• The Journal of the Korea Contents Association
• /
• v.21 no.5
• /
• pp.949-960
• /
• 2021

Documentaries based on facts not only contain the spirit of that era but have been transformed in various ways according to changes in technologies and media. This study analyzed under the premise that the original documentary of YouTube plays a role in representing the characteristics of the medium. YouTube's original documentary is released on YouTube and then re-edited and released as a documentary film, and has the same shooting source, and is edited and described differently depending on whether it is a YouTube or a movie. This is the content that can confirm the media differences between YouTube documentary and documentary film. The cinema version shows the difference in that the narrative is developed using third-person narration and subtitles, mainly for handheld shooting and smooth editing, and the YouTube version is developing the narrative centering on audio-centric rough editing, interviews and background music. Through this, it can be seen that the YouTube version reinforces intimacy through a personal and direct expression method, while the cinema version reinforces objectivity through an official and indirect expression method.

• Journal of Public Diplomacy
• /
• v.3 no.1
• /
• pp.1-19
• /
• 2023

Objectives: This study aims to discover how the spread of K-POP and the diversification of the Korean Wave affects Korea's national reputation. K-POP stars are diversifying their interactions with fandom by creating an online space to consume various products and services related to their stars and engage in fan activities. Because of this, this study aims to examine the relevance of K-POP to national reputation through a parasocial relationship with K-POP stars by fandom forming a community and utilizing media. Methods: An online survey was conducted in English using the Amazon survey company Mechanical Turk for BTS fans living in the United States. A total of 195 people's data, excluding incomplete responses, were used for the analysis. Results: It was found that BTS fans' social media participation activities themselves did not directly affect Korea's national reputation. But the mediating effect of BTS fans' parasocial relationship was found. That is, BTS fans' social media participation activities had a positive effect on their parasocial relationships with BTS which in turn had a positive effect on their national reputation. Conlusions: The use and participation of BTS fans in social media in Korea's national reputation has no significant effect on itself, but it has been found that it affects the national reputation through forming parasocial relationships. From the study results, the parasocial relationship of K-POP fans can be used as a strategic mechanism to enhance the national image and Korea's national reputation.

• Korean Architects
• /
• s.602
• /
• pp.126-129
• /
• 2019

• The Journal of Korean Institute of Communications and Information Sciences
• /
• v.27 no.4C
• /
• pp.333-341
• /
• 2002

This article is written to make a foundation for effective radio network engineering by enabling the accurate traffic assumption between Base Station (BTS : Base Station Transceiver Subsystem) md Repeater through the scientific and systematic analysis of mobile traffic dealt within CDMA Base Station. Among these, Repeater, having direct physical connection with BTS, simply does the remote relay function but the volume of the traffic flowed into the repeater is not accountable. The total BTS traffic is the sum of traffic dealt by the BTS and multiple Repeaters. In this article, we tried traffic analysis of this kind by adopting RTD (Round Trip Delay) which is specially designed to measure distribution of the distance between the Base Station and the Mobile station by differentiating the traffic dealt by BTS from traffic dealt by Repeaters. The fact that the connection between mobile station and BTS via Repeater (which is located remotely) yields far more delay than the direct connection between mobile station and BTS is the clue of this article. Based on this fact, Time Delay equipment was put at the receiving side of the Repeater to add certain amount of delay to the traffic to BTS and the result showed that the 99.78% of the traffic can be identified.

• Journal of Korea Entertainment Industry Association
• /
• v.13 no.3
• /
• pp.351-361
• /
• 2019

The objective of this article is to identify an alternative strategy for brand marketing through a case study of the Korean boy band BTS, which has recently seen a huge success in the global music scene. BTS has actively used transmedia storytelling as a tool to survive in the competitive music market. Transmedia storytelling refers to stories that are expanded across different media platforms, engaging audiences to explore from one medium to another to undergo multiple experiences. It gives audiences various ways of enjoying cultural content and participating in cultural content production through numerous media outlets. BTS has established and spread its fictional universe through albums, music videos, short films and webtoons, and has launched diverse projects where fans actively share, create, and play with their content. By inviting fans to actively participate in and interact with the BTS universe spreading through multiple media platforms, BTS can keep its fans engaged and energized. These activities have generated an emotional bond between BTS and their fans, which further leads to a worldwide fandom, based not on a producer-customer relationship but on mutual trust. The BTS case demonstrates the potential of transmedia storytelling as a useful benchmark to provide a positive brand experience for customers, which eventually enhances brand attachment and brand loyalty.

• Journal of Environmental Science International
• /
• v.20 no.5
• /
• pp.655-665
• /
• 2011

Contamination of butyltin compounds (BTs), namely tributyltin (TBT), dibutyltin (DBT) and monobutyltin (MBT), was evaluated in sediments collected inside Jeju Harbor in 2001. The concentrations of BTs in surface sediments were comparable to those in other sites of domestic and foreign countries. The high correlations between BTs in surface ($r^2$ = 0.83~0.91) and core ($r^2$ = 0.70~0.79) sediments and the significant correlations between BTs concentrations and the number of incoming and outgoing vessels indicated that DBT and MBT were mainly degraded from TBT based on antifouling paints of vessels etc. and other sources, such as DBT and MBT, could be ignored. The butyltin degradation indices ([DBT] + [MBT]/[TBT]) in surface sediments were in the range of 2.2~3.6 (mean 2.7), indicating that the parent compound, TBT, was inflowed into the surface sediments a long ago, degraded and deposited. The sedimentation age of BTs contaminated core sediments could not estimated because the content of $^{210}Pb$ activity was nearly all the same and so the sedimentation rate could not obtained.

• Proceedings of the Materials Research Society of Korea Conference
• /
• 2009.05a
• /
• pp.33.1-33.1
• /
• 2009

Lead-free (1-x)$(Na_{0.5}K_{0.5})NbO_3$-xBa($Ti_{0.9}Sn_{0.1})O_3$ [NKN-BTS-100x] ceramics doped with 1 mol% $MnO_2$ have been prepared by the conventional solid state method and their structural and piezoelectric properties were investigated. The NKN-BTS-100x ceramics exhibited a dense and homogeneous microstructure when they were sintered at $1030-1150^{\circ}C$. Grain growth was observed for the specimen sintered at relatively low temperature of $1050^{\circ}C$. A tetragonal/orthorhombic morphotropic phase boundary (MPB) in the perovskite structure was also appeared for the NKN-BTS-100x ceramics (0.04$1050^{\circ}C$. The enhanced piezoelectric properties in the NKN-BTS ceramics with a MPB composition were obtained. Especially, for the NKN-BTS-6 ceramics, a high dielectric constant (${\varepsilon}^T_3/\varepsilon_0=1,400$), piezoelectric constant ($d_{33}=237$) and electromechanical coupling factor ($k_p=0.42$) were obtained.

• The Journal of Korean Institute of Communications and Information Sciences
• /
• v.25 no.9A
• /
• pp.1348-1358
• /
• 2000

The paper contributes to a traffic analysis for the CDMA cellular base station with repeater which are operated in a cell site. Usually the repeaters' traffic of the CDMA cellular system hardly could be separated from that of the base station because the links of the repeaters are divided from RF circuits of the base station. The paper introduces a traffic measuring method that separates the traffic of repeaters from that of the base station using time delay device. To get general results we use a single BTS(Base station Transceiver Subsystem) with three repeater as well as a single BTS with a single repeater. Then we proved that the traffic of the repeaters could separate from that of the base station clearly.

• Asia Marketing Journal
• /
• v.22 no.4
• /
• pp.171-173
• /
• 2021

This editorial briefly explains the overview of the special session papers of ICAMA (International Conference of Asian Marketing Associations)-KAS (Korea Advertising Society). We also present the general direction for progressing the development of AMJ. Most of all, this special session was made possible because of the contribution of Professor Kyunghee Bu, the Rhizomatic Revolution Review and the BTS ARMY.

• Proceedings of the SAREK Conference
• /
• 2006.06a
• /
• pp.436-441
• /
• 2006

In recent European telecommunication base transceiver stations(BTS) a membrane laminated air filter is reported to replace a heat exchanger in order to cool internal digital units of BTS. The concept of using the air filter is for the direct ambient cooling(DAC) of BTSs without heat loss generally found ill the heat exchanger type BTS. In the present study, a performance evaluation experiment was conducted to investigate the pressure drop characteristics with dust loading and the particle collection efficiency of the air filter for the DAC of BTS.