• Journal of Fashion Business
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• v.18 no.1
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• pp.1-21
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• 2014

This study exceeds the view on the fragmentary fact-finding surveys related to the application of mobile commerce which further develops the evaluation model of fashion mobile commerce website and considers the validity of comprehensive fashion mobile commerce with quality evaluation factors according to the Task-Technology Fit. To fulfill the study objectives, a total of 433 questionnaires are being conducted to the customers with first-hand experience on fashion merchandises through mobile commerce. The judgement sampling method is employed according to the sample population ages from 20s to 30s during two months period. Based on the results of the above-mentioned path analysis, we have observed the following: First, the path relation analysis results show that the M-marketing (M-marketing) between perceived usabilities had effects to the perceived usability and the M-sales had effects to the perceived usability. Second, as seen from the fashion mobile shopping conformance (TTF), the perceived usability, customer satisfaction, and path pipe analysis result conformances between perceived values and immersions have effects of perceived usability, customer satisfaction and perceived value, and thus, indicate that the perceived usability had effects on the customer satisfaction and immersion. Third, the customer satisfaction, perceived value and immersion all have effects on the purchasing intention.

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.1
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• pp.107-120
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• 2017

The purpose of this study was to investigate the effects of fashion shopping orientation and mobile shopping characteristics on consumer's perceived value. In addition, mobile purchase experiences of male consumers in their 20s~30s were analyzed. Questionnaires were carried out from November 10, 2015 to November 20, 2015 and 230 useful data were analyzed by descriptive statistics, exploratory factor analysis, reliability analysis, ANOVA, duncan test, multiple regression using Spss 21. The results of this study were as follows: First, fashion shopping orientation of male consumers was composed of five factors, which were 'brand ostentatious orientation', 'pleasure/trend orientation', 'economic orientation', 'impulse orientation' and 'time-saving orientation'. Second, mobile shopping characteristics were divided into three factors including 'ease of use', 'personalization', and 'security'. Third, fashion shopping orientation factors such as 'pleasure/trend orientation', 'economic orientation', and 'time-saving orientation' had a significant influence on the perceived value, while all the factors of mobile shopping characteristics affected the perceived value significantly. Fourth, there were significant differences among the classsified groups based on the level of purchase frequency and the period of using mobile shopping mall in fashion shopping orientation factors. Fourth, there were significant differences among the group classified by the level of purchase frequency in mobile shopping characteristics factors. These results suggested the differenciated strategies for customer management to make male consumers lead to mobile purchase.

• The Journal of Fisheries Business Administration
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• v.31 no.1
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• pp.95-113
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• 2000

This paper aims to analyze the competitiveness of the Korean Deep-sea Fisheries firms in the firm level. The extant researches on this topic have been done mainly in the macro-or industry-level perspectives and depended on the quantitative analyses using the aggregated data. The results of these researches are useful to figure out the main features of the industy, however, hardly give any implications on the strategic or competitiveness-related problems in the firm level. To accomplish the research purposes this study analyzes the competitiveness of the Korean Fisheries firms on the value chain scheme using qualitative tools. Specifically this paper focuses on the industry competition characteristics, key success factors, the competitiveness, and the supporting systems and policies of the Korean Government. Data are gathered by questionaire and analyzed by factor analysis and Kruska-Wallis one-way ANOVA. The results shows that the competitiveness of the Korean Deep-sea Fisheries firms is not behind the foreign competitors. However the resource securing, the market development, R&D investment are the main obstacles to the firms. The governmental supports are kedined to improve the competitiveness of the Korean Deep-sea Fisheries firms.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.3
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• pp.619-628
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• 2021

Enterprise system (ES) reflects a significant IT commitment to achieve corporate goals and satisfy its thrust toward a sustainable competitive advantage. This research investigates the required ES architecture, the value of a well-planned ES, and the human factor capabilities that drive the effective implementation of ES from a management perception. This paper examined the critical factors shaping the business systems' performance, architecture readiness, experts' readiness, and enterprise systems planning. Based on an extensive literature review, the attributes of factors mentioned earlier were identified, classified and then statistically examined using the author's' proposed conceptual structural model. This study employs a quantitative research methodology, with a random sampling technique. This paper has used the data collected from 510 respondents working in service, engineering and health sectors in OMAN. The study model analysis utilized both exploratory and confirmatory factor analysis, followed by a structural equation modeling using SPSS 25 and EQS6.3 statistical tools. The results unveil a piece of remarkable and robust evidence suggesting that ES planning is the most significant aspect of influencing performance, followed by IT personnel, staff and consumers expertise, and architecture readiness.

• Journal of Distribution Science
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• v.22 no.7
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• pp.53-61
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• 2024

Purpose: This study aims to analyze distribution of work ethic factors in moderating the influence of Locus of Control on Employee Performance at PDAM (Regional Water Utility) Makassar City. Research design, data and methodology: The sample uses a purposive sampling method with a number sample as many as 35 respondents in PDAM Makassar City. The data collection method used is giving questionnaires to employees in accordance with the research conducted. Data analysis was carried out using multiple linear regression analysis tests and moderated regression analysis with an absolute difference value approach. Results: Locus of control has a positive and significant effect on employee performance and distribution of work ethics are able to moderate the influence of locus of control on employee performance in PDAM Makassar City. Conclusion: when locus of control increases it will be followed by an increase in employee performance, and also equal distribution of work ethic will strengthen the influence of locus of control on employee performance at PDAM Makassar City. Work ethic values that can be implemented include determining work ethic values, clear communication to evaluation and adjustment. The limitation of this research is that it only uses respondents from civil servants and needs further development.

• Journal of Korean Society for Quality Management
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• v.50 no.2
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• pp.235-250
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• 2022

Purpose: The main purpose of this study was to explore the factors that can increase parental loyalty from the perspective of management marketing in order to acquire information on strategies related to early childhood education institutions. Methods: For this purpose, frequency analysis, reliability and validity analysis, correlation analysis, hypothesis testing, and mediating effect analysis were performed using SPSS 22.0. Results: As a result of this study, first, among the sub-factors of relationship benefits, economic benefits, psychological benefits, and customerization benefits were found to have a significant influence on customer value. Second, among the sub-factors of relationship benefits, economic benefits, psychological benefits, and customerization benefits were found to have a significant effect on customer satisfaction. Third, customer value was found to have a significant effect on customer satisfaction. Fourth, customer value was found to have a significant effect on loyalty. Fifth, customer satisfaction was found to have a significant effect on loyalty. Conclusion: The results of this study suggest the necessity and importance of forming a relationship that considers the psychological aspect, economic aspect, and customerization aspect in the relationship with parents who use early childhood education institutions. This study sets the relational benefit as an independent variable among the variables of management marketing as a factor that affects loyalty, identifies the relationship between the variables through customer value and customer satisfaction, and intends to use it as basic data for qualitative improvement of educational institutions for infants and toddlers.

• Journal of Korean Society for Quality Management
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• v.44 no.3
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• pp.639-648
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• 2016

Purpose: Existing precedent studies include success factors of individual management innovation activities constantly. However, those studies have limitations about the common key success factors of individual management innovation activities. Methods: For this study, we investigate the key success factors using literature research of the most typical management innovation activities adopted and implemented by many companies in Korea, such as 6sigma, TQM, Lean 6sigma, ERP, TPM, BPR, Project Management, System Engineering. Factors emerging repeatedly was combined into common factors and inherent factors that are necessary for the success of individual management innovation activities are designated to essential factors. Results: 'Essential factors for Six Sigma' consist of 5 items. Black belt operating system, personnel management system linkage, the correct management of the data, perform improvement projects associated with financial performance financial result, linked to financial performance improvement project, project progress management. 'Essential factors of TQM' are arranged 4 items. Quality team's independence and role, goal-setting, Quality Information System, corporate's philosophy of quality first. 'Essential factors of Lean Six Sigma' are the selection of value stream which is based on the customer needs and the value creation and identify the project based on the selected value in the company. 'Essential factors of ERP' are investigated 6 items. Ongoing system maintenance and upgrades, the measurement and support of user satisfaction, the operating systems and the policies for the maintenance, IT infrastructure, change adaption condition monitoring, focusing on improving business performance. 'Essential factors for TPM' are arranged 4 items. Motivated and energetic Bottom-Up, CEO's recognition of the importance facility management, long-term perspective of necessity and ongoing patience. 'Essential factors for BPR' are the pursuit of change process and the staff's sense of crisis management. 'Essential factors for Project Management' are the strategy that reduce the risk management skills through risk management and the understanding and organized management for the project participant's needs. 'Essential factors for System Engineering' consist of 2 items. The first is the design for the best balanced system with pre-analysis about the compromise the cost, schedule and the performance. The second is the analysis of large problem into small problems which can solved. We have found the solution considering components of the interface through the systematic perspective. Conclusion: Common factors and essential factors presented in this study will properly help to introduce the individual management innovation activities for the each business sector and implement management innovation. After this study, new literature research that reflect new studies should accomplish steadily.

• East Asian Journal of Business Economics (EAJBE)
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• v.10 no.3
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• pp.75-91
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• 2022

Purpose - This study aims to predict the future market and draw policy implications by analyzing the trend of outsourcing housework through the food subscription service. Research design, data, and methodology - Content analysis was conducted on the consumption value emphasized in advertisements by item targeting food subscription service advertisements. Advertisements used as research data were extracted via keyword searches on Google web pages. A total of 30 advertisements selected were used for the final analysis. Result -The consumption values emphasized in the advertisements for staple foods, refreshments, and special foods were analyzed by considering the following factors: price, convenience, health, and pleasure. Convenience and health were emphasized in the staple foods, and price and pleasure were emphasized in the snacks. In the case of special foods, convenience and pleasure appeared together with a focus on health. Conclusion - Based on the trend of food subscription services, the implications for the market and policies for outsourcing housework through home meal replacement can be presented. Considering that the consumption value of a food subscription service is differentiated by item, it is necessary to formulate a plan to develop the market and policies related to outsourcing housework.

• Archives of design research
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• v.17 no.2
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• pp.171-180
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• 2004

This study aims at investigating the influences exerted by the visual elements of outdoor signboard on consumers' capacity to make judgment on values. Therefore, it intends at studying the values displayed by signboards. As the phase one of the investigation, on-site study has been performed to photograph signboards of the entertainment and amusement business premises in 4 regions of Busan, thus to investigate and analysis the photographed data. For the second phase, survey was peformed on the basis of the analyzed data to select 15 signboards to be used in making judgement of values based on results of frequency measure per each category of geographical region, business type and three grades of the high, medium and low. In the third phase, survey was peformed on the items of value (A-G) to analyze consumer values. Finally, the fourth phase was carried out to compare and analyze the actual values of business premisses against that of the consumers. The result of study displayed that the effect exerted by visual elements of signboards on consumers is not of simple information provision, but is of essential factor to serve as the foundation of added values for business premises.

• Journal of Fashion Business
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• v.4 no.3
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• pp.103-114
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• 2000

The purpose of this study was to test the discriminant analysis model of Quick Response system and to examine the detailed relationship between each discriminant factor and Quick Response adoption. In this discriminant analysis model of Quick Response system, firm size, strategic type, product category, fashion trend, selling time and the Quick Response benefits were included as discriminant factors. Onehundred and two subjects were randomly selected for the survey study and discriminant analysis, descriptive analysis, t-test, and x square test were used for the data analysis. The results of this study were: 1. Wilks Lambda and F value support the discriminant analysis model that, taken together firm size, strategic type, product category, fashion trend, selling time and the Quick Response benefits significantly help to explain Quick Response adoption. 2. The importance of discriminant ability was, in order, firm size, the Quick Response benefits, women's wear, fashion trend, analyzer, selling time, reactor, defender and men's wear. 3. The discriminant function had the high hit ratio, so this can be well used for the classification of Quick Response adoption/nonadoption.