• 한국조리학회지
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• 제16권5호
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• pp.25-36
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• 2010

본 연구는 커피전문점에 대한 고객 만족, 고객 몰입, 관계 성과(긍정적 구전 의도 및 고객 점유 증대)의 인과적 관계를 밝히고자 하였다. 먼저 고객 만족은 고객 몰입 (${\gamma}$=0.40, t=5.44, p<0.001), 긍정적 구전 의도(${\gamma}$=0.49, t=7.47, p<0.001), 고객 점유 증대(${\gamma}$=0.52, t=7.49, p<0.001) 모두에 긍정적인 영향을 미쳤으며, 고객 몰입 또한 긍정적 구전 의도(${\beta}$=0.41, t=6.52, p<0.001)와 고객 점유 증대(${\beta}$=0.26, t=3.97, p<0.001) 에 긍정적인 영향을 미치는 것으로 나타났다. 직접 효과만을 고려할 경우, 고객 만족은 고객 점유 증대에 가장 큰 영향을 미쳤으며, 고객 몰입은 긍정적 구전 의도에 가장 큰 영향을 미치는 것을 알 수 있었다. 또한, 고객 만족이 관계 성과에 미치는 직접 효과가 고객몰입이 관계 성과에 미치는 직접 효과 보다 더 크게 나타났다. 그러나 종합적인 효과를 고려할 때, 관계 성과는 고객 만족이 고객 몰입을 통한 간접효과를 포함할 때 극대화되는 것으로 나타났다. 이는 고객 몰입이 고객 만족과 관계 성과 사이에 부분적 매개역할을 하고 있음을 의미하며, 관계성과는 고객 만족과 고객 몰입이 함께 이루어질 때 극대화됨을 알 수 있었다.

• 유통과학연구
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• 제12권5호
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• pp.5-13
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• 2014

Purpose - We seek feasible strategies to draw customers into a state of attitudinal/behavioral loyalty through perceived quality and perceived risk in the experienced food industry. Research design, data, and methodology - We utilize the LISREL model to examine the cause and effect relationships between customer loyalty, perceived quality, perceived risk, and three marketing proposals (brand image, store image, and promotion). We employed the quota sampling method to conduct the survey questionnaires, collecting365 effective customer samples in coffee shops/stores in Taipei City. Results - We find that store image substantially benefits consumer loyalty through perceived quality. Marketing managers can enhance store environment and atmosphere to elicit both attitudinal and behavioral aspects of customer-perceived quality and loyalty. Conclusions - This is the first paper to investigate simultaneously customer loyalty across brand image, store image, and promotion/marketing proposals in the food industry. Managers can promote brand image and store image at the same time to enhance customer-perceived quality.

• 한국조리학회지
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• 제17권1호
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• pp.124-141
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• 2011

우리나라의 식문화는 크게 변화하고 있는데, 그 중에서 외식화는 가장 대표적인 것이라 할 수 있다. 이러한 변화의 요인에는 외식 기회의 확대와 소비자 욕구의 다양화, 소비의식 및 소비내용의 변화, 가처분소득의 증가, 여성의 사회진출 등의 요소와 더불어 여러 가지 관련된 산업이 발전한 데 그 원인을 찾아 볼 수 있다. 이러한 상황속에서 패스트 푸드 업계는 다소 성장이 둔화된 반면 패밀리 레스토랑과 테이크 아웃 커피 업계는 매장을 늘리는 계획을 세우고 있으며, 매출을 점차 확대시키려는 공격적인 경영을 하고 있는 추세라 할 수 있다. 본 연구의 목적은 첫째, 커피 전문점 시장에서 소비자의 브랜드 개성과 만족도가 커피전문점 브랜드 신뢰, 브랜드 감정, 브랜드 일체감, 브랜드 애호도형성에 어떤 영향을 미치는 지에 대하여 살펴보려 한다. 둘째, 선호하는 커피전문점의 종류와 경험 횟수, 그리고 라이프 스타일에 따라 커피전문점에서 소비자의 브랜드 개성과 만족도가 신뢰, 감정과 브랜드 일체감, 충성도 형성에 미치는 영향이 어떻게 달라지는지에 대하여 살펴보고 이와 관련된 전략을 수립하고자 한다. 연구 결과를 요약하면 다음과 같다. 첫째, 브랜드개성과 고객 만족도는 긍정적인 영향을 미치는 것으로 나타났다. 둘째, 고객 만족도와 브랜드 신뢰의 긍정적인 영향을 미치는 것으로 나타났다. 셋째, 고객 만족도와 브랜드 감정의 긍정적인 영향을 미치는 것으로 나타났다. 넷째, 브랜드 신뢰도와 브랜드 일체감의 긍정적인 영향을 미치는 것으로 나타났다. 다섯째, 브랜드 감정과 브랜드 일체감의 긍정적인 영향을 미치는 것으로 나타났다. 여섯째, 브랜드 일체감과 브랜드 충성도의 긍정적인 영향을 미치는 것으로 나타났다. 본 연구 결과를 바탕으로 얻을 수 있는 시사점은 다음과 같다. 첫째, 브랜드 충성도를 형성시키기 위한 방안으로 브랜드 개성의 차원을 제시 하여 그 영향력을 유의함을 밝혔다는 점이다. 따라서 브랜드 충성도를 형성할 수 있는 적절한 브랜드 개성을 개발해야 하는 필요성에 대한 시사점을 제공하고 있다. 둘째, 커피 전문점을 이용하는 소비자들은 브랜드 개성의 차원과 고객 만족도의 관계를 가장 큰 영향을 미쳤으며, 브랜드 일체감고 브랜드 충성도의 영향관계는 기존의 선행 연구들의 이론들을 뒷받음을 못 하고 있다.

• 식품과학과 산업
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• 제50권3호
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• pp.33-38
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• 2017

One noticeable thing about the recently opened 'Starfield Hanam' and 'Hyundai Department Store (Pangyo)' is consumer's interest and positive response to their hosted food brands ranging from restaurants, dessert cafes and coffee shops. Department store and shopping complex, so-called aggregation of lifestyle are making the most out of food brands as a differentiation strategy and consumer's interest on it act as a barometer for current consumption trend. Along with the high interest on food market, changes in lifestyle, such as increasing ratio of two or less households, advent of multiple communication channels as SNS, deluge of information and gradually developing individualism, are creating needs for convenient but high quality eating culture. This need contributed in transforming the product family which was once famous as 'Instant Food' into a 'Home Meal Replacement (HMR)'. Since local food companies are striving to keep pace with the trend and actively penetrating HMR market, regardless of long-term recession, the Korean domestic food market is steadily growing with a bright future.

• Nutrition Research and Practice
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• 제4권4호
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• pp.323-331
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• 2010

The aim of this study was to analyse effects that the degree of depression have on the life style variables, nutrient intake, iron indices and pregnancy outcome. Subjects were 114 pregnant women who were receiving prenatal care at a hospital in Seoul. We collected data for general characteristics and lifestyle variables from general survey instrument and for depression score from the questionnaire on depression. Dietary intakes of subjects were estimated by 24 hour dietary recall method. Also we analysed iron indices and pregnancy outcomes. We classified subjects by 10 point, which was the average depression score, into two groups [Low depression score group (LS) : High depression score group (HS)]. As to the intakes of total calcium, plant-calcium, plant-iron, potassium, total folate and dietary folate, LS group was far higher than HS group (P < 0.05, P < 0.05, P < 0.01, P < 0.001, P < 0.05, and P < 0.01, respectively). As to pre-pregnancy alcohol drinking, LS group had 41.9% in non-drinker, which was far higher than 28% in HS group in non-drinker (P < 0.05). As for drinking coffee during pre-pregnancy, pregnant women who don’ drink coffee in LS group took 43.6%, which was higher than 38% in HS group (P < 0.01). Regarding delivery type, the cesarean section in LS group (18%) was significantly lower than that in HS group (45%) (P < 0.01). Bivariate analysis showed that birth weight was significantly associated with the gestational age (P < 0.01). The pregnant women with higher depression score tended to have undesirable life habit, which might affect negative pregnancy outcomes. A better understanding of how depression and intake of nutrients work together to modulate behavior will be benefit nutritional research.

• 복식문화연구
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• 제26권2호
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• pp.233-250
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• 2018

This study examined images typical to this city and explored ways to develop cultural products using these images. Researchers reviewed literature about fashion cultural products and related previous research, and then conducted a closed-ended survey to analyze universal fashion preferences. For the examination material, such a way was used as information data base and network review inside and outside the country, dissertation screen, and published media including separate volumes. The following are considering points in the developing process. First, the study identified design, color, price, practicality and quality as factors that should be taken into consideration when using the image of Gangneung. In particular, it determined that the image needs to reflect a modern sensibility while maximizing its representation of local culture. Second, Gangneung's symbolic image should incorporate the sea, Gyeongpo, and coffee. In other words, the sea, Gyeongpo, and coffee should receive top symbolic priority. Third, from a development perspective, the most appropriate items for displaying the image include t-shirts, keychains, umbrellas, or other accessories, since these items are easily available in terms of price. In sum, this study highlighted the necessity of reconsidering Gangneung's currents ymbolic image, suggesting that a new image should be developed. Developing a typical fashion cultural product image will enrich Gangneung's cultural industry and the distribution of newly designed products will improve the localeconomy.

• Journal of Nutrition and Health
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• 제54권3호
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• pp.305-320
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• 2021

Purpose: This study analyzed the dietary patterns of Central Asian immigrant workers (Mongolia, Kazakhstan, Uzbekistan, and Kyrgyzstan) living in South Korea to determine the food acculturation and how their dietary practices have changed after immigration. Methods: Self-administered questionnaires were completed by 186 Central Asian immigrant workers living in South Korea. A food frequency questionnaire (FFQ) was used to obtain information on the consumption frequency of 22 food items before and after their immigration to Korea. Results: Central Asians switched to Korean meat consumption patterns, which consume mainly pork, chicken, and beef, showing a decrease in the intake of beef and lamb and an increase in that of pork. Their consumption of Namul (cooked vegetable), Kimchi, rice, and marine products increased while that of potatoes decreased during acculturation to Korean food culture. Positive changes were observed in Mongolians' eating habits. Their meat-based diet turned into a healthy one in which nutritional balance was achieved by consuming the various food groups. Negative dietary changes were also observed; intake of instant foods and coffee increased while black and green tea consumption decreased. Intake of Namul (p < 0.01), Kimchi (p < 0.01), rice (p < 0.001), ramen (p < 0.001), pork, chicken (p < 0.01), fish (p < 0.01), seafood (p < 0.001), and coffee (p < 0.001) increased significantly in the group that responded and their health improved after moving to Korea. This result suggests that health improved among those who were well settled in Korea and ate the various food groups. Conclusion: These findings can help understand the acculturation process to Korean food culture and provide a basis for developing policies to help them adjust to Korean food culture.

• Fisheries and Aquatic Sciences
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• 제26권5호
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• pp.355-365
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• 2023

The Pacific abalone, Haliotis discus hannai, is a highly valued and industrially important aquaculture species with growing demands of the expanding abalone aquaculture industry. To explore the feasibility of using the brown alga, Sargassum horneri, as a potential substitute for abalone feed, it is important to identify the feed preference and attractant effect of S. horneri on Pacific abalone. Our experiments indicated that the feeding-associated movement of abalone could be detected using a video tracking system under indirect illumination with dim red light. To further analyze the attraction potentials of various test materials, preference analysis was performed using Avicel-coated glass plates with ground powders of various seaweeds (e.g., S. horneri, Saccharina japonica, and Undaria pinnatifida) and commercial abalone feed, together with coffee waste. Heat map analysis indicated greater attraction by the kelp S. japonica than by S. horneri and commercial feed, which showed similar preference levels. Feeding preference based on the area of Avicel eaten by abalone showed a significant preference for U. pinnatifida over S. horneri (feeding area: 68.6 ± 20.1% vs. 37.5 ± 22.4%, p < 0.05). Additionally, the feeding area was significantly greater for plates with S. japonica than for plates with S. horneri (44.0 ± 16.6% vs. 22.6 ± 15.4%, p < 0.05). There was no significant difference in feeding area between commercial feed and S. horneri (31.7 ± 11.6% vs. 31.6 ± 20.2%, p > 0.05). The methanol extracts attracted abalone in the following order: U. pinnatifida > S. horneri > S. japonica > commercial feed > coffee waste. To determine the attractive effects of the components of methanol extracts, mixtures of methanol extracts of commercial feed with increasing amounts of S. horneri were examined. The results showed a significant increase in feeding preference upon addition of S. horneri up to 50% and 75%, suggesting its potential for use as an appetite-enhancing feed additive. This study identified conditions that can be successfully used to monitor the movement of Pacific abalone; the results of preference analysis confirmed that abalone exhibited similar attraction and feeding preference for S. horneri, compared with commercial feed.

• 한국식품과학회지
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• 제49권5호
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• pp.544-549
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• 2017

본 연구는 폐자원인 커피박의 산업적 이용도를 증진시키기 위하여 감마선 조사를 이용하여 커피박 추출물의 색도 개선에 관하여 평가하기 위해 수행되었다. 커피박 추출물로부터 유용성 성분을 얻기 위하여 70% 에탄올로 추출한 후 감마선 조사를 한 결과 30, 50 kGy의 조사선량에서 커피박 추출물의 색도가 개선된 것을 확인하였다. 30, 50 kGy로 감마선 조사된 커피박 추출물에서 성분변화가 일어났지만, 항산화능력과 미백활성능에는 0 kGy 커피박 추출물 처리군과 비교했을 때 유의적인 변화가 없는 것을 확인하였다. 이는 다른 성분들이 감마선 조사에 의해 감소하였지만, 퀸산이 상당량 증가함으로써 성분변화로 인한 커피박 추출물의 생리활성능 감소를 보완한 것으로 보이며, 이상의 결과로 감마선 조사가 커피박 추출물의 진한 갈색도를 개선함으로써 커피박 추출물이 화장품 소재로 활융될 수 있는 부가가치를 부여 할 수 있으며, 이러한 폐기물의 재활용을 통해 커피박 폐기로 인한 환경문제 및 경제적 문제점을 개선하는데 기여할 수 있을 것으로 판단된다.

• Toxicological Research
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• 제31권3호
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• pp.273-278
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• 2015

The aim of this study was to develop an efficient quantitative method for the determination of acetaldehyde (AA) and formaldehyde (FA) contents in solid and liquid food matrices. The determination of those compounds was validated and performed using gas chromatography-mass spectrometry combined by solid phase micro-extraction after derivatization with O-(2,3,4,5,6-pentafluoro-benzyl)-hydroxylamine hydrochloride. Validation was carried out in terms of limit of detection, limit of quantitation, linearity, precision, and recovery. Then their contents were analyzed in various food samples including 15 fruits, 22 milk products, 31 alcohol-free beverages, and 13 alcoholic beverages. The highest contents of AA and FA were determined in a white wine (40,607.02 ng/g) and an instant coffee (1,522.46 ng/g), respectively.