• Title/Summary/Keyword: Campaign awareness

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The Influence of Workplace Violence Experience and Emotional Labor on Depression among Caregivers (요양보호사의 폭력 경험, 감정노동이 우울에 미치는 영향)

  • Lee, Eun Jung;Park, Bo Hyun
    • Korean Journal of Occupational Health Nursing
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    • v.32 no.2
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    • pp.58-67
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    • 2023
  • Purpose: This study aimed to identify the influence of workplace violence experience and emotional labor on depression among caregivers. Methods: Data were collected from 227 caregivers working in long-term care institutions from August 20 to October 31, 2021. Workplace violence experience, emotional labor, and depression were measured using developed structured questionnaires. The data were analyzed using descriptive statistics, t-test, ANOVA, pearson's correlation analysis, and multiple regression analysis. Results: Among the participants, 14.5% complained of minor or severe depression. There was a significant difference in the degree of depression depending on whether caregivers experienced unfair situations from the organizations they belonged to. Emotional labor was identified as a major factor influencing depression by regression analysis. Conclusion: A campaign to improve social awareness to prevent caregivers' emotional labor experience leading to depression should be strengthened. Furthermore, it is necessary to develop an emotional capacity building intervention program to effectively cope with caregivers' emotional labor and depression.

A Study on the Effect of Limited Edition Marketing in Small Brands (소규모 브랜드에서 한정판 마케팅 효과에 관한 연구)

  • Baek, Hyun-Woo;Cho, Han-Jin
    • The Journal of the Korea Contents Association
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    • v.22 no.3
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    • pp.361-368
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    • 2022
  • According to the lack of specific research on small business, this study analyzed the effects of a limited edition marketing strategy in a small business, whereas many previous studies focused only on large businesses. The test was performed by releasing and selling a limited edition (LE) product of a small brand with annual sales of about $10,000, for a limited time (one week), alongside social network advertising on Instagram. As this strategy resulted in a 10 times increase in sales from the previous year, the author concluded that a limited edition marketing campaign can significantly improve brand awareness and increase sales in a small independent business as well as larger businesses.

Relationship of Smoking with Self-perceived Health and Selected Health Behaviors

  • Choi Eun-Jin
    • Korean Journal of Health Education and Promotion
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    • v.21 no.4
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    • pp.35-49
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    • 2004
  • The purpose of this study was to analyze variables associated with smoking and selected health behaviors. This study targeted adult men and women over 20 of age. The sample population was drawn from the national sample, and the samples were chosen from the telephone book. A total of 1,500 cases were collected through a telephone based interview survey. As a tool for this study, a structured questionnaire was developed. the variables included self-perceived health status, and selected 7 health behaviors; smoking behavior, physical activities, eating habit, weight control, alcohol consumption, stress management, and cancer exam. The healthy life practice actions of Trans-theoretical model have been classified into five stages. Smokers were more likely than non-smokers to positive attitudes toward smoking and the impact of smoking in this study. This means that smokers's awareness toward the impact of smoking is very week. Smoking behavior was significantly related to other health related behaviors based on the correlation analysis. However, gender, engaging in regular physical activities, moderate consumption of alcoholic beverages, and receiving a cancer examination were the variables that can explain and predict a person's stages of adopting a non-smoking behavior. Self perceived health status was closely related to other health behaviors. Gender, age, and monthly household income were important demographic variables that have significant relationship with the self-perceived health status. Among the health behaviors, regular physical activities and weight control were significant predictable variables. Similar results have been found in the National health and Nutrition examination survey in Korea. As a result of this study, it was found that among the selected health behaviors, engaging in physical activity was an important variable to increase positive sense of health and non-smoking behaviors. Educational and policy level input is needed to increase awareness and provide chances to participate in fitness activities. To those who maintain exercise, the environmental support and diffusion of knowledge information and education data should be strengthened. To change attitudes toward smoking, more in-dept awareness campaign and education should be provided according to people's different behavioral status. In addition, not only diffusing health education data and delivering knowledge information through related programs, but also environmental support system that helps an individual maintain his/her action is required. Such a support system means settlement of the health enhancement base of school, workplace and community should be carried out, and the policy level support and regular programs should be provided and spread to the unit of community.

The Comparison of Health Behaviors Between Widowed Women and Married Women in Jeollanamdo Province, Korea (전라남도 거주 여성 중 사별군과 비사별군간의 건강행태 비교)

  • Choi, Seong-Woo;Rhee, Jung-Ae;Shin, Jun-Ho;Shin, Min-Ho
    • Journal of Preventive Medicine and Public Health
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    • v.41 no.4
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    • pp.272-278
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    • 2008
  • Objectives: To compare the health behaviors of widowed women with those of currently married women. Methods: We randomly sampled the subjects from the Jeollanamdo Resident Registration Data and we then selected 2,331 widowed women and 4,775 married women. Well-trained examiners measured the height, weight, blood pressure and abdomen circumference, and the women were interviewed with using a questionnaire. Logistic regression analysis was used to estimate the odds ratios(OR) of the two groups. Results: The smoking rate (OR=2.46; 95% confidence interval [CI]1.65, 3.66) was significantly higher for the widowed women. On the contrary, the awareness rate of a smoking cessation campaign (OR=0.80; 95% CI=0.70, 0.92), a quit tobacco telephone line (OR=0.73; 95% CI =0.61, 0.88) and a quit smoking clinic (OR=0.74; 95% CI=0.62, 0.89) were lower for the widowed women. The rate of receiving a health exam (OR=0.80; 95% CI=0.70, 0.91), the rate of undergoing gastric cancer screening (OR=0.77; 95% CI=0.68, 0.88), breast cancer screening (OR=0.79; 95% CI=0.69, 0.89), cervix cancer screening in the last 2 years (OR=0.81; 95% CI=0.71, 0.92), colon cancer screening in the last 5 years (OR=0.74; 95% CI=0.63, 0.87) were significantly lower for the widowed women. Conclusions: This study revealed that the health behaviors are significantly different between the widowed women and the married women. To improve the health behaviors of the widowed women, further study and research that will investigate the socioeconomic and environmental factors that affect the health behaviors of widowed women will be needed.

A Comparative Study on the Awareness of Health Risks and the Risk Reduction Measures Related to Sodium Intake between Female and Male University Students in Busan and Gyeongnam: An Application of Protection Motivation Theory (보호동기이론을 적용한 나트륨 과다섭취에 따른 위험성 및 나트륨 섭취 감소 방안의 효과성에 대한 부산·경남 지역 남녀 대학생들의 인식 비교 연구)

  • Jang, Soo-Hyun;Yoon, Eunju
    • Korean journal of food and cookery science
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    • v.32 no.1
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    • pp.136-146
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    • 2016
  • The purpose of this study was to investigate whether there was a gender difference in motivating university students to decrease their sodium intake and to identify effective motivating factors. Within the protection motivation theory (PMT) framework, a survey questionnaire was developed to measure participants' perceptions on the severity of and the vulnerability to risk of serious diseases due to the high sodium intake, as well as the effectiveness (response efficacy) and the ability to perform preventive measures (self-efficacy). Behavioral intentions on five specific practices (checking nutrition label, consuming more fruits and vegetables, consuming less soups, avoiding spicy and pungent food, purchasing less instant or restaurant foods) related to decreasing sodium intake were also included. A total of 294 usable response data were collected from university students (92 male, 202 female) in Busan and Gyeongnam in June 2015 and analyzed using IBM SPSS 22. Severity was the highest (4.04) PMT factor followed by response efficacy (3.72), self-efficacy (3.42), and vulnerability (3.26). Compared to male students, female students thought that the threat was more severe (t=6.035, p<0.001) and reducing sodium intake would be effective to prevent serious illnesses (t=4.724, p<0.001), but their vulnerability and self-efficacy perceptions were not different from male students. Among the five items measuring behavioral intention, female students were more likely to increase fruits and vegetables consumption (t=3.811, p<0.001), while male students were more likely to avoid spicy and pungent foods (t=2.336, p=0.020). Based on findings of this study, the recommended strategy to effectively motivate university students to lower their sodium consumption level is the development of campaign focused on increased vulnerability perception, response efficacy, and ease of practicing preventive measures instead of emphasizing the severity of the consequences.

The Relation between Exposure to Environmental Tobacco Smoke and the Quantity of Cotinine in the Urine of School Children in Taif City, Saudi Arabia

  • Desouky, Dalia El Sayed;Elnemr, Gamal;Alnawawy, Ali;Taha, Azza Ali
    • Asian Pacific Journal of Cancer Prevention
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    • v.17 no.1
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    • pp.139-145
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    • 2016
  • Environmental tobacco smoke (ETS) is a major public health problem for all ages. Despite the high prevalence of smoking among the Saudi population, there is limited information about levels of urinary cotinine in Saudi children exposed to SHS. The aim of the study was to assess the exposure of schoolchildren to ETS, and measure their urinary cotinine levels. Multistage cluster sampling was carried out, where schoolchildren from 4 schools were randomly chosen from primary schools in Taif city. A questionnaire including questions on SHS exposure and smoking rules in the residence were sent to students parents/guardians. Urine samples were taken and analyzed for total cotinine using chemiluminescent immunoassay. Of the studied children, 38.4% had a smoking father, 61.8%, 41.2% and 49.3% of them were exposed to ETS indoors, outdoors and both indoors and outdoors respectively. The mean urinary cotinine was significantly higher among children exposed to ETS compared to unexposed children. Urinary cotinine levels in children with both indoor and outdoor exposure was significantly higher compared with its level in children with single exposure. A significant positive correlation was found between urinary cotinine concentrations and the number of cigarette packs smoked by parents, and the number of smokers in the residence. The mean urinary cotinine level was significantly higher in children who reported no smoking rules at the residence.. The study revealed a high exposure of Saudi children to ETS. An antismoking media awareness campaign on the harmful effects of ETS should be carried out, in addition to family counseling programs targeted to parents to protect their children from ETS.

Adulterated Food Management amongst Food Sellers Near the Schools in Daegu and Gyeongbuk Provinces (대구·경북지역 학교주변 식품판매업자의 불량식품관리)

  • Kim, Yunhwa
    • Korean journal of food and cookery science
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    • v.32 no.6
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    • pp.762-772
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    • 2016
  • Purpose: Adolescence is a critical period for growth and development; hence, knowledge about good food habits is essential amongst children. This study was conducted to investigate prevalence of awareness among food sellers, which could probably influence children's health and perceptions on food around schools towards adulterated food management beliefs, competencies, and food safety practices. Methods: Data was collected from 195 dealers around 25 elementary, middle and high schools in Daegu and Gyeongbuk provinces using a self-administered questionnaire in July and August, 2015. The data was analyzed using frequency analysis, one-way analysis of variance, $x^2$-test, factor analysis, and reliability analysis by SPSS Statistics (ver. 23.0). Results: A total of 121 people (62.1%) reported satisfaction of providing information and education on adulterated food. The perception of hazardous substances was found to be related to food poisoning bacteria and viruses (65.6%), heavy metals (42.1%), environmental hormones (36.4%), residual pesticides (27.2%), and irradiated food (26.7%). The perceived score on hygiene practices for processed food seller was $4.04{\pm}0.56/5.00$ and for cooked food seller was $4.09{\pm}0.45$. The capacity of adulterated food management practice of food sellers was significantly correlated with food knowledge on adulteration and public relation capacity, necessity of adulterated food management, and perception of hygiene practices (p<0.01). Similarly, knowledge and public relation capacity were significantly different according to ages (p<0.01). The perception of the necessity of adulterated food management was significantly different according to education levels (p<0.05), and the evaluation of hygiene practices was significantly different according to age (p<0.01). Conclusion: In order to solve the problem of adulterated food, which is one of the four social evils, and to strengthen the capacity of children to solve social problems, various practices like campaign on health promotion, goof food habits, education, and adulterated food management, should be actively promoted not only for children but also for food sellers around the schools.

Establishing the Direction of Healthcare R&D through Private Nonprofit Organizations (민간비영리 조직을 통한 보건의료 R&D 방향 설정)

  • Lee, Byeonghui;Ahn, Bekay;Yoo, Ki-Bong;Kim, Tae Hyun;Kim, Bongshin;Park, Hyunchun;Lee, Yejin;Noh, Jin-Won;Lee, Seung Hoon
    • Korea Journal of Hospital Management
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    • v.22 no.3
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    • pp.74-87
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    • 2017
  • Purposes: The purpose is to establish the direction of healthcare R&D through private nonprofit organization. Methodology: The data is divided into two groups: 12 physicians and pharmacists, and 16 persons including professors related to university donation, non-profit foundation executives. Each group was subjected to two Delphi surveys. To analyze the validity of the opinion, the content validity ratio and the consensus of experts were verified. Findings: Funding should be invested in 'development research' and 'application research'. The factors that hinder the donation culture are 'donation prevention system such as tax imposition system and rebate double penalty system', 'insufficient motivation of fund raising person', and 'lack of fund specializing specialist'. The fund raising strategy should be centered on a small number of large donors or a balance between large and small donors. The fund raising target should be effective to raise funds for corporate and individual donors. It is necessary to clarify the purpose of the social problem to be solved by the campaign strategy for promoting donation, to announce the validity of the trust and transparency of the institution, and to emphasize the social investment by the private sector. Practical Implications: It is necessary to present directions through private nonprofit organizations for the future development of healthcare R&D. The legal and institutional deficiencies of the domestic nonprofit organization fundraising infrastructure should be improved. In order to create a social investment climate, it is necessary to improve the awareness of donations and develop various donation programs for the private sector.

A Study on The Collecting Policies of Civil Domain Digital Archives (민간 디지털 아카이브 수집정책 연구)

  • Bae, Yang-hee;Kim, You-seung
    • The Korean Journal of Archival Studies
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    • no.53
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    • pp.119-159
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    • 2017
  • The study aims to provide a strategies for managing collecting policies through an analysis of issues on it. For the purpose, it conducts literature review and theoretical studies on characteristics, roles, and importances of civil domain digital archives' collecting policies. As a case study, the study selects 4 archives, such as Queer Archives, Seotaiji Archives, iCoop Archives, and Sori Archives, and discusses basic status and elements of their collecting policies. Furthermore, it interviews 9 civil domain digital archives for analyzing their collecting policies' making processes, usages, copyrights issues, cooperation with other institutions. As a result, this article presents alternative strategies for awareness campaign, independency, essential elements of the efficient collecting policy management.

Development of Community-based Smart Village Process Model (공동체 중심의 스마트빌리지 프로세스 모델 개발)

  • Park, So-Yeon;Jung, Namsu
    • Journal of The Korean Society of Agricultural Engineers
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    • v.63 no.2
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    • pp.11-18
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    • 2021
  • A community-centered smart village process model was developed through the theoretical review of the rural field forum. By analyzing the difference in technology demand according to the digital capabilities of leaders by community type, village types were classified and detailed technologies were defined. The smart village process was proposed to enable residents to operate autonomously by inducing continuous interest and participation of local residents through the conception stage, planning stage, implementation and self-reliance stage, and allowing them to cooperate together. The business model canvas was reconstructed to be used in the workshop. It was applied to the village of Yesan-gun. As a result of running a resident workshop using the business model Cambus, the lack of resident awareness and illegal garbage dumping were presented as the first problems to be solved. The value of the village was set as 'a village that is clean and clean with a sense of residents, and a good place to live', and users were expressed as 'family' and 'outsiders'. It was suggested that we meet frequently to convey the value of the village by using broadcasting and announcements as a channel to convey the value. Core activities were to cultivate residents' consciousness, such as implementing a campaign against illegal garbage dumping, and to establish and guide separate collection sites. When a garbage collection center is installed, it was estimated that around 2 million won per month for management costs, and it was investigated that it was possible to spend an hour or so twice a month to solve the problem of illegal dumping. If a method to derive village projects based on the derived business model canvas is developed in the future, it will be more practical.