• 제목/요약/키워드: Attract investment

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관광목적지 선택속성이 관광만족, 재방문 및 구전에 미치는 영향 (An Influence of Tourists' Selective Inclination of Destination on their Tour Satisfaction, Revisit and Public Relations)

  • 지봉구
    • 한국콘텐츠학회:학술대회논문집
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    • 한국콘텐츠학회 2009년도 춘계 종합학술대회 논문집
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    • pp.1049-1054
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    • 2009
  • 제주특별자치도는 관광산업에 대하여 적극적으로 투자활동과 함께 관광객 유치를 위한 홍보활동을 지속하였다. 그러나, 대부분의 연구가 하드웨어 중심으로 진행되었기 때문에 제주도 관광객들의 특성을 파악하고, 관광목적지 선택속성에 따른 관광만족과 관광후 행동간의 관계를 규명한 연구들은 부족한 실정이다. 이에 따라 본 연구에서는 제주 관광객 특성, 관광만족, 그리고, 관광후 행동의 영향관계를 구명하여 제주 관광 정책을 수립하는 데 기초자료를 제공하고자 한다.

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경기화주들의 평택항에 대한 인식도와 발전전략 (A Study on the perception of shippers on the port of Pyeongtaek and its development strategies)

  • 이충배
    • 한국항만경제학회지
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    • 제18권1호
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    • pp.135-157
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    • 2002
  • The fact that Pyeongtaek Port is located ideally at the central point of the Yellow Sea's Economic Zone and it is very close to the metropolitan area of South Korea which occupies more than 50 percent of the total trade volume in terms of tonnage is providing a good prospect of development for the Port of Pyeongtaek. This study examines the perception of shippers in Kyonggi-do on the development of Pyeongtaek Port, giving some suggestions to the Pyeongtaek Port Authority. It begins with a description of the port such as current economic status, statistics on the economy, trade and investment regarding the Port of Pyeongtaek. According to a particular questionnaire survey conducted in December 2001, the major obstacles to the utilization of the port are as follows: a shortage of liner shipping routes, lack of container handling facilities including container terminal, crane etc., and port sales promotion activity. Therefore the port should make aggressive efforts to attract container cargoes to and from China by expanding port facilities, implementing effective marketing strategies, introducing a customs-free zone/free trade zone, and strengthening port sales etc.

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Economic Growth, Crisis, and Recovery in Cameroon: A Literature Review

  • Tambi, Mbu Daniel
    • 산경연구논집
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    • 제6권1호
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    • pp.5-15
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    • 2015
  • Purpose - This study reviews Cameroon's economic growth, crisis, and recovery, aiming to: review the principal factors of Cameroon's real economic growth; explore the causes of its economic crisis analyze the determinants of its economic recovery; and suggest appropriate policies to ameliorate economic growth. Research design, data, and methodology - By reviewing the relevant literature and economic indicators, we observed that from the 1980s to the present, Cameroon experienced all the possible business cycle phases: economic prosperity (until 1985), economic and social crisis (1986-1994), and renewed economic growth (after 1995). Results - As a result of the economic changes in Cameroon, its macroeconomic indicators have evolved. Poverty and inequality have changed in both quantitative and qualitative terms. Throughout the examined period, rural poverty has become more widespread, deeper, and more severe than urban poverty, while inequality has experienced greater increases in urban areas relative to rural zones. Conclusions -To reap maximum benefits and reduce poverty from these economic changes, Cameroon needs to liberalize trade and foreign exchange transactions to attract foreign investment, especially during the current globalization.

중국위안화의 평가절상가능성과 대중수출기업의 대응방안 (Perspective on Revaluation of Chinese Yuan and Effects on the Korean Exports)

  • 이운영
    • 통상정보연구
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    • 제6권2호
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    • pp.385-400
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    • 2004
  • China has pegged its currency to the US dollar (at RMB 8.3 to the dollar) since 1994. The yuan's dollar peg has increased demand for chinese exports, which account for about a third of gross domestic product. The peg has also helped to attract $308 billion in foreign investment. But there has been criticism that China has over the past two years been engaging in protracted, large-scale intervention in one direction in exchange markets. According to many reports, RMB is undervalued by somewhere between 15 and 30% by manipulation. China may not want to float the currency at once, since doing so would have a dramatic and negative effect on the economy. However, there has so far been strong pressure from trading partners including the Unite States, Japan, EU. Considered all these things, China may eventually allow some changes in the Yuan's value. This may come in the form of widening a band of movement for the currency, rather than letting it float freely in the market.

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Understanding Motivations and Engagement Outcomes of Social Media Television Coviewing

  • Wu, Di;Kim, Eunice Eun-Sil
    • International journal of advanced smart convergence
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    • 제10권4호
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    • pp.1-13
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    • 2021
  • In today's media environment, TV programmers and advertisers must strive ever harder to attract the attention of audiences. Yet what may be even more crucial is engaging audiences in conversations on social media and nourishing stronger relationships. To provide insights into how to improve audience experiences through social media television coviewing (STVC) behaviors, this study investigates audience motivations for using social networking sites (SNSs) while watching sports program (i.e., social media television coviewing-STVC) and examines relationships between identified motivations and key audience engagement outcomes. The results reveal four motivations for STVC behaviors: sports-related interaction seeking, information seeking, convenience seeking, and socializing. Further, results reveal that sports-related interaction seeking, information seeking, and socializing motivations are significant predictors of satisfaction, investment, and commitment to the program. Audience engagement outcomes are not predicted, however, by convenience seeking or by variables pertaining to SNS-use regarding STVC behaviors.

Labor Market Regulation and MNE's Production: Evidence from OECD Countries

  • Choi, Hyelin
    • Journal of Korea Trade
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    • 제23권4호
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    • pp.115-130
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    • 2019
  • Purpose - This paper examines the impact of labor market regulations on FDI and the production of foreign firms. Design/methodology - We use an index of employment protection along with data on the FDI and production of foreign affiliates that are provided by the OECD. Findings - The empirical results show that strict employment protection discourages both the production and initial entry of foreign firms, with its impact on production being larger than that on the initial entry decision. The result is robust to various specifications in which instrumental variable estimations are used by applying a unionization rate and a severance pay for redundancy dismissal as instruments, respectively. Therefore, policymakers should not limit their focus to tax incentives, cash grants, and relaxation of market regulations, but they should also extend their attention to labor market deregulation and decreasing non-wage cost to attract more foreign firms into their countries. Originality/value - This paper attempts to answer the question on the impact of employment protection rules on the foreign firm's decisions regarding production as well as initial entry.

CMTO: 디지털 자산 시대의 부동산 토큰 증권 활성화 방안 연구 (CMTO: An Inquiry into the Activation for Real Estate Security Token of the Digital Asset Hour)

  • 이정민;이민혁
    • 한국IT서비스학회지
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    • 제22권4호
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    • pp.81-95
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    • 2023
  • The emergence of Security Token has revolutionized the way assets are traded, bringing efficiency, transparency, and accessibility to the market. However, the Real Estate Security Token market faces challenges, particularly in terms of liquidity. The CMTO(Collateralized Mortgage Token Obligation) model addresses this issue by introducing a novel approach that combines the benefits of NFT(Non-Fungible Token), STO(Security Token Offering), and CMO(Collateralized Mortgage Obligation) techniques to enhance liquidity and promote investment in Real Estate Security Token. The CMTO framework functions by allowing DABS token investors to leverage their tokens as collateral for loans. These token-collateralized loans are pooled together and form the basis for issuing Sequential CMO named CMTO. The CMTO represent a diversified portfolio of token-collateralized loans, providing investors with options based on their financial goals and risk preferences. By implementing CMTO, the Real Estate Security Token market can overcome liquidity challenges, attract a broader range of investors, and unlock the full potential of digital assets in the real estate industry.

아프리카에 대한 공적개발원조 및 외국인직접투자의 유치요인 (Attraction Factors of Official Development Assistance (ODA) and Foreign Direct Investment(FDI) in African Countries)

  • 한동근;박병규
    • 무역학회지
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    • 제46권1호
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    • pp.39-57
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    • 2021
  • Developing countries are in competition to attract ODA and FDI in an effort to overcome poverty and development. This study tries to identify factors influencing the distribution of ODA and FDI resources and analyzes if ODA and FDI are in complementary relationship. We use a panel data for 53 African countries during early and middle of 2000 period. Factors affecting the ODA distribution include per capita GDP, physical infrastructure, good institutions of receiving countries. FDI was found to be positively affected by market size, trade openness, human capital accumulation, business-friendly regulatory environment. The impact of ODA is believed to be more effective and sustainable if it has a complementary relationship with FDI. Our result, however, did not confirmed the complementarity relation between the two.

스타트업 액셀러레이터 투자결정요인의 중요도 및 우선순위에 대한 연구 (A Study on the Importance and Priorities of the Investment Determinants of Startup Accelerators)

  • 허주연
    • 벤처창업연구
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    • 제15권6호
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    • pp.27-42
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    • 2020
  • 창업초기 기업들은 자금과 사업화 역량, 경험 부족 등으로 지속적인 생존이 쉽지 않다. 스타트업 액셀러레이터는 이러한 창업초기기업의 문제 해결을 돕고 해당 기업의 지분을 얻음으로써 수익을 창출하는 새로운 형태의 투자주체로서 등장하였다. 이들의 창업초기기업과 창업생태계에 미치는 긍정적인 성과들이 입증됨에 따라 이들의 투자를 필요로 하는 초기기업들 또한 증가하고 있다. 그러나 스타트업 액셀러레이터에 대한 연구 또한 초기수준에 머물고 있어 투자결정요인 등에 대한 괄목할 만한 선행연구가 부재한 상황이다. 따라서 스타트업들은 액셀러레이터들이 중요하게 생각하는 요인이 무엇인지에 대한 정보가 없어 막연하게 투자유치를 준비하는 실정이다. 이에 본 연구는 액셀러레이터들이 투자 시 중요하게 생각하는 요인이 무엇인지 살펴봄으로써 스타트업들의 투자유치 준비과정을 돕고, 학계에도 의미 있는 시사점을 제공하고자 한다. 앞선 연구에서 정성적 메타합성법, 2차 관련자료, 미국 액셀러레이터에 대한 관찰 및 심층인터뷰 등을 통해 5개 상위 카테고리, 26개의 하위 액셀러레이터 투자결정요인들을 도출하였다. 본 연구에서는 이들의 중요도와 우선순위를 도출하여 중요한 시사점을 얻고자 하였으며, 이에 중요도와 우선순위 도출에 적합한 방법론으로 평가받고 있는 분석적 계층화 기법을 활용하였다. 카테고리 별 분석 결과 액셀러레이터들은 시장 및 고객 관련 요인들(Market related)을 가장 중요하게 생각하는 것으로 나타났다. 그 다음으로 스타트업 내부인력 관련 요인(Human related)요인들을 더 중요하게 생각하는 것으로 나타났다. 그리고 26개의 하위투자결정요인들의 전체우선순위 분석 결과에서는 '고객의 니즈 정도'와 '창업자와 팀원들의 고객과 시장에 대한 이해도'가 중요도 및 우선순위가 높은 요인으로 나타났다. 이를 통해서 스타트업 액셀러레이터들이 고객중심 관점을 매우 중요하게 생각함을 알 수 있다. 그리고 창업자 관련 요인 중에서 가장 높게 나타난 요인은 '창업자의 유연한 사고와 실행력'으로 나타났는데, 본 연구에서는 창업자의 유연한 사고를 액셀러레이터 등 전문가의 의견 등을 잘 청취하고 적절하게 반영하는 역량으로 정의하고 있다. 따라서 액셀러레이터들은 이러한 스타트업과의 협업용이성 등을 매우 중요하게 생각함을 확인할 수 있다. 이러한 연구 결과를 통해 창업 초기기업은 기업의 생존과 액셀러레이터의 투자를 유치하기 위해서 어떤 준비를 선행해야 하는지 알 수 있다. 더불어 액셀러레이터들은 어떤 요인에 우선순위를 두고 투자대상 스타트업을 선정해야 하는지 등의 준거기준으로 활용할 수 있으며, 정책입안자들 또한 이의 결과를 바탕으로 다양한 스타트업 선정기준을 마련할 수 있다. 마지막으로 본 연구는 기존 연구들 대비 가장 많은 투자결정요인을 다룸으로써 누락되는 것이 없도록 하였으며, 이의 결과는 후속 연구들에게 좋은 발판이 되리라 생각한다.

스페이스 브랜딩을 적용한 한식뷔페 표현특성 - 서울시에 위치한 한식뷔페를 중심으로 - (Expression Characteristics of Korean Buffet applied Space Branding - Focusing on the Korean Buffet in Seoul City -)

  • 정영현
    • 한국실내디자인학회논문집
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    • 제26권3호
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    • pp.91-100
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    • 2017
  • The rapid growth of Korean-style buffet in recent years has increased the size of corporate investment. Under this circumstance, businesses make various marketing efforts while highlighting the features and advantages of their brands. Against this backdrop, this study aims to understand which space branding has been applied to the Korean-style buffet through case studies and to propose a method of application of space branding to increase sales in an effective manner in the future. First, the research is theoretical examination and case studies with focus on the characteristics of expressions of Korean-style buffet space branding. Basically, upon completion of examining the concept and the characteristics of expressions of the Korean-style buffet and analyzing the concept of space branding, the components of space branding have been reconstructed based on preceding studies on space branding and then have been applied to each brand space. Also, the hands-on experience of the characteristics of expression of the Korean-style buffet with space branding incorporated in it and prepared a checklist via visual inspections. And then, the field surveys based on these examinations and took approach of drawing a conclusion based on the results analysis conducted by using the SPSS statistical program. Through preceding studies, the three components of space branding, that is, sensory element, emotional element, and cognitive element have been reconstructed before proceeding with this study, which has obtained five major findings as a conclusion. First, the sensory element should be given elements differentiated enough to attract consumers' attention along with a sustainable effort to have brand image imprinted in their mind. Second, in terms of emotional element, the study has found that the brand experience oriented toward interest and participation results in higher utility frequency. Third, the study has found that the cognitive element should seek consistency in communicating with consumers with focus on face-to-face contact on the display in space. Fourth, it has been found that arranging independent spaces is necessary to attract consumers' participation. Finally, the study has identified in which location area of buffet the sensory, emotional, and cognitive elements have placed a significant weight.