• Journal of the Korean Home Economics Association
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• v.44 no.4 s.218
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• pp.75-86
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• 2006

The purpose of this study was to develop and evaluate the educational program of life safety for low grade elementary school students. The objectives of the life safety education were established, and the contents and instructions of the educational program were organized according to the needs of the 560 children and their mothers. Both experimental and control groups were evaluated before, immediately after and 3 weeks after the education in terms of knowledge about safety, attitudes and behaviors. The results of this study were as follows: 1. Twelve contents for safety education consisted of safety for electronic games, playing facility, mobile exercise machines, elevator/escalators, traffic and prevention for injury, pricking/cutting, collision/fall/slippery, drowning, burning, electric shock, food toxicity and child missing/sexual harassment/kidnapping. 2. The score of knowledge for safety, attitude, and behavior of the experimental group was improved after the post-tests. Thus, the educational effects were demonstrated to be significant in all evaluation sections.

• Journal of the Korean Society of Manufacturing Process Engineers
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• v.15 no.6
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• pp.101-108
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• 2016

This study was initiated to minimize head injuries, which is the largest cause of increased external activity, traffic accident injuries, and death. We developed a low cost airbag that can be covered by a safety helmet based on consumer needs. The results of the survey showed that safety is the most important aspect of consumers' safety helmets. It also predicted that increasing the weight would present the biggest problem. Curved airbag cushion parts that can be attached to a helmet and the sensor part of a block type were designed. Impact analysis was performed by specifying the pressure inside the airbag and the volume of the airbag as variables.

• Fashion & Textile Research Journal
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• v.12 no.4
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• pp.422-430
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• 2010

Shopping is the activity not only purchasing goods/services but also pursuing the emotional satisfaction. Browsing can be defined as shopping behavior looking around the store without purchasing intention. Through the browsing activity, consumers are able to collect the information and be ready for the possible purchases while marketers have an opportunity to inform consumers of products/ stores/ brands. The more browsing activity, the more stimuli for buying, the more unplanned/ impulse buying. Therefore, this is the time that consumer's browsing activity is getting importance in the area of fashion marketing. The purpose of this study was to examine attracting and hindering factors related to browsing activity especially for purchase of fashion items, using a qualitative research method. An in-depth interview was conducted with 10 female shoppers ranged age 21-50. Included in the questions were consumer's opinions about VMD, convenience, traffic, salesman's attitude, companions, prices, sizes and fitting arrangement. The results of this study provide fashion store managers with the detailed and practical information to draw the consumers in the store.

• Asian Journal of Business Environment
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• v.5 no.4
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• pp.37-46
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• 2015

Purpose - The present study examines interrelationships among antecedent factors defining consumer behavior in selecting online shopping websites. Research design, data, and methodology - The study identified factors from existing literature and used Interpretive Structural Modeling (ISM) to propose a conceptual approach to explain consumer website selection behavior. Through extensive discussions among industry and academia experts, qualitative assessment of the relationship between various factors was determined. Results - According to the model, eight congregating factors do not converge directly for website selection, rather, they operate following a hierarchy of influence. The ISM and MICMAC analysis reveal that information on a website and website aesthetics play key roles in influencing website selection. However, convenience and the value proposition also play very significant roles. Conclusions - The study's findings can help the e-commerce industry, especially online retailers. The findings can be used to enhance e-retailer ability to attract, communicate, engage, achieve, monitor, and evaluate web traffic and design appropriate strategies. The study's prime contribution is the application of Interpretative Structural Modeling (ISM) to the field of website selection.

• Journal of Korean Society of Transportation
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• v.7 no.1
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• pp.19-34
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• 1989

In general, Shopping centers are located in the center of transportation, which induce more traffic concentration than other facilities. As a result, it becomes to one of the aggravating factors of urban ＆ transportation problem such as traffic conjestion, parking problems. Thus, in planning shopping-center, it is desirable that consumer\`s trip pattern is should lie more carefully analyzed in order to alleviate the above problems. This study is aimed at finding the characteristics of shopping tripes and analyzing the choice behavior of shopping center and mode-to-shop. This study has developed a nested logit model in which consumers choose shopping center and mode-to-shop with a sequential structure. The model was estimated using household data from the 1989 May, Seoul metropolitan area and the 18 alternatives of shopping center and 5 mode alternatives. The estimated model have been evaluated and it may be concluded that this model for shopping trips is effective and fesible. The conclusion of this study are as fellows. 1. Out-of-vehicle travel time is more important factor affecting behavior of mode choice than in-vehicle travel time. 2. All of direct-elasticities for mode with respect to the travel time is more elastic than travel cost. 3. Accessibility to shop is more important factor affecting the choice of shopping center than parking space. 4. The value of out-of-vehicle travel time exceeds the value of in-vesicle travel time by 1.64 times.

• Korean Institute of Interior Design Journal
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• v.23 no.4
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• pp.190-200
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• 2014

The domestic distribution environment of electronic goods has been placing more emphasis on securing each company's own interests and maintaining the existing customers as the most important purpose of marketing due to the change in consumption environment, the excessive cutthroat competition between retailers, the saturated number of branches for each company, weak revenue structure and declining competitiveness. In addition, the target of marketing has been shifted to specific consumers and the concept of a consumer is sub-divided into a "user" of a product and a "shopper" who buys a product. The purpose thereof is to increase the in-store purchase rate by analyzing the psychology and behavior of a shopper who actually visits a store for purchasing a product. Thus, the purpose of this study is to identify the correlation between the buying behavior of a shopper and product display based on "Digital Plaza" among the domestic electronic goods brand shops, which is selling products at various prices. This study is meaningful since it is utilized as data to plan store display for promoting purchase.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.19 no.6
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• pp.121-134
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• 2009

Consumer-centric marketing business is surely one of the most successful emerging business but it poses a threat to personal privacy. Between the service provider and the user there are many contrary issues to each other. The enterprise asserts that to abuse the privacy data which is anonymous there is not a problem. The individual only will not be able to willingly submit the problem which is latent. Web traffic analysis technology itself doesn't create issues, but this technology when used on data of personal nature might cause concerns. The most criticized ethical issue involving web traffic analysis is the invasion of privacy. So we need to inspect how many and what kind of personal informations being used and if there is any illegal treatment of personal information. In this paper, we inspect the operation of consumer-centric marketing tools such as web log analysis solutions and data gathering services with web browser toolbar. Also we inspect Microsoft explorer-based toolbar application which records and analyzes personal web browsing pattern through reverse engineering technology. Finally, this identified and explored security and privacy requirement issues to develop more reliable solutions. This study is very important for the balanced development with personal privacy protection and web traffic analysis industry.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.5 no.7
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• pp.1238-1244
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• 2001

Earlier efforts on optical access concentrated on the design of PONs for the collection and distribution portion of the access network. In these networks the optical hardware in the RN is very simple, but a multiple access protocol is needed for upstream traffic control. On the other hand, the role of communications is already well established in the office environment. With the advent of cheap, affordable broadband communications and the increasing complexity of consumer electronics, it seems natural to extend the network into the home. As the application of Home Area Network is ever increasing, we therefore consider connectivity between access network and home network which generates various traffic to design MAC protocol over residential network. Global-FIFO is quite simple and allows dynamic upstream bandwidth assignment on the basis of a request-and-permit mechanism. It has good bandwidth efficiency and being cell-based, it does not consider the various traffic from home network. In this paper, we design and analyze the new MAC resource assignment algorithm called MQ-FIFO (Multiple Queue-FIFO) that provides good performance under the environment of ATM-PON and Home Network.

• Journal of the Korean Home Economics Association
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• v.41 no.10 s.188
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• pp.1-13
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• 2003

The purpose of this study is to make clear the present condition and the reason of noise in one-room ape multi-family housing around the campus by residents' subjective responses. The respondents are 104 residents living in one-room ape multi-family housing around the campus. The results are as follows. 1) The residents show relatively non-positive responses at evening and night on the present condition of noise in outdoor and indoor of building or indoor of house unit. 2) The types of outdoor noise of building are checked frequently are 'talking loudness' and 'traffic noise'. 'Walking and talking sounds in stairs and corridors' among the types of indoor noise of building shows highest percentage. They answer 'living equipment noise' and 'water hammer' as major types of indoor noise of house unit.

• Korean Institute of Interior Design Journal
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• no.33
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• pp.106-114
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• 2002

Through the computer simulation of virtual reality techniques, prospective clients can experience the surroundings such as the view, traffic and convenience facilities in advance. Also, consumers can reflect their own tastes in the real apartment Interior construction through their own work in relation to furniture arrangement, color choices, etc. inside the apartments. The virtual model house not only replaces the function of the existing model house but it can also provide some services that could not be provided easily due to some restrictions under real conditions. More, it can provide a precise view of the outside appearance and surrounding environment as well as inside the house, as virtual structures on the computer. Consumers can search for the information through the Web in advance and consumer-satisfaction type of apartments can be built. For this purpose, smooth communications among the designers, server managers, and consumers should be achieved as a prerequisite to the delivery of the necessary information.