• Journal of Preventive Medicine and Public Health
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• 제57권1호
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• pp.8-17
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• 2024

Objectives: The effectiveness and efficiency of pre-exposure prophylaxis (PrEP) in reducing the transmission of human immunodeficiency virus (HIV) among men who have sex with men (MSM) relies on how widely it is adopted and adhered to, particularly among high-risk groups of MSM. The meta-analysis aimed to collect and analyze existing evidence on various factors related to PrEP adherence in MSM, including demographic characteristics, sexual behaviors, substance use, and psychosocial factors. Methods: The meta-analysis followed the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) guidelines. The search included articles published between January 2018 and December 2022, obtained from the PubMed, ScienceDirect, and Scopus databases. The studies that were included in the analysis reported the proportion of MSM who demonstrated adherence to PrEP and underwent quality appraisal using the Newcastle-Ottawa Scale. Results: Of the 268 studies initially identified, only 12 met the inclusion criteria and were included in the final meta-analysis. The findings indicated that education (odds ratio [OR], 1.64; 95% confidence interval [CI], 1.12 to 2.40), number of sexual partners (OR, 1.16; 95% CI, 1.02 to 1.31), engaging in sexual activities with an human immunodeficiency virus-positive partner (OR, 1.59; 95% CI, 1.16 to 2.26), substance use (OR, 0.83; 95% CI, 0.70 to 0.99), and lower levels of depression (OR, 0.55; 95% CI, 0.37 to 0.82) were associated with higher rates of PrEP adherence among MSM. Conclusions: Despite these findings, further research is necessary to investigate PrEP adherence more comprehensively. The findings of this meta-analysis can be utilized to inform interventions aimed at improving PrEP adherence among MSM and provide directions for future research in this area.

• 패션비즈니스
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• 제11권2호
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• pp.32-41
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• 2007

This study is aimed at analyzing on purchasing behavioral characteristics of customer in beauty salon and providing the revitalization strategies for korean beauty business. For the goal of this study, on purchasing behavioral characteristics of customer in beauty salon were reviewed in terms of the purchasing decision-making process on the basis of literature. The survey of beauty salon customers mainly from Seoul was used for positive analysis. In analyzing the research data, Frequency Analysis, Descriptive Analysis, Factor Analysis and Multiple Regression Analysis were conducted using $SPSS/PC^+$. The results showed the followings: The choice factors, the overall satisfaction, the revisit intention and the recommendation intention of the beauty salon customers were all affected in order as service, customer relationship with the result of analysis for the relationship between the choice factors of beauty salon customers and behavior after purchasing(overall satisfaction, revisit intention, recommendation intention).

• 대한간호학회지
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• 제34권6호
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• pp.1004-1013
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• 2004

Purpose: The purpose of this paper was to describe the characteristics of smoking prevention programs in Korea, to estimate overall effect size of Korean smoking prevention programs, and to investigate effect size variations by program modality and instruction method. Method: Meta-analysis was performed on2l programs in 20 studies. Result: The estimation of overall effect size for knowledge and attitude was not possible because effect sizes were not homogeneous in this meta-analysis. However, effect sizes of studies that were socially influential programs or active/interactive methods were larger than information-oriented programs or passive/non-interactive methods in the pictures. The effects for behavioral outcomes were generally not as positive and not statistically significant. Q statistics showed that variations among effect sizes within program modality and instruction method classifications were heterogeneous. Conclusion: The results from this meta-analysis support the continued use of socially influential programs and active/interactive methods for smoking prevention programs. Because behavioral effect might be the fundamental objective of smoking prevention programs, the present results indicate that smoking prevention programs should consider adopting more effective programs.

• 한국산학기술학회논문지
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• 제11권8호
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• pp.2926-2934
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• 2010

본 연구의 목적은 보건의료기기 박람회 참관객들의 추구편익을 바탕으로 방문자 만족도와 행동의도를 분석하는데 있다. 본 연구에서는 방문자의 만족도와 추구편익에 대한 만족도 및 행동의도를 파악할 수 있는 각 변인들 간의 관계를 규명함으로써 보건의료기기 박람회를 주최자 및 관련자에게 필요한 기초 자료를 제시하고자 하였다. 따라서 본 연구는 원주 보건의료기기 박람회 이벤트에 참가하는 참관자들을 대상으로 250명을 표집하여 설문조사를 실시 하였다. 수집된 자료는 SPSS 14.0과 AMOS 16.0 통계프로그램을 이용하여 기술통계분석, 요인분석(Factor analysis), 신뢰도 분석(reliability analysis), 구조방정식모형 분석을 실시하였고, 다음과 같은 결론을 얻었다. 추구편익에 따른 방문객 만족도, 추구편익에 대한 행동의도, 방문객 만족과 행동의도 간에 각각 유의한 영향을 미치는 것으로 나타나 가설이 모두 채택되었다. 따라서 보건의료기기 박람회를 주최자 및 담당 관련자들은 박람회 참여자들의 특성과 욕구가 일치하는 박람회 또는 이벤트 상품, 서비스 등이 차후 행사시 만족도 및 행동의도로 이어 질수 있도록 전시주체들은 전시기획을 하여야 할 것으로 판단된다.

• 마케팅과학연구
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• 제13권
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• pp.135-158
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• 2004

본 연구에서 온라인 소비자들이 재방문단계(revisit stage)와 구매의사결정 단계(decision-making stage)에서 어떤 방문행동 특성상의 차이를 보이고 있는가를 파악하기 위한 목적을 가지고 있다. 인터넷 쇼핑몰 시장에서 어떤 방문행동특성을 가진 온라인 소비자들이 지속적으로 같은 사이트를 방문하고, 구매행동을 하는지에 관한 정보는 사이트 관리자의 입장에서 볼 때 수익성 제고 측면에서 공헌하는 바가크다. 특히 본 연구에서는 2단계 Mixture Model 율 이용하여 온라인 소비자들의 방문행동 특성을 파악함으로써 인터넷 쇼핑몰의 경쟁력을 강화활 수 있는 세분시장 결정방법을 제시하고자 한다. 또한 사이트 재방문단계 (revisit stage) 와 구매의사결정 단계 (decision-making stage) 훌 통한 온라인 소비자들의 방문 행동 특성 정보는 사이트 경쟁력 강화를 위한 전략적 시사점율 제공해줄 것으로 기대된다. 본 연구는 온라인 소비자들의 구매의사결정이 재밤문단계 (revisit stage) 와 구매단계 (purchase stage) 라고 하는 2단계 의사결정과정을 거치고 있음을 보여주는 실증분석을 통해 온라인 소비자들의 방문행동 특성을 파악하여 이에 적합한 대응전략을 전개할 수 있음을 논의함으로써 온라인 소비자들의 방문행동 특성을 사이트 밀착도 및 항해유형에 따라 파악할 수 있다는 학문적 공헌점을 제시 하고 있다.

• 한국항공운항학회지
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• 제30권3호
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• pp.38-53
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• 2022

Recently, the acquisition and production of information using digital tools and the creation of new knowledge are emphasized as important educational elements. Therefore, in this study, the effect of learning achievement according to the digital literacy level of college students was analyzed. For the analysis, a questionnaire is conducted with college students majoring in aviation services attending universities in Seoul Capital Area and Chungcheong area. To verify the hypothesis of the study, demographic characteristics are identified based on the questionnaire, reliability and validity of measurement items are verified, and structural equation model analysis is performed to verify the hypothesis. The analysis results are as follows. First, among the sub-factors of digital literacy competency of college students majoring in aviation service, 'technology use' is found to have a positive effect on 'cognitive flow' and 'emotional flow' of learning flow except 'behavioral flow'. Second, among the sub-factors of digital literacy competency, 'self-learning' is found to have a positive effect on 'cognitive flow', 'emotional flow', and 'behavioral flow' in learning flow. Third, the sub-factors of learning flow, 'cognitive flow', 'emotional flow', and 'behavioral flow' have a positive effect on 'learning satisfaction'. Fourth, 'learning satisfaction' is found to have a positive effect on 'learning outcomes'. Based on the research results, practical support measures and strategies for educational success are presented.

• 한국IT서비스학회지
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• 제9권4호
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• pp.19-36
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• 2010

The purpose of this study is to investigate the relationship among users perception on the characteristics of U-Services, attitude factors as mediating variables, and behavioral intention toward U-Services as the dependent variable. Based on the literature review on the related theories, the research model which analyzes the behavioral intention toward U-Services was developed. The result from the analysis of the data collected validated the U-Services Acceptance Model (USAM) proposed in this study as a sound construct framework. Futhermore, significant insights on the USAM were provided for the stakeholders and future researchers in the field of U-Services Acceptance.

• 웰빙융합연구
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• 제3권3호
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• pp.15-19
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• 2020

Consumers exposed to aesthetic brands can not only experience sensory pleasure but also lead to strong customer loyalty. Furthermore, aesthetic brands can expect to lead to the overall experience of the brand. They include the brand's sensory, emotional, behavioral and intellectual experience. Since aesthetic brands related to the sensory representation of customers, consumers exposed to aesthetic brands can expect to have a meaningful impact on the overall experience of the brand. The study will select aesthetic brands that distributed in Korea and then compare the aesthetic characteristics of each brand. It also seeks to verify the brand attractiveness, consistency, prominence and influence of brand motifs on the brand's sensual, emotional, behavioral and intellectual experience. To verify the influence between variables proposed in this study, we would like to conduct a multiple regression analysis. SAS 9.4 used to verify the hypotheses proposed in this study. Cronbach's α measure to verify reliability of each measurement item. In particular, brand attractiveness and brand motif can verify empirically to confirm that they play an important role in inducing brand experience.

• 한국식생활문화학회지
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• 제30권2호
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• pp.182-189
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• 2015

This study assessed the effect of color marketing in the RTD coffee industry in Korea. In order to investigate the effect of color marketing, this study measured the characteristics of color marketing as well as brand image and attitude in accordance with behavioral intention to purchase. Data were collected using questionnaires, and a total of 310 questionnaires were distributed with 298 entered for data analysis. Frequency analysis, factor analysis, correlation, and multiple regression analysis were tested using SPSS. A total of seven factors were extracted, including brand attitude, purchase intention, association, identification, brand awareness, symbolism, and attention. Significances were found between brand awareness and identification (p<0.001) and attention (p<0.001). In the relationship between characteristics of colors and brand attitude, significances were found in identification (p<0.001), attention (p<0.001), and association (p<0.001). Further, brand attitude and brand awareness had a significant positive effect on purchasing intention of RTD coffee. Results of this study suggested that color marketing is a good marketing tool to persuade potential consumers to purchase RTD coffee based on brand attitude and brand awareness.

• 한국초등과학교육학회지:초등과학교육
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• 제28권2호
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• pp.121-131
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• 2009

In this study, we investigated the elementary school students' perceptions toward scientific and/or technological professions in the views of accuracy, complexity, and diversity, and compared them by the students' grades and their science-related career aspiration levels. We also studied the relationships among the students' perceptions toward scientific and/or technological professions and their cognitive (science achievement), affective (enjoyment of science lessons, attitude to scientific inquiry, self-efficacy), and behavioral (participation in science-related activity) characteristics. The subjects were 369 students of 4th and 6th grades at three elementary schools in Seoul. The results revealed that the students were relatively well aware of what works and professions in science and/or technology were, but they did not have good understanding of them in the views of complexity and diversity. The 6th graders had better perceptions toward science and/or technological professions than 4th graders, although they showed the lower scores of attitude to scientific inquiry. Moreover, the higher science-related career aspirations were, the higher scores in all tests of the perceptions and the personal characteristics were. The students' perceptions toward scientific and/or technological professions were found to have relationships with their cognitive, affective, and behavioral characteristics. The multiple regression analysis of the personal characteristics on the perceptions toward scientific and/or technological professions indicated that science-related activity, science achievement, and self-efficacy were significant predictors. Educational implications are discussed.