• 제목/요약/키워드: Character Product

검색결과 262건 처리시간 0.02초

여대생들의 소셜커머스를 통한 음식점과 식품 구매 속성이 만족도와 재구매 의도에 미치는 영향 (The Effects of Social Commerce Attributes on the Satisfaction and Repurchasing Intention for a College Women Student according to Restaurant and Food Choices)

  • 최정화
    • 한국식품영양학회지
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    • 제26권4호
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    • pp.919-927
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    • 2013
  • Social commerce is becoming an increasingly popular shopping method among college women students. This study focuses on the influence of the satisfaction lavels and repurchasing intentions by consumers for restaurant and food choices according to social commerce attributes. In this survey, 351 valid surveys are being used to test the hypothesized (183 users and 168 non-usesr within 6 months), in order to ensure validity and reliability. As a result, factors such as perceived value, product diversity & information, delivery, ordering convenience, site character, price competitiveness, time pressure, and real time information are all being found. Factors of perceived value (p<0.001), price competitiveness (p<0.001), product diversity & information (p<0.05), delivery (p<0.05), and site character (p<0.05) significantly influence the customer satisfaction rates. Factors of perceived value (p<0.001), price competitiveness (p<0.001), time pressure (p<0.001), and site character (p<0.01) significantly influence the repurchasing intentions. In addition, it has been found that the customer satisfaction rates significantly influence repurchase intentions.

FULL NON-RIGID GROUP OF 2,3,5,6-TETRAMETHYLEPYRAZINE AS WREATH PRODUCT AND ITS SYMMETRY

  • Arezoomand, Majid;Taeri, Bijan
    • Journal of applied mathematics & informatics
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    • 제27권3_4호
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    • pp.915-931
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    • 2009
  • The non-rigid molecule group theory in which the dynamical symmetry operations are defined as physical operations is applied to deduce the character table of the full non-rigid molecule group (f-NRG) of 2,3,5,6-Tetramethylpyrazine The f-NRG of this molecule is seen to be isomorphic to the group $\mathbb{Z}_3{\wr}(\mathbb{Z}_2{\times}\mathbb{Z}_2)$, where $\mathbb{Z}_n$ is the cyclic group of order n, of order 324 which has 45 conjugacy classes. We determine the some properties and relations between characters of the group. Also, we examine the symmetry group of this molecule and show that its symmetry group is $\mathbb{Z}_2{\times}\mathbb{Z}_2$.

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COMBINATORIAL SUPERSYMMETRY: SUPERGROUPS, SUPERQUASIGROUPS, AND THEIR MULTIPLICATION GROUPS

  • Bokhee Im;Jonathan D. H. Smith
    • 대한수학회지
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    • 제61권1호
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    • pp.109-132
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    • 2024
  • The Clifford algebra of a direct sum of real quadratic spaces appears as the superalgebra tensor product of the Clifford algebras of the summands. The purpose of the current paper is to present a purely settheoretical version of the superalgebra tensor product which will be applicable equally to groups or to their non-associative analogues - quasigroups and loops. Our work is part of a project to make supersymmetry an effective tool for the study of combinatorial structures. Starting from group and quasigroup structures on four-element supersets, our superproduct unifies the construction of the eight-element quaternion and dihedral groups, further leading to a loop structure which hybridizes the two groups. All three of these loops share the same character table.

일본의 캐릭터패키지디자인 사례분석 (A Case Study on Character Package Design of Japan)

  • 유현배
    • 디지털콘텐츠학회 논문지
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    • 제18권1호
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    • pp.47-54
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    • 2017
  • 본 연구는 일본의 캐릭터패키지를 사례 분석하여 소비자나 수용자들로부터 사랑받고 마케팅적으로도 성공한 디자인의 콘셉트를 추출하여 그 논리와 원칙을 정립하는 그 목적을 두고 있다. 또한 금후 우리나라의 캐릭터패키지디자인의 도입과 활용 시 객관적 타당성과 공감력 있는 패키지디자인을 개발하는데 본 연구가 그 지침이 되도록 하려한다. 다양한 미디어를 믹스하고 판매를 확대시켜 나간 토하토(Tohato)사의 5가지 캐릭터패키지디자인을 대상으로 하여, 디자인콘셉트를 파악하고 그 원칙을 찾아내어 성공의 원인을 밝히고자 하며, 따라서 캐릭터디자인의 개념과 캐릭터패키지디자인의 사례분석을 통한 상품 전략을 기업 측과 크리에이티브 측면에서 이론과 원칙을 연구하였다. 그 결과, 기능적인 측면을 떠나 스토리를 갖도록 하고 추억을 만들어가도록 하며 친근감을 유발하도록 한 디자인이 리뉴얼의 성공사례로 파악되었다. 패키지디자인에 있어서 때에 따라서는 디자인의 콘셉트를 명확히 하고 그 콘셉트의 성공을 위해 기존의 원칙을 벗어나서 과감한 디자인의 추진과 소비자의 행태 분석에 따른 이론적 체계 하에서 패키지디자인의 실행이 무엇보다 중요하다는 것을 알 수 있었다.

MMORPG 디아블로 III 캐릭터 의상에 나타난 미메시스 특성 (A Study on the Mimesis Type of the Costume in MMORPG Diablo 3)

  • 유선아;고현진
    • 복식
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    • 제64권3호
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    • pp.126-141
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    • 2014
  • The purpose of this study is to analyze the specific mimesis types of common character costumes in MMORPGs, which have stories that are very similar in structure to ancient myths and fantasy novels. As the subject of the research I have selected "Diablo 3" created by the American video game developer, Blizzard Entertainment Images of 5 characters, for both genders - Barbarian, Witch Doctor, Monk, Demon hunter, Wizard - were compiled for a total of 10 images, and these images were compared to popular archetypes in mythology, religion and literature. analyzed them separately according to the mimesis type. For this study, Articles and books containing the Aesthetics, Mimesis and Digital culture were researched in order to study the costume features and the Mimesis types and compare them to the costumes in the MMORPG. Firstly, the character Barbarian is a successor of the barbarian character of the previous product. The outfit worn by the game figure is based on the common images expressed in the movie . The makers created an analogous-imitation mimesis by replicating the image in an exaggerated and grand form. Second, the character Witch Doctor derived its motif from the Voodoo cult, and was expressed in analogous-imitation mimesis, using the very shades and patterns used in real life. Third, the character Monk, blending the image of a priest in Eastern Europe and images of its oriental counterparts, was expressed in transposition-diversion mimesis. Fourth, the Demon Hunter took the source of its inspiration from the image of a Witch hunter in the medieval times. The game character has a sharper sleeker figure than its model, and uses more acute shapes and darker gloomier colors expressed in an analogous-imitation mimesis. Finally, the character Magician took a formless character and expressed it in transposition-diversion mimesis taking as its basis some fantasy novels.

캐릭터 웹드라마 요약 분석을 통한 간접광고 제품 추천 시스템 개발 (Recommendation System Development of Indirect Advertising Product through Summary Analysis of Character Web Drama)

  • 이현수;김정이
    • 한국인터넷방송통신학회논문지
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    • 제23권6호
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    • pp.15-20
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    • 2023
  • 본 논문은 캐릭터 웹드라마에 적합한 간접광고 제품을 추천하는 인공지능(AI) 시스템 알고리즘 개발에 관한 연구이다. 본 연구는 웹드라마의 대사 작성에 있어 그에 어울리는 간접광고 제품을 추천함으로써 시청자의 콘텐츠 몰입도를 높이고, 드라마의 스토리를 보다 깊게 이해하는 데 도움을 주는 것을 목표로 한다. 본 연구에서는 자연어처리 모델 인 GPT를 활용하여 대사, 줄거리를 분석하고, 분석 결과를 바탕으로 소품형, 배경형 등 두 가지 유형의 간접광고 제품 추천 시스템을 개발한다. 이를 통해 웹드라마의 스토리에 부합하는 제품을 적절히 배치함으로써 간접광고가 자연스럽게 노출될 수 있도록 하고, 그로 인해 시청자들의 몰입도가 증가하며, 상품 홍보의 효과 또한 높인다. 숨겨진 뜻이나 문화적 뉘앙스를 완벽하게 이해하기 어려운 인공지능 모델의 한계와 학습에 필요한 충분한 데이터 확보가 어렵다는 한계가 있다. 그러나 본 연구는 AI가 창작물 제작에 어떻게 기여할 수 있는지에 대한 새로운 인사이트를 제공하고, 창의적 산업 분야에서 자연어 처리 모델의 활용 가능성을 넓히는 중요한 발판이 될 것이다.

서울시 홍보용 동물캐릭터 '해치'의 상징성 분석 (Analysis of the Symbolicity of "Haechi," Seoul's Promotional Animal Character)

  • 이화자
    • 만화애니메이션 연구
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    • 통권17호
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    • pp.133-146
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    • 2009
  • 현대에 와서 동물캐릭터의 도상적 상징성은 자의로 만들어져 사회적 약속에 의해 기호작용을 하게 되었고, 공공기관이나 기업을 상징하기 위해 동물캐릭터는 심벌로 만들어져 적극 활용되고 있다. 오늘날은 이 환영의 동물캐릭터들이 중요한 아이콘으로 작용하고 있고, 상품개발자는 세속적인 동물 콘텐츠를 지속적으로 만들어내고 있다. 본 논문에서는 미학사에서의 '상징성'을 이론적 배경으로 하며, 동물캐릭터의 시작이었던 애니메이션과 동물캐릭터의 접목을 통해서 살펴본 매체 발달에 의한 현대 동물캐릭터의 응용을 기술한다. 그리고 기업 및 공공기관 홍보용 동물캐릭터의 활용 사례 중 대표적이라 할 수 있는 서울시의 동물캐릭터 '해치'의 상징성을 분석한다.

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제품 모델 교환 테스트 랠리 (Test Rally to Exchange Product Model)

  • 박상호;이병훈;김준형;한순흥;유상봉
    • 한국CDE학회논문집
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    • 제9권1호
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    • pp.11-18
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    • 2004
  • CAD systems have been developed with network technology and it is needed to exchange product data among them. STEP becomes world-wide international standard to exchange CAD data among various heterogeneous CAD systems in manufacturing industrial fields. We report results to test errors that can happen when exchanging STEP files of product model through the STEP translator of different commercial CAD systems. Also the tests of Korean Character, Hangul, have been carried out. And also we report the STEP rallies held twice in Korea and several rounds abroad, and their testing results are shown as tables and graphs. The tested results can be used for exchanging product models to the next domestic STEP Rally and extended to Northeastem Asian STEP rally by steadily contacting with the organizations for Asian STEP centers such as JSTEP(Japan) and CSTEP(China). Finally we expect that the result can be used to specify STEP standardization in the field of managing product data.

추억 회상이 브랜드 관계에 미치는 영향 -캐릭터 컬래버레이션 패션상품을 대상으로- (Impact of Recollection on Brand Relationships -Focusing on Character Collaboration Fashion Products-)

  • 선준호;김수민;이규혜
    • 한국의류학회지
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    • 제48권4호
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    • pp.793-807
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    • 2024
  • In response to the growing focus on products utilizing character IP in retail, this study investigated the impact of consumers' recollection of character IP fashion products on brand relationship formation. Furthermore, it explores the moderating effect of consumer preferences for collaboration series on this relationship. Participants were consumers who recalled character IP fashion products, and the analysis was conducted using PLS-SEM. The findings show that consumer recollection associated with character IP in fashion products positively affects brand attachment, leading to a positive impact on brand attitude and brand loyalty. The study also highlights the effectiveness of repeated exposure to similar products as an effective marketing strategy. Furthermore, a positive synergy between brand attachment and preferences for collaboration series enhances brand loyalty by influencing consumer attitudes. The study suggests that collaboration series marketing strategies affect consumers' perceptions of novelty and alter their expectations. This research has significant academic and practical implications, demonstrating the effectiveness of marketing through collaboration series and revealing how character IP in fashion products, commonly used by fashion brands, shapes brand-consumer relationships. The findings provide a robust theoretical foundation for marketing strategies leveraging character IP.