• 제목/요약/키워드: Beauty Retail Industry

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The Role of Retail Beauty Workers to Enhance Green Supply Chain Management in the Beauty Industry

  • Eun-Jung SHIN
    • 유통과학연구
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    • 제21권10호
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    • pp.97-107
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    • 2023
  • Purpose: The primary objective of the present study is to investigate the contribution of retail beauty workers toward improving 'Green Supply Chain Management' (GSCM) within the beauty sector, and to address the following research inquiry: What are the responsibilities and contributions of retail beauty workers in the promotion and implementation of GSCM practices within the beauty industry? Research design, data, and methodology: The research methodology for this study was employed in investigating the current literature dataset and conducting qualitative literature analysis (Peer-reviewed journal articles and books). This study provides a comprehensive account of the data collection procedure and clear process employed for data analysis. Results: According to the qualitative textual analysis based on comprehensive literature analysis, the crucial aspects of retail beauty workers' contribution to enhancing GSCM within the beauty industry are following: (1) Promote green products, (2) provide green customer education, (3) Provision of environmental friendly services, and (4) Involvement in reducing green waste. Conclusions: All in all, through this process, four distinct roles were identified, which retail beauty workers can assume to facilitate the implementation of GSCM practices. This entails effectively advocating for environmental friendly products to customers by showcasing their value, attractiveness, and appropriateness in meeting customers' requirements and preferences.

Digital Distribution in Preparation for the 4th Industrial Revolution: Focused on the Beauty Industry

  • Hye Jeong, KOO;Ki Han, KWON
    • 산경연구논집
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    • 제14권2호
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    • pp.21-33
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    • 2023
  • Purpose: After using the Internet, the world is changing through several paradigms, and the retail industry, which is essential to living in the world, is also changing rapidly. In this review paper, the requirements that the retail industry should consider and prepare in accordance with the rapidly changing paradigm were reviewed according to the current situation of the times. Research design, data, and methodology: It is a review of technological development using PRISMA flow diagram, retail change, and necessity in April 2022, and a review of the digital environment to be applied to the retail industry in the future. Results As the current situation and changes of retail, and the development of IT technology, reviews on the retail business applying the 4th Industrial Revolution, the Internet of Things and artificial intelligence were collected, and the direction of the retail industry was suggested. Conclusions: The direction for the retail industry in preparation for developing technologies was presented. In addition, this study is a review paper that suggests the need for research on active introduction of new technologies to the beauty market that is very close to human life and economically helpful as IT technology for the 4th industrial revolution develops rapidly.

Pioneering the Distribution Industry in Korea: Dynamic Capability at Lotte Shopping

  • Won, Eugene J.S.
    • 유통과학연구
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    • 제16권10호
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    • pp.5-21
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    • 2018
  • Purpose - This case study reviews the development history of Lotte Shopping, which has played a key role in modernizing Korea's retail industry. Research design, data, and methodology - Lotte Shopping's expansion to various channel types has been reviewed from the perspective of the resource-based view of strategy. The opening of Lotte Department Store in 1979 signaled the beginning of the modernized distribution system in Korea. Lotte Shopping expanded its business domains to various types of retail channels, such as discount stores, online shopping malls, TV home shopping, convenience stores, supermarkets, home appliances specialty stores and health & beauty stores. Results - Lotte Shopping has been able to maintain high level of customer satisfaction with leading merchandising skills. It has developed mutually beneficial relationship with the partner firms. It has also been a leading firm in implementing corporate social responsibility activities and environment-friendly management. Lotte Shopping has applied advanced information and communication technology to provide customized goods/services. Conclusions - This study summarizes the business environment and new challenges Lotte Shopping faces currently. Lotte Shopping is trying to reinforce the omni-channel strategy, which can create synergy among various distribution channels based on its core competences.

새 소매 모델 방식에서의 사용자 경험 연구: 에스티로더 팝업스토어에서 인터랙티브 마케팅을 예로 들어보자 (Research on User Experience Under the New Retailing Mode: Using the interactive marketing mode of the Estee Lauder POP-UP store as an example)

  • 양남;반영환
    • 디지털융복합연구
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    • 제19권6호
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    • pp.343-353
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    • 2021
  • 중국의 뷰티 팝업숍 서비스는 이미 전성기발전시기에 들어섰다. 본 연구는 중국 에스티로더 팝업샵을 예를 들어 새 소매모델하에서의 뷰티샵 인터랙티브 마케팅방식에서의 사용자 체험을 기초로 일종의 온라인과 오프라인을 융합하는 시스템 인터랙티브 디자인 과정을 세우고 기업이 마케팅 서비스의 지속가능한 발전을 이루도록 돕는다. 이 목적을 달성하기 위해 본 연구에서는 설문조사와 인터뷰 조사로 사용자 체험의 핵심 요소를 조사하고 고객 여정 지도를 이용해 사용자의 통증점 (접촉점)을 확인하고 새 시스템 흐름의 디자인을 완성한다. 실험검증을 통해 이 과정은 디자이너들에게 새로운 시각을 제공한다. 비교적 높은 시효성과 실용성을 가지고 있고 또한 오프라인 소매와 온라인소매의 협동 최적화와 업그레이드를 촉진하여 기타 기업에 팝업스토어 써비스의 이론지지와 실천적의거를 제공해준다.

뷰티디자인의 사회적 책임에 관한 연구 (A study on social responsibility of beauty design)

  • 박유경;이순재
    • 복식문화연구
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    • 제29권5호
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    • pp.679-693
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    • 2021
  • The aim of this study was first to expand participation types in the field of beauty design by examining activities in the field, and second, to seek practical methods for addressing the important issue of social responsibility amid the current pandemic situation. Accordingly, social responsibility in design was examined through a review of previous studies. The features of practice domains and design performance fields were examined comparatively. As a result, it was found that social practices take place in various sectors, with sensibility toward the environment being escalated to a new level in the cosmetics industry. In terms of cosmetics enterprise practices, collecting, recycling, manufacturing, and retail networking has been established to reuse up to 95% of waste resources. Furthermore, ethical responsibility and participation concerning product and service waste resources are recommended, resulting in the supply of eco-friendly products in a virtuous cycle. In terms of systematic policy, even component transformation (such as organic certification and excluding toxic substances) is being carried out. However, it was difficult to identify such responsible activities in Korea; thus, systematic practice is needed. Designers take part in talent donation activities, and it was the sector they prefer the most. However, it is necessary to conduct studies on limitations such as venues equipped with cosmetics procedure equipment and public cosmetics sanitation and make systematic improvement, such that activities can be led with initiative from passive participation.

라이브 커머스의 충동구매행동에 대한 영향 요인 - 의사사회적 상호작용, 과업 복잡성과 지각된 정보의 양을 중심으로 - (Factors Boosting Impulse Buying Behavior in Live-streaming Commerce - Roles of Para-social Interactions, Task Complexity and Perceived Amount of Information)

  • 김효정;이유리;박민정
    • 한국의류산업학회지
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    • 제23권1호
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    • pp.70-83
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    • 2021
  • Live-streaming commerce is attracting attention as a noticeable trend in the retail industry. It is a new mobile shopping service platform developed by combining live streaming with e-commerce technologies. This study examined the impact of para-social interactions on consumer impulse buying behavior and investigated the impact through task complexity as well as perceived amount of information. To achieve this goal, 203 women using a mobile commerce participated in an online survey after experiencing beauty live-streaming commerce. The collected data were analyzed using SPSS 25.0, AMOS 23.0, and SPSS PROCESS Macro program. The results of the study revealed that para-social interactions negatively influenced task complexity, positively influenced perceived amounts of information, and positively influenced impulse buying behavior. In addition, impulse buying behavior was negatively influenced by task complexity versus positively that was influenced by perceived amounts of information. The impact of para-social interactions on impulse buying behavior is mediated by task complexity and perceived information. The findings of this study contribute to the theoretical extension of para-social interaction on impulse buying behavior in the context of live-streaming commerce. The implications of the findings suggest practical marketing strategies for digital media commerce retailers.

중국(中國) 연길시(延吉市)에 대한 상업.서비스업의 투자입지전략모색(投資立地戰略摸索) (Investment and Locational Strategy to the Commerce and Service Industry in Yanji City, China)

  • 이재하;김석주
    • 한국지역지리학회지
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    • 제4권1호
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    • pp.57-76
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    • 1998
  • 본 연구는 중국에 대한 지역연구(area studies)의 일환으로, 지금까지 간과되어온 연변조선족 자치주의 주도(州都)인 연길시의 상업 및 서비스업에 대한 우리 기업의 투자입지전략을 모색하기 위하여 지리학적인 관점에서 접근을 시도하였다. 이에 따라 먼저 연길시의 지리적 특성과 상업 및 서비스업의 발전상을 간략히 살펴보고, 다음으로 연길시의 상업 및 서비스업의 지역구조(지역분화)와 지역별 입지특성 및 이용자의 행태적 특성을 분석 고찰하였으며, 마지막으로 이를 기초로 연길시의 상업 및 서비스업에 대한 우리 기업의 투자전략 수립에 유용한 투자정보를 제공하고자 하였다. 본 연구에서는 투자에 적합한 업종으로 백화점, 의류점, 신발점, 화장품점, 가전용품점, 무역기업의 해외사무소, 호텔, 나이트클럽, 한국식 음식점, 노래방, 여행사, 미용소, 비디오감상실, 전자오락실 등을 추천하였으며, 장소적으로는 본 연구에서 밝혀진 연길시의 핵심 상업 서비스업지역 또는 도심지에 투자입지하는 것이 바람직하다고 제안하였다.

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