversity label. This implies for easy following on Nagoya Protocol, the education and promotion of bio-diversity is need to increase consumers' additional willingness to pay, which can be the attraction for companies to obey the Nagoya Protocol.

Could a Product with Diverged Reviews Ratings Be Better?: The Change of Consumer Attitude Depending on the Converged vs. Diverged Review Ratings and Consumer's Regulatory Focus (평점이 수렴되지 않는 리뷰의 제품들이 더 좋을 수도 있을까?: 제품 리뷰평점의 분산과 소비자의 조절초점 성향에 따른 소비자 태도 변화)

  • Yi, Eunju;Park, Do-Hyung
    • Knowledge Management Research
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    • v.22 no.3
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    • pp.273-293
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    • 2021
  • Due to the COVID-19 pandemic, the size of the e-commerce has been increased rapidly. This pandemic, which made contact-less communication culture in everyday life made the e-commerce market to be opened even to the consumers who would hesitate to purchase and pay by electronic device without any personal contacts and seeing or touching the real products. Consumers who have experienced the easy access and convenience of the online purchase would continue to take those advantages even after the pandemic. During this time of transformation, however, the size of information source for the consumers has become even shrunk into a flat screen and limited to visual only. To provide differentiated and competitive information on products, companies are adopting AR/VR and steaming technologies but the reviews from the honest users need to be recognized as important in that it is regarded as strong as the well refined product information provided by marketing professionals of the company and companies may obtain useful insight for product development, marketing and sales strategies. Then from the consumer's point of view, if the ratings of reviews are widely diverged how consumers would process the review information before purchase? Are non-converged ratings always unreliable and worthless? In this study, we analyzed how consumer's regulatory focus moderate the attitude to process the diverged information. This experiment was designed as a 2x2 factorial study to see how the variance of product review ratings (high vs. low) for cosmetics affects product attitudes by the consumers' regulatory focus (prevention focus vs. improvement focus). As a result of the study, it was found that prevention-focused consumers showed high product attitude when the review variance was low, whereas promotion-focused consumers showed high product attitude when the review variance was high. With such a study, this thesis can explain that even if a product with exactly the same average rating, the converged or diverged review can be interpreted differently by customer's regulatory focus. This paper has a theoretical contribution to elucidate the mechanism of consumer's information process when the information is not converged. In practice, as reviews and sales records of each product are accumulated, as an one of applied knowledge management types with big data, companies may develop and provide even reinforced customer experience by providing personalized and optimized products and review information.

A Research on the Relationship between Duty Free' Locations and Sales of its Product Attributes at Airport : a Case of Departure and On-Arrival Duty Free at Incheon International Airport (공항 면세점 위치와 판매품목별 매출액 간 관계성 연구: 인천국제공항 출국장 및 입국장 면세점 사례를 중심으로)

  • Yoon, Han-Young;Cho, Sung-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.2
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    • pp.103-114
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    • 2020
  • On-arrival duty free will prevent Korean outbound passengers from keeping the duty free items they purchased at the departure during their travel. Most Korean tourists have requested the airport authority to install on-arrival duty free since the grand-opening of Incheon int'l airport. Considering the fierce hub airport competition in the North East Asian region, the Korean government's decision to install on-arrival duty free is regarded as a well-timed intervention. The purpose of the research was to analyze sales correlation based on a comparison of sales of both departure and on-arrival duty free and to propose an administrative implication. Compared to business conglomerates running departure duty free, on-arrival duty free operators, who are small or medium companies, have weakness in product composition, marketing, and merchandising capabilities. According to the analysis, outbound passengers, who purchased fashion accessories and leather products at the departure duty free, tended to purchase cosmetics/perfume or liquor on the arrival duty free. Such complementary purchasing behavior of passengers showed there is barely a negative correlation between departure and on-arrival duty free.

Investment and Locational Strategy to the Commerce and Service Industry in Yanji City, China (중국(中國) 연길시(延吉市)에 대한 상업.서비스업의 투자입지전략모색(投資立地戰略摸索))

  • Lee, Jae-Ha;Jin, Shizhu
    • Journal of the Korean association of regional geographers
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    • v.4 no.1
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    • pp.57-76
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    • 1998
  • Yanji(延吉) city is the district seat of the Yanbian(延邊) Korean Autonomous District where is located in the Jilin(吉林) Province in China, and also the largest city with a population of three hundred sixty thousand, Since the mid-1980s, the inter-exchange and cooperation between Yanbian District and South Korea has been increased rapidly. That draw many scholars' attention to studying Yanbian District and Korean Chinese as a research theme for area studies. Unfortunately they neglect the study of the commerce and service industry in Yanbian city, which has indicated its rapid growth by the market economic policy of China, and an inter-exchange between Korean Chinese and Korean. The purpose of this study is to provide an information to many Korean potential investors for an investment strategy of the commerce and service industry in Yanji city. In order to do so, this study consists of three major steps. First of all. we analyzed the regional structure and locational characteristics of the commerce and service industry in Yanji City. Secondly, we investigated the characteristics of consumers behavior toward purchasing goods and service facilities. Finally, we supplied the proper businesses and location information for investment to Korean firms according to the results that identified above. In conclusion, we suggest that the proper businesses to invest are department store, retail clothing store, shoes store, cosmetics store, electronics and home appliances store, oversea branch offices of trading companies, Korean-style restaurant, hotel, nightclubs, Korean-style music room(Noraebang), travel agencies, beauty parlors, video rooms, electronic games, and so on. We also suggest that the proper locational areas to invest those businesses are the core area of the commerce and service industry in Yanji, where are Xinxing(新興) 3-zone and Jinxue(進學) 2-zone expressed in the Yanji city figure.

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An Analysis of Maritime E-commerce Transportation between Korea and China (대중국 전자상거래 해상운송 기종점 분석)

  • Shin, Sung-Ho;Jung, Hyun-Jae;Lee, Dong-Hyon
    • Journal of Korea Port Economic Association
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    • v.34 no.3
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    • pp.93-112
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    • 2018
  • The purpose of this study is to analyze the flow of e-commerce freight transported by maritime transportation for China and to identify the characteristics of cargo by region/item for finding the ways to promote e-commerce export to China. Thus, this study analyzed the e-commerce export and import data on cargo moved via maritime transportation between Korea and China from 2015 to 1Q18, using Origin-Destination(OD) analysis and visualization techniques. The results indicated that the largest number of Chinese e-commerce cargoes were imported at Incheon Port, which has a clearance facility for e-commerce cargo. In the case of Pyeongtaek Port, e-commerce cargo imported from China has transported to Incheon Customs again, causing the inefficiency through the customs clearance process. Unlike the case of e-commerce imports where the final destination is distributed nationwide, e-commerce products exported to China through maritime transportation were found to be mainly confined to Seoul and Gyeonggi provinces, where freight forwarding companies and forwarders are concentrated. In addition, unlike e-commerce import cargoes, e-commerce items exported through maritime transportation were mainly confined to clothing and cosmetics, and export volume was also less than imports. This study provides some possible strategies to increase the volume of freight and to attract export products as follows: i) to diversify products exported to China through e-commerce transshipment, ii) to diversify export items by building the cold chain in e-commerce transport with China.

Analysis of Application Cases and Performance of Multidisciplinary Convergence Capstone Design based on Industry-Academic Cooperation (산학협력기반 다학제적 융합 캡스톤디자인 적용사례 및 성과분석)

  • Yoon, Sang-Sik
    • The Journal of the Korea Contents Association
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    • v.21 no.6
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    • pp.639-652
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    • 2021
  • In accordance with the rapidly changing social environment, it is becoming more important to cultivate creative and convergent practical talents with flexible thinking skills and problem-solving skills. Therefore, it is necessary for universities to provide educational experiences that enable students to cooperate and converge multidisciplinaryly to carry out on-the-job projects based on what they have learned at school. Therefore, this study designed, developed, and operated with the aim of cultivating creative talents with integrated problem-solving ability through a multidisciplinary capstone design curriculum based on industry-academia cooperation. To this end, the curriculum was developed together by recruiting participating companies and forming a convergence professor team, and it was operated for 15 weeks for students majoring in cosmetics engineering at D University. After the education was over, learning satisfaction and perceived academic achievement were surveyed, and as a result of the analysis, it was found to be above average with 3.77 points and 3.86 points, respectively. And as a result of the in-depth interview on the participation experience, five themes related to the positive experience and three themes related to the negative experience were derived. This study will be able to provide basic data when operating a multidisciplinary convergence capstone design curriculum based on industry-academia cooperation in the future.

The effect of reliability of Social Media information on the selection factors of nail shops according to the use of nail shops through Social Media (SNS를 통한 네일샵의 활용실태 및 SNS 정보 신뢰도가 네일샵 선택요인에 미치는 영향)

  • Hyun-Ji Ham;Jae-Nam Lee;Eun-Sun Lee
    • Journal of the Korean Applied Science and Technology
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    • v.41 no.3
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    • pp.842-855
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    • 2024
  • This study was conducted to investigate the reliability of Social Media information according to the actual use of nail shops through Social Media and the effect of nail shops on the selection factors, and to contribute to the management strategy of nail companies by securing loyal customers through effective promotion and customer satisfaction through Social Media. The survey was conducted by analyzing the final 403 copies of adult women in their 20s and 50s who used nail shops using Social Media. As a result of the study, it was found that there is a difference according to each factor in the actual use of nail shops through Social Media according to general characteristics. Second, there were differences in information reliability according to the actual use of nail shops through Social Media and Social Media nail shop selection factors. Third, there was a difference in the reliability of Social Midea information and selection factors according to the use of nail shops Social Media. Fourth, it was found that the reliability of Social Midea information affects the selection factors of nail shops through Social Media. Therefore, it can be helpful in revitalizing the nail beauty market by increasing the satisfaction of consumers who use nail shops and basic data for establishing nail shop management strategies.

A Study on Requirement and Degree of the Satisfaction about Cosmeceuticals of Women (우리나라 여성들의 기능성화장품에 대한 요구 및 만족도 연구)

  • Kim Kang-Mi;Kim Ju-Duck
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.30 no.4 s.48
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    • pp.571-582
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    • 2004
  • Recently the well-being, which is regarded as the new cultural code, has brought a new change in the cosmetic industry. The application of the functional products is getting mere and lots of functional cosmetics are now diversifying from the skin-care into the make-up as well as the herbal products. So the future in the market of functional cosmetic products is prospected to be positive. Therefore, cosmetic companies need an approach bases on the concept of the well-being. So to speak, they need to understand the needs of customers accurately from the customers point of view. Also it is a crucial issue that how the unique characteristics of functional cosmetic products as well as the development of products base on the concept of well-being make in balance. In this study, we attempt to inspect the advanced domestic market of the functional products due to the well-being trend and try to propose an option of making an advance it through the customers survey (for example, their need and their satisfaction on the functional products, etc) on the functional cosmetic products. For this purpose, it has been surveyed on adult female customers aged 19 to 60 located in Seoul and Gyeonggi province. 379 questionnaires among 510 were used in the final analysis. Collected data was analyzed using the statistical package for the social science (SPSS) program that can give the information about the general characteristics of the subjects like the frequency and percentage. And we used Cronbach's u reliability test, $x^2\;(chi-square)$ frequency analysis, t-test, and one-wat ANOVA to investigate the customers need, their degree of the satisfaction on the functional products of their own, factors of their perception on the quality on them. We think that the results of our study can act not only as the fundamental data on the customers need, their usage pattern, and their degree of the satisfaction, but also as the important tips of planning the marketing strategies.