• Title/Summary/Keyword: Business model innovation

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Moderating of the Role of Technology Theory to the Existence of Consumer Behavior on e-commerce

  • MANSUR, Daduk Merdika;SULE, Erni Tisnawati;KARTINI, Dwi;OESMAN, Yevis Marty;PUTRA, Aditya Halim Perdana Kusuma;CHAMIDAH, Nurul
    • Journal of Distribution Science
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    • v.17 no.7
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    • pp.15-25
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    • 2019
  • Purpose - e-Commerce is now one of the alternatives in shopping. Ease of Use and convenience aspects are the main supporting reasons that e-commerce is a trend for most people today. This study examines the relationship between the theory of technology to consumer behavior in using e-commerce applications. Research design, data, and methodology - The number of samples in this study was 600 samples from four major e-commerce made in Indonesia. The research method of this study Structural Equation Model (SEM) with AMOS and SPSS applications as analysis tools. Results - The results of this study state that most hypotheses support prior research and grand theory. On the other hand, the components of technology acceptance theory are mostly able to moderate variable consumer behavior in the digital era. Conclusions - The combination of essential elements of technology theory are oriented to the fundamental aspects of human beings as social beings. The most important thing for the development of the e-commerce industry to develop and be sustainable is the obligation to increase consumer confidence. The combination of components of technology theory and CCT can be a comprehensive marketing strategy and innovation to competitive advantage in the future.

Analysis of Recognition on Business Risks and Entrepreneurial Intention (사업위험에 대한 인지가 창업의욕 및 사업유지의욕에 미치는 영향 분석)

  • Ha, Kyu Soo;Seo, Sang Hyuk
    • Journal of Korea Technology Innovation Society
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    • v.14 no.spc
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    • pp.1285-1311
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    • 2011
  • In this research, we investigated both present and potential entrepreneurs who are over 20 years old. The theme was that how businessmen's manners toward business and danger-perception have difference and are affected according to various factors. Besides, we also worked on the influence of manners toward enterprise and risk-perception variable on intention of starting and maintaining a business by using a decision-making model of consumers. The results are the followings. First, attitude toward enterprise was positive when the entrepreneur is man or unprofessional. This phenomenon was also observed if his or her parents had business foundation experience or he or she has self-realization motive rather than economical. Meanwhile, danger-recognition was high when the entrepreneur has no job, is more than 40 years old, has business background, or has affirmative enterprise attitude. Second, people who are man, have parents with business background or have self-realization motive on business foundation were more willing to start a business. Meanwhile, people who have affirmative enterprise manners, company with sales from 11 billion to 100 billion won or no business failure experience had high intention to maintain a business. Third, businessmen who are men, work in unprofessional job or have business experience had more strong desire to establish enterprise. Meantime, people who are old, have no jobs or have enterprise experience showed high danger-recognition level. At last, people who are men or jobless had strong will to start a business. So did the people who have positive attitude toward business or have parents who have business experience. Meantime, people with affirmative business manners or no experience of enterprise failure had strong intention to keep business.

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A Study on the Consideration Factors for State-of-the-art Defense Business Orders from Chasm Marketing Perspective (캐즘마케팅 관점으로 바라본 최첨단 무기체계 수주를 위한 고려요소에 관한 연구)

  • Kim, Young-Bok;Kim, Hong-Ki;Lee, Seung-Hee
    • Journal of Digital Convergence
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    • v.14 no.11
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    • pp.81-90
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    • 2016
  • In the civil market, companies launch new products when the acquired innovations are ready, but in defense, customer requests the innovation applied weapon systems. The technology adoption cycle model takes unusual form of market like inverse chasm takes technology inversely. This thesis describes an inverse chasm from the perspective of technology adoption cycle, equipped product model, and technical progress S-curve. As a way to overcome the inverse chasm, considering factors like a self-investment demo model, customer needs, and the temporary chasm expanding phenomenon are derived. And order-effective relationship analysis and chasm marketing strategy are suggested. Especially securing the core technologies and possibility for equipped product by developing self-investment demo model are identified as a good marketing strategy of chasm. This analysis and strategy suggest the policy implications for preemptive advantage of market positioning in the procurement process of defense, discontinuous innovation technology applied on.

Exploring Antecedents of Knowledge Sharing in Team-based Innovation Activities (팀 혁신활동을 위한 지식공유 활동 영향요인에 관한 연구)

  • Park, Jungi;Lee, Hyejung;Lee, Jungwoo
    • Journal of Information Technology Services
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    • v.12 no.3
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    • pp.253-271
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    • 2013
  • Innovation becomes norm rather than exception in today's business, and accordingly firms are working on how to make their employees to work smarter using information systems and technologies. Smart work demands virtual collaboration and cooperation among team members in different places and different time. Sharing of knowledge among team members in these innovative activities are critical in every sense for the successful performance. This study explores the antecedents of knowledge sharing among team members in team-based innovation activities. Five factors (pleasure of knowledge sharing, self-efficacy, management support, rewards, and system usage) are identified through extant review of literature and an instrument is adopted and validated from previous studies. The instrument is adminitered against 138 individuals in and across 54 teams in a telecommunication firm. Except self efficacy, all the paths in the proposed research model is confirmed with different levels of relational coefficients towards the levels of knowledge sharing and innovation activities in teams. Surprisingly, findings indicate that intrinsic pleasure of sharing is most critical than management support, organizational rewards or system usage. This study fills the research gap in team management. Findings provide important implications for managing teams in coming virtual and smart environment.

The Effect of Diffusion Starters' Centralities on Diffusion Extent in Diffusion of Competing Innovations on a Social Network (사회 네트워크 상의 기술 확산 경쟁에서 확산 시작 지점의 중심성에 따른 확산 경쟁의 결과)

  • Hur, Wonchang
    • Journal of the Korean Operations Research and Management Science Society
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    • v.40 no.4
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    • pp.107-121
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    • 2015
  • Diffusion of innovation is the process in which an innovation is communicated through certain channels over time among the members of a social system. The literatures have emphasized the importance of interpersonal network influences on individuals in convincing them to adopt innovations and thereby promoting its diffusion. In particular, the behavior of opinion leaders who lead in influencing others' opinion is important in determining the rate of adoption of innovation in a system. Centrality has been recognized as a good indicator that quantifies a node's influences on others in a given network. However, recent studies have questioned its relevance on various different types of diffusion processes. In this regard, this study aims at examining the effect of a node exhibiting high centrality on expediting diffusion of innovations. In particular, we considered the situation where two innovations compete with each other to be adopted by potential adopters who are personally connected with each other. In order to analyze this competitive diffusion process, we developed a simulation model and conducted regression analyses on the outcomes of the simulations performed. The results suggest that the effect of a node with high centrality can be substantially reduced depending upon the type of a network structure or the adoption thresholds of potential adopters in a network.

Inward Technology Licensing, Financial Slack, and Internal Innovation in New Technology-Based Firms Located in Isolated Areas

  • JANG, Yongseok;HADLEY, Brandy;LEE, Woo Jin
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.2
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    • pp.173-181
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    • 2019
  • The paper aims to evaluate the combination of strategies that influence the success of New Technology Based Firms (NTBFs) located in isolated areas with resource constraints. We utilize the Kauffman Firm Survey to construct a subset of 224 firms operating in primary metal manufacturing industries and who are located in non-thriving areas. We focus on the impact of technological strategy, in the form of Inward Technology Licensing (ITL), combined with financial strategy, in the form of increased financial slack. Using a negative binomial-specification technique to model these relations, we find that ITL positively impacts internal innovation in the firm and this relation is strengthened by the presence of greater financial slack. This positive impact of financial slack supports the behavioral theory of the firm rather than agency theory in that financial slack enables further innovation rather than stifling it. This research confirms the importance of resource acquisition, suggesting that entrepreneurs may utilize external sources of knowledge in an effort to build a favorable situation when facing the challenges of location. Finally, by presenting evidence showing the compatibility of a financial strategy with a knowledge strategy (ITL), this study emphasizes the importance to entrepreneurs of choosing the proper combination of varying strategies.

Work life balance practices and the link to innovation and productivity: A comprehensive literature review

  • Hatcher, Ryan;Hwang, Yo-Sung
    • The Journal of Economics, Marketing and Management
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    • v.7 no.1
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    • pp.26-38
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    • 2019
  • Purpose - This paper is to review recent literature, by conducting a thorough investigation of the limitations and implications for future research on work-life balance with the focus and linkages between work-life balance practices, machine learning and emotional intelligence, work-life conflict, the correlations between work-life enrichment and work-life balance practices, the relationships between employee job satisfaction and work-life balance, the links between work-life balance and the managerial support. Research design, data, and methodology - The paper will further detail linkages between work-life balance and organizational performance outcomes productivity and innovation. Previous literatures have paid attentions to the link of HR practices and organizational outcomes such as productivity, flexibility, and financial performance, but the understanding needs to be extended to involve innovation performance. Dealing with employees' emotions using different machine learning techniques is one of the phenomenal researches in today's world. Here, we examine how far the employees are conscious of their own self and found the ideas and views of an individual about themselves and others. Without proper knowledge about their personality it will be very difficult for an individual to manage their own emotions. This study also aims at finding out the individual abilities to manage their emotions in order to perform well. Conclusions - A theoretical conceptual framework has been built by integrating the existing literature to explain a number of factors which are closely associated with work-life balance. The conceptual model illustrates how the work-life balance interplays with performance and interrelates with the aforementioned factors.

Evaluating the Current State of ChatGPT and Its Disruptive Potential: An Empirical Study of Korean Users

  • Jiwoong Choi;Jinsoo Park;Jihae Suh
    • Asia pacific journal of information systems
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    • v.33 no.4
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    • pp.1058-1092
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    • 2023
  • This study investigates the perception and adoption of ChatGPT (a large language model (LLM)-based chatbot created by OpenAI) among Korean users and assesses its potential as the next disruptive innovation. Drawing on previous literature, the study proposes perceived intelligence and perceived anthropomorphism as key differentiating factors of ChatGPT from earlier AI-based chatbots. Four individual motives (i.e., perceived usefulness, ease of use, enjoyment, and trust) and two societal motives (social influence and AI anxiety) were identified as antecedents of ChatGPT acceptance. A survey was conducted within two Korean online communities related to artificial intelligence, the findings of which confirm that ChatGPT is being used for both utilitarian and hedonic purposes, and that perceived usefulness and enjoyment positively impact the behavioral intention to adopt the chatbot. However, unlike prior expectations, perceived ease-of-use was not shown to exert significant influence on behavioral intention. Moreover, trust was not found to be a significant influencer to behavioral intention, and while social influence played a substantial role in adoption intention and perceived usefulness, AI anxiety did not show a significant effect. The study confirmed that perceived intelligence and perceived anthropomorphism are constructs that influence the individual factors that influence behavioral intention to adopt and highlights the need for future research to deconstruct and explore the factors that make ChatGPT "enjoyable" and "easy to use" and to better understand its potential as a disruptive technology. Service developers and LLM providers are advised to design user-centric applications, focus on user-friendliness, acknowledge that building trust takes time, and recognize the role of social influence in adoption.

An Empirical Study on the Correlation among Innovative Strategies, Motivation, Level of Implementing Innovative Activities and Business Performance in Taiwan's High-tech Manufacturers

  • Chung, Yi-Chan;Hsu, Yao-Wen;Chiu, Chung-Ching;Chen, Ching-Piao;Tsai, Chih-Hung
    • International Journal of Quality Innovation
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    • v.9 no.3
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    • pp.93-112
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    • 2008
  • This study explores the influence of Taiwan's high-tech manufacturers' innovative strategy and innovation motivation concerning the implementation of innovative activities, as well as the influence of innovative activities implementation on business performance. The two intermediate variables, industry group and enterprise scale are also considered. Through a review of the relevant literature, a theoretical model of the influence relationship is developed, while an empirical analysis is simultaneously conducted on Taiwan's high-tech manufacturers. The research result shows that the internal driving force of innovative activities has a significant impact on the level of implementing technological innovative activities and cultural innovative activities. The external driving force of innovative activities has a significant impact on the level of implementing market innovative activities and management innovative activities. Companies adopting self-developed technology and purchased as well as self-developed technology strategies, perform better than those adopting purchased new technology or those with neither purchased nor self-developed technology strategies, at implementing technological innovative activities and cultural innovative activities. The level of implementing innovative activities has a significant influence on business performance (cost reduction and product/service differentiation). For the intermediate variables of "industry group" and "enterprise scale", it is proven in this study that they have no significant influence on the level of innovative activity implementation or business performance.

Communal Antecedents in the Adoption of Secure Coding Methodologies

  • Kim, Sung Kun;Kim, Ji Young
    • Asia pacific journal of information systems
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    • v.26 no.2
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    • pp.231-246
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    • 2016
  • Technology acceptance model has demonstrated that technology adoption behavior can be explained by two user belief constructs: perceived usefulness and perceived ease of use. A number of studies have explored how these beliefs develop by utilizing primarily individual-level antecedents. However, because innovation and new techniques bear a direct relation to social concerns, non-individual antecedents may be necessary. Therefore, in this study, social and organizational supports are used to understand how software developers foster beliefs regarding secure coding practices. We compiled data from 83 software developers to evaluate the technology acceptance model. Our findings show that these collective antecedents can effectively explain user belief constructs and the intention to adopt secure coding methodologies. These findings imply that society and organizations offering more concrete support programs will experience smoother deployment of security-enhancing measures.