• 제목/요약/키워드: Community Identification

검색결과 326건 처리시간 0.026초

BTS의 선호요인이 팬덤 동일시욕구와 구매의도에 미치는 영향 - 한국 및 동남아 팬을 중심으로 - (The Effect of BTS Preference on Fandom Star & Fan Community Identification and Purchase Intention - Focused on Korean and Southeast Asian -)

  • 김윤철
    • 한국엔터테인먼트산업학회논문지
    • /
    • 제14권2호
    • /
    • pp.1-14
    • /
    • 2020
  • 본 연구는 싸이 이후 더 확대된 K-Pop 시장에서 BTS의 선호요인이 특징적으로 무엇인지를 밝혀보고자 하는 관심에서 시작되었다. 본 연구의 목적을 위해 국내를 비롯해 BTS가 인기를 끌고 있는 대만, 태국, 베트남을 대상으로 설문조사를 시행하였다. 본 연구의 결과를 살펴보면 BTS 선호요인 전체에 대해 베트남과 태국이 가장 긍정적인 인식을 하는 것으로 나타났고, 가장 높은 정(+)의 영향을 미치는 요인은 BTS의 차별적 감각으로 분석되었다. 본 연구가 동남아와 한국 팬들을 대상으로 하여 폭넓은 설문조사 대상자를 통한 확대된 연구이며, BTS 선호요인에 대한 새로운 시각에서의 규명이 가능했다는 의의에도 불구하고, 팬덤효과와 구매의도에 영향을 미칠 수 있는 다양한 변수를 고려하지 못하고, 세계적으로 더 많은 팬을 확보하고 있는 미국, 유럽 지역 팬들에 대한 의식조사를 함께하지 못한 점이 본 연구의 한계가 될 수 있을 것이다.

The Structural Relationship among CSV, Club Identification, Club Emotion, Club Loyalty for Professional Volleyball Club

  • Jung, Sang-Ok;Kim, Seyun;Son, WonHo
    • International journal of advanced smart convergence
    • /
    • 제9권2호
    • /
    • pp.195-202
    • /
    • 2020
  • The ultimate goal of CSV activities is to increase consumer loyalty to the company, brand or organization concerned. Thus, for a professional sports club, CSV activities will ultimately aim to enhance the loyalty of spectators who are consumers of the club. Subjects of this study are the spectators of professional volleyball. We distributed 300 survey to people who were aware of the club's CSV activities among the home spectators of Hyundai Capital SkyWalkers. Data processing was performed using SPSS 23 and AMOS 18 for the analysis of confirmed factors, correlation analysis, reliability analysis, and structural equation model analysis. From these results, we were able to come up with the social problem resolution and long-term orientation among the CSV activities of professional volleyball clubs which affect the club identification. And the identification formed within the spectators of the clubs through CSV affects the club loyalty directly or through the medium of club emotion. Professional volleyball clubs need to identify the problems the community has in planning and proceeding with CSV activities and seek strategies to address them together, and approach them from a long-term oriented perspective.

Basic Tongue Diagnosis Indicators for Pattern Identification in Stroke Using a Decision Tree Method

  • Lee, Ju Ah;Lee, Jungsup;Ko, Mi Mi;Kang, Byoung-Kab;Lee, Myeong Soo
    • 대한한의학회지
    • /
    • 제33권4호
    • /
    • pp.1-8
    • /
    • 2012
  • Objectives: The purpose of this study was to specify major tongue diagnostic indicators and evaluate their significance in discriminating pattern identification subtypes in stroke patients. Methods: This study used a community based multi-center observational design. Participants (n=1,502) were stroke patients admitted to 11 oriental medical university hospitals between December 2006 and February 2010. To determine which tongue indicator affected each pattern identification, a decision tree analysis of the chi-square automatic interaction detector (CHAID) algorithm was performed. The chi-squared test was used as the criterion in splitting data with a p-value less than 0.05 for division, which is the main procedure for developing a decision tree. The minimum sample size for each node was specified as n =10, and branching was limited to two levels. Results: From the 9 tongue diagnostic indicators, 6 major tongue indicators (red tongue, pale tongue, yellow fur, white fur, thick fur, and teeth-marked tongue) were identified through the decision tree analysis. Furthermore, each pattern identification was composed of specific combinations of the 6 major tongue indicators. Conclusions: This study suggests that the 6 tongue indicators identified through the decision tree analysis can be used to discriminate pattern identification subtypes in stroke patients. However, it is still necessary to re-evaluate other pattern identification indicators to further the objectivity and reliability of traditional Korean medicine.

지역공동체 구조와 뉴스프레임이 투표행위에 미치는 영향 (The Interaction Effects between News Frames and Community Structure on Vote Choice)

  • 박정의
    • 한국언론정보학보
    • /
    • 제17권
    • /
    • pp.37-60
    • /
    • 2001
  • 본 연구는 셀프 프리젠테이션 이론과 프레밍 효과론을 논리적 근거로 해서 지역공동체 구조의 특성과 뉴스프레밍 사이의 관계를 가설로 설정하고 있다. 따라서 뉴스 프레밍분석을 위해서 1994년 당시 미시간에서 발행되던 9개의 일간지를 내용 분석했으며, 지역공동체 구조와 관련해서는 1990년의 미시간 주의 인구조사 보고서 상에 나타나는 4개의 인구사회학적 변수(직업, 수입, 교육, 인종)와 한 개의 인구이동 변수를 이용해서, 각 카운티별로 이질성의 정도가 순위 매겨졌다. 마지막으로 종속변인인 투표행위 값으로는 각 카운티에 사는 유권자의 총수를 당시 미시간 주의 주지사이자 후보자였던 엥글러(Enlger)에 대한 투표자 수로 나누어서 나오는 백분율을 이용해서 엥글러 지지율을 얻었다. 이상의 데이터를 가지고 회귀분석을 시행, 다음과 같은 결과를 얻었다. 대새몰이형 프레임은 지역민의 인구사회학적 속성이 이질적인 지역보다는 동질적인 지역에서 보다 투표행위에 영향을 많이 미치며 이에 비해 사회 정체성 프레임은 지역민의 인구사회학적 속성이 이질적인 지역에서 보다 효과적이었다.

  • PDF

지역사회 거주 여성노인의 근감소성 비만 유병률과 관련요인 (Prevalence and Factors Related to Sarcopenic Obesity among Community-dwelling Elderly Women)

  • 이민혜;박연환
    • Journal of Korean Biological Nursing Science
    • /
    • 제19권1호
    • /
    • pp.30-37
    • /
    • 2017
  • Purpose: The aims of this study were to identify prevalence and identify factors related to sarcopenic obesity among community-dwelling elderly women. Methods: This is a secondary analysis of the prospective cohort study. Our analysis included 338 elderly women (${\geq}65$ years old) in South Korea as a part of the Community-dwelling Older Adult Health Cohort (COHC) Study (2014-2015). Sarcopenic obesity was defined as the Asian Working Group of Sarcopenia recommendations and upper two quintiles for percentage body fat. Logistic regression analysis was used to determine the factors related to sarcopenic obesity including chronic diseases, medications, stress, fatigue, depression, exercise, level of proteins on body compositions, smoking, and alcohol use. Results: The prevalence of sarcopenic obesity was 6.2%. A lower protein on body compositions (OR 0.017, 95% CI 0.003-0.081, p< .001), a larger number of medications (OR 2.104, 95% CI 1.404-3.152, p< .001), and a higher level of fatigue (OR 1.255, 95% CI 1.023-1.541, p= .030) were related factors of sarcopenic obesity. Conclusion: The findings suggest that nutritional interventions focusing on protein intakes should be needed to prevent sarcopenic obesity among the elderly women. Polypharmacy issue for preventing adverse outcomes and level of fatigue as indicator for early identification are also considered to develop community prevention programs.

미숙아를 위한 지역중심 건강관리사업의 모델개발 (Development of the Model for Community-based Health Care Program for Premature Infants and Family)

  • 안영미
    • Child Health Nursing Research
    • /
    • 제8권2호
    • /
    • pp.129-140
    • /
    • 2002
  • The article reports the process, contents and strategies in the development of community based-heath care management program for high-risk infants and family, which was based on literature review, empirical needs assessment from pilot study. The program was divided into two emphasis areas: (1) identification and home visiting nursing care program, and (2) the construction of self-supporting group. The contents of home visiting nursing care were developed from the pilot study of the direct home visiting to premature infants after discharge. The documentation form for home care was standardized, including the demographic data, birth history, home care services, education and counsels, and visiting schedules. The integrated education protocol was elaborated to enhance the body of knowledge as well as clinical competency in caring high-risk infants and family by the supports of neonatologists, nursing scholar, and clinical specialists. In addition, the process and strategies in developing self-supporting group, consisting the high-risk infants and family, and any significant others were addressed. Emphases were given to the role of public health center and the recycling health care referral system to maximize the growth and development of high-risk infants on the community-base, which in turn, contributing to decrease the postneonatal mortality rate.

  • PDF

온라인 커뮤니티 사용자의 행동 패턴을 고려한 동일 사용자의 닉네임 식별 기법 (A Method for Identifying Nicknames of a User based on User Behavior Patterns in an Online Community)

  • 박상현;박석
    • 정보과학회 논문지
    • /
    • 제45권2호
    • /
    • pp.165-174
    • /
    • 2018
  • 온라인 커뮤니티란 SNS와 달리 사용자들이 닉네임을 통해 익명으로 관심사와 취미를 공유하는 가상 그룹 서비스이다. 그런데 이런 익명성을 악의적으로 활용하는 사용자들이 존재하고, 닉네임의 변경으로 인해 동일 사용자의 데이터가 서로 다른 닉네임에 존재하는 데이터 파편화 문제가 발생할 수 있다. 또한 온라인 커뮤니티에서는 닉네임을 변경하는 일이 빈번하므로 동일 사용자를 식별하는데 어려움을 겪는다. 따라서 본 논문에서는 이러한 문제를 해결하기 위해 온라인 커뮤니티 특성을 고려한 사용자의 행동 패턴 특징 벡터를 제시하며, 관계 패턴이라는 새로운 암시적 행동 패턴을 제안함과 동시에 랜덤 포레스트 분류기를 이용한 동일 사용자의 닉네임을 식별하는 기법을 제안한다. 또한 실제 온라인 커뮤니티 데이터를 수집해 제안한 행동패턴과 분류기를 이용해 동일 사용자를 유의미한 수준으로 식별할 수 있음을 실험적으로 보인다.

독도의 식물상과 식생 (The Flora and Vegetation of Dokdo Island in Ulleung-gun, Gyeongsanbuk-do)

  • 박선주;송임근;박성준;임동옥
    • 한국환경생태학회지
    • /
    • 제24권3호
    • /
    • pp.264-278
    • /
    • 2010
  • 본 연구는 독도의 식물상과 식생을 모니터링하여 독도생태계의 보존과 관리를 위한 기초자료를 제공하고자 수행하였다. 독도의 식물상은 29과 48속 49종 1아종 3변종 총 53종류로 기록되었다. 이 중 특산식물은 섬기린초와 섬초롱꽃 2종류이고, 귀화식물은 갓, 방가지똥, 큰이삭풀, 콩다닥냉이, 흰명아주, 둥근잎나팔꽃 등 6종류로 확인되었다. 특히, 둥근잎나팔꽃은 본 조사에서 처음으로 보고되었다. 식생형은 주로 해국-땅채송화, 해국-갯제비쑥, 왕호장근-도깨비쇠고비, 돌피, 물피군락 등으로 구분되었다. 독도에 분포하는 식물에 대한 오동정의 논란이 지속되고 있으며, 이를 위하여 분류군별 전문가의 조사가 필요하고, 고유식생을 유지하기 위하여 귀화식물 및 재배식물의 모니터링과 관리가 필요하다.

임진택의 공동체 지향 연출론: 공동체적 세계관과 미학의 발현 -1970년대와 80년대 대학 공동체 마당굿 퍼포먼스 연출 시기에 초점을 맞추어- (Director Yim Jin-Taek's Grounded Aesthetics of Community-based Theatre)

  • 이강임
    • 한국연극학
    • /
    • 제48호
    • /
    • pp.289-332
    • /
    • 2012
  • In this paper, based on the theory of performance studies and community-based theatre, I venture to explicate the socio-political significance of director Yim Jin-Taek's community-based performance called 'madanggut', which is heavily based on elements of indigenous culture. Yim's madanggut utilizes elements of indigenous cultures and searches for 'the Korean ethnic (arche)type' as 'the ideal Korean type' or 'genuine Korean-ness' for the reconstruction of 'the Korean ethnic community.' This paper interrogates the major task of Yim Jin-Taek's madanggut, which ideologically promulgates the idea of ethnocentric patriarchy supported by the traditional (mainly Confucianist) notion of 'community' - inquiring if this type of theatre can provide useful and practical prospects for imagining a more democratic and plural civilian society in Korea today, when the interaction of globalization, nationalism, regionalism, and localism simultaneously impact our everyday life and cultural identification. Regarding the recent global phenomenon of the resurgence of nationalism, I looked at madanggut's use of symbolic resources from the past for imaginative communal bonding as a nation. But, the claimed homogeneity of the national past by means of 'nation conflation' of different social groups is an illusionary conceptualization, and the national historiography silences memories of the marginalized groups and denies their histories. It is certain that in Korea nationalism has historically performed an important function during the colonization and democratization period. Nevertheless, as Yim's Nokdukkot realized, it cannot be overlooked that as a representative of 'the Korean ethnic community,' 'the protecting man/the sacrificial woman' is contradictory to the plural and lateral thinking of participatory democracy in community-building. It is time to think about a new political language that relates individuals to the community and nation. 'The ethnic type' cannot represent the whole nation and the members of the nation should be the examples of the community they belong to for a more democratic society. I have selected Yim's several community-based works mainly from the 1970s to the 1980s since the works provide grounding images, symbols, metaphors, and allegories pertinent to discussing how 'the Korean ethnic community' has been narrativized through the performances of madanggut during the turbulent epoch of globalization. I hope that this paper presents Yim's grounded aesthetics of community-based theatre with fully contoured critical views and ideas.

한국 농촌계획의 방향정립과 과제 (Directions and Tasks of Rural Planning System in Korea)

  • 윤원근
    • 농촌지도와개발
    • /
    • 제11권1호
    • /
    • pp.111-123
    • /
    • 2004
  • The directions and tasks of rural planning system can be accessed by the three view points of planning theory that are value formation, mean identification and effectuation. The concept of rural planning in Korea have been confronted with many problems and need to make new paradigm being able to develop depressed rural area. The highest valve in rural planning have been changed from economic development oriented to environmentally sound and sustainable development oriented. Also, the strategy of rural development have been changed rapidly. The growth pole theory and agricultural economic development strategy have been replaced by the urban-rural linkage theory and multi-sectoral development strategy including economic. social and spatial development. In recent, The implementation instruments for rural development focus on the participation of residence in rural area.

  • PDF