• Journal of the Korean association of regional geographers
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• v.19 no.3
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• pp.446-453
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• 2013

Festivals using plant phenology is one of the examples can represent the ecosystem services. Changwon Jinhae Gunhangje is typical spring festival using cherry blossoms phenology. This research was done to define relationship between flowering of cherry blossoms and Gunhangje. Phenological data (Julian day) of cherry blossoms and visitor number of Gunhangje from 1987 to 2013 were collected. Differences of Phenological phase of cherry blossoms and duration of Gunhangje was analyzed. Trend analysis was performed to know changes of flowering and budding day of cherry blossoms. Correlations between visitor number of Gunhangje and environmental factors was defined by factor analysis and regression analysis. Results are showed that during the 26 years, periodicity of flowering and budding day was not identified or even identified it was not significant. Environmental factors effect on visitor numbers of Gunhangje were defined as temperature factor, day factor, and precipitation factor. Temperature factor was significantly correlated with visitor numbers of Gunhangje. Though Flowering day of cherry blossoms and festival duration was not matched, however, difference of visitor numbers was not showed. These results suggest that fixed duration of Gunhangje would be more effective to visitors than changing the festival duration following the phenological day changes of cherry blossoms.