• Journal of the Korea Society of Computer and Information
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• v.23 no.4
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• pp.155-165
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• 2018

In this paper, We conducted to find out what factors may affect the development of franchise businesses by reviewing the success factors of the domestic franchise business. The research was conducted by the CEOs of Gwangju and Jeonnam Franchise Business and a total of 137 items were used in the empirical analysis. Factors influencing success of the franchise business were designed in five areas : ability of the franchise CEO, franchise system, brand management, capacity of the parent store, and product differentiation. We conducted multiple regression analysis and simple regression analysis for the research assumptions, Validation of the relationship between variables revealed that the ability of the franchise CEOs, franchise systems, brand management, and product differentiation did not significantly affect the increase in member sales, so the ability of the shareholders to increase their sales was important. However, the impact on revenue growth at franchise headquarters has all been significant, The increase in sales of franchises has a significant influence on the increase in profits of franchise headquarters, the report said. It was also found that an increase in the sales of franchises has a significant influence on the success of franchises. Finally, it was revealed that increasing profits at franchise headquarters significantly affects the success of the franchise business.

• The Journal of Information Systems
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• v.11 no.2
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• pp.47-72
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• 2002

In the beginning of new millennium, Business-to-Business(B2B) Electronic Commerce(EC) is a hot issues of the world business and economic communities. The market of B2B EC is increasing rapidly, and become a more complex and competitive because many participants and intermediaries are play on their own objectives and strategies. To cope with the situation, participants of B2B EC market should make play with a competitive strategies. So, the participant enterprises must know the critical success factors of their own EC market. This study identifies B2B EC success factor measurement sets, and explores several success factors based on the perceived importance of B2B EC practitioner in the manufacturing enterprises. The study tests the differences of success factors by IS level, EC business model characteristics, and EC introduction and operating characteristics.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2004.10a
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• pp.463-466
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• 2004

This paper suggests the evaluation method of success factors of CRM implementation using AHP technique, and presents why firms implement CRM, how it could be successfully implemented, and what is the most important factor. For the purpose, this study applies the method to department stores' industry. AHP structure consists of three steps to determine CRM's key success factors. First of all, strengthening loyalty of customers, improvement of service quality, upgrade of intelligence system and advancement of management process are selected as superordinate object (i.e. CRM-implementation goal). The next project factor, technology/data factor and organizational factor were decided as success factor of CRM-implementation. Subordinate criteria of project factor consist of 11 criteria. The experimental results of this study show that department stores think advancement of management process and improvement of service quality as most important purposes for CRM implementation. The results also indicate that among the subordinate success factors, accuracy of customer information, conversion to customer-oriented business model, practical use of experienced consultant, and establishing IT infrastructure for CRM are evaluated as most important success factors for CRM implementation.

• Journal of Digital Convergence
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• v.11 no.9
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• pp.55-65
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• 2013

The purpose of this study was to investigate correlations between entrepreneurial intention and entrepreneurship and entrepreneurial success. For that purpose, the study carried out a survey among the students of Graduate School of Business & Entrepreneurship, the students of small business start-up education, and general people and reviewed the previous studies and literature with a focus on the characteristics and capabilities of entrepreneurial intention. The investigator identified the characteristic factors of entrepreneurial intention including entrepreneurial intention, entrepreneurship, entrepreneurial success, education, and mentor, set a research model and hypothesis for their relations with entrepreneurial success, and empirically analyzed and tested them. The empirical analysis results were summarized as follows: first, entrepreneurial methods and abilities of the variables of entrepreneurial intention turned out to have significant impacts on entrepreneurial success. Second, corporation determination, external factor, and internal factor of the variables of entrepreneurship turned out to have significant effects on entrepreneurial success. Third, re-education after success turned out to be the most influential entrepreneurial education factor on entrepreneurial success, which points to a need for constant education after setting up a business. Fourth, practical entrepreneurial mentors had the greatest influences on entrepreneurial success, being followed by successful entrepreneurial mentors and socially successful mentors in the order. One can have a vision to see a further future of his or her business and promote its growth by forming relationships with those who have more knowledge about the line of business and richer experiences in the field. The subjects overwhelmingly had a positive personality, which suggests that those who try to start a business tend to be positive and considerate of others.

• Journal of Korean Society for Quality Management
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• v.32 no.3
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• pp.216-233
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• 2004

The real estate management includes not only the brokerage, property management, development, investment and consulting which are related to real estate handling, but also the human resources who deal with the real estate business. The level of management quality of Korean real estate business is rather poor. This paper deals with management innovation of real estate management using Six Sigma methodology The main focus of this Paper is to develop strategy Planning, and is to select critical success factors for each strategy to make an advanced management system for real estate business. This paper is a case study, and the target company for this innovation is ERA-Korea Company. Seven strategies are proposed, and for each strategy several critical success factors are suggested. Through this case study, the authors hope that a management quality model for real estate business is proposed, and an improved management method can be adopted in the other real estate companies.

• The Journal of Fisheries Business Administration
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• v.46 no.2
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• pp.1-11
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• 2015

Due to the environmental changes such as decreasing and aging fishing population and increasing imported marine products, improvement of fishing business competitiveness has become one of important issues. This study aimed to analyze the coastal fishing business units in Busan region and compare their business performances in order to find out success factors. The logistic regression analysis between 4 determination factors of competitiveness and business performances showed that the ship tonnage in the factor conditions, catch of species of fishing types'kg per price in the demand conditions, cooperative sales ratio in the related & supporting industries, and net per cost in the firm strategy, and structure & rivalry had the positive(+) impacts on business performances.

• East Asian Journal of Business Economics (EAJBE)
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• v.8 no.2
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• pp.29-41
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• 2020

Purpose - This study incorporated the success factors of bio cluster and provided the ways to utilize them for managing the performance of bio cluster. The aim of this study was to present an integrated framework for the success factors of the bio cluster by combining the literature and case studies, and to measure and manage the performance of the bio cluster. Research design, data, and methodology - This study combined the literature review with the case study. We reviewed the literature on the success factors of the bio cluster presented by existing studies. We studied some cases of how these factors are actually applied in the bio cluster also. We integrated the success factors of bio cluster based on both the literature review and the case study. Results - The success factors of the bio cluster presented in this study as an integrated framework were defined as six factors: knowledge base and expertise, industrial infrastructure, funding and investment, government support, start-up activities and innovation activities. These success factors can be measured and managed by some performance indicators of each factor. Conclusions - Through this study, we can identify the integrated success factors of the bio cluster and understand how these factors work in bio cluster. In addition, this integrated framework of success factors will be effectively utilized to measure and manage the performance of the bio cluster.

• Korean System Dynamics Review
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• v.2 no.2
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• pp.119-134
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• 2001

Since 1998, government-led Korean venture business boom now proceeds into the stage of market-oriented venture business growth. At such a moment, this research is to clarify the relations between the success factors of Korean venture businesses, based on domestic and foreign documentary surveys and inquiry surveys over domestic venture businesses. This research starts from the necessity to overcome the limits of the existing researches by uni-dimensional probing research into success factors of Korean venture businesses and to manifest the multi-dimensional relations between the success factors from the various viewpoints. And this research adopts System-Dynamics methodology to manifest and utilize relations among those factors, avoiding the existing metrical approaches. This research can be called a new approach to the current ecosystems of Korean venture in which whether venture businesses success in Korea is considered to depend on the list on the stock market. For this, this research implemented verification analysis through the simulations of each factor at various levels to build causality map which clarifies the causality of success factors of venture businesses through the System-Dynamics methodology and to utilize it as a way of supporting tool for decision-making of venture businesses. This research will be able to suggest the reactions depending on various internal and external situations. This research tried to manifest the causality map of each factor on the basis of inquiry surveys and documentary surveys to verify feedback among each factor by the SD methodology. This research will be a basis bolster up the still fragile substructure of venture businesses through an efficient analysis framework using the verification of SD methodology and resulting outcomes from this research.

• Proceedings of the Korean System Dynamics Society
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• 2001.10a
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• pp.3-14
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• 2001

Since 1998, government-led Korean venture business boom now proceeds into the stage of market-oriented venture business growth. At such a moment, this research is to clarify the relations between the success factors of Korean venture businesses, based on domestic and foreign documentary surveys and inquiry surveys over domestic venture businesses. This research starts from the necessity to overcome the limits of the existing researches by uni-dimensional probing research into success factors of Korean venture businesses and to manifest the multi-dimensional relations between the success factors from the various viewpoints. And this research adopts System-Dynamics methodology to manifest and utilize relations among those factors, avoiding the existing metrical approaches. This research can be called a new approach to the current ecosystems of Korean venture in which whether venture businesses success in Korea is considered to depend on the list on the stock market. For this, this research implemented verification analysis through the simulations of each factor at various levels to build causality map which clarifies the causality of success factors of venture businesses through the System-Dynamics methodology and to utilize it as a way of supporting tool for decision-making of venture businesses. This research will be able to suggest the reactions depending on various internal and external situations. This research tried to manifest the causality map of each factor on the basis of inquiry surveys and documentary surveys to verify feedback among each factor by the SD methodology. This research will be a basis bolster up the still fragile substructure of venture businesses through an efficient analysis framework using the verification of SD methodology and resulting outcomes from this research.

• Journal of Information Technology Services
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• v.15 no.3
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• pp.247-263
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• 2016

The purpose of the study is to derive success factors of B2C reverse auction business model, a business model contributes to the recent innovative practices in e-commerce and service sector. Electronic reverse auction has been traditionally used to ensure the procurement convenience and purchasing efficiency in B2B or B2G settings, however, e-RA is now expanding its basis toward B2C commerce industry along the huge success of an online e-RA travel service provider Priceline.com. Recently, B2C e-RA business model is getting the spotlight in the Korean venture industry with a variety of startups in diverse areas. However, e-RA does not work perfect in all kinds of trade settings. Therefore, we conducted a multiple case study to find out the success factors of B2C business model as follows : First, large supplier basis is an important factor that constructs a quasi-perfect competition environment. Second, the high online and mobile accessibility or e-readiness of Korean consumers was also a critical aspect of the success of e-RA. Lastly, e-RA performs best when the supplier switching cost is low and the trading occurs infrequently.