• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2015.10a
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• pp.241-242
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• 2015

According to globalization of world economy on distribution and sales, logistics and transportation parts are play important role. Especially, it important to know and study how to choose right transport route and which is the key factor of route choice model in multimodal transport system. Thus this study aims to consider 4 main factors: cost, delivery time, freight, and logistics service factors additionally dividing into 13 sub factors and object is forwarders between Mongolia and Korean freight transport. The survey is based on AHP through interview with company officials. The paper provides empirical insights about current status of Mongolian forwarders and difference of the important factors between transportation modes. Result shows that time factor is role factor to choose transport route and then cost factors. Additionally, this study shows 2 different route choose factors between air transport and shipping transport forwarders.

• Journal of The Korean Association For Science Education
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• v.27 no.7
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• pp.570-582
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• 2007

The purpose of this study was to analyze the causal relationship among students' science-related career choice and its factors. The causal relationship was analyzed using structural equation modeling. According to the most fitting model, science career aspiration had a direct and total effect of 0.95 (standardized coefficient) on the science career choice, and personal factor had an indirect and total effect of 0.75 on the science career choice, educational factor, 0.46, and social factor, 0.11. Personal factor had a direct and total effect of 0.79 on the science career aspiration, educational factor with total effect of 0.48 (direct effect -0.21, indirect effect 0.69), and social factor with direct and total effect of 0.12. On the other hand, educational factor had a direct and total effect of 0.72 on the social factor, and a direct and total effect of 0.77 on the personal factor. The difference in the causal effect among grades and between gender was analyzed. The difference was only in the magnitude of influence among grades, showing the same tendency with the total number of students, but the difference between gender was contrastive. For the boys, social factor had the biggest effect on the science career choice, next was personal factor, and the educational factor had the smallest effect. The girls' science career choice influenced mostly from personal factor, and the other two factors' effects were not high. The social effect was negative for the girls' science career choice. The implications of proper science career education were discussed from these results, considering the causal relationship among factors of science career choice and its factors.

• Journal of Preventive Medicine and Public Health
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• v.30 no.2 s.57
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• pp.413-427
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• 1997

This research is based on the Consumption Values Theory proposed by Sheth(1991). The purpose of this research is finding the factors related to the process of hospital choice. The expectation of six hospital outpatients 600 was analyzed by six consumption values categories: functional value, social value, emotional value, rarity value, condition value, health related values. The main results of this research is as following; 1. In the result of factor analysis 22 consumption value factors which affect the hospital preference were extracted; kindness/clearness, service speed, comfort of space, technical competence in functional values, high income/active social life, low income/blue collar unmarried/man, middle aged/big family, woman/married, introvert in social values, high-class, comfort, reliability in emotional value, newness, classiness in rarity value, social relationship, close to residence, social reputation in conditional values, priority on health, health behavior, active sense of value on health in health related values. 2. The difference of consumption values among hospital types were analyzed. The critical factors in reference for corporate hospitals newly established were kindness/clearness, service speed, convenience, classiness, comfort, and newness. University hospitals were preferred by the factors of reliability, and social reputation. In general hospital, convenience and close to residence were critical factor. 3. In logistic regression, age, marital status, education level and income as socio-demographic variables were significantly related to general hospital choice. Also service speed and close to residence were positively and high income/active social life and high class value were negatively related to general hospital choice. On university hospital choice, age and marital status, education show posive relationship whereas income showing negative relationship. Kindness/clearness, service speed, comfort of space, unmarried/man, comfortable feeling, newness and close to residence showed negative relationship with university hospital selection whereas technical competence, reliability in emotional value, classiness in rarity value, social relationship in functional values showed positive relationship. Lastly kindness/clearness, comfort of space, high income/active social life, unmarried/man, high-class, comfort and newness were positively related to corporate hospitals newly established choice in contrast to negative relationship in reliability in emotional value and classiness. In summary, we found that hospital user also choose to hospital in base of various consumption value. Further studies to investigate the hospital consumer behavior will be needed.

• Journal of the Korean Institute of Landscape Architecture
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• v.21 no.4
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• pp.131-145
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• 1994

The leisure demands and the interests for the quality of urban residents have been increased, but the leisure space is absolutely deficient. In the leisure site planning, the concrete understanding about people's leisure site choice is the most important thing, not only for the aspect of the leisure demands reception and the improvement of the life quality but also the aspect of the efficiency of land use. The purposes of this study are firstly, to find out prefered leisure sites, secondly, to establish the choice models of the each prefered leisure site to be substituted for existing indiscriminating leisure space planning. And for the choice model establishment, we used Logit Model, which has been used in the Traffic, the Toursim, the Economics fields. We extract people's perfered leisure sites in Seoul through 1st and 2nd survey, those are a park, a pocket park, a play hall, a recreation center(sport center), a hobby facility, a library. The established choice model for each prefered site can predict people's choice about 70 percents correctly. It indicates that the Logit model is useful for the explanation about the choice of residents in the urban area. Specially, the main affect factors to the choice of each prefered leisure site are different. It means that different consideration factors or different standards are needed for each leisure site planning.

• Journal of the Korean Operations Research and Management Science Society
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• v.18 no.3
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• pp.65-77
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• 1993

It is not to observe that a decision-maker frequently changes his choice strategy in the repetitive gamble choice situation. This change in risk preference attitude, however, is not well explained with the existing gamble choice models, such as Bell's disappointment-elation model which is an interesting extension of the classical MEU model. This paper shows that this change in risk preference attitude should be interpreted as a systematic transition of "d" and "e", the disappointment and elation constants of Bell's model repectively. A laboratory experiment is also performed to identify the factors which greatly affect the decision-makers' risk preference attitude change. The number of consecutive successes/failures and the amount of remaining capital found to be statistically significant factors.significant factors.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 1992.04b
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• pp.282-292
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• 1992

It is not rare to observe that a decision-maker frequently changes his choice strategy in the repetitive gamble choice situation. This change in risk preference attitude, however, is not well explained with the existing gamble choice models, such as Bell's disappointment-elation model which is an interesting extension of the classical MEU model. The paper shows that this change in risk preference attitude should be interpreted as a systematic transition of "d" and "e", the disappointment and elation constants of Bell's model. A laboratory experiment is also performed to identify the factors which greatly affect the decision-makers' risk preference attitude change. The number of consecutive successes/failures and the amount of remaining capital found to be statistically significant factors.significant factors.

• Journal of Convergence for Information Technology
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• v.9 no.8
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• pp.214-220
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• 2019

The purpose of this study was to identify the relationship between self-identity, Career choice factors and employment preparation activities of college students. The research subjects were the group of 2091 college students who participated in Korean Children Youth Panel Survey(KCYPS) as 7th graders. Their 7th year data in 2016 were analyzed by using SPSS 21.0, descriptive statistics, correlation analysis and regression analysis. Self identity was found significant and positive correlations between career choice factors and not employment preparation activities. and It was found that their self-identity of college students exerts a statistically significant effect on their career choice factors but not on their employment preparation activities. The research result is expected to help arrange detailed educational programs and/or self-identifying programs to help college students choose a career choice and prepare for employment-seeking activities.

• Journal of dental hygiene science
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• v.15 no.4
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• pp.495-502
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• 2015

In this study, it was to understand the factors influencing choice conviction of dental hygiene major graduate school of dental hygienist. This study aims to provide the basic data for developing the dental hygienic profession. The study method was complete enumeration of the master's graduate 84 students majoring in dental hygiene in the country 8 graduate school. The results of this study, the analysis of the differences between the external factors and internal factors of graduate school choice, factors of financial accessibility factor related marriage factor. Factor of the education program were more unmarried. The average monthly income was found to have recognized high financial accessibility of factors, education program. Also the carrier is low, factor of the education program it was found to be high. The result of graduate school choice conviction, the more unmarried chosen choice conviction score in high, it choice conviction score was related to monthly income. The result of correlation analysis, external reputation, future, education program if high, it was found to have conviction of graduate school. In graduate school choice conviction external factors of education program and future factor was found to influence the choice of graduate school but internal factors was not found to influence. Therefore, we must seek the support measures that can deepen the sustainable development and dental hygiene of the dental hygienist.

• The Journal of the Korea Contents Association
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• v.15 no.8
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• pp.375-388
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• 2015

This study verified empirically and analyzed systematically how the hospital choice factors of visitors in general hospitals influence customer satisfaction and revisiting intention. As a survey way for hypothesis verification of this study, we took a direct survey for 4 weeks(June 1 to June 28, 2014) to the outpatients and their guardians visiting the three general hospitals in Busan, Ulsan, Gyeong-nam. For the survey we distributed a total of 550 questionnaire and used the final 519 of them in verifying this research model except unreliable 31 data. The result showed that human element, accessibility element and public image of hospital choice factors effected on the customer satisfaction, but physical and effectiveness factors did not effect on it. And, the only public image factor of hospital choice factors have a good effect on the revisiting intention. Also, it influenced between customer satisfaction and revisiting intention, so it is proved that the customer satisfaction is a important factor to revisiting intention. The hospitals should promote a hospital policy to connect with customer satisfaction and income growth and provide a high-quality medical service by making effectively use of planning priority strategies of hospital management with a variety of factors.

• Journal of Digital Convergence
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• v.7 no.3
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• pp.83-92
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• 2009

This research investigates the present situation of petroleum market and the potential strategy which help gas station obtain competitive advantages. Specifically, this research chooses five factors (product quality, service, price, multi-function, easy entrance) which are believed to be extensively related to repurchasing intention. The findings are as follows; First, four factors associated with gas station choice (product quality, service, price, multi-function) are related to repurchase intention except easy entrance. Second, sex and age have moderating effects between factors and repurchase intention. To keep and preoccupy new customers, the administrators of petroleum industry and gas station should establish sales/administration strategies considering these above.