• Journal of Koreanology Reviews
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• v.2 no.1
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• pp.27-31
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• 2023

The purpose of this paper is to study the relationship between Art management and Cultural activities in China from the K-wave case. Research design, data, and methodology: This study used the method of the cases study survey, with the K-wave case in as the survey objects, 3 valid survey sample case were collected in this paper. Results: The two dimensions of art management and cultural activities differently influences from the K-wave, and the influence of availability on customer satisfaction is not significant. Conclusion: The results of this study will provide useful reference for the Art management and Cultural activities in China from the K-wave case. And improve the development of art management and cultural activities in China by improving the K-wave of service quality. Art management can shape urban commercial space in a beneficial way, create a good consumption atmosphere, and enhance the attractiveness and competitiveness of the city. The introduction of art elements into urban commercial space can create a strong cultural atmosphere, so that the city presents a smart look. Art management has a positive impact on K-Wave production and operation activities, which can promote the shaping of art commercial space, the promotion of urban cultural atmosphere.

• The Journal of Economics, Marketing and Management
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• v.6 no.1
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• pp.25-30
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• 2018

Purpose - This paper mainly studied the role of the logistics legal system in promoting international transport logistics, building marine economy international cooperation demonstration zone and deepening the economic and financial cooperation etc between China and Korea. Research design, data, and methodology - The study conducted a survey on China and Korea's 2012-2017 years data. After empirically analyzing the data, we believe that cultural industry in Korea and China will maintain its growth momentum. Results - This study explored the way to establish an integrated logistics system between China and Korea to match the e-commerce certification system, online payment system and logistic distribution, thereby gradually promoting economic development and logistics integration in Asia. Conclusions- China-Korea FTA can encourage private flow to take on enterprises. In terms of improving logistics efficiency, reducing logistics costs and establishing a unified logistics industry standardization system. This will accelerate logistics industry integration in Northeast Asia, build a unified logistics management center in Northeast Asia, and promote a new model of integrated logistics cooperation in Northeast Asia. Therefore, it has a practical and reference significance.

• Journal of Korea Entertainment Industry Association
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• v.13 no.4
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• pp.149-155
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• 2019

In order to let the world know a real China, China has been strengthening the cultural pursuit of radio and TV programs and accelerating the development of cultural TV programs. By developing cultural TV programs, we can maintain the characteristics of national culture, publicize Chinese traditional culture and introduce the time-honored Chinese civilization to the world. Television can not only keep people informed of current events and social issues, but also provide people with colorful cultural life and entertainment. It is an innovation to spread cultural programs by means of entertainment. TV programs convey relevant cultural contents to the audience through various forms so as to improve the audience's cultural literacy and social influence. This paper summarizes the development background and current situation of Chinese TV culture, and gives some thoughts on the development of current cultural programs, which can provide some references for the communication and development of Chinese cultural TV programs.

• Fashion & Textile Research Journal
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• v.24 no.4
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• pp.408-417
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• 2022

This study developed a structural model to examine the relationships among consumer traits, self-brand connections, and purchase intentions for local fashion brands under "Guochao" consumption in China. An online survey with a self-administered questionnaire was undertaken through Chinese SNS tools to collect the data. A total of 276 usable responses were obtained from Chinese consumers who are residents in China. More females(n=174, +63%) than males (n=102, 37%) participated, and they were aged from 18 to 45 years old. The measurement model was confirmed to be reliable and valid. In the estimated structural model, the consumer traits of ethnocentrism and cultural affinity positively affected the self-brand connection, leading to purchase intentions for the local fashion brands. Specifically, the ethnocentrism factor indirectly affected the purchase intentions by mediating the self-brand connection, while the cultural affinity factor had significant direct effects on purchase intentions. Thus, a partial mediating effect of self-brand connection was found in the relationship between the consumer traits(ethnocentrism and cultural affinity) and purchase intentions of local fashion brands in the cultural "Guochao" consumption context. This study provides insights into extending the cultural theory of ethnocentrism relevant to self-brand connections and discusses the managerial implications for developing strategic global branding in the Chinese fashion markets.

• The Journal of the Korea Contents Association
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• v.17 no.9
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• pp.341-352
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• 2017

Regarding "Supply-side Structural Reforms of Chinese Cultural Industry(供給側結枸性改革)" that has been genuinely promoted since 2016 in China, this study aims to analyze research trends in academic circles and policies carried out by the government and draw implications about what culture industry should pursue in Korea. First of all, research conducted through industrial-educational cooperation mainly and commonly points out such problems as imbalance between demand and supply, oversupply, low culture consumption, absurdity in loans and investments structures, and lack of international influence and demands reformation. In the side of the government, <13.5 Plan for Developing Culture Industry promoted from 2016 to 2020 reflects the government's strong will taking structural reformation in the side of supply as its major route and presenting tasks to reform culture industry in general. Next, concerning implications for Korea, this author suggests them in five areas: to establish directions for new culture industry policies reflecting the changes of environment in culture industry, say, the advent of the 4th industrial revolution, to increase valid supply correspondingly to consumer demand, to improve loans and investments systems, to enlarge demand markets, and to form environment for fair market competition.

• 중국학논총
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• no.68
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• pp.163-189
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• 2020

最近在世界医药市场, 新药研究开发能力卓越的美国和欧洲国际制药公司正在抢占先机的情况下, 韩国, 中国, 印度等亚洲国家为了发展蓝海的医药产业, 正在从政策上给予支持。 目前中国的医药市场规模为14亿庞大人口, 继美国之后居世界第二位, 但与医药企业销售额相比,R&D经费支出比重较低, 与全球制药企业相差甚远, 国际竞争力也较低, 主要出口医药原料品, 醫藥制成品主要依赖进口。但是最近中国政府积极推进医药产业结构调整和生物医药产业培育战略, 因此有必要关注中国医药产业的发展趋势。 本文首先对中国医药产业的发展现状和结构变化, 国际竞争力变化进行详细分析, 然后指出医药产业面临的课题, 加以分析. 最後从总体上来看,给予我们的启示是什么.

• Management & Information Systems Review
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• v.34 no.1
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• pp.191-209
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• 2015

Electronic word-of-mouth (eWOM) in social media has been recognized as one of the most influential marketing tools across various businesses. Understanding eWOM in social media is critical to reach potential global consumers easily and quickly in the hospitality industry. However, few empirical studies in hospitality attempted to evaluate the effectiveness of eWOM in social media from a global perspective. Given the competitive climate of the hospitality market, it is meaningful for hospitality marketers to evaluate the effectiveness of eWOM in social media and the influence of cultural factors to promote customers and increase profitability globally. The main purpose of this study was to examine the influence of cultural values on social media eWOM in the hospitality industry in China, Korea, and the USA. The result of this study indicates Chinese and American people engage more than Korean people when they try to purchase hospitality product and service This study particularly provided a cross-cultural study of comparison among these countries and the findings of this study are expected to provide important practical assistance for global marketing strategies in social media.

• Proceedings of the Society of Korea Industrial and System Engineering Conference
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• 2002.05a
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• pp.217-226
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• 2002

Under the sudden change of competitive environment, the economic cooperation as a part of survival strategy is being a big issue among countries. There was much discussion based on the geological adjacency as well as cultural homogeneity regarding the economic cooperation of three countries, Korea, China, Japan. It has been also known that major trade countries of the world concluded the treaty of region trade, then extended the number of export, and drew a success in foreign direct investment. Resent automobile industry is being ran by the center of America, Europe and Japan. Korea only has a successful experience of restoration of automobile industry in the half of a century after his beginning. It is true that China is trying to do best to raise his automobile industry. Also Japan is a leading automobile country guiding automobile industry all over the world. It can be considered that Korea will play a major role in the three countries' automobile industry based on Japanese demonstrated technology, Chinese resources, market and experience with their economic cooperation. Therefore it is expected that a big result will be achieved throughout such a role play of each country. This paper has a purpose to light up the distinctive quality and the present condition of each country in automobile Industry, and to promote the foundation of three countries' economic cooperation. It is convinced that the economic cooperation of three countries, Korea, China and Japan in automobile industry, will play a great role in the world automobile market.

• Journal of Korea Entertainment Industry Association
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• v.13 no.5
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• pp.67-72
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• 2019

Animation is a comprehensive audio-visual art, animation literature, painting, music, architecture, photography and other art forms are integrated. China's animation industry has made some achievements in the new century, but on the whole, with the globalization of China, China's animation industry has been influenced by Japan and the United States. China has a history and culture of five thousand years, with profound social deposits and cultural foundation. Of the four ancient civilizations in the world, the Chinese civilization is the only one that has survived. China has too many stories to tell. From the development history of Chinese and foreign animation, we can see that many Chinese traditional cultural elements are used for reference. Since the 1980s, Chinese animation has been on the road of national revival. Chinese animation has begun to draw close to traditional culture in terms of themes, characters and scenes, and integrate Chinese traditional cultural elements. The theme of big fish and begonia is to repay kindness by sacrificing one's own life for the sake of justice and friendship. This fearless spirit of sacrificing one's life for justice is the concentrated embodiment of the fine qualities of the Chinese nation over the past several thousand years. Kun to save chun and give up his life, chun in order to repay rather give up half of his life, and qiushui in order to help their beloved, also would rather give up all of their own. These three protagonists are very distinctive personality characteristics, are to "righteousness" and give up their most precious things. At the same time, big fish and begonia combines many traditional Chinese cultural elements to form an animated film with Chinese characteristics.

• Asia-Pacific Journal of Business
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• v.7 no.1
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• pp.71-82
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• 2016

Korean popular cultural content, "Hallyu", is prevalent in China, and those have changed some life styles of the Chinese people, who are crazy with it. Korean popular cultural content is more than a cultural phenomenon, it has enhanced the national image of the country and the tourism department, especially those popular products which are closely related to our daily life. From this point of views, the current study is to identify the relationship between Korean popular cultural contents, Korean image, and visiting intention to Korea. The questionnaire takes a volunteering method, and analyzed the general characteristics through SPSS21.0. Factor analysis and reliability analysis are provided in order to test the reliability and validity. As the result of the study, Korean popular cultural contents can enhance economic and culture image of Korea, and those are the main factor for the potential customers from China to visit Korea. This study can provide information for maintaining popular cultural contents and gives an implication for enhancing the Korean tourism policy.