• 품질경영학회지
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• 제46권1호
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• pp.27-38
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• 2018

Purpose: A large number of attributes with mixed levels are often considered in the conjoint analysis. In the cases where attributes have two or three levels, we research on the efficient design of survey questionnaire to estimate all the main effect and two factor interaction effects with a reasonable size of it. Methods: To reduce the number of questions in a questionnaire, the balanced incomplete block mixed level factorial design with minimum aberration was proposed by Lim and Chung (2016). Based on the number of questions and that of the respondents in that design, D-optimality criterion is adopted to find efficient designs where the main effect and two factor interaction effects are estimated. Results: The list of the number of questions and that of the respondents in efficient designs for survey questionnaire are recommended based on the D-efficiency of each design and the proposed selection criteria for the number of both questions and the respondents. By analyzing all the respondents survey data generated by the simulation study, we find the proper model. Conclusion: The proposed methods of designing survey questionnaires seem to perform well in the sense that how often the proper model is found in a simulation study where all the respondents survey data are generated by the simulation model.

• Journal of the Korean Statistical Society
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• 제29권2호
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• pp.219-229
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• 2000

Oh et al.(1999) 3$\times$2 crossover design for assessing bioequivalence when two new generic drug formulations and innovator are simultaneously considered. This design is not only more efficient than 3$\times$3 one, proposed by Lee et al.(1998), in practical sense, but also more ethical in medical sense. However, the general statistical methods are not directly applicable to both designs when subjects are dropped out in the experiment, even though it is always possible in bioavailability and bioequivalence studies because of some administrative and economic reasons. In this research we propose an inference to drug effects when subjects are dropped out in the planed-for 3$\times$3 and 3$\times$2 crossover experiments. An example is given for illustration.

• Journal of Pharmaceutical Investigation
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• 제28권4호
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• pp.231-239
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• 1998

A $3{\times}2$ crossover design is considered for the bioequivalence of two test formulations with a control. It could be considered as a better choice over $3{\times}3$ crossover design because of the cost and experimental duration. Oh et al.(1998) derived $3{\times}2$ crossover design and discussed its benefits over the typical crossover designs. We consider here the statistical models for $3{\times}2$ crossover design and show its statistical properties. The statistical procedures for the bioequivalence in $3{\times}2$ crossover design are shown through an example and the results are summarized by satisfying the 3 standards that proposed by the Korea Food and Drug Administration Guidelines for Bioequivalence.

• 응용통계연구
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• 제28권5호
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• pp.951-963
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• 2015

마케팅 분야에서 활용되는 컨조인트 분석은 속성들간의 시너지 효과 혹은 적대적(상충적)인 효과의 존재 여부를 파악하는데 관심이 있다. 즉, 속성들의 모든 주효과와 이인자 교호작용효과의 크기 추정에 관심이 많다. 본 연구에서는 해상도가 V인 균형된 불완전 블록 일부요인설계를 이용함으로써 속성들의 모든 주효과와 이인자 교호작용효과들을 추정 가능하게 하는 설문지 문항의 설계 방법에 관해서 연구를 한다. 전체 응답자들에 대한 설문지 문항들의 총 묶음으로 구성된 설문지 자료를 분석하여 핵심적인 소수 효과들을 선별하고, 유의한 속성효과들로 표현된 적절한 모형을 찾은 다음에, 효율적인 컨셉 최적화를 수행한다.