• Journal of Korean Society for Geospatial Information Science
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• v.24 no.1
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• pp.109-119
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• 2016

The height datum of Korea is currently separated into land and sea, which makes it difficult to acquire homogeneous and accurate height information throughout the whole nation. In this study, we therefore tried to suggest the more effective way to transform the height information were constructed separately according to each height datum on land and sea to those on the unique height datum using precise geoid models and tidal observations in Korea. For this, Anmyeon island was selected as a study area to develop the precise geoid models based on the height datums land (IMSL) and sea (LMSL), respectively. In order to develop two hybrid geoid models based on each height datum of land an sea, we firstly develop a precise gravimetric geoid model using the remove and restore (R-R) technique with all available gravity observations. The gravimetric geoid model were then fitted to the geometric geoidal heights, each of which is represented as height datum of land or sea respectively, obtained from GPS/Leveling results on 15 TBMs in the study area. Finally, we determined the differences between the two hybrid geoid models to apply the height transformation between IMSL and LMSL. The co-tidal chart model of TideBed system developed by Korea Hydrographic and Oceanographic Agency (KHOA) which was re-gridded to have the same grid size and coverage as the geoid model, in order that this can be used for the height datum transformation from LMSL to local AHHW and/or from LMSL to local DL. The accuracy of height datum transformation based on the strategy suggested in this study was approximately ${\pm}3cm$. It is expected that the results of this study can help minimize not only the confusions on the use of geo-spatial information due to the disagreement caused by different height datum, land and sea, in Korea, but also the economic and time losses in the execution of coastal development and disaster prevention projects in the future.

• Journal of the East Asian Society of Dietary Life
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• v.21 no.6
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• pp.934-947
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• 2011

The purpose of this study is to analyze products for good taste and convenience, which become an engine to constantly create customers. In addition, this study is aimed at investigating the relationship between the selective attributes of Home Meal Replacement, the perceived utilitarian value, and the repurchase intention, and drawing new suggestions on the Home Meal Replacement market from a new marketing perspective. Based on a total of 215 samples, this study reviewed the reliability and fitness of the research model and verified a total of 5 hypothesized using the Amos program. The result of study modeling was GFI=0.905, AGFI=0.849, NFI=0.889, CFI=0.945, and RMR=0.0.092 at the level of $x^2$=230.22 (df=126, p<0.001). First, the food quality (${\beta}$=0.221), convenience (${\beta}$=0.334), packing (${\beta}$=0.278), and employee service (${\beta}$=0.204) of home meal replacement consideration attributes had a positive (+) influence on perceived utilitarian value. Second, perceived utilitarian value (${\beta}$=0.584) had a positive (+) influence on repurchase intention. The factors to differentiate one company from other competitors in terms of the utilitarian value are the quality of food, convenience, wrapping, and services by employees. This study has illustrated the need to focus on the development of a premium menu to compete with other companies and to continue to research and develop nutritious foods that are easy to cook. Moreover, the key factors to have a distinct and constant competitive edge over other companies are the alleviation of consumer anxiety over wrapping container materials, the development of more designs, and the accumulation of service know-how. Therefore, it is necessary for a company to strongly develop the key factors based on its resources as a core capability.