• 패션비즈니스
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• 제28권2호
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• pp.50-63
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• 2024

Chinese traditional wedding dress is a unique cultural symbol. It had a deep historical background as it went through different productions in each dynasty. However, with the introduction of Western ideas, an increasing number of people are wearing Western-style wedding dresses when they are getting married. Recently, traditional Chinese culture has been increasingly valued. Demand for traditional Chinese wedding dresses among modern Chinese people is increasing. Following this trend, Chinese designer Guo Pei(1967~) is actively innovating elements of traditional Chinese wedding dresses. This study aimed to analyze changes in traditional wedding dress styles by dynasty in China from 1046 B.C. to 1911 A.D. based on museum data and previous research. Changes in traditional wedding dress styles by Chinese dynasty were analyzed and organized. The meaning of wedding dress patterns was analyzed by type using traditional Chinese patterns. This study focused on Guo Pei's 2012 "Chinese bride" series and "Legend of the dragon" series. Starting from the development and characteristics of traditional Chinese wedding dresses, this study analyzed fashion characteristics of Guo Pei's wedding dress series. Goals of this study were to preserve the essence of traditional Chinese wedding dresses; and to determine how to apply the fusion of traditional Chinese design elements into fashion and modern design to wedding dresses.

• The Journal of Asian Finance, Economics and Business
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• 제7권4호
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• pp.81-95
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• 2020

The main objective of this research is to investigate the impact of board size and board composition on financial performance of banks. The sample of this study consists on two countries listed bank sector Pakistan and China. The annul data is used from 2009-2018 to find the objective of this study. The Panel regression model is used to check the relationship between dependent and independent variables. Return on Asset and Return on Equity is used as performance checker dependent variables. The results of this study confirm board size coefficient value positive for ROA and negative for ROE but shows insignificant behavior for Pakistani banking sector while in Chinese banking sector the coefficient value of board size positively for ROA and ROE at 10% level. The board composition coefficient shows the negatively significant with ROA but insignificantly related to ROE for Pakistani banking sector. However, in Chinese banking sector the coefficient value of board composition is insignificant for both ROA and ROE. This study is helpful for banks, management of banks, policy makers, researcher as well as Government.

• Asia Pacific Journal of Business Review
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• 제4권1호
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• pp.45-60
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• 2019

Proposing that the main barriers to mini-packaging success in China, in contrast to India and the Philippines, is Chinese consumers' sociocultural values and attitudes toward products in mini packages, this study investigates the factors that potentially make the China market relatively not conducive to buying products in mini packages via a survey of 468 Chinese adults in Shanghai (first-tier city) and Zhuhai (second-tier city). Results show that respondents agree that products in mini packages are difficult to store once opened, are more expensive than are larger-sized products, do not provide good value for money, entail frequent shopping, are harmful to the environment, are not advertised, and are mainly for trying new products and for traveling. They disagree with many possible reasons for the unpopularity of products in mini packages. This study's contributions are (1) providing in-depth quantitative analysis of the possible reasons mini-packaging is not popular in China, (2) offering managerial advice for using mini-packaging to increase brand competitiveness, (3) developing a scale to measure attitudes toward products in mini packages; and (4) being empirical as opposed to merely anecdotal/speculative like some studies in this area.

• International Journal of Advanced Culture Technology
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• 제9권4호
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• pp.135-144
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• 2021

In an environment that places a priority on morality, authentic leadership is becoming increasingly important. Chinese enterprises are putting a lot of effort into improving their employees' psychological safety and positive psychological capital (PsyCap). This study examines the influence of authentic leadership on positive PsyCap and psychological safety, as well as the influence of positive PsyCap on psychological safety in China. It also examines whether positive PsyCap plays a mediating role. Authentic leadership has a positive effect on both positive PsyCap and psychological safety. Positive PsyCap also has a positive effect on psychological safety. Moreover, positive PsyCap had a mediation effect on the relationship between authentic leadership and psychological safety. This result means that an authentic leadership style can stimulate employees' psychological capital, make the staff more confident and promote optimistic attitudes, hopeful minds, and plenty of other positive psychological states. At the same time, it promotes the psychological safety of employees in Chinese art enterprises. The significance of this study is that it investigates the effects and processes of authentic leadership on psychological safety and positive PsyCap in Chinese art enterprises. The implications of this research bridge a theoretical gap in the field, and provide feasible suggestions and guidance for development in the discipline. Enterprises should attach importance to the selection, cultivation, and appointment of authentic leaders. They must also pay attention to trends in employee psychological safety and positive PsyCap.

• 한국콘텐츠학회논문지
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• 제22권1호
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• pp.250-260
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• 2022

본 연구의 목적은 정부 보조금과 과학 기술 혁신 투입이 중국 문화산업 기업의 경영 실적에 미치는 영향을 검증하여 문화산업 기업의 경영 실적은 높일 수 있는 대안을 제시하는 데 있다. 본 연구는 이를 위해 2015년~2020년 중국 238개 문화산업 상장기업을 대상으로 1,175개 표본을 추출하여 Stata 16 소프트웨어로 실증 분석한다. 분석 결과는 다음과 같다. 첫째, 정부 보조금은 중국 문화산업 기업의 경영 실적에 정(+)의 영향을 미쳤다. 둘째, 정부 보조금은 중국 문화산업 기업의 과학 기술 혁신 투입에 정(+)의 영향을 미쳤다. 셋째, 과학 기술 혁신 투입은 중국 문화산업 기업의 경영 실적에 정(+)의 영향을 미쳤다. 넷째, 과학 기술 혁신 투입은 정부 보조금과 중국 문화산업 기업의 경영 실적의 관계에서 매개효과가 있다는 것을 검증하였다. 과학 기술 혁신 투입은 부분 매개효과를 가지고 있다. 연구 결과를 토대로 문화산업 기업의 경영 실적 향상을 위한 대책은 다음과 같다. 첫째, 현대화된 문화산업 시장 시스템을 갖추는 것이다. 둘째, 정부는 문화산업 기업에 대한 금융,세무 지원을 확대한다.셋째, 문화산업과 과학 기술 혁신의 융합을 촉진한다.

• 한국중재학회지:중재연구
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• 제16권1호
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• pp.121-151
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• 2006

As globalisation extends its effect and particularly following China's accession to the World Trade Organization(WTO) in 2001, ever greater numbers of international transactions will feature a Chinese party. China has certainly made efforts in recent years to rectify law problem. While conducting business in China, foreign companies occasionally find themselves embroiled in disputes with Chinese individuals and companies. As foreign businesses invest in the extraordinary market opportunities in China, international arbitration has also become the preferred method for handling disputes with Chinese partners or with other foreign corporation over operations in China. The new Arbitration Rules of the International Economic and Trade Arbitration Commission(CIETAC) came into force on 1 May 2005. The new rules represent a major overhaul of CIETAC arbitration procedures and are sure to enhance CIETAC's position as a leading player in the resolution of China-foreign business disputes. The changes are significant for all companies doing business in China. So, this article investigated some amendments on the basis of 2000 Rules.

• International journal of advanced smart convergence
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• 제9권1호
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• pp.141-153
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• 2020

This study aims to understand the antecedents and consequences of flow experience in online movie information sharing behavior of young Chinese moviegoers residing in Korea to explore a potential market. We followed the Stimulus-Organism-Response (S-O-R) theory and flow theory approaches for developing measures of constructs and investigated previous related studies. This study collected 186 data from Chinses students who attend Korean university. Statistical analysis revealed that information seeking behavior and telepresence are related to online flow experience. In addition, the online flow experience affected consumer satisfaction and information sharing behavior. Flow experience also has been predicted the mediation effect between stimulus information seeking behavior, telepresence and satisfaction and information sharing behavior. Our research findings offer insights for marketers in the movie distribution business who are interested in a better understanding of the behaviors of Chinese moviegoers residing in Korea

• 패션비즈니스
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• 제23권6호
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• pp.37-48
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• 2019

This paper aims to stretch the technology acceptance model (TAM) approach by investigating a clothes rental network. One of the understudied geographies of the world economy is the large-scale international trade in clothes, which are consumed by Chinese consumers. An online (www.sojump.com) survey was conducted by including 303 Chinese respondents. Structural equation modeling (SEM) was used to test the proposed hypothesis. The results indicated that external influence has a significant impact on the perceived ease of rental. Furthermore, consumers' perceived ease of rental influences the attitude towards renting, and perceived ease of rental plays a complete mediating role between them. However, external influence has no significant impact on perceived usefulness, and consumers' perceived usefulness has no impact on rental intention. In addition, attitude towards renting works as an indispensable mediation between perception and behavior. This study highlights the role of perception, attitude, behavior on clothes rental, and provides guidance and suggestions for clothes rental platform.

• 중국학논총
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• 제71호
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• pp.151-167
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• 2021

Looking at the economic effects of the Chinese coal industry analyzed in this text, the following results could be drawn. First, according to the analysis result of the influence coefficient of the Chinese coal industry in 2017, it is mainly rural and regional development It was analyzed that it had a great influence on the necessary sectors. Second, the sensitivity coefficient of the Chinese coal industry in 2017 was presented in the order of electricity and heat production and supply, monetary finance and other financial services, business services, refined petroleum and nuclear fuel processing products, wholesale business, and retail business. It is judged that this is more influenced by government policy than by influence coefficient.

• 패션비즈니스
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• 제6권4호
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• pp.113-124
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• 2002

The purpose on this study identified the purchasing conditions of Sports wear of the Chinese men residing in Beijing, Shanghai, Dalian, Tianjin, Harbin and Guangzhou, so that it helped sports wear manufacturers and retailers offer the basic data. For the study, a questionnaire used as a method of measurement, the 863 Chinese men were selected as a sample, SAS(Statistical Analysis System) program was used to analyze the data. The results from the study were as follows: 1. According to the investigation, the most preferred sports of Chinese men is soccer, as a whole. Swimming, basketball and ping-pong keep rank the next to soccer. 2. Accordingly age, area, profession and income, Chinese men maintained sports suit in order of training suit, swimming suit, soccer suit, tennis suit. It is found that holding amount of high-quality sports wears as ski, golf is on a low level. 3. It is appeared that Chinese men purchased in good order as follow brand: No-bran, Nike, Lening, Adidas. And except Nike, they purchased more Lening brand than foreign sports brand. 4. As the result of researching on the item of sports wear, it is found that they purchased various kind items in a higher rank 5 brands. 5. Sports wear's color that Chinese men purchased is blue, white, black, red. 6. The purchasing price that Chinese men favored is 200$\sim$599RMB. Thus, they expend average per head for sports suit buying, 486.0RMB. 7. Chinese men purchased very often at specialty store. And, coefficient of utilization at the usual market is on a low level. 8. In purchasing satisfaction, 80 % Chinese men were satisfied with goods(sports wear) that purchased in a higher rank 5 brands. So, average satisfaction degree showed over 3.8 as a high rate. 9. According to the result of satisfaction on Chinese men, 70% Chinese men showed satisfaction. Therefore, the average of satisfaction degree appeared 3.81 as a high rate.