• 제목/요약/키워드: Choice factors

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국내 화물운송수단 선택요인의 문헌 연구와 향후 연구 방향 (Choice Factors of Freight Transport Mode in Korea: Literature Review and Directions for Future Research)

  • 최창호
    • 한국ITS학회 논문지
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    • 제17권4호
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    • pp.1-13
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    • 2018
  • 본 연구는 우리나라에서 이루어진 화주의 운송수단 선택 요인 연구들을 분석하여 정책적 시사점과 향후 보완방향을 도출하고자 수행하였다. 연구의 결과 우리나라의 화물 운송수단 선택 요인 연구는 외국에 비해 다소 미흡하게 나타났다. 이를 보완하기 위해서는 연구 횟수를 확대하는 것이 우선되어야 하며, 운송수단별 특징이 반영되도록 연구를 심화하는 것도 병행되어야 한다. 특히 공로와 연계되는 철도와 해운을 포함한 복합운송 특성을 파악하는데 주안점을 둘 필요가 있다. 반면에 우리나라 화주의 운송수단 선택에 영향을 미치는 주요 요인은 외국의 사례와 상당부분 일치하는 것이 확인되었다. 또한 개별 운송수단 및 운송범위를 국내와 국외로 구분하여 분석한 결과에서도 정책적으로 활용할 만한 시사점이 도출되었다. 이러한 연구 성과는 화주의 운송수단 선택 효율성을 증진시키는 정책 발굴과 운송수단 선택 모형 추정 등 다양한 분야에 활용이 가능할 것으로 기대된다.

Structural relations of late night snacking choice attributes and health promotion behaviors according to dietary style of industrial workers

  • Park, Young Il;Joo, Nami
    • Nutrition Research and Practice
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    • 제8권4호
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    • pp.432-438
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    • 2014
  • BACKGROUND/OBJECTIVES: This research was conducted to develop a construct model regarding the dietary style, late night snacking choice attributes and health promotion behaviors of industrial workers. SUBJECTS/METHODS: The surveys were collected during the period between January and February 2013. A statistical analysis of 888 industrial workers was conducted using SPSS 12.0 for Windows and SEM (Structural Equation Model) using AMOS (Analysis of Moment Structure) 5.0 statistics package. RESULTS: The results of the correlations between all variables showed significant positive correlations (P < 0.05). Results of factors analysis on dietary styles were categorized into five factors and health promotion behaviors were categorized into four. The reliability of these findings was supported by a Cronbach's alpha coefficient of 0.6 and higher for all other factors. After obtaining the factors from processing an exploratory factor analysis and the end results supported the validity. In an attempt to study the late night snacking choice attributes in accordance to dietary styles and the health promotion behaviors of industrial workers, a structural equation model was constructed and analyzed. CONCLUSIONS: All tests proved the model satisfied the recommended levels of the goodness on fit index, and thus, the overall research model was proved to be appropriate.

AHP 분석기법을 이용한 조리전공자의 대학 선택 영향 요인의 우선 순위 분석 - 충청도에 위치한 대학을 중심으로 - (The Analysis of the Priority Order in the Factors Influencing College Choice of Culinary Art Majors using AHP - Focusing on the Colleges and Universities in Chungcheong-do -)

  • 나태균;김장익
    • 한국조리학회지
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    • 제14권3호
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    • pp.123-135
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    • 2008
  • The purpose of this study is to investigate the priority order in the factors influencing college choice of students who are majoring in culinary art in Chungcheong-do. For the study, we set the decision-making factors of upper hierarchies and nineteen bottom hierarchies based on the literature review and employed the analytical hierarchical process(AHP). As a result, the first considering factor among 4 upper hierarchies for college choice was the educational environments of the department(0.378). The next came in the order named as follows: college and university grade(0.263), the educational environments of colleges or universities(0.244), recommendation(0.115). The first considering factor among the educational environments of the department was the aptitude for the major(0.323). The first considering factor in college and university grade was the entrance competitive rate(0.397). The first considering factors among the educational environments of the colleges or universities were scholarships and tuition fees(0.325). The first considering factor in recommendation was the recommendation of a high school teacher(0.295). This results of this study will contribute to the development of colleges and universities under the turbulent changes of educational environments.

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기술수용모델(TAM)의 확장을 통한 모바일 관광 앱의 사용의도에 관한 연구 (Use Intentions of Mobile Tour Apps through Expansion of the Technology Acceptance Model)

  • 이성준;대정
    • 유통과학연구
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    • 제13권10호
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    • pp.135-142
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    • 2015
  • Purpose - Following the speedy development of the smart phone industry, tourism companies started to increase their brand recognition and sales volume by adopting mobile applications. However, applications for tourism industries are still insignificant. This study tries to analyze empirical evidence from Korean and Chinese consumers who have used mobile tour applications. By using an expansion of the technology acceptance model (TAM), this study will find what factors have effects on user intention for mobile tour applications. The findings will be helpful for the development of mobile tour applications and the tourism industries. Research design, data, and methodology - This study uses the TAM, which was presented by Davis in 1989. This study uses consumer acceptance level, consumer choice attitude, and use intention as the basic variables to fit to the TAM, and adopts choice content quality, brand value, and usage motivation as additional variables to analyze. This study has developed several hypotheses and collected data from 620 users who used mobile applications for tourism during April 1 to April 30, 2015. A total of 612 valid questionnaires were collected and used in the data analysis. The data was analyzed with structural equation modeling using SPSS Win/pc and Amos 22.0. Results - The findings can be summarized as follows: First, the content quality affects the consumer acceptance degree and choice attitude. Second, the brand value has a directly positive effect on the consumer acceptance degree and choice attitude. It is clear that the content quality and brand value play important roles in raising consumer acceptance and choice attitude. Third, usage motivation has no effect on the consumer acceptance degree and choice attitude. Fourth, the acceptance degree does not have any effect on the consumer choice attitude. Fifth, the acceptance degree affects the use intention. Last, the consumer choice attitude affects the use intentions. This indicates that consumer acceptance and choice attitude must both be achieved to induce use intention among consumers. Finally, the effects of the mobile tour application content quality and brand value on consumer acceptance degree and choice attitude were confirmed. Additionally, the effects of the consumer acceptance degree and choice attitude on use intentions were analyzed. Conclusion - It is not meaningful for tourism marketing to launch tour applications in the mobile market without understanding tourism consumer characteristics. When developing mobile tour applications, companies should focus on the characters of consumer choice attitudes as high quality, high brand value, usefulness, and ease of mobile tour applications. This study has limitations in that it did not consider negative factors such as perceived risks or analyze whether there are differences between Korean and Chinese consumers. In the future, we will consider equipping the same mobile tour applications commonly used by both Korean and Chinese consumers, and then examine negative factors as well as the differences in mobile tour applications between Korean and Chinese consumers.

잠재변수를 이용한 RP/SP 결합모형에 관한 연구 (Combined RP/SP Model with Latent Variables)

  • 김진희;정진혁;손기민
    • 대한교통학회지
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    • 제28권4호
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    • pp.119-128
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    • 2010
  • 통행자의 통행수단선택행태는 개인의 사회경제적 속성과 수단의 속성뿐만 아니라 통행자 개인의 잠재된 통행행태 즉, 통행행태적 선호도 역시 큰 영향을 미친다. 통행수단선택행태에 특정한 영향을 미치는 잠재통행행태를 수단선택모형에 반영한다면 비관측요인에서 기인하는 오차를 크게 줄일 수 있고, 통행행태에 대한 다양하고 보다 합리적인 해석이 가능하다. 본 연구에서는 한강 수상대중교통 도입에 따른 수단선택행태조사 자료를 활용하여 잠재변수를 정의하고 새로운 수단에 대한 분석이 가능한 RP/SP 결합모형을 구축하였다. 잠재변수는 행태설문조사자료를 기반으로 요인분석을 통해 계량화하였다. 모형구축결과 통행자들의 잠재된 통행행태는 수단선택행태에 유의한 영향을 미치고, 잠재변수를 반영한 경우 모형의 적합도가 향상되었다. 또한 잠재행태 관점에서도 RP/SP 결합모형이 SP모형에 비해 합리적인 것으로 분석되었다.

성역할정체감에 따른 치위생 전공선택 및 직업의식에 관한 조사 (Effect of gender role identity on choice of dental hygiene and professionalism)

  • 김선영;김윤정;문상은
    • 한국치위생학회지
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    • 제15권2호
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    • pp.295-301
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    • 2015
  • Objectives: The objective of this study was to investigate the effect of gender role identity on major choice, and preference and choice of job for applicants of dental hygiene department. Methods: The subjects were 202 high school girl students visiting K university in October, 2014 and in January, 2015 for the interview of early and regular admission to the university. The questionnaire consisted of 3 questions of general characteristics of the subjects, 40 questions of gender role identity, and 6 questions of career choice factors. Gender role identity included 15 questions of masculinity, 15 questions of feminity, and 10 questions of neutral gender using instrument of Kim by Likert scale. Cronbach's alpha of masculinity, feminity, and neutral gender was 0.810, 0.762, and 0.801 respectively. The data were analyzed using ${\chi}^2$-test with SPSS Win 12.0. Results: The effects of gender role identity on major choice and professionalism were as follows. In major choice motivation, psychological type, feminity type and masculinity types selected aptitude, professional sustainability and recommendation by acquaintance in order, but undifferentiated type selected aptitude, recommendation by acquaintance and professional sustainability in order. There was a statistically significant difference(p<0.05). In major choice information, psychological, feminity and undifferentiated types prefer indirect experience but masculinity type prefers direct experience. There was a statistically significant difference(p<0.05) In job selection, psychological, feminity and undifferentiated types want to do assistant works rather than oral health prevention and education. Masculinity type want to do oral health prevention and education rather than assistant work. There was a statistically significant difference(p<0.001). Conclusions: The gender role identity affected the factors related to choice of major and job in dental hygiene major applicants. It is necessary to provide the career choice program for the high school students by personality types and gender role identity types.

주거복지정책 유형별 주거비 부담수준 결정요인 분석 - 공공임대주택 거주가구와 주거급여 수급가구의 비교연구 - (Determinants of Housing-Cost Burden among Subsidized Households - A Comparative Study between Public Housing Residents and Housing Choice Voucher Recipients -)

  • 박서연;전희정
    • 국토계획
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    • 제54권3호
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    • pp.27-48
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    • 2019
  • The government has implemented housing welfare policy to ease low-income households' housing-cost burden and improve their quality of life. However, public housing residents and housing choice voucher recipients still show a high level of housing-cost burden. In this regard, this study aims to provide policy implications for current housing welfare policy by analyzing and comparing the factors that determine both subsidized and unsubsidized households' housing-cost burden. For the empirical analysis, this study uses "2017 Korea Housing Survey" and divides groups into public housing residents, housing choice voucher recipients, and unsubsidized low-income renters. We compared the level of housing-cost burden by employing t-test and chi-squared analyses and the factors affecting the housing-cost burden by employing logistic regression analyses between the three groups. According to the empirical analysis, the housing cost is the most burdensome for the housing choice voucher recipients group, followed by the unsubsidized low-income renters and public housing residents. In addition, the factors affecting housing-cost burden are different between the three groups. In case of public housing residents, housing characteristics usually affect the housing-cost burden. For housing choice voucher recipients and unsubsidized low-income renters, both housing and household characteristics influence the housing-cost burden. Looking at the detailed factors, except for the housing tenure and regional average rents that are common factors for all groups, the amount of deposit is an important factor for public housing residents, and household employment status is an important factor for both housing choice voucher recipients and unsubsidized low-income renters. The policy implications of this study are as follows: First, it is necessary to review the blind spot of the current housing welfare policy. Second, a comprehensive review of the housing choice voucher program is required. Third, it is necessary to make policy efforts to ease the level of housing-cost burden for renters. Fourth, a program is needed for those public housing residents who need a deposit support. Fifth, there should be further assistance with public housing for the poorest people.

남자 간호대학생의 진로유형 및 진로유형에 영향을 미치는 요인 (Career Choice of Male Nursing Students and Factors Influencing Their Career Choice)

  • 정기수;주현옥
    • 근관절건강학회지
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    • 제22권3호
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    • pp.177-184
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    • 2015
  • Purpose: The purpose of the study was to evaluate career choice of male nursing students and identify factors influencing their career choice. Methods: Subjects were 123 male nursing junior and senior students in B city, U city, and GN area. Career types were classified into a hospital nurse and a community nurse. Subjects were asked about 29 items of nurse image and 31 items of satisfaction on clinical practice. The collected data were analyzed by frequency, percentage, average and standard deviation, t-test, ${\chi}^2$-test, and logistic regression, using SPSS 21.0 program. Results: The percentage of career choice which subjects hoped when admitted into nursing universities consisted of hospital nurses of 77.2%, while the percentage changed to hospital nurses of 52.8% at the time of this survey. The nurse image represented as an influencing factor, and it was found that if nurse image score increased one unit, the hoping units of career type of hospital nurse increased 2.69 times. Conclusion: The educational institutions have to provide career education programs and information concerned to not only hospital nurses but also community nurses, and further studies on the positioning and expanding roles of community male nurses need to be conducted.

커피 전문점 이용자의 일반적 특성, 선택 속성, 커피 음용 행동 및 긍정적 감정 간 관계 (The Relationships among Characteristics of Customers, Choice Attributes, Positive Emotion Associated with Coffee-Drinking Behavior -Focusing on Specialty Coffee Shop Customers-)

  • 김주연;안경모
    • 동아시아식생활학회지
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    • 제20권5호
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    • pp.812-822
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    • 2010
  • This study explored choice attributes in specially coffee shops and examined the relations between choice attributes and positive emotions customers felt in specially coffee shops. The study also attempted to find differences in choice attributes and positive emotions according to general characteristics of customers and coffee-drinking behavior. Measured items were derived from preliminary interviews and a literature review. Questionnaires were distributed to customers in Seoul who had visited a specially coffee shop in the last 3 months. The derived factors of choice attributes were 'taste of coffee and atmosphere', 'brand', 'price benefit', 'pleasant space', and 'coffee itself. Among those, the two factors 'taste of coffee and atmosphere', and 'brand' had a statistically significant influence on positive emotions of customers. This implies that specially coffee shop customers have primarily emotional rather than utilitarian motivations. Therefore, to better satisfy customers' desires, more effort is needed to improve the physical environment in coffee shops. Female and younger customers showed higher perception of price benefits than others did. The perception of price benefits and pleasant space mainly varied by the location of coffee-drinking and frequency of visiting specially coffee shops. Further differences in positive emotion according to general characteristics and behaviors of having coffee also discussed.

국립공원 탐방객의 등산로 선택모형 -계룡산 국립공원을 중심으로- (A Choice Model of Visitor's at National Park in the Case of Mt. Kyeryong)

  • 박청인
    • 한국조경학회지
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    • 제29권1호
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    • pp.11-21
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    • 2001
  • This study investigates how motivations, preferences, and past experiences vary by each hikers trail choice at the Mt.Keyryong National Park. The purpose of this study is to find out the factors influencing behavioral choice in the recreation areas, and establish the fundamental theory for the efficient management of the resource and visitors. For this study, we have collected 472 respondents by on-site self-administrated questionnaire from the hikers in the park. The collected data were analyzed by the descriptive statistics and the discriminant analysis. The motivations variable of hiking participation on mountain trail were categorized three types; close-nature, escapism, and physical improvement. The preferences for trail environment were classified as four categories by factor analysis; preference for nature, safety, use density, and facilities. In descriptive statistics, the study showed that the experienced hikers prefer natural trials and hikers who have preference for close-nature select longer and deeper forest trails. The results of discriminant analysis indicate that the level of past experience is the most affectable in classification of trail choice. Such variables as motivation for close-nature and preference for nature were also appeared as affecting factors on classification of trail choice. Two discriminant functions were available, and 90.5 percent of analysis sample were correctly classified. In the validity analysis, 89 percent of holdout sample were correctly classified. These hit ratios ensures an accuracy by Press Q test. The result of this study is to be useful knowledge of the choice of detailed use environments in the same recreation areas.

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