• Title/Summary/Keyword: Content Popularity

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Personalized News Recommendation System using Machine Learning (머신 러닝을 사용한 개인화된 뉴스 추천 시스템)

  • Peng, Sony;Yang, Yixuan;Park, Doo-Soon;Lee, HyeJung
    • Proceedings of the Korea Information Processing Society Conference
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    • 2022.05a
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    • pp.385-387
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    • 2022
  • With the tremendous rise in popularity of the Internet and technological advancements, many news keeps generating every day from multiple sources. As a result, the information (News) on the network has been highly increasing. The critical problem is that the volume of articles or news content can be overloaded for the readers. Therefore, the people interested in reading news might find it difficult to decide which content they should choose. Recommendation systems have been known as filtering systems that assist people and give a list of suggestions based on their preferences. This paper studies a personalized news recommendation system to help users find the right, relevant content and suggest news that readers might be interested in. The proposed system aims to build a hybrid system that combines collaborative filtering with content-based filtering to make a system more effective and solve a cold-start problem. Twitter social media data will analyze and build a user's profile. Based on users' tweets, we can know users' interests and recommend personalized news articles that users would share on Twitter.

A Data Caching Management Scheme for NDN (데이터 이름 기반 네트워킹의 데이터 캐싱 관리 기법)

  • Kim, DaeYoub
    • Journal of Korea Multimedia Society
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    • v.19 no.2
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    • pp.291-299
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    • 2016
  • To enhance network efficiency, named-data networking (NDN) implements data caching functionality on intermediate network nodes, and then the nodes directly respond to request messages for cached data. Through the processing of request messages in intermediate node, NDN can efficiently reduce the amount of network traffic, also solve network congestion problems near data sources. Also, NDN provides a data authenticate mechanism so as to prevent various Internet accidents caused from the absence of an authentication mechanism. Hence, through applying NDN to various smart IT convergence services, it is expected to efficiently control the explosive growth of network traffic as well as to provide more secure services. Basically, it is important factors of NDN which data is cached and where nodes caching data is located in a network topology. This paper first analyzes previous works caching content based on the popularity of the content. Then ii investigates the hitting rate of caches in each node of a network topology, and then propose an improved caching scheme based on the result of the analyzation. Finally, it evaluates the performance of the proposal.

Strategies for Successfully Completing Online Professional Development

  • Kim, Kyeong-Hwa;Morningstar, Mary E.;Erickson, Amy Gaumer
    • International Journal of Knowledge Content Development & Technology
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    • v.1 no.2
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    • pp.43-51
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    • 2011
  • Recently, increasing demand for teacher professional development and significant advances in information and communication technologies has led to a proliferation of online professional development. In spite of online professional development's popularity and advantages, research indicates that there is a concern of considerably high dropout rates of online learners. Therefore, to reduce the dropout rates of the learners, this paper is designed to help teachers identify professional development opportunities that are tailored to their needs as well as successfully complete these learning experiences. To achieve the purpose of the study, the paper explores the considerations for evaluating the characteristics of online learners and online professional development. Using these evaluations, this paper provides practical strategies for helping elementary and secondary education teachers successfully complete online professional development without dropping out an online course.

Link Analysis on Institutional Repository web Network of Indian Institute of Technologies Registered in open DOAR-uncovering Patterns and Trends Hidden in the Network

  • Kumar, Kutty
    • International Journal of Knowledge Content Development & Technology
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    • v.8 no.2
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    • pp.23-36
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    • 2018
  • Institutional repositories (IR) are promising to be extremely advantageous to scholars especially in developing countries. IR initiatives started in India during the late nineties and the popularity of this concept is growing rapidly in the higher educational and research institutions to disseminate newly emerging knowledge and expertise. The purpose of this paper is to critically analyze the network links of IR websites among four IITs that are registered in open DOAR (Directory of Open Access Repositories) web portal. The Institutional Repositories chosen for the study are IIT Delhi, IIT Hyderabad, IIT Bombay, and IIT Kanpur. The analysis of the study focused on standard graph and network cohesion metrics, such as density, diameter, eccentricity and distances, and clustering coefficient; for an even more detailed analysis advanced centrality measures and fast algorithms such as clique census are used.

The User Perception in ASMR Marketing Content through Social Media Text-Mining: ASMR Product Review Content vs ASMR How-to Content (텍스트 마이닝을 활용한 ASMR 콘텐츠 분야에 따른 소비자 인식 및 구전효과 차이점 분석: ASMR 제품리뷰 및 ASMR How-to 콘텐츠 중심으로)

  • Tran, Hung Chuong;Choi, Jae Won
    • The Journal of Information Systems
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    • v.30 no.4
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    • pp.1-20
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    • 2021
  • Purpose Nowadays, Autonomous Sensory Meridian Response (ASMR) is rapidly growing in popularity and increasingly appearing in marketing. Not even in TV commercial advertisement, ASMR also fast growing in one-person media communication, many brands and social media influencers used ASMR for their marketing contents. The purpose of this study is to measure consumers' perceptions about the products in ASMR marketing content and compare the differences in communication effect of ASMR content creator between product review and how-to in the same Macro tier influencer - the YouTuber that has 10,000-100,000 subscribers. Design/methodology/approach The research methods selected ASMRtist that do product review content and how-to content, Text comments data was collected from 200 videos of tech-device review videos and beauty-fashion videos. A total of 52,833 text comments were analyzed by applying the LDA topic modeling algorithm and social network analysis. Findings Through the result, we can know that ASMR is good at taking attention of viewers with ASMR triggers. In the Tech device reviews field, ASMR viewers also focus on the product like product's performance and purchase. However, there are many topics related to reaction of ASMR sound, trigger, relaxation. In the Beauty-fashion field, viewers' topics mainly focus on the reaction of the ASMR trigger, response to ASMRtist and other topics are talking about makeup - fashion, product, purchase. From LDA result, many ASMR viewers comment that they feel more comfortable when watching the marketing content that uses ASMR. This result has shown that ASMR marketing contents have a good performance in terms of user watching experience, so applying ASMR can take more consumer intention. And the result of social network analysis showed that product review ASMRtist have a higher communication effectiveness than how-to ASMRtist in the same tier. As an influencer marketing strategy, this study provides information to establish an efficient advertising strategy by using influencers that create ASMR content.

A Study on the Effects of Caregivers' YouTube Food Content Viewing on their Children's Health Status (주 양육자의 유튜브 음식 콘텐츠 시청이 자녀의 건강 상태에 미치는 영향 연구)

  • Seojeong Yim;Mi Sook Cho;Jieun Oh
    • Journal of the Korean Society of Food Culture
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    • v.38 no.4
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    • pp.217-223
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    • 2023
  • There has been an increase in the viewing of YouTube content among children and adolescents. This, coupled with the popularity of live-streamed video content such as mukbang, where viewers watch the host eat, has raised concerns about media addiction and the indiscriminate imitation of eating behavior. Therefore, there is a need for guidance on the appropriate behavior for viewing YouTube food content to promote healthy eating habits among children. In this study, we aimed to compare the patterns of the main caregivers and their children while viewing media and investigate the impact of viewing YouTube food content on the physical and mental health of the children. The findings suggest that active YouTube food content viewing by the main caregivers may reduce imitative behaviors due to passive media consumption by their children. This study provides valuable insights by comparing and analyzing the YouTube content viewing of the main caregivers and their children. The results can be used as a basis for the development of lifestyle-centered guidelines for children. However, it is important to note that this study was conducted during the coronavirus disease (COVID-19) pandemic when there was a significant increase in the use of media, which is limitation of the study.

Predicting the Popularity of Post Articles with Virtual Temperature in Web Bulletin (웹게시판에서 가상온도를 이용한 게시글의 인기 예측)

  • Kim, Su-Do;Kim, So-Ra;Cho, Hwan-Gue
    • The Journal of the Korea Contents Association
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    • v.11 no.10
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    • pp.19-29
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    • 2011
  • A Blog provides commentary, news, or content on a particular subject. The important part of many blogs is interactive format. Sometimes, there is a heated debate on a topic and any article becomes a political or sociological issue. In this paper, we proposed a method to predict the popularity of an article in advance. First, we used hit count as a factor to predict the popularity of an article. We defined the saturation point and derived a model to predict the hit count of the saturation point by a correlation coefficient of the early hit count and hit count of the saturation point. Finally, we predicted the virtual temperature of an article using 4 types(explosive, hot, warm, cold). We can predict the virtual temperature of Internet discussion articles using the hit count of the saturation point with more than 70% accuracy, exploiting only the first 30 minutes' hit count. In the hot, warm, and cold categories, we can predict more than 86% accuracy from 30 minutes' hit count and more than 90% accuracy from 70 minutes' hit count.

Community Model for Smart TV over the Top Services

  • Pandey, Suman;Won, Young Joon;Choi, Mi-Jung;Gil, Joon-Min
    • Journal of Information Processing Systems
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    • v.12 no.4
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    • pp.577-590
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    • 2016
  • We studied the current state-of-the-art of Smart TV, the challenges and the drawbacks. Mainly we discussed the lack of end-to-end solution. We then illustrated the differences between Smart TV and IPTV from network service provider point of view. Unlike IPTV, viewer of Smart TV's over-the-top (OTT) services could be global, such as foreign nationals in a country or viewers having special viewing preferences. Those viewers are sparsely distributed. The existing TV service deployment models over Internet are not suitable for such viewers as they are based on content popularity, hence we propose a community based service deployment methodology with proactive content caching on rendezvous points (RPs). In our proposal, RPs are intermediate nodes responsible for caching routing and decision making. The viewer's community formation is based on geographical locations and similarity of their interests. The idea of using context information to do proactive caching is itself not new, but we combined this with "in network caching" mechanism of content centric network (CCN) architecture. We gauge the performance improvement achieved by a community model. The result shows that when the total numbers of requests are same; our model can have significantly better performance, especially for sparsely distributed communities.

Analyzing Sport Documentary Online - Focus on All or Nothing: Manchester City on Prime Video

  • Han, Sukhee
    • International journal of advanced smart convergence
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    • v.8 no.3
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    • pp.20-26
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    • 2019
  • This study multi-dimensionally analyzes a sport documentary, All or Nothing: Manchester City, which is an original content on Prime Video, an American Over-The-Top (OTT) platform. Due to the success of South Korean soccer player Heung-min Son who plays Tottenham Hotspur of England, the popularity of the English Premier league is recently the greatest in South Korea along with the fact that soccer has been a popular sport for a long time. This study focuses on the success of the soccer club, Manchester City, which has become a rising star with its huge investment from United Arab Emirates; Manchester City won the league four times since 1992/1993 season. Also, during the 2017/2018 season, the background the documentary, Manchester City won the league title with new records, which shows the greatness of Manchester City. Especially, this study examines the documentary by 1) Story 2) Type of Scene 3) How to watch. Thus, this study explores not only the aspects of team-themed sport documentary that shows how and why Manchester City is excellent, but also the traits of the original content that explores the structure of the media platform.

A study on the use of FT-NIR spectophotometer for dried laver quality evaluation (마른김 품질 평가를 위한 FT-NIR 분광기 활용 연구)

  • Kyoung-In, Lee;Geun-Jik, Lee;Young-Seung, Yoon
    • Journal of Marine Bioscience and Biotechnology
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    • v.14 no.2
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    • pp.69-75
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    • 2022
  • The micro-Kjeldahl method, a common technique for analyzing crude proteins, is time-consuming and dangerous due to the employment of reagents such as sulfuric acid and sodium hydroxide. However, a Fourier transform near-infrared (FT-NIR) spectrophotometer analysis can be completed in under a minute after simple pre-processing if data has been gathered using sufficient reference material in advance. Furthermore, the use of safe reagents in this technique ensures the safety of the experimenter and the environment. In addition, a portable FT-NIR spectrophotometer enables real-time measurement at processing or distribution sites and has recently gained popularity. The standard errors of calibration and regression (r2) for the calibration result for estimating the crude protein content of dried laver were 0.9775 and 1.2526, respectively. The standard error of prediction was 1.1814, and the r2 was 0.9303 in the validation results, which was a good level. In the present study, a method for predicting the crude protein content of dried laver using an FT-NIR spectrophotometer in the range of 29%-40% crude protein content has been reported.