• 제목/요약/키워드: Connotation

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Authority of Image in Internet Space

  • Jang, Seo-Youn;Lim, Chan
    • International journal of advanced smart convergence
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    • 제8권1호
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    • pp.153-158
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    • 2019
  • Language and letter are represented by a combination of its signifier and signified. All symblos are commonly calling direct attention to people who are living in the physical world. However, in cyberspace, the image takes control once inhabited by the language. Cyberspace with anonymity and deoent physical nature has something with physical laws. In this space the statue transcends the imaginary realm. Ideology gives a greater connotation by giving a series of regulation to images floating in cyberspace. Even if various media have the same image, the meaning of the image changes depending on which ideology is used. The impact of this on the public is great. In this study, I discuss the ideology in cyberspace where is supposedly wide open to who visits and spreads all the thoughts without suppression and the human body. The main ideas would be who owns the ideology and what does it want to control and how the people would react to the ideology. This paper would eventually head the prototype that visualizes above ideas. Though the interactive media it will also show the subject in the real world is accept the images floating in the cyberspace without any doubts.

The Influence of Purchase Types on Happiness: A Review

  • ZONG, Lu;DUAN, Xiaowei;DUAN, Shen
    • 융합경영연구
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    • 제10권3호
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    • pp.9-19
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    • 2022
  • Purpose: Previous studies have shown that consumers feel more happiness when they have experiential purchases than material purchases. This experiential advantage has aroused great concern of researchers in the field of social and consumer psychology. Focusing on this issue, the paper aims to tease out the relevant academic work and to further provide with some significant implications. Research design, data and methodology: The paper has divided the review into the following parts. Firstly, the connotation of experiential purchase and material purchase has been simply defined; Secondly, based on the logical framework of pre-factor variables, intermediary variables and regulating boundary conditions, this paper has collated the causal chain of the influence of purchases types on happiness; Finally, this paper has reviewed and summarized the shortcomings of existing studies, and have pointed out specific objectives of future research. Results: From the perspective of time utility and space form, this paper has expounded the substantive differences between the two types of purchase, which lays a foundation for the explanation of the follow-up mechanism. Moreover, the paper has mainly interpreted the intermediary mechanism from two aspects, namely, individual elements of consumers and social elements of consumption situations. Conclusions: This study expands the scope of previous happiness research and strengthens the negative events adaptation research.

The Influence of E-commerce Logistics Service Quality on Customer Engagement Behavior

  • Dongxu ZHANG;Zhuoqi TENG;Mufeng LI;Renhong WU
    • 융합경영연구
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    • 제11권2호
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    • pp.1-11
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    • 2023
  • Purpose: With the rapid development of e-commerce, logistics services, as an important part of e-commerce shopping, have gradually attracted people's attention. Customer engagement behavior is a new topic in marketing, and its connotation is still being explored. The purpose of this paper is to study the relationship between logistics service quality and customer engagement behavior. Research design, data and methodology: This study employed the method of online questionnaire survey, with Chinese e-commerce platform users as the survey objects, 248 valid survey sample data were collected, and the method of factor analysis and structural equation model analysis was used to verify the research hypothesis model constructed in this paper. Results: The four dimensions of e-commerce logistics service quality have different influences on customer satisfaction, and the influence of availability on customer satisfaction is not significant. Convenience, assurance, and security have a significant positive impact on customer satisfaction; Customer satisfaction has a significant positive impact on the three dimensions of customer engagement behavior: customer repeat purchase behavior, online word-of-mouth, and customer referrals. Conclusion: The results of this study will provide useful reference for the managers of e-commerce companies to improve customer engagement behavior by improving the logistics service quality.

심폐소생술 금지와 관련된 병원간호사들의 경험 (Hospital Nurses' Experience of Do-Not-Resuscitate in Korea)

  • 이명선;오상은;최은옥;권인각;권성복;조경미;강영아;옥정휘
    • 대한간호학회지
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    • 제38권2호
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    • pp.298-309
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    • 2008
  • Purpose: The purpose of the study was to describe the experiences of do-not-resuscitate (DNR) among nurses. Methods: Data were collected by in-depth interviews with 8 nurses in 8 different hospitals. Conventional qualitative content analysis was used to analyze the data. Results: Eight major themes emerged from the analysis: DNR decision-making bypassing the patient, inefficiency in the decision-making process of DNR, negative connotation of DNR, predominance of verbal DNR over written DNR, doubts and confusion about DNR, least amount of intervention in the decision for DNR change of focus in the care of the patient after a DNR order, and care burden of patients with DNR. Decision-making of DNR occurred between physicians and family members, not the patients themselves. Often high medical expenses were involved in choosing DNR, thus if choosing DNR it was implied the family members and health professionals as well did not try their best to help the patient. Verbal DNR permission was more popular in clinical settings. Most nurses felt guilty and depressed about the dying/death of patients with DNR. Conclusion: Clearer guidelines on DNR, which reflect a family-oriented culture, need to be established to reduce confusion and to promote involvement in the decision-making process of DNR among nurses.

소쉬르·퍼스의 기호론과 바르트의 신화분석 영화 '베테랑'을 중심으로 (Semiotics analysis of Saussure, Peirce, and Myth of Barthes Focused on the film 'Veteran')

  • 김만기
    • 디지털융복합연구
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    • 제13권11호
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    • pp.1-6
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    • 2015
  • 본 연구는 영화 '베테랑'에 대한 기호학적 분석이다. 영화 베터랑은 우리사회가 안고 있는 사회적문제점들을 기호인 영화로 재현하는 것이다. 본 연구의 목적은 기호이론으로 그 영화가 지시하고자하는 심층적 의미와 우리사회에 던지는 시사점을 분석하는 데 있다. 연구방법은 동시대 학자인 소쉬르의 기호론인 기표와 기의, 퍼스의 기호학인 도상, 지표, 상징, 그리고 바르트의 신화론과 이데올로기를 바탕으로 분석하였다. 영화 '베터랑'에서 감독이 생각하는 우리사회의 저 밖에 지시대상들을 기표인 배우들의 역할인 함축적 의미로 대체시켰다. 따라서 지금 우리사회가 바라는 그 이상 것인 신화로 승화 시켰다. 그래서 우리사회의 현실상 올바른 이념인 이데올로기의 과정으로 권선징악과 정의사회를 구현하는 것이다. 본 연구의 시사점은 이 영화 '베테랑의 기호'가 해석한 것처럼 재벌 같은 특정집단을 위한 사회보다 더불어 같이 사회를 만들어 가는 것이다.

"Belt and Road" and Arbitration Law Teaching and Education System Theory

  • Fuyong, Zhu
    • 한국중재학회지:중재연구
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    • 제30권3호
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    • pp.47-66
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    • 2020
  • Due to the division of China's departmental laws, the disconnect between theory and practice, and the influence of traditional academic thinking on the understanding of the knowledge structure of arbitration legal talents in practice, the construction of law school colleges, teaching teams, and research centers mostly revolves around departmental laws, tearing the connection of the arbitration legal system. The student-centered, process-guaranteed, and result-oriented arbitration master of law training model is "virtualized," the shaping of arbitration professionalism is ignored, the coverage of practical teaching is narrowed, and the arbitration legal profession is mostly formalized. The prevalence of specialized curriculum systems shortage, single faculty, formalized practical teaching, outdated curriculum settings, unsuitable curriculum system design for development, and inaccurate professional curriculum standards and positioning renders it difficult to integrate the "Belt and Road." The cutting-edge, the latest research results, and practical experience cannot reflect the connotation, goals, and requirements of "Entrepreneurship" education, as well as arbitral issues such as the ineffective monitoring of practical education and the inconsistent evaluation of standards and scales. Under the background of the "Belt and Road," based on system theory and practice and through training goals that innovate and initiate organizational form, activity content, management characteristics, assessment and support conditions, etc., the arbitration law teaching curriculum system is gradually improved and integrated. Through the establishment of a "Belt and Road" arbitration case file database and other measures, a complete arbitration law theory and practice teaching guarantee system has been established. Third parties are introduced, arbitration law experimental modules are developed, students are guided how to discover new knowledge, new contents are mastered, solidarity, cooperation, and problem-solving capabilities are cultivated in the practice of the "Belt and Road," and quality education, vocational education, and innovation education are organically integrated. In order to implement the requirements of arbitration law education, innovation development and collaborative management of arbitration law teaching practice base should be cultivated, thus giving full play to the effect of collaborative education between universities and arbitration institutions.

부모의 양육효능감과 부모역할수행과의 관계 : 재미동포 한인 1세대 부모에 관한 연구 (Parental Efficacy and Practices among Korean Immigrant Families in the US)

  • 이혜승
    • 아동학회지
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    • 제24권3호
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    • pp.57-71
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    • 2003
  • 부모의 양육효능감은 부모신념체계를 구성하는 한 부분으로서 부모의 역할을 수행하는 자신의 능력과 기대에 대한 믿음을 의미한다. 이는 부모역할수행에 직접적으로 영향을 미치며, 부모양육과 여러 변수간에 매개역할을 하는 것으로 밝혀졌다. 미국내 거주하는 202명의 한인 이민가정의 부모를 대상으로 한 본 연구결과에 의하면 부모의 양육효능감은 권위적/민주적 부모역할수행과 정적인 상관관계를 보이나 권위주의적 부모역할수행과는 유의미한 관련성을 보이지 않았다. 또한 권위적/민주적 부모역할수행과 권위주의적 부모역할수행이 긍정적인 상관관계를 나타냈다. 이는 지금까지 서구사회의 부모를 대상으로 한 연구결과와는 다른 것으로, 자녀에 대한 권위적 통제나 감독이 한인부모에게는 부정적인 개념이 아님을 시사한다. 결론적으로, 미국 부모의 양육을 기준으로 미국내 한인 부모의 자녀양육행동을 이해하는 것은 문제가 될 수 있으며 한인 부모의 경우 한국 문화적 맥락과 미국사회의 가치 체계 및 영향을 함께 고려해야 한다고 여겨진다.

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지하 시각요소의 표지기능(標識機能)적 상징성에 관한 연구 -서울시 지하철 및 지하역(驛)의 환경그래픽을 중심으로- (A Study on the Symbolization of the Underground Visual Elements as a Signification-Function -Focus on the Environmental Graphics of the Subway Vehicle & Station in Seoul City-)

  • 김경만
    • 디자인학연구
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    • 18호
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    • pp.153-162
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    • 1996
  • 지하공간은 방위감각의 상실에서 오는 위치적 제한으로 인공적 표지환경에 의해 위치 및 행동방향을 결정해야 하는 부정적 환경요소가 많다. 따라서 시각언어로서의 환경그래픽이 대중적 표지기능을 갖기 위해서는 상징적 의미의 기호이론에서 연구되어야 하나 안목의 활용형태가 반복되고 지하철 관리체계의 다원화로 체계적 관리가 소홀하여 시각언어로서의 의미를 잃어가고 있다. 연구의 결과, 형태의 원인으로서 제공되는 시각적 지하 환경요소는 시각언어의 Communication 측면을 충분히 고려한 연구의 기초 위에서 도입, 관리되어야 한다고 보며, 따라서 지하 환경그래픽을 행태 유도 적 표지기능의 기호현상으로 볼 때 통사론적 기호현상과 은유적 표현으로서 화용 론, 활용형태로서의 의미론의 관점에서 연구되어야한다. 특히 색채언어, 형채 언어 등 시각적 환경요소가 내포적 의미의 보편적 표지기능이 되기 위해서는 뚜렷이 구분되는 시각언어가 활용되어야 한다.

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조아(曹娥)설화와 문화원형콘텐츠 사례연구 (Cao-e's story and Its Case Study on the culture archetype contents)

  • 조정래
    • 만화애니메이션 연구
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    • 통권47호
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    • pp.439-461
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    • 2017
  • 중국 고대사회에 있어 효 문화는 가부장제도 아래에서 도덕규범의 실천적 원리였다. 조아(曹娥)는 중국의 대표적인 효의 상징인물로, 원래 무녀(巫女)였으나 한대의 주류 사상인 유가철학의 전파와 함께 효녀의 형상으로 전환되었으며, 이후 지역문화의 발전과 함께 민간의 신앙과 접목하여 수신(水神)의 개념으로 재탄생하기도 하였다. 조아설화의 전파과정 중, 구전과 문학적 가공은 상호적인 작용을 통해 영향을 주고받으며, 미화되거나 신성화되고 체계화 되었는데, 조아도상은 이러한 인류가 추구하는 보편적이며 온전한 사유적 형상의 체현이다. 예컨대, 현대사회에 있어 문화적 정체성과 함께 그 이면의 근본적인 내적 함의의 인식이 중요하다. 그러므로 조아의 효를 주제로 한 사회기반의 문화콘텐츠의 창작과 이를 통해 효가 가진 문화적 핵심가치를 찾는 것은 의미 있는 일이다. 본문은 조아설화와 효사상 그리고 문화원형을 사례중심으로 서술하였으며, 조아의 민간신앙적 신성화 측면에서 문학으로부터 파생된 가공과 도상의 형성 사이의 관계를 이해하고, 이미지의 변화와 조형성을 통한 문화콘텐츠로서의 가능성을 살펴보았다.

국가 브랜드 사업으로서 템플스테이 고부가가치 전략을 위한 문화상품 디자인콘텐츠 개발 - 불전사물 중 운판을 중심으로 - (Development of the Cultural Product Design Contents for High Value Added Strategy of Temple Stay as National Brand Project - Based on cloud-shaped gong among the Bulgeonsamul -)

  • 김선영
    • 복식
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    • 제63권4호
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    • pp.30-43
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    • 2013
  • This study provides suggestions of cultural product design contents by using the cloud-shaped gong in traditional temple culture in order to find a high value-added approach. The research herein is part of cultural design contents projects embedded with the spiritual value and symbolic connotation of temple culture. This would be meaningful to enhance its degree of utilization. This can also be a way to find a strategic alternative to a high value addition of temple stay and dissemination of temple culture. For the research methodology, literature was reviewed over temple stay and Bulgeonsamul. For motive design and development of cultural product design, both Adobe Illustrator CS3 and Adobe Photoshop CS3 were used as computer design program. The template image of cloud-shaped gong for basic motive design was selected from those available at the domestic temples for accurate depiction of its head and body. Finally, samples were adopted from those temples of Gounsa, Songgwangsa, Guinsa, Hwaeomsa, and Naesosa. For each motive, different colors were applied and ten basic motives were practiced in total. By repeating the process for these motives, three types of textile design were prepared. T-shirt designs used a round neckline as basic form, and it was designed for sleeved and sleeveless styles. Apron designs stressed V-neckline and two types were processed: one for the back seam line and the other for side seam line. Pendants were designed with modern and luxurious image so that so that it could be used in various types of accessories. Designs for the bedding applied pattern design of the motives and this was done in a way that gave the images a sense of stability and splendor.