• 제목/요약/키워드: Consciousness Structure Analysis

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연구개발 프로젝트 평가에 대한 의식구조분석 (Analysis of Consciousness Structure R&D Project Evaluation)

  • 김성희;김정자
    • 산업경영시스템학회지
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    • 제25권4호
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    • pp.61-68
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    • 2002
  • This paper provides a method of consciousness structure analysis for research and development project evaluation using fuzzy structure modeling(FSM). Fuzzy structure modeling, which is a modeling method for consciousness structure, has a large number of pairwise comparison by human subjective judgement and is difficult to check the consistency index of denoting the precision for human judgement. Thus, in this paper, we analyzed the structure of consciousness by fuzzy structural modeling method, introducing the concept of pairwise comparison matrix in Analytic Hierarchy Process.

현장근로자 핵심역량의 의식구조에 대한 퍼지분석 (Fuzzy Analysis for Consciousness Structure of Core Competency of Manufacturing Workers)

  • 기종대;황승국
    • 한국지능시스템학회논문지
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    • 제21권3호
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    • pp.378-382
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    • 2011
  • 본 논문에서는 제조업에 종사하는 현장근로자의 핵심역량을 개발하고 이 핵심역량에 대한 의식구조를 분석한다. 의식구조의 분석방법으로 일반적으로는 ISM과 FSM을 각각 사용하여 층을 분류하고 그 연결 상태를 파악하게 된다. 그러나, 데이터에 따라 각 층의 요인들이 달라지는 경우가 많이 발생하게 되는데 이것은 기본적으로 구조는 정해져있고 그 연결고리가 방법에 따라 달라질 수 있다는 관점에서 본 논문에서는 ISM을 통하여 먼저 구조모델을 결정하고, 연결고리는 FSM으로 결정하는 방법을 제시하고자 하였다. 이 방법을 이용하여 제조업의 현장관리자의 핵심역량에 대한 의식구조를 분석하는데 전문가의 확인을 통해 보다 객관성 있는 구조모델을 제시하였다.

AHP를 이용한 의식구조분석법 (A Method of consciousness Structure Analysis Using Analytic Hierarchy Process)

  • 황승국
    • 한국지능시스템학회논문지
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    • 제6권4호
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    • pp.61-70
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    • 1996
  • 이 논문은 인간의 주관적인 판단에 의한 의식구조문제를 취급한다. 의식구조를모델링하는 방법으로 퍼지구조 모델링법이 있으나, 이 방법은 인간의 주관적인 판단의 일대비교의 회수가 많고, 판단에 대한 전도라고 할 수 있는 정합성을 체크하기 어렵다. 이러한 점들을 개선하기 위한 방법으로서 AHP에서의 일대비교행렬의 개념을 이용한 행렬에 의한 퍼지구조모델링법으로서 의식을 구조화한다. 이 방법의 유효성은 품질시스템구축에 대한 의식 구조그래프에 의하여 보이고자 한다.

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FSM을 이용한 기업프로젝트 성공요인의 의식구조분석 (A Consciousness Structure Analysis for the Success Factors of Company Projects Using FSM)

  • 이영주;황승국
    • 한국지능시스템학회논문지
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    • 제19권5호
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    • pp.720-724
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    • 2009
  • 본 논문에서는 FSM을 이용하여 기업프로젝트의 성공요인에 대한 의식구조를 분석한다. FSM은 ISM에 퍼지이론을 도입한 것으로서 다원적 가치가 복합되어 있는 시스템의 구조 인식에 보다 유효하다고 알려져 있으며, parameter p와 $\lambda$에 의해 변화되는 구조모형을 현실에 맞는 것으로 선택하도록 되어있다. 이것은 구조모형으로서의 객관적인 적합성평가를 실시하지 않은 상태에서 선택하는 것이기 때문에 선택된 구조모형이 현실에 적합하다고 판단된다 하더라도 보완적인 차원에서 구조 모형의 적합성평가를 실시하는 것이 바람직하다고 할 수 있다. 따라서 본 논문에서는 FSM을 이용하여 구한 기업프로젝트 달성을 위한 성공요인에 대한 구조모형에 대하여 구조방정식 모형분석을 이용한 적합성을 평가하여 보다 객관성 있는 구조모형을 제시하고 그 구조모형에 따라 의식구조를 분석한다.

The Roles of Health Consciousness and Service Quality toward Customer Purchase Decision

  • TRAN, Tung Anh;PHAM, Ngan Thi;PHAM, Kien Van;NGUYEN, Linh Cam Tran
    • The Journal of Asian Finance, Economics and Business
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    • 제7권8호
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    • pp.345-351
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    • 2020
  • The study investigates how marketing mix factors are mediated by health consciousness and service quality in creating fresh fruit buying decisions of customers in Vietnam. This study employs samples of customers in Vietnam via the survey questionnaire. The authors have used a total of 256 responses that acquired the valid criteria. The compound of data analysis comprises reliability test, validity test, exploratory factor analysis, group analysis and multiple regression analysis to structure the hypothesized model. Respectively, the structural equation model (SEM) is applied to conduct the multiple multivariate equations. By the assumption of causal-effect relationship between independent variables such as marketing mixed factors, and mediator as health consciousness and service quality, which potentially impact on purchase decision; the SEM method is deployed. The results reveal that consumers have paid no attention to the marketing mix factors, but they care much about service quality and health consciousness. Thus, health consciousness and service quality are effective mediators. These findings are new and contribute to the consumer behavior and retail marketing literature. The findings of this study can provide assistance to managers in the given field to understand more easily the consumer behavior about fresh fruits, then improve their own performance.

목조혼합구조의 공간에 관한 기초적연구 -일본 건축가의 의식 및 건축물의 공간적 분석을 중심으로- (A basic Study on the Space in the Mixed Wooden Construction -Focused on Japanese Architects' Consciousness and the Analysis of the Space-)

  • 이승훈
    • 한국실내디자인학회논문집
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    • 제15호
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    • pp.79-85
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    • 1998
  • Woods have been the familiar constructional materials because they were well suited to natural environments of Korea in terms of history regionalism and nationality. Since the modernization of Korea the wooden structure have mostly disappeared because of constructional costs regulations and convenience. But wooden constructions will reappear because of a prediction of wood demand and supply various choices for life circumstances and various investigations. There are many such cases. Among them Japan became an interesting object of investigation. New wooden constructional structures with new materials and modern skills may be observed in Japan. The purpose of this study is to trace architects' consciousness and to analyze constructions with the combination of wooden and other materials in Japan. Thus we explore a possibility to construct a new wooden structure which is suitable in modern Korea. The results were as follows: First the consciousness of Japanese architects' mixed wooden construction corresponds to the close relations between society and environment. Second the space of a structure with mixed wooden constructions in present Japan is chosen as the best way to consider functions and environments according to the form of need space scale and quality. Third the structure wooden constructional structure is a part of roof open space. in this case woods are represented and composed of japanese traditional wooden structure with new technique. Forth a mixed wooden construction has been used through a merit of each material by mixed of different materials as well as beauty of form.

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전통시장 상권 활성화에 대한 상인들의 의식구조 고찰 : S상권을 중심으로 (Consideration of Traditional Markets' Impact on the Self-Consciousness of Retailers: A Focus on the S Marketing Area)

  • 김민수;전진호;임진
    • 유통과학연구
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    • 제12권2호
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    • pp.17-25
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    • 2014
  • Purpose - This study used empirical methods to investigate the consciousness structure of vendors in the S marketing area, which is a commercial revitalization district in the country, and examined its effect on their business activities. Based on the results derived through the performance of an actual proof analysis, this study aims to facilitate the promotion of changes in the consciousness structures of traditional market vendors, with a view to allowing them to adapt to the current economic realities in the country. Further, this study aims to provide suggestions that would improve the efficiency of the commercial revitalization program of the government. Research design, data, and methodology - This study examined all the stores in the S marketing area using a questionnaire survey conducted over three weeks beginning on July 4, 2012, and involved the performance of a data analysis on 1,859 samples. The questionnaire consisted of two parts. The first part addressed the market revitalization and the second part addressed the store management strategies. Questionnaire responses were calibrated based on a Likert scale. Statistical analysis was conducted using PASW version 18.0. Results - The results of the analysis of the consciousness structure of merchants in the S marketing area have led to the discovery that they have a medium level of satisfaction with market revitalization. There was a difference in the perceptions of the concept of store management between merchants and customers. Merchants have poor strategies for store management, which do not go much beyond an imitation of the practices of large domestic discount stores. Conclusions - The appearance of big discount stores and the accompanying changes in people's consumption patterns have led to a decline in local market areas. The government has sought new ways to secure autogenic power for local markets. To create regional economies, the government enacted a revised "Law for creating traditional markets and shopping streets" in 2010 and introduced a commercial district revitalization program. This program, which originally supported only the S marketing area, has subsequently expanded into neighboring shopping districts so that the whole of the regional market can be revitalized. However, since the revitalization of the traditional market and the government support required for it were mostly limited to facilities, the result has not proved to be effective. Although there are several reasons why the government investment was characterized by poor efficiency, traditional market vendors' consciousness structure, which did not adapt well to the vagaries of time and its consequent changes, was a major cause. Only when vendors have a true merchant spirit can they have a real service focus that will enable them to clearly understand the distribution organization. This will have the effect of bring about complete customer satisfaction and will ensure the survival and development of traditional markets.

공항 인근주민들의 항공기소음에 대한 피해의식 구조에 관한 연구 - 대구공항을 사례지역으로 - (A Study on Subjective Nise Evaluation of Rdesidential Area on Aircraft Noise near Airport - Case Study on Taegu Airport -)

  • 김재석
    • 소음진동
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    • 제10권1호
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    • pp.41-48
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    • 2000
  • Evaluation model for damage consciousness was established through the survey of 2,210 residents' consciousness on aircraft noise near Taegu Airport. There were none who replied that the level of the aircraft noise was as los as it was quiet. 77(3.5%) people replied the noise was normal, and 2,133(95.5%) people said it was noisy. As to the period of time when the aircraft noise occurred, 51%, 97%, 86%, 0.6% of the residents pointed out the morning time, the day time, the evening time, and the night time, respectively. Because of aircraft noise, 73%, 88%, 70%, 77%, 78%, and 33% of the residents felt it disturbing indoor conversation, telephoning, watching TV or listening to the ratio, reading or meditating, working, sleeping, and studying, respectively. It was examined that the bad effects of aircraft noise on the health were severe : 43% of the resident said they experienced embarrassment. 52% astonishment, 66% absence of mind, 61% heart-beating. 77% headaches, 78% earache, and 93% displeasure. For the survey of the residents' damage consciousness about aircraft noise, the level of aircraft noise was set as an objective variable, and gender, age, occupation. Education, the type of house, the structure of windows, the consciousness of settlement in the district, and the period of residence were set as explanatory variables. And the quantification theory I was applied to the analysis. The most influencing factor of the damage consciousness on aircraft noise was the education, the second occupation, the third age, the forth the consciousness of settlement, the fifth the period of residence, the sixth gender, the seventh the type of house, and the least influencing factor among them was the structure of windows. These findings will be a useful guideline when the government seeks to set up policies which will help solve the resident's noise problems near Taegu Airport.

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가족구조에 따른 자기보호아동과 성인보호아동의 학교적응 및 자의식 정서 (Analysis of Adaptation and Self-Consciousness between Supervised and Unsupervised Children)

  • 이정숙;김은경
    • 대한가정학회지
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    • 제46권2호
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    • pp.85-96
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    • 2008
  • Given the evolving nature of the family unit, a large number of children are being left unsupervised after school. The purpose of this study is to understand the adaptation ability and emotional capacity of these children. To achieve this objective, we investigated the different characteristics of 708 middle-school students in Seoul, dividing them into two categories adult-care children, for whom adults provide care after school, and self-care children for whom no adult supervision was present. In particular, we examined children's adaptation to the school environment and possible self-consciousness difference between self-care and adult-care children, in consideration of their family characteristic; divorced, separated, widowed parent, remarried parents, ordinary families. The results showed that self-care children tend to have a higher rate of shame-proneness and guilt-proneness compared to adult-care children. Furthermore, self-care children exhibited lower school adaptation rate than adult-care children. There was no significant difference in schoolmate relationships between the two groups. In relation to specific family structures, children from reorganized families showed no significant differences in school adaptation and self-conscious, while self-care children from ordinary families revealed low school adaptation and high self-conscious characteristics. The results of this study are critical in the effective analysis and understanding of children's adaptive and emotional behaviors arising from changes in their family structure.

소비자 옴니채널 성향과 소비자-브랜드 관계에 관한 연구: 브랜드 경험 조절효과 (Effect of Omni-Channel Use and Customer-Brand Relationship)

  • 박승환
    • 유통과학연구
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    • 제14권11호
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    • pp.129-138
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    • 2016
  • Purpose - The ICT(information and communications technologies) development is affecting consumer behaviors on selecting channel or distribution system. This study aims to advance our knowledge about the factors influencing omni-channel behaviors. This study considers the positive brand experience as the moderating variable into the relationship between omini-channel use intention and consumer brand relation. Also, the effect of positive brand experience on consumer-brand relation is researched. Research design, data, and methodology - This study conducted an empirical test with the subject as customers who purchase goods or service through on-off cross channel simultaneously. The research model is developed from prior literatures about influencing variables on channel selection. The structure of this study is designed to identify causal relationships between the variables. 268 survey data from the questionnaire survey which is conducted to target customers who use online and offline channels, is used for empirical analysis. This study validates generality with descriptive statistics and data reliability with Cronbach's alpha value. The exploratory factor analysis is used for value purification. Then, the confirmatory factor analysis is conducted for structural equation modeling. Finally, the execute structural equation modeling is analyzed to confirm the hypotheses Results - First, the two causal influences between perceived performance risk and the propensity of omni-channel and between price consciousness and the propensity of omni-channel are verified through the empirical test. Second, the result identifies that the propensity of omni-channel is influenced on consumer-brand relationship. Third, the AMOS analysis proves that the moderating variable, positive brand experience, has significant positive impact on consumer-brand relationship. This significant relationship is highly supported by the regression analysis between brand experience and propensity of omni-channel because it results that positive brand experience has positive impact on the propensity of omni-channel. All hypotheses are verified to be true. Conclusions - Based on the empirical result, this study confirms that perceived performance risk and price consciousness are the important factors influencing propensity of omni-channel. According to the additional analysis, the moderating variable and positive brand experience plays important role between the propensity of omni-channel and consumer-brand relationship. Furthermore, positive brand experience influences more on consumer-brand relationship than non-positive brand experience.