• Title/Summary/Keyword: Business Events

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GETTING IT ALL TOGETHER--MIS, MANAGEMENT SCIENCE AND CORPORATE MODELS

  • Mellichamp, Joseph M.;Smith, Palmer W.
    • Journal of the Korean Operations Research and Management Science Society
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    • v.3 no.2
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    • pp.29-39
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    • 1978
  • Scarcely a month passes that another paper lamenting the short-comings of either Management Information Systems (MIS) or Management Science (MS) doesn't appear in the literature. It is unfortunate that these disciplines which have been universally commended to management and which obviously have great potential, have fallen into difficult times. It is likewise unfortunate that another promising construct--the corporate model--will likely meet a similar fater unless the present course of events is altered.

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A Visual Cohesion Improvement Model and Metrics of Business Events in a Uesr Interface (사용자 인터페이스에서 비즈니스 이벤트의 가시적 응집도 향상 모델과 측정 방법)

  • 김진영;김정옥;유철중;장옥배
    • Proceedings of the Korean Information Science Society Conference
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    • 2004.04b
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    • pp.451-453
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    • 2004
  • 사용자 인터페이스에서 비즈니스 이벤트의 가시적 응집도 향상을 위하여 의미적으로 서로 관련성을 갖도록 4단계로 클러스터링함으로써 비즈니스 업무의 이해도를 향상시키고. 사용성이 향상되도록 설계하는 방법을 제안한다. 이것은 클러스터링 단계별로 가시적 응집도를 향상시킬 수 있었다. 또한 사용자 인터페이스에서 비즈니스 이벤트의 기능적, 통신적, 순차적 응집도를 높여준다.

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A Study on Kanga Fundanental Notion of Apparel Widely Throughout East Africa (동(東)아프리카 지역(地域)에서 광범위(廣範圍)하게 착용(着用)하는 Kanga개념(槪念) 연구(硏究))

  • Kang, Eun-Sook
    • Journal of Fashion Business
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    • v.8 no.4
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    • pp.104-116
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    • 2004
  • Kanga is a type of cotton clothes with splendid patterns that East African women throw on their bodies. It first appeared in the East African shores in the mid-nineteenth century. A new style of squared handkerchiefs brought to Africa by Portuguese merchants for the first time was referred as to leso of which early designs were in a basic form of white dots on dark background. Consumers called such material by kanga as they began mentioning its craftiness and comparing its elegant nature to a sociable red rooster and graceful feathers. From the early 1990s, Swahili characters have been embroidered in designs of kanga, mainly consisted of proverbs. Kenya's kanga products are widely known and well represented whereas Tanzania makes the best use of it for political and social events. Fascinating and practical kanga has established its position as an essential part of East African cultures that is being well received as a fashion style there in these days.

An analysis model for business processes in RTE environments (RTE를 위한 비즈니스 프로세스 분석모형)

  • Heo, Won-Chang;Bae, Hye-Rim;Gang, Seok-Ho
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2004.05a
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    • pp.726-729
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    • 2004
  • 본 논문은 최근 실시간 기업(RTE: Real-Time Enterprise)의 구현도구로 각광을 받고 있는 BPM(Business Process Management)을 위한 새로운 모니터링 기법을 소개한다. 본 논문의 방법론은 기존의 프로세스 모니터링 서비스의 한계를 극복하고 개인에 따라 차별화된 모니터링 환경을 제공한다. 제시된 모형은 모니터링 객체(monitoring objects), 분석기법(analysis methods), 표현 양식(presentation styles), 모니터링 이벤트(audit events)의 네 가지 축에 따라 모니터링 구성 요소들을 분해하고, 분해된 개별 단위들을 사용자가 자유롭게 조합하여 모니터링 서비스를 구성할 수 있도록 한다. 이는 기업의 경영자가 실시간으로 경영성과를 확인하도록 하고 추후의 경영활동에 반영하도록 하는 실시간 기업의 환경을 구축하도록 한다.

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TV Home Shoppers' Compulsive Buying: Shopping Orientation & Marketing Promotion Variables (TV 홈쇼퍼의 강박구매에 관한 연구: 쾌락적 쇼핑성향과 마케팅 자극 요인을 중심으로)

  • Lee, Seung-Hee;Hur, Se-Jeong
    • Journal of Fashion Business
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    • v.13 no.5
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    • pp.102-109
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    • 2009
  • The purpose of this study was to investigate TV home shoppers' compulsive buying, focused on shopping orientation and marketing promotion variables. Four hundred one female home shoppers who have purchased fashion products through TV home shopping. For data analysis, descriptive statistics, factor analysis, t-test, and Cronbach's Alpha were used in this study. The results were as follows: First, approximately 17% of respondents were revealed as compulsive buyers. Second, for shopping orientation instrument, three factors of shopping orientation were found and labeled as 'indifferent', 'hedonic', and 'economic' factors. Third, compared to non-compulsive buyers, compulsive buyers had higher hedonic scores. Finally, compulsive buyers considered marketing promotion variables such as show host, scarcity sales, gift events as important factors for their purchasing than non-compulsive buyers. Based on these results, it would provide TV home shopping marketers efficient and social responsible marketing strategies.

Impact of ITSM Military Service Quality and Value on Service Trust

  • Woo, Hanchul;Lee, Sangdo;Huh, Jun-Ho;Jeong, Sukjae
    • Journal of Multimedia Information System
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    • v.7 no.1
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    • pp.55-72
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    • 2020
  • As the IT service environment grows, it is critical in terms of IT service quality to minimize the occurrence of failures due to changes in applications and to diagnose and recover in a short period of time how failure will affect the business. Thus, the Defense Acquisition Program Administration (DAPA) has been building and operating ITSMs to implement IT service management in a leading manner. Information Technology Service Management (ITSM) is divided into events, obstacles, changes, versions and setup management to ensure flexibility and stability in service delivery. It is also operated separately from service level, availability, capacity, financial and IT service continuity management to ensure service quality and cost efficiency. Based on ITSM military service history, this study looks at the impact of quality of service on value, satisfaction, and trust. The results of the analysis are highly valuable for future ITSM implementation and operation.

A new monitoring method of business processes for RTE environments (실시간기업(RTE) 구현을 위한 새로운 비즈니스 프로세스 모니터링)

  • 배혜림
    • Proceedings of the Korea Association of Information Systems Conference
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    • 2004.11a
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    • pp.20-26
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    • 2004
  • 본 논문은 최근 실시간 기업(RTE: Real-Time Enterprise)의 구현도구로 각광을 받고 있는 BPM(Business Process Management)이 신속하고 다양한 모니터링 및 분석을 제공할 수 있는 새로운 모니터링 기법을 소개한다. 본 논문의 방법론은 기존의 프로세스 모니터링 서비스의 한계를 극복하고 개인에 따라 차별화된 모니터링 환경을 제공한다. 제시된 모형은 모니터링 객체(monitoring objects), 분석 기법(analysis methods), 표현 양식(presentation styles), 모니터링 이벤트(audit events)의 네 가지 축에 따라 모니터링 구정 요소들을 분해하고, 분해된 개별 단위들을 사용자가 자유롭게 조합하여 모니터링 서비스를 구성할 수 있도록 한다. 이는 기업의 경영자가 실시간으로 경영성과를 확인하도록 하고 추후의 경영활동에 반영하도록 하는 실시간 기업의 환경을 구축하도록 한다.

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Product Presentation Strategies for Cable Television Home Shopping Channels

  • Kim Dong Hun
    • Journal of Distribution Research
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    • v.1 no.1
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    • pp.223-237
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    • 1996
  • The emergence of the cable television era has spawned the introduction of many new television programming formats such as all-news channels, movie channels, channels catering to cultural events, channels for women, and many others. One of the new programming formats that is expected to have interesting implications for marketing is the home shopping channel. As we have observed in other countries, this new form of distribution may potentially have a major impact on the traditional retail industry. This paper presents a model of home shopping channel viewing behavior. This model is then used to formulate optimal product presentation strategies that may aid managers in the design of home shopping programs. Specifically, by formulating a profit-maximization problem based on tile model, we derive the optimal length of product presentations and explore its properperties through simulating various situations. The discussion of these properties provide insights about making strategic decisions regarding product presentations.

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Overcoming the Cause Marketing Paradox: The Effect of Nostalgia on Charitable Giving and Happiness

  • Lee, Shinhyoung;Yi, Youjae
    • Asia Marketing Journal
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    • v.19 no.3
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    • pp.1-17
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    • 2017
  • The current research examines whether and when cause marketing, whereby firms link product sales to the support of a charity or cause, can increase charitable giving and happiness. Previous research suggests that cause marketing might reduce charitable giving and happiness among consumers. However, the present research finds the opposite result by introducing nostalgia as a moderator; cause marketing can enhance consumers' charity giving when their nostalgia is triggered. Moreover, results show that charitable giving increased by cause marketing improves feelings of happiness, suggesting that people view charitable behavior as a means of enhancing happiness. Interestingly, charitable giving and happiness are promoted by the situational priming of nostalgic events, but not by chronic individual differences such as nostalgia proneness.

Development of RFID Middleware with Business Process Logic Representation Capability (비즈니스 프로세스 로직 표현을 지원하는 RFID 미들웨어 개발)

  • Park, Chul-Soon;Bae, Sung-Moon;Lu, Gao
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.31 no.3
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    • pp.80-89
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    • 2008
  • Because of different hardware specifications, there are no unified protocol commands to use with various kinds of RFID readers. The current commercial RFID middlewares do not satisfy the various requirements from users to support business process logic representation. The EPCglobal, which is leading organization for the RFID research, suggested a RFID middleware architecture which is called ALE(Application Level Events) standard. However, their architecture also does not provide the application level's interfaces. Therefore, a new RFID middleware architecture is required to provide basic RFID functions, conform to ALE's specification and, additionally, support application level's business logic representation. This paper proposes a ALE-based RFID middleware architecture which provides business process logic representation. At first, the basic RFID control functionalities are identified. Secondly, the business process logic requirements in RFID applications are identified and classified Into six categories. Third, the Middelware architecture is implemented with Java and XML technology so that it can easily extended to support the various RFID hardware's protocols. Finally, an example RFID prototype system is developed to show the proposed architecture's feasibility and validate it. The proposed middleware is expected to be used In various application areas since it is using XML technology for easy adaptation and it also con- forms to ALE interface which is standard specification.