• Journal of Intelligence and Information Systems
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• v.15 no.4
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• pp.183-200
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• 2009

Collaborative Filtering is one of the most used recommender systems. However, basically it cannot be used to recommend new products to customers because it finds products only based on the purchasing history of each customer. In order to cope with this shortcoming, many researchers have proposed the hybrid recommender system, which is a combination of collaborative filtering and content-based filtering. Content-based filtering recommends the products whose attributes are similar to those of the products that the target customers prefer. However, the hybrid method is used only for the limited categories of products such as music and movie, which are the products whose attributes are easily extracted. Therefore it is essential to find a more effective approach to recommend to customers new products in any category. In this study, we propose a new recommendation method which applies centrality concept widely used to analyze the relational and structural characteristics in social network analysis. The new products are recommended to the customers who are highly likely to buy the products, based on the analysis of the relationships among products by using centrality. The recommendation process consists of following four steps; purchase similarity analysis, product network construction, centrality analysis, and new product recommendation. In order to evaluate the performance of this proposed method, sales data from H department store, one of the well.known department stores in Korea, is used.

• Journal of Information Management
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• v.41 no.4
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• pp.227-249
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• 2010

Scholarly information has increased tremendously according to the development of IT, especially the Internet. However, simultaneously, people have to spend more time and exert more effort because of information overload. There have been many research efforts in the field of expert systems, data mining, and information retrieval, concerning a system that recommends user-expected information items through presumption. Recently, the hybrid system combining a content-based recommendation system and collaborative filtering or combining recommendation systems in other domains has been developed. In this paper we resolved the problem of the current recommendation system and suggested a new system combining collaborative filtering and Naive Bayes Classification. In this way, we resolved the over-specialization problem through collaborative filtering and lack of assessment information or recommendation of new contents through Naive Bayes Classification. For verification, we applied the new model in NDSL's paper service of KISTI, especially papers from journals about Sitology and Electronics, and witnessed high satisfaction from 4 experimental participants.

• Journal of Intelligence and Information Systems
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• v.13 no.1
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• pp.1-14
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• 2007

Character images for the background screen of cell phones are one of the fast growing sectors of the mobile content market. However, character image buyers currently experience tremendous difficulties in searching for desired images due to the awkward image search process. Content-based image retrieval (CBIR) widely used for image retrieval could be a good candidate as a solution to this problem, but it needs to overcome the limitation of the mobile Internet environment where an initial query set (IQS) cannot be easily provided as in the PC-based environment. We propose a new approach, IQS-AutoGen, which automatically generates an initial query set for CBIR on the mobile Internet. The approach applies the collaborative filtering (CF), a well-known recommendation technique, to the CBIR process by using users' preference information collected during the relevance feedback process of CBIR. The results of the experiment using a PC-based prototype system show that the proposed approach successfully satisfies the initial query requirement of CBIR in the mobile Internet environment, thereby outperforming the current image search process on the mobile Internet.

• Proceedings of the Korean Society of Precision Engineering Conference
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• 2005.10a
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• pp.440-443
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• 2005

The wide spread of internet business recently necessitates recommendation systems which can recommend the most suitable product fur customer demands. Currently the recommendation systems use content-based filtering and/or collaborative filtering methods, which are unable both to explain the reason for the recommendation and to reflect constantly changing requirements of the users. These methods guarantee good efficiency only if there is a lot of information about users. This paper proposes an algorithm called 'demand articulate & integration' which can perceive user's continuously varying intents and recommend proper contents. A method of knowledge classification which can be applicable to this algorithm is also developed in order to disassemble knowledge into basic units and articulate indices. The algorithm provides recommendation outputs that are close to expert's opinion through the tracing of articulate index. As a case study, a knowledge base for heritage information is constructed with the expert guide's knowledge. An intelligent recommendation system that can guide heritage tour as good as the expert guider is developed.

• Proceedings of the Korea Information Processing Society Conference
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• 2018.10a
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• pp.493-496
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• 2018

추천 시스템은 다양한 분야에 적용되는 기술로서 활발한 연구가 진행되고 있고 기존 추천 시스템의 성능을 높이기 위해서 더욱 개인화된 차세대 추천 시스템의 필요성이 대두되고 있다. 본 논문은 하이퍼 개인화 범주에 속하는 사후 필터링기법을 사용한 실시간 상황 인식 추천 시스템을 제안한다. 실시간 상황 인식 추천 시스템은 사용자 행동과 계속적인 동기화로 현재 상황에 가장 적합한 추천 목록을 생성하기 때문에 사용자 기반 협업 필터링 (User Based Collaborative Filtering), 콘텐츠 기반 필터링(Content-based Filtering), 특이값 분해(Singular Value Decomposition)보다 훨씬 미래 지향적인 추천 시스템이다.

• Proceedings of the Korean Information Science Society Conference
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• 2001.04b
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• pp.472-474
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• 2001

웹 기반의 쇼핑몰 사이트의 수가 많아지고 그 이용량이 증가하면서, 차별화된 고객 서비스를 위해 다양한 데이터마이닝 기술들이 적용되고 있다. 특히 고객의 취향에 부합하며 그의 필요를 만족하는 상품을 고객에게 제안하는 추천 시스템을 위해 정보 필터링(information filtering) 알고리즘들이 사용되고 있다. 많은 추천 시스템들은 고객들이 상품에 대해 부여한 선호도 정보를 기반으로, 현재 사용중인 고객에게 그와 취향이 비슷한 고객들이 선택했으며, 아직 그가 선택한 적이 없는 상품을 추천하는 협력적 필터링(collaborative filtering) 방법을 사용하고 있다. 본 연구에서는 보통의 협력적 필터링 방법에 내용기반 필터링(content-based filtering) 방법을 적용하고, 고객의 상품에 대한 선호도 점수를 자동으로 계산할 수 있도록 하는 방법을 제안하여 적용함으로써 협력적 필터링 방법을 개선하였다.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.26 no.11
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• pp.1599-1607
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• 2022

The data mainly used for the model are as follows: the personal information, the information of insurance product, etc. With the data, we suggest three types of models: content-based filtering model, collaborative filtering model and classification models-based model. The content-based filtering model finds the cosine of the angle between the users and items, and recommends items based on the cosine similarity; however, before finding the cosine similarity, we divide into several groups by their features. Segmentation is executed by K-means clustering algorithm and manually operated algorithm. The collaborative filtering model uses interactions that users have with items. The classification models-based model uses decision tree and random forest classifier to recommend items. According to the results of the research, the contents-based filtering model provides the best result. Since the model recommends the item based on the demographic and user features, it indicates that demographic and user features are keys to offer more appropriate items.

• Proceedings of the Korea Information Processing Society Conference
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• 2016.10a
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• pp.693-694
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• 2016

최근 스마트폰과 같이 개인화 서비스가 가능한 스마트 디바이스들이 급격히 보급되며 추천가 시스템에 대한 관심이 증가하고 있다. 그러나 활용 방안이 광범위함에도 불구하고 마케팅 등의 특정 분야에 한정되어 있거나 기술이 저수준에 머물러 있어 국내의 추천가 시스템은 아직 도입단계에 불과하다. 추천가 시스템은 어떠한 정보를 사용하는지에 따라 크게 내용 기반 필터링과 협업 필터링 두 가지로 분류한다. 본 연구에서는 메뉴 추천 분야에서 유저의 메뉴 선택이 주변 상황에 큰 영향을 받는다는 것에 착안해, 인근 유저와의 메뉴 선택 정보를 반영하는 협업 필터링과 사용자 개인의 취향에 최적화된 메뉴를 제공하는 내용 기반 필터링을 결합하는 방식으로 두 가지 필터링 기법을 결합한 메뉴 추천 시스템인 UBCRS(User-Based Collaborative Recommend System)를 제안한다.

• Journal of Information Technology Applications and Management
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• v.27 no.6
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• pp.141-151
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• 2020

The job mismatch between job seekers and SMEs is becoming more and more intensifying with the serious difficulties in youth employment. In this study, a bi-directional content-based metric learning model is proposed to recommend suitable jobs for job seekers and suitable job seekers for SMEs, respectively. The proposed model not only enables bi-directional recommendation, but also enables HR matching without relearning for new job seekers and new job offers. As a result of the experiment, the proposed model showed superior performance in terms of precision, recall, and f1 than the existing collaborative filtering model named NCF+GMF. The proposed model is also confirmed that it is an evolutionary model that improves performance as training data increases.

• Journal of the Korea Society of Computer and Information
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• v.13 no.1
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• pp.45-54
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• 2008

As mobile Web technology becomes more increasingly applicable. the mobile contents market. especially the music downloading for mobile phones, has recorded remarkable growth. In spite of this rapid growth, customers experience high levels of frustration in the process of searching for desired music contents. It affects to a re-purchasing rate of customers and also. music mubile content providers experience a decrease in the benefit. Therefore, in aspects of a customer relationship management (CRM), a new way to increase a benefit by providing a convenient shopping environment to mobile customers is necessary. As an solution for this situation, we propose a new music recommender system to enhance the customers' search efficiency by combining collaborative filtering with mobile web mining and ordinal scale based customer preferences. Some experiments are also performed to verify that our proposed system is more effective than the current recommender systems in the mobile Web.