• Title/Summary/Keyword: Business Attributes

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Assessment on Successful Implementation of KM Technology by Key Attributes of Organizational Culture (성공적인 지식경영 시스템구현을 위한 조직문화요소에 대한 연구)

  • Park, Hee J.;Jeong, Duke H.
    • The Journal of Society for e-Business Studies
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    • v.9 no.1
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    • pp.221-235
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    • 2004
  • Many organizations are implementing Knowledge Management(KM) technologies to promote knowledge sharing. An extensive review of recent articles and journals about such implementations reveals that one of the main barriers to implementation of KM technology is the absence of an organizational culture that supports knowledge sharing. The purpose of this research is to explore the possible relationship between the successful implementation of knowledge management technology and specific organizational culture attributes. The Organizational Culture Profile(OCP) and the Knowledge Management Technology Profile(KMTP) instruments were used to identify and rank the most critical organizational culture attributes and KM technology implementation successes. Data were collected from twenty six US organizations involved in a KM efforts.

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Effect of Importance of Selection Attributes on Satisfaction and Repurchase of Nostalgic Desserts among 20's

  • Choo Yeon KIM;Seunghyeon LEE;Seong Soo CHA
    • The Journal of Industrial Distribution & Business
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    • v.15 no.3
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    • pp.1-9
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    • 2024
  • Purpose: This research aimed at understanding the dynamics of consumer behavior in the context of nostalgic desserts. The primary objective is to scrutinize how different attributes like quality, health, convenience, and trend influence customer satisfaction and their subsequent decision to repurchase nostalgic desserts. Research Method: The study leverages structural equation modeling, incorporating statistical tools such as SPSS and AMOS for a thorough analysis. It involves collecting data over a specified period, followed by correlation and trend analyses to deduce patterns and relationships. Results: The findings reveal that attributes such as quality, health, convenience, and trend significantly impact customer satisfaction and repurchase intentions. Interestingly, economic factors appeared to have a negligible effect on these decisions. The study offers a comprehensive understanding of the factors that influence consumer decisions in the context of nostalgic desserts, providing valuable implications for both academic research and practical marketing strategies. Conclusions: The insights garnered from this research are pivotal for formulating marketing strategies for nostalgic dessert brands. It underscores the importance of accentuating quality, health, and trend in product offerings to boost customer satisfaction and encourage repurchases. The study also sheds light on the evolving nature of consumer preferences and the integral role of nostalgia in shaping purchasing behaviors.

An Evaluation of Quality Attributes of Smart Hotel by Using SERVQUAL-IPA Model: Focused on China's Hotel Market (SERVQUAL-IPA 모델을 활용한 스마트 호텔 서비스 품질요소 분석: 중국 호텔 시장을 중심으로)

  • Liang Zhou;Jaehee Kim
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.47 no.3
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    • pp.141-151
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    • 2024
  • The purpose of this study is to analyze the characteristic of quality attributes of smart hotels by using a SERVQUAL-IPA model, focusing on Chinese, which has the most proactive approach for the adoption of smart hotel system. Toward this goal, six quality factors-tangibles, reliability, assurance, responsiveness, empathy, and playfulness-were extracted through factor analysis, and IPA was used to appraise the degree of importance and satisfaction for each quality attribute. As a result of the SERVQUAL-IPA model, quality attributes were categorized into four groups of 'keep up the good work,' 'possible overkill,' 'low priority,' and 'concentrate here.'. Furthermore, it was concluded that there is a need to focus on the following elements: 'smart devices can assist customers in emergency situations', 'when the room control system identifies customer needs, the staff can provide prompt service', 'development and improvement of mobile applications that enable customers to control room amenities', 'regular maintenance for smart devices', and 'providing data-driven personalized recommendations through customer activity data analysis'.

An Analysis of Ordinary Mail Service Quality Attributes using Kano Model and Decision Tree Model (카노모형에서 의사결정나무모형을 이용한 통상우편서비스 품질속성 분석)

  • Choi, Hyeon Deok;Riew, Moon Charn
    • Journal of Korean Society for Quality Management
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    • v.44 no.4
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    • pp.883-895
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    • 2016
  • Purpose: The demand for ordinary mail services supplied by 'Korea POST' is decreasing due to the opening of mail service market and the growth of alternative communication media such as e-mail and SNS. To overcome this situation it is urgent to introduce new services that can be able to appeal customers and to improve existing services. Methods: A field survey is conducted to corporate customers who send ordinary mails and individual customers who receive these mails, respectively. Quality attributes of ordinary mail services are classified by two-dimensional perspectives in terms of Kano model. Decision tree model is utilized for classifying the quality attributes. Comparative analyses are done whether there are perceived differences on each quality attributes between corporate customers and individual customers. Results: Quality attributes such as 'discount postal charges', 'sending small packages by simply dropping it into a mail box', 'sending a mail of any appearance', 'delivering a mail anywhere', and 'receiving a mail at a preferred time where a customer is located ' are classified differently according to some market segments, while most of the quality attributes are classified as attractive or one-dimensional. Conclusion: Decision tree model has been found to be most effective to classify quality attributes for each market segment especially when trying to classify quality attributes belonging to 'gray areas'. Based on the perceived differences on quality attributes among customers, strategic implications are suggested to obtain potential customers and to have competitive advantages.

The Value of Private Information based on Cost-Benefit Analysis Framework: Focusing on Individual Attributes, Dealer Traits, and Circumstantial Properties (비용편익분석 프레임워크를 통한 개인정보가치에 대한 연구: 개인적 특성, 거래 상대방 특성, 상황적 특성을 중심으로)

  • Jaehyun Park;Eunkyung Kweon;Minjung Park;Sangmi Chai
    • Information Systems Review
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    • v.19 no.3
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    • pp.155-177
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    • 2017
  • The purpose of this study is to investigate those factors that are influenced when a user recognizes his/her private information value as an economic asset. The relationship among these factors will also be discussed. This research targets Internet users, and the value of their private information will be converted into economic figures. How economic value changes in relation with individual attributes, dealer's traits, and circumstantial properties will also be studied. The changes in the factors of private information value under different situations will be analyzed from an economic perspective. By using the cost-benefit analysis framework, this work hypothesizes that the user's private information value can be influenced by individual attributes and situational properties. in the business aspect, this study can help users recognize the true value of their personal information and minimize the cost resulting from private information security incidents. This work also highlights the necessity of estimating the scale of investments for protecting private information. Overall, this research will proceed under the hypothesis that the users' recognition of their private information value is influenced by the attributes of the individual, dealers, or situations.

Logistics Service Quality and Customer Satisfaction in E-commerce (전자상거래에서 물류서비스 품질과 고객만족에 대한 연구)

  • Lee, Min-Ho;Park, Kwang-Tae
    • Asia pacific journal of information systems
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    • v.12 no.4
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    • pp.237-253
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    • 2002
  • E-commerce is now widely used as the new business opportunity for most companies in Korea. The purpose of this study is first to find the attributes of the logistics service quality in e-commerce environment. We, then, try to find the relationships among service quality, customer satisfaction and repurchase intentions. The results of empirical study show that five attributes(responsiveness, empathy, reliability, accuracy and tangible) are identified as key factors of service quality. Customer satisfaction has also significant effect on repurchase intentions.

An Exploratory Study on Donor Location Strategies in Data Fusion

  • Kim, Jonathan S.;Cho, Sung-Bin
    • Management Science and Financial Engineering
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    • v.14 no.2
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    • pp.1-12
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    • 2008
  • This study explores several donor location strategies and discusses experiment results, which contributes to the saving of time and effort required in designing data fusion processes. In particular, three concepts are introduced. The Mahalanobis distance is applied to locate the nearest neighbors more effectively; which incorporates the covariance structure of attributes. The ideal point helps reduce the dimensionality problem that arises in conjoint-type experiments. The correspondence analysis is used to derive the coordinates from non-metric attributes. The Monte Carlo simulation results show that the proposed donor location strategies provide better fusion performance, compared to the currently-in-use methods.

The Situation Analysis of Fashion Retail Store According to Attributes of Visual Store Environment in Korean Traditional Market (재래시장의 시각적 점포환경 속성에 따른 재래시장 패션점포의 현황분석)

  • Park, Hyun-Hee;Jeon, Jung-Ok
    • Journal of the Korean Home Economics Association
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    • v.46 no.6
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    • pp.1-11
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    • 2008
  • The purpose of this study is to find the component factors and attributes of visual store environment and to suggest visual merchandising strategies which fit for fashion retail store in Korean traditional market. For the study, observation and in-depth interview were executed for consumers who had purchase experiences at Korean traditional market in city area. The results were as follows. First, the component factors of visual store environment for Korean traditional market were external factor, internal factor, and structural factor. Second, the attributes of visual store environment in Korean traditional market were approach convenience, cleanness, attractiveness, publicity, efficiency, and informativeness. On the basis of these six attributes, real states of fashion retail store in Korean traditional market were analyzed. This study has a meaning in confirming the possibility of differential approach method on the basis of the attributes of visual store environment in Korean traditional market.

Effect of Food Neophobia on the Relationships among Perceived Service Attributes, Brand Trust, Satisfaction and Behavioral Intention of Franchise Snack Bar

  • Lee, Sang-Mook
    • Culinary science and hospitality research
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    • v.23 no.1
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    • pp.58-65
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    • 2017
  • This study performed to test the effect of food neophobia on the formulated model on the relationships among perceived service attributes(food, employee, and physical attributes), brand trust, satisfaction and behavioral intention as perceived by franchise snack bar consumers. Total 299 respondents were used for statistical analysis and SPSS 21.0 and AMOS 21.0 program were employed. The findings of current study verified that food attribute among perceived service attributes has positively influence on brand trust and satisfaction, and the employee attribute has only effect on the brand trust. Additionally, the brand trust was critical predictor of satisfaction, but it was not significant antecedent of behavioral intention in context of franchise snack bar restaurant. Furthermore, this study found the moderating effect according to level of food neophobia on the designed hypothesizes, so it has been identified the importance of people's propensity about food neophobia can significantly effect on brand trust and satisfaction in franchise snack bar restaurant. These findings will contribute to provide meaningful suggestion to develop marketing strategic in franchise snack bar business as well as provide the theoretical evidence in the new segmentation.

The Effect of Local Foods on Tourists' Recommendations and Revisit Intentions: The Case in Ho Chi Minh City, Vietnam

  • NGUYEN, Ha Minh;DANG, Linh Ai Thi;NGO, Trung Thanh
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.3
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    • pp.215-223
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    • 2019
  • The study aims to investigate the recommendation and revisit intentions of foreign tourists in Ho Chi Minh city, Vietnam through their satisfaction with local foods. The study proposed the group of five attributes for food image: taste, health concern, price, serving style, vendor/ restaurant staffs. The relationship between these attributes of food image and food satisfaction, as well as the one between food satisfaction and behavioral intentions were investigated. To ensure a high ratio of answers, a face-to-face survey was conducted in famous places at Ho Chi Minh city. Data with 210 foreign tourists. The study uses the methods of descriptive statistics, EFA, Cronbach Alpha and regression. The results showed that Five attributes of food image were chosen for the research, being taste, health concern, price, serving style and vendors/ restaurant staffs. All of these attributes showed a positive relationship with satisfaction. Among five factors, taste had the most impact on food satisfaction. Through the analysis of several attributes of food images, this study provides managerial implications for tourism marketers in researching the positive influence of food image on tourists' satisfaction which leads to their positive word-of-mouth and return to the tourism place.